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Average CRM Manager Salary in United States for 2026

An CRM manager in United States earns about 88,500 USD a year. That's 6% below the national average of 94,500 USD.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in United States sit around 49,400 USD a year, while the very top stretches to 138,700 USD. Everything on this page is in United States dollar (USD, symbol $), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in United States, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.

To turn a gross salary in United States into a take-home figure, use our United States salary after tax calculator, which works the latest tax brackets and contributions through the math for you.


How much does an CRM manager make in United States?

Average salary
88,500 USD
7,375 USD per month
Lowest reported
49,400 USD
4,116 USD per month
Highest reported
138,700 USD
11,558 USD per month

A typical CRM manager working in United States brings home around 7,375 USD a month before tax. Entry-level pay starts near 49,400 USD, and the top of the ladder reaches roughly 138,700 USD for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior CRM manager working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around. For a cross-country comparison, see the CRM manager salary in Palau or British Indian Ocean Territory, both of which pay in the same currency.


How CRM manager pay ranges in United States

A good way to think about salary in United States is to look at the distribution rather than the headline average. Half of all CRM managers in United States earn less than 86,400 USD a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 58,700 USD (the 25th percentile), and a quarter clear 105,200 USD (the 75th percentile). The middle 50% of CRM managers sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 49,400 USD. The highest stretch to 138,700 USD, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

49,400
Low
86,400
Median
138,700
High
58,700
25th
105,200
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in USD

CRM manager pay by experience in United States

Years of experience is the single biggest lever on pay for an CRM manager in United States, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical CRM manager salary changes as you move through the career ladder.

  • 0-2 Years
    54,100 USD
  • 2-5 Years
    +21% from previous
    65,700 USD
  • 5-10 Years
    +43% from previous
    94,000 USD
  • 10-15 Years
    +20% from previous
    112,700 USD
  • 15-20 Years
    +10% from previous
    124,500 USD
  • 20+ Years
    +3% from previous
    128,400 USD

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 43%. That is the point at which a CRM manager typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


CRM manager pay by education in United States

Education sits alongside experience as one of the biggest factors driving CRM manager pay in United States. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average CRM manager salary in United States broken down by the highest level of education a worker has completed.

  • Certificate or Diploma
    65,700 USD
  • Bachelor's Degree
    +31% from previous
    86,100 USD
  • Master's Degree
    +44% from previous
    123,800 USD

CRM manager gender pay gap in United States

The gender pay gap is a stubborn feature of almost every labour market, and United States is no exception. Male CRM managers in United States earn an average of 93,100 USD a year, while female CRM managers earn around 86,800 USD. That works out to a 7% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

CRM Manager gender pay gap

7%

Men earn this much more than women on average in United States.

Men 93,100 USD
Women 86,800 USD

Pay raises for an CRM manager in United States

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in United States sees a raise of about 11% every 18 months, which works out to roughly 7% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in United States, the national average raise is around 8% every 16 months.

By industry

Industries with the highest pay raises in United States:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
    2%
  • Construction
  • Education
    1%

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

CRM manager bonus rates in United States

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

53%

53% of CRM managers in United States reported a bonus of some kind in the past twelve months. That makes an CRM manager a moderate-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 3% to 5% of base salary. The remaining 47% of CRM managers reported no bonus at all over the same period.

Which careers pay bonuses in United States

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

CRM manager: public vs private sector pay

Public-sector pay in United States is about 6% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

6%

Public-sector workers earn this much more than private-sector workers in United States on average.

Public sector 98,800 USD
Private sector 93,100 USD

CRM manager salary by city and region in United States

CRM manager pay is not even across United States. The chart below shows the highest-paying cities and regions in the dataset, followed by the full location table.

  • New York (city)
  • Chicago
  • Houston
  • Phoenix
  • California
  • Los Angeles
  • Illinois
  • Dallas
  • Texas
  • Philadelphia
LocationTypeAverageMedianRange
New York (city)City116,400 USD118,900 USD54,100-180,500 USD
ChicagoCity112,700 USD119,700 USD51,800-175,100 USD
HoustonCity109,000 USD109,000 USD55,600-167,100 USD
PhoenixCity109,000 USD107,300 USD54,700-166,600 USD
CaliforniaRegion108,200 USD107,700 USD54,200-168,700 USD
Los AngelesCity108,200 USD109,000 USD55,500-168,700 USD
IllinoisRegion107,700 USD105,800 USD54,700-163,800 USD
DallasCity107,700 USD109,700 USD53,300-166,600 USD
TexasRegion107,700 USD98,700 USD58,700-160,600 USD
PhiladelphiaCity107,300 USD105,200 USD55,200-164,100 USD
GeorgiaRegion107,300 USD111,700 USD51,100-166,600 USD
San JoseCity107,300 USD107,300 USD51,100-163,500 USD
JacksonvilleCity105,800 USD100,700 USD54,700-160,600 USD
TennesseeRegion105,200 USD105,200 USD50,100-160,600 USD
MichiganRegion105,200 USD103,600 USD52,300-160,600 USD
PennsylvaniaRegion103,600 USD99,100 USD51,100-157,600 USD
AustinCity103,600 USD94,000 USD55,200-153,700 USD
VirginiaRegion103,600 USD107,300 USD48,500-160,700 USD
San AntonioCity103,600 USD95,300 USD54,200-152,700 USD
New York (region)Region102,700 USD111,700 USD48,600-163,500 USD
MissouriRegion101,400 USD92,200 USD52,800-151,800 USD
DenverCity101,400 USD101,400 USD50,300-152,700 USD
San FranciscoCity101,400 USD92,200 USD52,800-151,800 USD
FloridaRegion100,700 USD95,100 USD52,800-152,700 USD
OhioRegion100,700 USD102,700 USD49,800-158,900 USD
San DiegoCity100,700 USD109,700 USD46,100-160,700 USD
ArizonaRegion100,700 USD98,100 USD51,500-152,700 USD
IndianaRegion100,400 USD107,700 USD45,200-156,200 USD
OklahomaRegion99,600 USD92,100 USD51,400-150,100 USD
MarylandRegion99,400 USD94,800 USD52,300-150,100 USD
WashingtonRegion99,400 USD94,800 USD52,300-150,100 USD
IndianapolisCity98,800 USD98,800 USD49,700-151,800 USD
WisconsinRegion97,400 USD96,600 USD49,700-151,800 USD
SeattleCity97,200 USD97,200 USD47,100-150,100 USD
South CarolinaRegion96,500 USD94,500 USD50,800-150,100 USD
North CarolinaRegion96,400 USD96,400 USD50,000-151,800 USD
OregonRegion96,000 USD97,600 USD43,800-150,100 USD
ColoradoRegion95,500 USD102,700 USD45,300-153,800 USD
KansasRegion95,300 USD86,100 USD51,800-140,200 USD
Washington D.C.City95,300 USD96,800 USD46,400-148,300 USD
MassachusettsRegion94,900 USD98,300 USD42,700-150,100 USD
MemphisCity94,900 USD94,900 USD47,600-147,900 USD
MinnesotaRegion94,400 USD102,700 USD45,000-153,800 USD
New JerseyRegion94,300 USD103,600 USD45,700-153,800 USD
BostonCity94,000 USD101,400 USD46,400-151,800 USD
KentuckyRegion93,900 USD97,200 USD44,500-148,300 USD
NevadaRegion93,800 USD94,800 USD45,000-146,700 USD
BaltimoreCity93,600 USD93,600 USD45,600-148,300 USD
Las VegasCity92,300 USD84,800 USD47,400-139,100 USD
New MexicoRegion92,200 USD91,000 USD48,600-142,100 USD
AlabamaRegion92,200 USD87,600 USD50,300-140,200 USD
SacramentoCity92,100 USD87,700 USD48,500-141,000 USD
LouisianaRegion91,900 USD87,200 USD48,600-139,100 USD
ArkansasRegion91,700 USD95,000 USD42,700-140,200 USD
DetroitCity91,700 USD88,300 USD45,800-140,700 USD
West VirginiaRegion91,600 USD99,100 USD44,900-147,900 USD
ConnecticutRegion91,000 USD91,000 USD44,700-140,700 USD
Oklahoma CityCity90,900 USD87,000 USD48,200-139,100 USD
MaineRegion89,900 USD94,300 USD42,300-141,000 USD
IowaRegion89,800 USD89,800 USD45,000-138,700 USD
AtlantaCity89,300 USD95,100 USD42,400-140,700 USD
UtahRegion88,600 USD88,300 USD43,400-138,700 USD
OaklandCity88,500 USD84,800 USD46,200-139,100 USD
DelawareRegion87,900 USD83,700 USD48,600-134,100 USD
MiamiCity87,700 USD92,300 USD38,900-138,700 USD
Rhode IslandRegion87,400 USD93,600 USD43,200-142,100 USD
Long BeachCity87,000 USD91,700 USD41,000-137,100 USD
Kansas CityCity86,600 USD91,700 USD39,000-134,700 USD
AlaskaRegion86,600 USD91,700 USD40,600-138,700 USD
IdahoRegion86,400 USD91,700 USD38,000-134,100 USD
NebraskaRegion86,400 USD79,000 USD46,400-130,500 USD
HawaiiRegion86,100 USD83,800 USD45,400-134,100 USD
VermontRegion86,100 USD82,200 USD44,500-130,400 USD
MississippiRegion86,100 USD86,100 USD44,500-134,700 USD
New OrleansCity86,100 USD92,500 USD40,700-140,700 USD
South DakotaRegion84,900 USD90,900 USD39,100-130,400 USD
MinneapolisCity84,300 USD90,900 USD39,500-137,100 USD
New HampshireRegion83,900 USD81,700 USD44,500-130,500 USD
District of ColumbiaRegion83,800 USD85,500 USD40,700-130,500 USD
MontanaRegion83,300 USD86,100 USD42,500-132,000 USD
CincinnatiCity83,300 USD89,800 USD39,600-130,400 USD
North DakotaRegion83,100 USD78,200 USD45,400-127,600 USD
ClevelandCity80,400 USD78,500 USD43,200-124,500 USD
Iowa CityCity80,200 USD76,900 USD41,700-121,800 USD
BristolCity79,800 USD83,000 USD34,900-123,800 USD
WyomingRegion78,700 USD86,600 USD37,300-128,200 USD
OrlandoCity78,700 USD78,700 USD40,000-124,500 USD
HonoluluCity78,500 USD74,200 USD40,000-118,900 USD
TampaCity78,400 USD78,100 USD40,300-123,000 USD
VancouverCity74,200 USD71,800 USD41,700-116,400 USD
KentCity73,700 USD73,700 USD35,600-114,300 USD


CRM Manager in United States: FAQs

  • How much does an CRM manager make per month in United States?

    An CRM manager in United States earns about 7,375 USD a month before tax, based on an annual average of 88,500 USD.

  • What's the salary range for an CRM manager in United States?

    Entry-level CRM managers in United States start near 49,400 USD. Top-end pay reaches around 138,700 USD. The middle 50% of earners sit between 58,700 and 105,200 USD.

  • Is the median CRM manager salary in United States higher or lower than the average?

    The median is 86,400 USD, lower than the average of 88,500 USD. Half of CRM managers in United States earn below the median, half earn above it.

  • What's the gender pay gap for CRM managers in United States?

    Men working as an CRM manager in United States earn around 7% more than women on average (93,100 vs 86,800 USD a year).

  • Do CRM managers in United States get bonuses?

    About 53% of CRM managers in United States reported a bonus in the past 12 months. Reported bonuses ranged from 3% to 5% of base salary.

  • Do CRM managers earn more in the public or private sector in United States?

    In United States, the public sector pays an CRM manager about 6% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do CRM managers in United States get a pay raise?

    An CRM manager in United States sees a raise of around 11% every 18 months, equivalent to roughly 7% a year.