Average Web Analytics Manager Salary in Ojo de Agua, Mexico for 2026

In this article, we will look at the average Web Analytics Manager salary for 2026 in Ojo de Agua and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Mexican peso. To keep things simple, we are using the MXN currency code instead of the currency symbol $.

How Much Does a Web Analytics Manager Make in Ojo De Agua?

A Web Analytics Manager working in Ojo de Agua will typically earn around 447,700 MXN per year, and this can range from the lowest average salary of about 207,800 MXN to the highest average salary of 714,300 MXN.

Average Annual Salary447,700 MXN
Average Monthly Salary37,308 MXN
Average Lowest Salary207,800 MXN
Lowest Monthly Salary17,316 MXN
Average Highest Salary714,300 MXN
Highest Monthly Salary59,525 MXN

These are average salaries for a Web Analytics Manager in Ojo de Agua and include benefits such as housing and transport. It's also possible for a Web Analytics Manager to earn more or less than the average salaries shown above.

Web Analytics Manager salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Web Analytics Manager Salaries in Ojo de Agua

So we've looked at the average salaries a Web Analytics Manager will earn in Ojo de Agua. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Web Analytics Manager can earn between 207,800 MXN and 714,300 MXN on average in Ojo de Agua. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Web Analytics Manager in Ojo de Agua is 485,300 MXN. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 485,300 MXN, and 50% of the population earn more than 485,300 MXN.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Web Analytics Manager salary in Ojo de Agua, 25% of the population are earning less than 312,400 MXN while 75% of the population earn more than 312,400 MXN.

75% of the population earn less than 646,600 MXN, and 25% of the population earn more than 646,600 MXN.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Web Analytics Manager Salary by Experience Level in Ojo de Agua

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Web Analytics Manager salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Web Analytics Manager in Ojo de Agua that has less than two years of experience can expect to earn somewhere in the region of 233,600 MXN.
  • 2 - 5 Years Experience. With two to five years of experience the average Web Analytics Manager salary would increase to 314,500 MXN.
  • 5 - 10 Years Experience. From five to ten years of experience as a Web Analytics Manager, the average salary would be 464,400 MXN.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 562,600 MXN.
  • 15 - 20 Years Experience. A Web Analytics Manager with 15 to 20 years of experience can earn an average of 615,700 MXN.
  • 20+ Years Experience. For a Web Analytics Manager with more than 20 years, the expected average salary increases to 667,400 MXN.

Average Salary by Experience Chart

0-2 Years-
233,600 MXN
2-5 Years+34%
314,500 MXN
5-10 Years+48%
464,400 MXN
10-15 Years+22%
562,600 MXN
15-20 Years+9%
615,700 MXN
20+ Years+8%
667,400 MXN

Web Analytics Manager Salary by Education Level in Ojo de Agua

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Web Analytics Manager in Ojo de Agua based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Web Analytics Manager in Ojo de Agua with a high school education can earn an average salary of 286,400 MXN.
  • Certificate or Diploma. A Web Analytics Manager in Ojo de Agua with a certificate or diploma education can earn an average salary of 340,000 MXN.
  • Bachelor's Degree. A Web Analytics Manager in Ojo de Agua with a bachelor's degree education can earn an average salary of 491,000 MXN.
  • Master's Degree. A Web Analytics Manager in Ojo de Agua with a master's degree education can earn an average salary of 642,800 MXN.

Average Salary by Education Chart

High School-
286,400 MXN
Certificate or Diploma+18%
340,000 MXN
Bachelor's Degree+45%
491,000 MXN
Master's Degree+31%
642,800 MXN

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Mexico is around 166,000 to 498,000 MXN and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Web Analytics Manager Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Ojo de Agua, a male web analytics manager will earn an average of 489,600 MXN, while a female web analytics manager will earn around 421,400 MXN.

This means that a male web analytics manager earns approximately 16% more than a female web analytics manager for performing the same job.

Average Salary by Gender Chart in Ojo de Agua

Male-
489,600 MXN
Female-16%
421,400 MXN

Web Analytics Manager Average Pay Raise in Ojo de Agua

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Web Analytics Manager in Ojo de Agua is around 12% every 18 months.

The national average pay raise across all professions and industries in Mexico is around 8% every 18 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 12 ÷ 18 ) × 12  = 8%

What this means is that a Web Analytics Manager in Ojo de Agua can expect to receive an average pay raise of around 8% every 12 months.

Annual Pay Raise by Industry in Ojo de Agua for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Mexico.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking-
4%
Energy-
8%
Information Technology-
3%
Healthcare-
7%
Travel-
2%
Construction-
6%
Education-
1%

Web Analytics Manager Bonus and Incentive Rates in Ojo de Agua

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Web Analytics Manager is a high bonus based job, with 84% of employees reporting at least one bonus in the last 12 months.

16% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.

Received Bonus-
84%
No Bonus-
16%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Mexico earn approximately 8% more than private sector employees in the same role.

Public Sector-
415,900 MXN
Private Sector-8%
384,200 MXN

Salaries for Jobs Similar to a Web Analytics Manager

In the table below, we have salary information for jobs that are similar to a Web Analytics Manager in Ojo de Agua.

Job TitleCategorySalary
Account HandlerMarketing315,700 MXN
Affiliate ManagerMarketing447,300 MXN
Analytics SpecialistMarketing327,800 MXN
Assistant Brand ManagerMarketing454,300 MXN
Assistant Product ManagerMarketing480,300 MXN
Associate Marketing ManagerMarketing487,600 MXN
Associate Product ManagerMarketing485,300 MXN
Brand AmbassadorMarketing614,600 MXN
Brand DirectorMarketing778,900 MXN
Brand ExecutiveMarketing643,800 MXN
Brand ManagerMarketing664,500 MXN
Business Analytics SpecialistMarketing325,800 MXN
Business Channel ManagerMarketing450,300 MXN
Business Intelligence Team LeaderMarketing480,300 MXN
Campaign SpecialistMarketing409,000 MXN
Chief Marketing Officer Marketing683,800 MXN
Chief Product OfficerMarketing680,100 MXN
Communications OfficerMarketing207,700 MXN
Content ManagerMarketing382,600 MXN
Content Marketing StrategistMarketing445,100 MXN
Copy EditerMarketing266,000 MXN
Copy WriterMarketing275,500 MXN
Creative Marketing LeadMarketing425,100 MXN
Creative WriterMarketing273,000 MXN
Digital MarketerMarketing394,500 MXN
Digital Marketing ManagerMarketing547,800 MXN
Digital Marketing Strategist Marketing529,600 MXN
Digital Media SpecialistMarketing454,300 MXN
Director of MarketingMarketing689,900 MXN
Director of ResearchMarketing502,200 MXN
Event MarketingMarketing514,800 MXN
Head of Executive SearchMarketing606,400 MXN
Key Affiliate ManagerMarketing500,100 MXN
Localization ManagerMarketing475,700 MXN
Market Development ExecutiveMarketing572,200 MXN
Market Development ManagerMarketing572,200 MXN
Market Research AnalystMarketing485,300 MXN
Market Research ManagerMarketing496,100 MXN
Market Segmentation DirectorMarketing518,300 MXN
Marketing Account SupervisorMarketing420,800 MXN
Marketing AdministratorMarketing367,200 MXN
Marketing AdvisorMarketing401,300 MXN
Marketing AnalystMarketing431,300 MXN
Marketing AssistantMarketing225,700 MXN
Marketing AssociateMarketing228,000 MXN
Marketing Communications ManagerMarketing472,100 MXN
Marketing ConsultantMarketing504,400 MXN
Marketing CoordinatorMarketing227,600 MXN
Marketing DirectorMarketing696,700 MXN
Marketing Distribution ExecutiveMarketing551,200 MXN
Marketing ExecutiveMarketing565,100 MXN
Marketing ManagerMarketing719,100 MXN
Marketing OfficerMarketing232,400 MXN
Marketing Segment ManagerMarketing520,900 MXN
Marketing SpecialistMarketing362,200 MXN
Marketing SupervisorMarketing404,600 MXN
Marketing Vice PresidentMarketing563,300 MXN
Marketing WriterMarketing266,000 MXN
Marketing and Communications OfficerMarketing258,400 MXN
Marketing and Sales HeadMarketing691,200 MXN
Online Marketing AnalystMarketing399,900 MXN
Online Marketing ManagerMarketing467,700 MXN
Optimization ManagerMarketing447,700 MXN
Outbound SalesMarketing314,500 MXN
Outreach CoordinatorMarketing305,600 MXN
Outreach SpecialistMarketing371,100 MXN
Product DevelopmentMarketing489,600 MXN
Product ManagerMarketing545,300 MXN
Product Marketing EngineerMarketing301,800 MXN
Product Marketing ExecutiveMarketing535,800 MXN
Product Marketing ManagerMarketing548,500 MXN
Product ResearcherMarketing301,800 MXN
Product StrategistMarketing431,300 MXN
Product Strategy ResearcherMarketing384,200 MXN
Product Training SpecialistMarketing351,200 MXN
Project ManagerMarketing426,700 MXN
Publications CoordinatorMarketing263,100 MXN
Research ExecutiveMarketing489,600 MXN
Sales DirectorMarketing675,100 MXN
Sales Management SupportMarketing243,000 MXN
Sales ManagerMarketing648,200 MXN
Sales and Marketing AssistantMarketing208,600 MXN
Sales and Marketing CoordinatorMarketing228,000 MXN
Sales and Marketing DirectorMarketing746,600 MXN
Search Marketing StrategistMarketing605,700 MXN
Social Media AdministratorMarketing407,100 MXN
Social Media SpecialistMarketing377,200 MXN
Spaceman AnalystMarketing225,700 MXN
Sponsorship ConsultantMarketing367,200 MXN
Team LeaderMarketing411,400 MXN
TelemarketerMarketing215,100 MXN
Trade Marketing ExecutiveMarketing535,800 MXN
Trade Marketing ManagerMarketing543,200 MXN
Trade Marketing ProfessionalMarketing420,800 MXN
Trade Marketing SpecialistMarketing320,500 MXN
Web Content ManagerMarketing420,800 MXN
eMarketing ManagerMarketing582,700 MXN

Salary Comparison by City

If you want to compare salaries with different cities in Mexico, you can use the links below to explore the data for each specific city we have researched.

CityAverage Salary
Acapulco531,700 MXN
Acuna404,600 MXN
Aguascalientes535,800 MXN
Boca del Rio375,200 MXN
Buenavista433,800 MXN
Campeche417,100 MXN
Cancun519,300 MXN
Celaya466,900 MXN
Chalco386,400 MXN
Chetumal398,300 MXN
Chicoloapan417,200 MXN
Chihuahua571,300 MXN
Chilpancingo401,300 MXN
Chimalhuacan528,600 MXN
Cholula de Rivadabia394,800 MXN
Ciudad Apodaca507,300 MXN
Ciudad Juarez403,100 MXN
Ciudad Lopez Mateos485,200 MXN
Ciudad Obregon462,300 MXN
Ciudad Santa Catarina444,300 MXN
Ciudad Valles376,800 MXN
Ciudad Victoria445,100 MXN
Ciudad del Carmen382,600 MXN
Coacalco472,100 MXN
Coatzacoalcos413,900 MXN
Colima366,200 MXN
Cordoba359,900 MXN
Cuautitlan Izcalli504,500 MXN
Cuautla365,400 MXN
Cuernavaca480,300 MXN
Culiacan528,500 MXN
Delicias351,200 MXN
Durango522,700 MXN
Ecatepec de Morelos590,200 MXN
Ensenada480,300 MXN
Fresnillo341,400 MXN
General Escobedo464,900 MXN
Gomez Palacio433,800 MXN
Guadalajara543,200 MXN
Guadalupe528,500 MXN
Guaymas362,200 MXN
Hermosillo562,600 MXN
Hidalgo del Parral332,500 MXN
Iguala365,400 MXN
Irapuato467,700 MXN
Ixtapaluca466,900 MXN
Jiutepec406,300 MXN
La Paz411,400 MXN
Leon568,500 MXN
Los Mochis459,700 MXN
Los Reyes la Paz442,200 MXN
Manzanillo362,200 MXN
Matamoros487,600 MXN
Mazatlan485,300 MXN
Merida524,700 MXN
Metepec420,800 MXN
Mexicali541,700 MXN
Mexico City571,300 MXN
Minatitlan330,700 MXN
Monclova428,400 MXN
Monterrey548,500 MXN
Morelia535,800 MXN
Naucalpan551,200 MXN
Navojoa344,600 MXN
Nezahualcoyotl576,500 MXN
Nogales428,400 MXN
Nuevo Laredo498,000 MXN
Oaxaca444,300 MXN
Orizaba351,900 MXN
Pachuca451,000 MXN
Piedras Negras369,300 MXN
Playa del Carmen378,300 MXN
Poza Rica409,000 MXN
Puebla563,000 MXN
Puerto Vallarta411,400 MXN
Queretaro519,300 MXN
Reynosa537,300 MXN
Salamanca394,500 MXN
Saltillo524,300 MXN
San Cristobal de las Casas420,100 MXN
San Juan del Rio359,900 MXN
San Luis Potosi548,500 MXN
San Luis Rio Colorado390,000 MXN
San Nicolas de los Garza513,300 MXN
San Pablo de las Salinas404,600 MXN
San Pedro Garza Garcia366,200 MXN
Soledad de Graciano Sanchez459,700 MXN
Tampico466,900 MXN
Tapachula409,000 MXN
Tehuacan447,700 MXN
Tepic491,000 MXN
Tijuana575,100 MXN
Tlalnepantla de Baz555,800 MXN
Tlaquepaque539,700 MXN
Toluca498,500 MXN
Tonala472,100 MXN
Torreon529,600 MXN
Tuxtla Gutierrez496,100 MXN
Uruapan444,300 MXN
Veracruz519,300 MXN
Villa Nicolas Romero472,100 MXN
Villahermosa475,700 MXN
Xalapa514,300 MXN
Xico500,100 MXN
Zacatecas365,400 MXN
Zamora de Hidalgo377,200 MXN
Zapopan541,700 MXN

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