Average Head of Direct Sales Salary in Romania for 2026
In this article, we will look at the average Head of Direct Sales salary for 2026 in Romania and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!
The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.
All salary information is in the local currency, which is the Romanian leu. To keep things simple, we are using the RON currency code instead of the currency symbol lei.
How Much Does a Head of Direct Sales Make in Romania?
A Head of Direct Sales working in Romania will typically earn around 158,700 RON per year, and this can range from the lowest average salary of about 82,200 RON to the highest average salary of 239,000 RON.
These are average salaries for a Head of Direct Sales in Romania and include benefits such as housing and transport. It's also possible for a Head of Direct Sales to earn more or less than the average salaries shown above.
Head of Direct Sales salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.
Distribution of Head of Direct Sales Salaries in Romania
So we've looked at the average salaries a Head of Direct Sales will earn in Romania. The next interesting data point is the distribution of salaries.
Salary ranges
We already know that a Head of Direct Sales can earn between 82,200 RON and 239,000 RON on average in Romania. This is known as the range in statistics.
The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.
Median salary
The median salary for a Head of Direct Sales in Romania is 152,100 RON. This is the middle value in the distribution of salaries.
What this means is that approximately 50% of the population earn less than 152,100 RON, and 50% of the population earn more than 152,100 RON.
If you are earning more than the median salary, that's a good indicator that you are being paid well.
If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).
Percentiles
Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.
For the average Head of Direct Sales salary in Romania, 25% of the population are earning less than 104,620 RON while 75% of the population earn more than 104,620 RON.
75% of the population earn less than 187,300 RON, and 25% of the population earn more than 187,300 RON.
Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.
The difference between a median and an average salary
The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.
- If your salary is higher than the average and the median salary, you are earning well compared to others.
- If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
- If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.
Head of Direct Sales Salary by Experience Level in Romania
The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.
We have researched the average Head of Direct Sales salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.
- 0 - 2 Years Experience. A Head of Direct Sales in Romania that has less than two years of experience can expect to earn somewhere in the region of 91,960 RON.
- 2 - 5 Years Experience. With two to five years of experience the average Head of Direct Sales salary would increase to 124,400 RON.
- 5 - 10 Years Experience. From five to ten years of experience as a Head of Direct Sales, the average salary would be 161,300 RON.
- 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 196,800 RON.
- 15 - 20 Years Experience. A Head of Direct Sales with 15 to 20 years of experience can earn an average of 212,500 RON.
- 20+ Years Experience. For a Head of Direct Sales with more than 20 years, the expected average salary increases to 225,300 RON.
Average Salary by Experience Chart
| 0-2 Years | - | 91,960 RON |
| 2-5 Years | +34% | 124,400 RON |
| 5-10 Years | +30% | 161,300 RON |
| 10-15 Years | +21% | 196,800 RON |
| 15-20 Years | +9% | 212,500 RON |
| 20+ Years | +5% | 225,300 RON |
Head of Direct Sales Salary by Education Level in Romania
As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?
In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.
The salary you can earn based on your education is very specific to both your location and the career path you choose.
In our research, we looked at the average salary for a Head of Direct Sales in Romania based on the education level of the employees in order to find out whether a better education level would increase your salary.
- High School. A Head of Direct Sales in Romania with a high school education can earn an average salary of 112,420 RON.
- Certificate or Diploma. A Head of Direct Sales in Romania with a certificate or diploma education can earn an average salary of 125,700 RON.
- Bachelor's Degree. A Head of Direct Sales in Romania with a bachelor's degree education can earn an average salary of 180,500 RON.
- Master's Degree. A Head of Direct Sales in Romania with a master's degree education can earn an average salary of 217,900 RON.
Average Salary by Education Chart
| High School | - | 112,420 RON |
| Certificate or Diploma | +14% | 125,700 RON |
| Bachelor's Degree | +41% | 180,500 RON |
| Master's Degree | +21% | 217,900 RON |
How Much is a Master's Degree or MBA Program?
The approximate cost of a master's degree or post-graduate program like an MBA in Romania is around 44,900 to 135,000 RON and takes two years to complete.
As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.
It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.
Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.
Head of Direct Sales Salary Compared by Gender
In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.
In Romania, a male head of direct sales will earn an average of 161,600 RON, while a female head of direct sales will earn around 152,000 RON.
This means that a male head of direct sales earns approximately 6% more than a female head of direct sales for performing the same job.
Average Salary by Gender Chart in Romania
| Male | - | 161,600 RON |
| Female | -6% | 152,000 RON |
Head of Direct Sales Average Pay Raise in Romania
In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.
From our research, we can see that the average pay raise for a Head of Direct Sales in Romania is around 12% every 18 months.
The national average pay raise across all professions and industries in Romania is around 8% every 18 months.
In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.
To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:
Annual Increase = ( Increase Rate ÷ Months ) × 12
So for this example, it would be:
Annual Increase = ( 12 ÷ 18 ) × 12 = 8%
What this means is that a Head of Direct Sales in Romania can expect to receive an average pay raise of around 8% every 12 months.
Annual Pay Raise by Industry in Romania for 2026
In the chart below, you can see the average annual pay raise percentages for each of the major industries in Romania.
You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.
| Banking | - | 7% |
| Energy | - | 5% |
| Information Technology | - | 3% |
| Healthcare | - | 1% |
| Travel | - | 8% |
| Construction | - | 6% |
| Education | - | 4% |
Head of Direct Sales Bonus and Incentive Rates in Romania
Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.
Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.
A Head of Direct Sales is a high bonus based job, with 76% of employees reporting at least one bonus in the last 12 months.
24% reported that they had not received any bonuses in the previous 12 months.
For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 8%.
| Received Bonus | - | 76% |
| No Bonus | - | 24% |
What are the Types of Bonus?
There are a number of difference types of bonus you can receive in a job. Including:
- Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
- Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
- Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
- Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.
Government vs Private Sector Salaries
Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.
Public sector employees in Romania earn approximately 7% more than private sector employees in the same role.
| Public Sector | - | 112,660 RON |
| Private Sector | -7% | 105,620 RON |
Salaries for Jobs Similar to a Head of Direct Sales
In the table below, we have salary information for jobs that are similar to a Head of Direct Sales in Romania.
| Job Title | Category | Salary |
|---|---|---|
| Account Manager | Sales Retail and Wholesale | 117,600 RON |
| Account Officer | Sales Retail and Wholesale | 62,060 RON |
| Area Manager | Sales Retail and Wholesale | 125,700 RON |
| Area Sales Director | Sales Retail and Wholesale | 209,700 RON |
| Area Sales Manager | Sales Retail and Wholesale | 176,800 RON |
| Assisstant Store Supervisor | Sales Retail and Wholesale | 69,580 RON |
| Assistant Department Manager | Sales Retail and Wholesale | 82,720 RON |
| Assistant Retail Store Manager | Sales Retail and Wholesale | 93,340 RON |
| Branch Manager | Sales Retail and Wholesale | 125,100 RON |
| Branch Supervisor | Sales Retail and Wholesale | 112,420 RON |
| Cashier | Sales Retail and Wholesale | 41,700 RON |
| Cashier Manager | Sales Retail and Wholesale | 89,960 RON |
| Commercial Sales Manager | Sales Retail and Wholesale | 174,000 RON |
| Corporate Sales Manager | Sales Retail and Wholesale | 142,300 RON |
| Depot Manager | Sales Retail and Wholesale | 123,400 RON |
| Depot Supervisor | Sales Retail and Wholesale | 110,380 RON |
| Deputy Sales Manager | Sales Retail and Wholesale | 110,340 RON |
| Director of Sales | Sales Retail and Wholesale | 209,500 RON |
| Distribution Director | Sales Retail and Wholesale | 142,300 RON |
| District Leader | Sales Retail and Wholesale | 102,720 RON |
| District Manager | Sales Retail and Wholesale | 125,100 RON |
| District Sales Manager | Sales Retail and Wholesale | 129,000 RON |
| External Sales Account Manager | Sales Retail and Wholesale | 125,100 RON |
| Field Sales Representative | Sales Retail and Wholesale | 87,000 RON |
| Furniture Sales Associate | Sales Retail and Wholesale | 57,440 RON |
| Global Wholesale Manager | Sales Retail and Wholesale | 217,900 RON |
| Head Cashier | Sales Retail and Wholesale | 82,720 RON |
| Head Teller | Sales Retail and Wholesale | 80,520 RON |
| Head of Retail | Sales Retail and Wholesale | 159,100 RON |
| Inside Sales | Sales Retail and Wholesale | 64,640 RON |
| Inside Sales Account Manager | Sales Retail and Wholesale | 98,120 RON |
| Inside Sales Engineer | Sales Retail and Wholesale | 71,280 RON |
| Inside Sales Executive | Sales Retail and Wholesale | 104,060 RON |
| Inside Sales Representative | Sales Retail and Wholesale | 67,360 RON |
| Internal Sales Manager | Sales Retail and Wholesale | 124,400 RON |
| Inventory Manager | Sales Retail and Wholesale | 119,700 RON |
| Key Account Manager | Sales Retail and Wholesale | 127,700 RON |
| Medical Device Sales | Sales Retail and Wholesale | 99,280 RON |
| Medical Device Sales Representative | Sales Retail and Wholesale | 96,520 RON |
| Merchandiser | Sales Retail and Wholesale | 80,280 RON |
| National Account Manager | Sales Retail and Wholesale | 159,400 RON |
| National Customer Solution Specialist | Sales Retail and Wholesale | 137,400 RON |
| National Sales Manager | Sales Retail and Wholesale | 221,500 RON |
| Outside Sales Representative | Sales Retail and Wholesale | 80,540 RON |
| Parts Salesperson | Sales Retail and Wholesale | 69,540 RON |
| Project Development Manager | Sales Retail and Wholesale | 138,200 RON |
| Project Manager | Sales Retail and Wholesale | 130,400 RON |
| Project Sales Executive | Sales Retail and Wholesale | 134,600 RON |
| Purchasing and Sales Executive | Sales Retail and Wholesale | 180,300 RON |
| Quotation Engineer | Sales Retail and Wholesale | 71,700 RON |
| Regional Sales Director | Sales Retail and Wholesale | 221,500 RON |
| Regional Sales Manager | Sales Retail and Wholesale | 222,300 RON |
| Relationship Manager | Sales Retail and Wholesale | 138,800 RON |
| Retail Merchandiser | Sales Retail and Wholesale | 49,300 RON |
| Retail Operations Manager | Sales Retail and Wholesale | 125,700 RON |
| Retail Sales Associate | Sales Retail and Wholesale | 99,280 RON |
| Retail Sales Representative | Sales Retail and Wholesale | 80,180 RON |
| Retail Salesperson | Sales Retail and Wholesale | 71,020 RON |
| Retail Store Manager | Sales Retail and Wholesale | 130,400 RON |
| Retail Store Sales Person | Sales Retail and Wholesale | 66,140 RON |
| Revenue Manager | Sales Retail and Wholesale | 124,400 RON |
| Sales Account Manager | Sales Retail and Wholesale | 138,800 RON |
| Sales Admin Executive | Sales Retail and Wholesale | 161,600 RON |
| Sales Administration Manager | Sales Retail and Wholesale | 158,700 RON |
| Sales Analyst | Sales Retail and Wholesale | 119,700 RON |
| Sales Assistant | Sales Retail and Wholesale | 48,740 RON |
| Sales Associate | Sales Retail and Wholesale | 69,240 RON |
| Sales Consultant | Sales Retail and Wholesale | 99,220 RON |
| Sales Coordinator | Sales Retail and Wholesale | 69,540 RON |
| Sales Development Representative | Sales Retail and Wholesale | 83,020 RON |
| Sales Director | Sales Retail and Wholesale | 205,700 RON |
| Sales Engineer | Sales Retail and Wholesale | 70,840 RON |
| Sales Executive | Sales Retail and Wholesale | 127,700 RON |
| Sales Manager | Sales Retail and Wholesale | 183,700 RON |
| Sales Officer | Sales Retail and Wholesale | 66,960 RON |
| Sales Planner | Sales Retail and Wholesale | 103,820 RON |
| Sales Planning Analyst | Sales Retail and Wholesale | 115,220 RON |
| Sales Representative | Sales Retail and Wholesale | 67,360 RON |
| Sales Service Associate | Sales Retail and Wholesale | 68,060 RON |
| Sales Specialist | Sales Retail and Wholesale | 96,560 RON |
| Sales Supervisor | Sales Retail and Wholesale | 111,240 RON |
| Sales Support | Sales Retail and Wholesale | 47,580 RON |
| Sales Support Manager | Sales Retail and Wholesale | 107,680 RON |
| Sales Team Leader | Sales Retail and Wholesale | 112,760 RON |
| Sales Trainer | Sales Retail and Wholesale | 124,400 RON |
| Securities Sales Agent | Sales Retail and Wholesale | 112,000 RON |
| Shipper / Receiver | Sales Retail and Wholesale | 46,880 RON |
| Shop Manager | Sales Retail and Wholesale | 123,400 RON |
| Store Development Administrator | Sales Retail and Wholesale | 89,800 RON |
| Store Manager | Sales Retail and Wholesale | 136,100 RON |
| Territory Sales Manager | Sales Retail and Wholesale | 167,100 RON |
| Territory Sales Representative | Sales Retail and Wholesale | 90,620 RON |
| Trade Marketing Officer | Sales Retail and Wholesale | 117,520 RON |
| Treasury Officer | Sales Retail and Wholesale | 104,500 RON |
| Vice President Sales | Sales Retail and Wholesale | 159,400 RON |
| Visual Merchandiser | Sales Retail and Wholesale | 61,460 RON |
Salary Comparison by City
If you want to compare salaries with different cities in Romania, you can use the links below to explore the data for each specific city we have researched.
| City | Average Salary |
|---|---|
| Brasov | 138,200 RON |
| Bucharest | 176,800 RON |
| Cluj-Napoca | 161,300 RON |
| Sibiu | 157,600 RON |
| Timisoara | 146,200 RON |
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