Average Social Media Strategist Salary in Surat, India for 2026

In this article, we will look at the average Social Media Strategist salary for 2026 in Surat and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Indian rupee. To keep things simple, we are using the INR currency code instead of the currency symbol .

How Much Does a Social Media Strategist Make in Surat?

A Social Media Strategist working in Surat will typically earn around 524,400 INR per year, and this can range from the lowest average salary of about 275,500 INR to the highest average salary of 792,900 INR.

Average Annual Salary524,400 INR
Average Monthly Salary43,700 INR
Average Lowest Salary275,500 INR
Lowest Monthly Salary22,958 INR
Average Highest Salary792,900 INR
Highest Monthly Salary66,075 INR

These are average salaries for a Social Media Strategist in Surat and include benefits such as housing and transport. It's also possible for a Social Media Strategist to earn more or less than the average salaries shown above.

Social Media Strategist salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Social Media Strategist Salaries in Surat

So we've looked at the average salaries a Social Media Strategist will earn in Surat. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Social Media Strategist can earn between 275,500 INR and 792,900 INR on average in Surat. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Social Media Strategist in Surat is 491,000 INR. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 491,000 INR, and 50% of the population earn more than 491,000 INR.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Social Media Strategist salary in Surat, 25% of the population are earning less than 344,600 INR while 75% of the population earn more than 344,600 INR.

75% of the population earn less than 605,700 INR, and 25% of the population earn more than 605,700 INR.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Social Media Strategist Salary by Experience Level in Surat

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Social Media Strategist salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Social Media Strategist in Surat that has less than two years of experience can expect to earn somewhere in the region of 318,800 INR.
  • 2 - 5 Years Experience. With two to five years of experience the average Social Media Strategist salary would increase to 390,000 INR.
  • 5 - 10 Years Experience. From five to ten years of experience as a Social Media Strategist, the average salary would be 553,400 INR.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 648,200 INR.
  • 15 - 20 Years Experience. A Social Media Strategist with 15 to 20 years of experience can earn an average of 712,100 INR.
  • 20+ Years Experience. For a Social Media Strategist with more than 20 years, the expected average salary increases to 752,600 INR.

Average Salary by Experience Chart

0-2 Years-
318,800 INR
2-5 Years+23%
390,000 INR
5-10 Years+42%
553,400 INR
10-15 Years+17%
648,200 INR
15-20 Years+10%
712,100 INR
20+ Years+6%
752,600 INR

Social Media Strategist Salary by Education Level in Surat

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Social Media Strategist in Surat based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Social Media Strategist in Surat with a high school education can earn an average salary of 384,500 INR.
  • Certificate or Diploma. A Social Media Strategist in Surat with a certificate or diploma education can earn an average salary of 436,200 INR.
  • Bachelor's Degree. A Social Media Strategist in Surat with a bachelor's degree education can earn an average salary of 571,300 INR.
  • Master's Degree. A Social Media Strategist in Surat with a master's degree education can earn an average salary of 752,600 INR.

Average Salary by Education Chart

High School-
384,500 INR
Certificate or Diploma+13%
436,200 INR
Bachelor's Degree+31%
571,300 INR
Master's Degree+32%
752,600 INR

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in India is around 160,000 to 479,000 INR and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Social Media Strategist Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Surat, a male social media strategist will earn an average of 524,300 INR, while a female social media strategist will earn around 448,500 INR.

This means that a male social media strategist earns approximately 17% more than a female social media strategist for performing the same job.

Average Salary by Gender Chart in Surat

Male-
524,300 INR
Female-17%
448,500 INR

Social Media Strategist Average Pay Raise in Surat

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Social Media Strategist in Surat is around 12% every 17 months.

The national average pay raise across all professions and industries in India is around 9% every 16 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 12 ÷ 17 ) × 12  = 8%

What this means is that a Social Media Strategist in Surat can expect to receive an average pay raise of around 8% every 12 months.

Annual Pay Raise by Industry in Surat for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in India.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking-
1%
Energy-
2%
Information Technology-
3%
Healthcare-
4%
Travel-
5%
Construction-
6%
Education-
7%

Social Media Strategist Bonus and Incentive Rates in Surat

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Social Media Strategist is a high bonus based job, with 80% of employees reporting at least one bonus in the last 12 months.

20% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 8%.

Received Bonus-
80%
No Bonus-
20%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in India earn approximately 6% more than private sector employees in the same role.

Public Sector-
392,300 INR
Private Sector-6%
371,100 INR

Salaries for Jobs Similar to a Social Media Strategist

In the table below, we have salary information for jobs that are similar to a Social Media Strategist in Surat.

Job TitleCategorySalary
Advertising Account ExecutiveAdvertising / Graphic Design / Events420,800 INR
Advertising Account ManagerAdvertising / Graphic Design / Events467,100 INR
Advertising Account PlannerAdvertising / Graphic Design / Events233,600 INR
Advertising CoordinatorAdvertising / Graphic Design / Events301,600 INR
Advertising ManagerAdvertising / Graphic Design / Events608,500 INR
Advertising Operations ManagerAdvertising / Graphic Design / Events628,000 INR
Advertising Sales DirectorAdvertising / Graphic Design / Events656,800 INR
Advertising Strategic PlannerAdvertising / Graphic Design / Events406,300 INR
Advertising Team LeaderAdvertising / Graphic Design / Events359,900 INR
Advertising and Promotions ManagerAdvertising / Graphic Design / Events619,800 INR
AnimatorAdvertising / Graphic Design / Events275,200 INR
Art DirectorAdvertising / Graphic Design / Events377,200 INR
Art ManagerAdvertising / Graphic Design / Events377,200 INR
ArtistAdvertising / Graphic Design / Events314,500 INR
ArtworkerAdvertising / Graphic Design / Events227,600 INR
Assistant Art DirectorAdvertising / Graphic Design / Events296,000 INR
Audio EngineerAdvertising / Graphic Design / Events265,000 INR
Audio and Video Equipment TechnicianAdvertising / Graphic Design / Events222,300 INR
Audiosual TechnicianAdvertising / Graphic Design / Events222,300 INR
Broadcast AdministratorAdvertising / Graphic Design / Events397,900 INR
Catering SalesAdvertising / Graphic Design / Events245,300 INR
Catering TrainerAdvertising / Graphic Design / Events283,700 INR
Commercial and Industrial DesignerAdvertising / Graphic Design / Events227,600 INR
Conference OrganiserAdvertising / Graphic Design / Events296,000 INR
Content and Media Production LeadAdvertising / Graphic Design / Events431,300 INR
CopyWriterAdvertising / Graphic Design / Events258,400 INR
Creative DesignerAdvertising / Graphic Design / Events283,700 INR
Creative DirectorAdvertising / Graphic Design / Events377,200 INR
Designer Advertising / Graphic Design / Events216,800 INR
Desktop PublisherAdvertising / Graphic Design / Events183,600 INR
Digital Campaign ManagerAdvertising / Graphic Design / Events397,900 INR
Digital Media ManagerAdvertising / Graphic Design / Events467,100 INR
Digital Media StrategistAdvertising / Graphic Design / Events467,100 INR
Director of EventsAdvertising / Graphic Design / Events639,100 INR
Director of Graphic DesignAdvertising / Graphic Design / Events359,900 INR
Director of Social Media MarketingAdvertising / Graphic Design / Events485,300 INR
Events DirectorAdvertising / Graphic Design / Events639,100 INR
Events and Promotions ManagerAdvertising / Graphic Design / Events615,700 INR
Exhibit DesignerAdvertising / Graphic Design / Events305,600 INR
Exhibit Display CoordinatorAdvertising / Graphic Design / Events288,700 INR
Exhibit Display ManagerAdvertising / Graphic Design / Events386,400 INR
FinisherAdvertising / Graphic Design / Events195,200 INR
Graphic ArtistAdvertising / Graphic Design / Events239,000 INR
Graphic Design SpecialistAdvertising / Graphic Design / Events279,400 INR
Graphic DesignerAdvertising / Graphic Design / Events239,000 INR
Graphics ArtistAdvertising / Graphic Design / Events239,000 INR
Graphics Design SupervisorAdvertising / Graphic Design / Events330,900 INR
Group Creative DirectorAdvertising / Graphic Design / Events417,200 INR
Imagery AnalystAdvertising / Graphic Design / Events222,300 INR
Imaging TechnologistAdvertising / Graphic Design / Events222,300 INR
Interaction DesignerAdvertising / Graphic Design / Events194,600 INR
Media AnalystAdvertising / Graphic Design / Events301,600 INR
Media ExecutiveAdvertising / Graphic Design / Events394,800 INR
Media PlannerAdvertising / Graphic Design / Events314,500 INR
Media Production CoordinatorAdvertising / Graphic Design / Events283,700 INR
Media Production ManagerAdvertising / Graphic Design / Events514,300 INR
Media Project ManagerAdvertising / Graphic Design / Events514,300 INR
Media Relations RepresentativeAdvertising / Graphic Design / Events428,400 INR
Media Sales ExecutiveAdvertising / Graphic Design / Events491,000 INR
Meeting and Event PlannerAdvertising / Graphic Design / Events288,700 INR
Multimedia ArtistAdvertising / Graphic Design / Events245,300 INR
Multimedia SpecialistAdvertising / Graphic Design / Events222,300 INR
PPC Campaign ManagerAdvertising / Graphic Design / Events386,400 INR
PhotographerAdvertising / Graphic Design / Events209,500 INR
Print Production ManagerAdvertising / Graphic Design / Events417,200 INR
Product and Brand ManagerAdvertising / Graphic Design / Events597,800 INR
Sales Promotion ManagerAdvertising / Graphic Design / Events592,200 INR
Search Engine Optimization Specialist (SEO)Advertising / Graphic Design / Events263,100 INR
Sketch ArtistAdvertising / Graphic Design / Events267,100 INR
Social Media ExecutiveAdvertising / Graphic Design / Events485,300 INR
Social Media ManagerAdvertising / Graphic Design / Events485,300 INR
Social Media Marketing ManagerAdvertising / Graphic Design / Events485,300 INR
Special Events SupervisorAdvertising / Graphic Design / Events369,300 INR
Technical TypistAdvertising / Graphic Design / Events172,200 INR
UX DesignerAdvertising / Graphic Design / Events227,600 INR
User Experience UX DesignerAdvertising / Graphic Design / Events263,100 INR

Salary Comparison by City

If you want to compare salaries with different cities in India, you can use the links below to explore the data for each specific city we have researched.

CityAverage Salary
Ahmadabad514,300 INR
Bangalore571,300 INR
Bhopal467,100 INR
Chennai518,300 INR
Coimbatore478,000 INR
Delhi541,700 INR
Ghaziabad451,000 INR
Hyderabad522,700 INR
Indore498,000 INR
Jaipur504,300 INR
Kanpur500,100 INR
Kolkata553,400 INR
Lucknow528,500 INR
Ludhiana457,300 INR
Madurai424,300 INR
Mumbai531,700 INR
Nagpur518,900 INR
Patna457,300 INR
Pimpri-Chinchwad492,700 INR
Pune518,300 INR
Vadodara472,100 INR
Visakhapatnam472,000 INR
agra442,200 INR

Salary Comparison by State

The table below includes links to the average salary for each state in India.

StateAverage Salary
Andaman & Nicobar Islands417,100 INR
Andhra Pradesh563,300 INR
Arunachal Pradesh451,000 INR
Assam539,800 INR
Bihar566,900 INR
Chandigarh444,300 INR
Chhatisgarh492,700 INR
Dadra & Nagar Haveli430,000 INR
Daman & Diu396,300 INR
Delhi498,500 INR
Goa472,100 INR
Gujarat541,700 INR
Haryana518,900 INR
Himachal Pradesh472,000 INR
Jammu & Kashmir504,400 INR
Jharkhand518,300 INR
Karnataka562,200 INR
Kerala504,500 INR
Lakshadweep414,000 INR
Madhya Pradesh595,300 INR
Maharashtra574,200 INR
Manipur491,000 INR
Meghalaya459,300 INR
Mizoram455,400 INR
Nagaland451,000 INR
Orissa548,500 INR
Pondicherry430,000 INR
Punjab524,400 INR
Rajasthan535,900 INR
Sikkim430,000 INR
Tamil Nadu582,700 INR
Tripura472,000 INR
Uttar Pradesh576,500 INR
Uttaranchal504,400 INR
West Bengal587,800 INR

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