Average Sales Assistant Salary in Ethiopia for 2026

In this article, we will look at the average Sales Assistant salary for 2026 in Ethiopia and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Ethiopian birr. To keep things simple, we are using the ETB currency code instead of the currency symbol Br.

How Much Does a Sales Assistant Make in Ethiopia?

A Sales Assistant working in Ethiopia will typically earn around 52,460 ETB per year, and this can range from the lowest average salary of about 23,500 ETB to the highest average salary of 80,060 ETB.

Average Annual Salary52,460 ETB
Average Monthly Salary4,371 ETB
Average Lowest Salary23,500 ETB
Lowest Monthly Salary1,958 ETB
Average Highest Salary80,060 ETB
Highest Monthly Salary6,671 ETB

These are average salaries for a Sales Assistant in Ethiopia and include benefits such as housing and transport. It's also possible for a Sales Assistant to earn more or less than the average salaries shown above.

Sales Assistant salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Sales Assistant Salaries in Ethiopia

So we've looked at the average salaries a Sales Assistant will earn in Ethiopia. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Sales Assistant can earn between 23,500 ETB and 80,060 ETB on average in Ethiopia. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Sales Assistant in Ethiopia is 55,940 ETB. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 55,940 ETB, and 50% of the population earn more than 55,940 ETB.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Sales Assistant salary in Ethiopia, 25% of the population are earning less than 34,360 ETB while 75% of the population earn more than 34,360 ETB.

75% of the population earn less than 71,400 ETB, and 25% of the population earn more than 71,400 ETB.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Sales Assistant Salary by Experience Level in Ethiopia

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Sales Assistant salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Sales Assistant in Ethiopia that has less than two years of experience can expect to earn somewhere in the region of 25,720 ETB.
  • 2 - 5 Years Experience. With two to five years of experience the average Sales Assistant salary would increase to 37,200 ETB.
  • 5 - 10 Years Experience. From five to ten years of experience as a Sales Assistant, the average salary would be 50,620 ETB.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 64,640 ETB.
  • 15 - 20 Years Experience. A Sales Assistant with 15 to 20 years of experience can earn an average of 67,800 ETB.
  • 20+ Years Experience. For a Sales Assistant with more than 20 years, the expected average salary increases to 77,060 ETB.

Average Salary by Experience Chart

0-2 Years-
25,720 ETB
2-5 Years+34%
37,200 ETB
5-10 Years+48%
50,620 ETB
10-15 Years+22%
64,640 ETB
15-20 Years+9%
67,800 ETB
20+ Years+8%
77,060 ETB

Sales Assistant Salary by Education Level in Ethiopia

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Sales Assistant in Ethiopia based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Sales Assistant in Ethiopia with a high school education can earn an average salary of 29,640 ETB.
  • Certificate or Diploma. A Sales Assistant in Ethiopia with a certificate or diploma education can earn an average salary of 45,720 ETB.
  • Bachelor's Degree. A Sales Assistant in Ethiopia with a bachelor's degree education can earn an average salary of 77,860 ETB.

Average Salary by Education Chart

High School-
29,640 ETB
Certificate or Diploma+57%
45,720 ETB
Bachelor's Degree+68%
77,860 ETB

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Ethiopia is around 44,500 to 133,000 ETB and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Sales Assistant Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Ethiopia, a male sales assistant will earn an average of 56,880 ETB, while a female sales assistant will earn around 48,340 ETB.

This means that a male sales assistant earns approximately 18% more than a female sales assistant for performing the same job.

Average Salary by Gender Chart in Ethiopia

Male-
56,880 ETB
Female-18%
48,340 ETB

Sales Assistant Average Pay Raise in Ethiopia

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Sales Assistant in Ethiopia is around 6% every 28 months.

The national average pay raise across all professions and industries in Ethiopia is around 4% every 29 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 6 ÷ 28 ) × 12  = 3%

What this means is that a Sales Assistant in Ethiopia can expect to receive an average pay raise of around 3% every 12 months.

Annual Pay Raise by Industry in Ethiopia for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Ethiopia.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking-
6%
Energy-
3%
Information Technology-
9%
Healthcare-
6%
Travel-
3%
Construction-
9%
Education-
6%

Sales Assistant Bonus and Incentive Rates in Ethiopia

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Sales Assistant is a moderate bonus based job, with 65% of employees reporting at least one bonus in the last 12 months.

35% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.

Received Bonus-
65%
No Bonus-
35%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Ethiopia earn approximately 15% more than private sector employees in the same role.

Public Sector-
113,780 ETB
Private Sector-15%
99,080 ETB

Salaries for Jobs Similar to a Sales Assistant

In the table below, we have salary information for jobs that are similar to a Sales Assistant in Ethiopia.

Job TitleCategorySalary
Account ManagerSales Retail and Wholesale119,900 ETB
Account OfficerSales Retail and Wholesale66,940 ETB
Area ManagerSales Retail and Wholesale129,000 ETB
Area Sales DirectorSales Retail and Wholesale216,800 ETB
Area Sales ManagerSales Retail and Wholesale164,200 ETB
Assisstant Store SupervisorSales Retail and Wholesale75,260 ETB
Assistant Department ManagerSales Retail and Wholesale84,180 ETB
Assistant Retail Store ManagerSales Retail and Wholesale92,880 ETB
Branch ManagerSales Retail and Wholesale136,200 ETB
Branch SupervisorSales Retail and Wholesale107,880 ETB
CashierSales Retail and Wholesale40,560 ETB
Cashier ManagerSales Retail and Wholesale89,280 ETB
Commercial Sales ManagerSales Retail and Wholesale172,400 ETB
Corporate Sales ManagerSales Retail and Wholesale151,800 ETB
Depot ManagerSales Retail and Wholesale112,180 ETB
Depot SupervisorSales Retail and Wholesale111,240 ETB
Deputy Sales ManagerSales Retail and Wholesale116,740 ETB
Director of SalesSales Retail and Wholesale210,500 ETB
Distribution DirectorSales Retail and Wholesale136,100 ETB
District LeaderSales Retail and Wholesale106,440 ETB
District ManagerSales Retail and Wholesale129,000 ETB
District Sales ManagerSales Retail and Wholesale127,700 ETB
External Sales Account ManagerSales Retail and Wholesale120,880 ETB
Field Sales RepresentativeSales Retail and Wholesale84,800 ETB
Furniture Sales AssociateSales Retail and Wholesale56,100 ETB
Global Wholesale ManagerSales Retail and Wholesale225,300 ETB
Head CashierSales Retail and Wholesale83,060 ETB
Head TellerSales Retail and Wholesale80,540 ETB
Head of Direct SalesSales Retail and Wholesale161,300 ETB
Head of RetailSales Retail and Wholesale159,400 ETB
Inside SalesSales Retail and Wholesale60,160 ETB
Inside Sales Account ManagerSales Retail and Wholesale97,760 ETB
Inside Sales EngineerSales Retail and Wholesale78,160 ETB
Inside Sales ExecutiveSales Retail and Wholesale111,460 ETB
Inside Sales RepresentativeSales Retail and Wholesale70,600 ETB
Internal Sales ManagerSales Retail and Wholesale119,700 ETB
Inventory ManagerSales Retail and Wholesale117,860 ETB
Key Account ManagerSales Retail and Wholesale116,740 ETB
Medical Device SalesSales Retail and Wholesale93,280 ETB
Medical Device Sales RepresentativeSales Retail and Wholesale97,460 ETB
MerchandiserSales Retail and Wholesale77,640 ETB
National Account ManagerSales Retail and Wholesale169,000 ETB
National Customer Solution SpecialistSales Retail and Wholesale138,800 ETB
National Sales ManagerSales Retail and Wholesale222,300 ETB
Outside Sales RepresentativeSales Retail and Wholesale85,460 ETB
Parts SalespersonSales Retail and Wholesale68,320 ETB
Project Development ManagerSales Retail and Wholesale136,200 ETB
Project ManagerSales Retail and Wholesale134,600 ETB
Project Sales ExecutiveSales Retail and Wholesale130,400 ETB
Purchasing and Sales ExecutiveSales Retail and Wholesale181,600 ETB
Quotation EngineerSales Retail and Wholesale67,360 ETB
Regional Sales DirectorSales Retail and Wholesale212,500 ETB
Regional Sales ManagerSales Retail and Wholesale218,900 ETB
Relationship ManagerSales Retail and Wholesale148,300 ETB
Retail MerchandiserSales Retail and Wholesale49,700 ETB
Retail Operations ManagerSales Retail and Wholesale120,880 ETB
Retail Sales AssociateSales Retail and Wholesale96,560 ETB
Retail Sales RepresentativeSales Retail and Wholesale74,300 ETB
Retail SalespersonSales Retail and Wholesale69,260 ETB
Retail Store ManagerSales Retail and Wholesale129,000 ETB
Retail Store Sales PersonSales Retail and Wholesale69,720 ETB
Revenue ManagerSales Retail and Wholesale119,700 ETB
Sales Account ManagerSales Retail and Wholesale150,000 ETB
Sales Admin ExecutiveSales Retail and Wholesale157,600 ETB
Sales Administration ManagerSales Retail and Wholesale161,300 ETB
Sales AnalystSales Retail and Wholesale123,400 ETB
Sales AssociateSales Retail and Wholesale67,900 ETB
Sales ConsultantSales Retail and Wholesale94,400 ETB
Sales CoordinatorSales Retail and Wholesale68,580 ETB
Sales Development RepresentativeSales Retail and Wholesale83,640 ETB
Sales DirectorSales Retail and Wholesale194,600 ETB
Sales EngineerSales Retail and Wholesale72,740 ETB
Sales ExecutiveSales Retail and Wholesale136,200 ETB
Sales ManagerSales Retail and Wholesale172,200 ETB
Sales OfficerSales Retail and Wholesale72,360 ETB
Sales PlannerSales Retail and Wholesale107,680 ETB
Sales Planning AnalystSales Retail and Wholesale106,960 ETB
Sales RepresentativeSales Retail and Wholesale70,940 ETB
Sales Service AssociateSales Retail and Wholesale61,780 ETB
Sales SpecialistSales Retail and Wholesale97,880 ETB
Sales SupervisorSales Retail and Wholesale110,380 ETB
Sales SupportSales Retail and Wholesale49,560 ETB
Sales Support ManagerSales Retail and Wholesale103,580 ETB
Sales Team LeaderSales Retail and Wholesale111,240 ETB
Sales TrainerSales Retail and Wholesale119,900 ETB
Securities Sales AgentSales Retail and Wholesale117,380 ETB
Shipper / ReceiverSales Retail and Wholesale50,660 ETB
Shop ManagerSales Retail and Wholesale113,780 ETB
Store Development AdministratorSales Retail and Wholesale83,200 ETB
Store ManagerSales Retail and Wholesale124,400 ETB
Territory Sales ManagerSales Retail and Wholesale180,300 ETB
Territory Sales RepresentativeSales Retail and Wholesale98,440 ETB
Trade Marketing OfficerSales Retail and Wholesale119,900 ETB
Treasury OfficerSales Retail and Wholesale103,200 ETB
Vice President SalesSales Retail and Wholesale167,100 ETB
Visual MerchandiserSales Retail and Wholesale57,440 ETB

Salary Comparison by City

If you want to compare salaries with different cities in Ethiopia, you can use the links below to explore the data for each specific city we have researched.

CityAverage Salary
Adis Abeba54,700 ETB
Gonder48,940 ETB
Mekele43,760 ETB

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