Average Sales Engineer Salary in Xalapa, Mexico for 2026
In this article, we will look at the average Sales Engineer salary for 2026 in Xalapa and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!
The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.
All salary information is in the local currency, which is the Mexican peso. To keep things simple, we are using the MXN currency code instead of the currency symbol $.
How Much Does a Sales Engineer Make in Xalapa?
A Sales Engineer working in Xalapa will typically earn around 317,700 MXN per year, and this can range from the lowest average salary of about 164,200 MXN to the highest average salary of 487,600 MXN.
These are average salaries for a Sales Engineer in Xalapa and include benefits such as housing and transport. It's also possible for a Sales Engineer to earn more or less than the average salaries shown above.
Sales Engineer salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.
Distribution of Sales Engineer Salaries in Xalapa
So we've looked at the average salaries a Sales Engineer will earn in Xalapa. The next interesting data point is the distribution of salaries.
Salary ranges
We already know that a Sales Engineer can earn between 164,200 MXN and 487,600 MXN on average in Xalapa. This is known as the range in statistics.
The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.
Median salary
The median salary for a Sales Engineer in Xalapa is 307,400 MXN. This is the middle value in the distribution of salaries.
What this means is that approximately 50% of the population earn less than 307,400 MXN, and 50% of the population earn more than 307,400 MXN.
If you are earning more than the median salary, that's a good indicator that you are being paid well.
If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).
Percentiles
Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.
For the average Sales Engineer salary in Xalapa, 25% of the population are earning less than 210,500 MXN while 75% of the population earn more than 210,500 MXN.
75% of the population earn less than 381,800 MXN, and 25% of the population earn more than 381,800 MXN.
Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.
The difference between a median and an average salary
The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.
- If your salary is higher than the average and the median salary, you are earning well compared to others.
- If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
- If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.
Sales Engineer Salary by Experience Level in Xalapa
The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.
We have researched the average Sales Engineer salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.
- 0 - 2 Years Experience. A Sales Engineer in Xalapa that has less than two years of experience can expect to earn somewhere in the region of 189,300 MXN.
- 2 - 5 Years Experience. With two to five years of experience the average Sales Engineer salary would increase to 252,300 MXN.
- 5 - 10 Years Experience. From five to ten years of experience as a Sales Engineer, the average salary would be 327,300 MXN.
- 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 396,300 MXN.
- 15 - 20 Years Experience. A Sales Engineer with 15 to 20 years of experience can earn an average of 433,400 MXN.
- 20+ Years Experience. For a Sales Engineer with more than 20 years, the expected average salary increases to 457,300 MXN.
Average Salary by Experience Chart
| 0-2 Years | - | 189,300 MXN |
| 2-5 Years | +34% | 252,300 MXN |
| 5-10 Years | +30% | 327,300 MXN |
| 10-15 Years | +21% | 396,300 MXN |
| 15-20 Years | +9% | 433,400 MXN |
| 20+ Years | +5% | 457,300 MXN |
Sales Engineer Salary by Education Level in Xalapa
As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?
In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.
The salary you can earn based on your education is very specific to both your location and the career path you choose.
In our research, we looked at the average salary for a Sales Engineer in Xalapa based on the education level of the employees in order to find out whether a better education level would increase your salary.
- High School. A Sales Engineer in Xalapa with a high school education can earn an average salary of 228,500 MXN.
- Certificate or Diploma. A Sales Engineer in Xalapa with a certificate or diploma education can earn an average salary of 259,100 MXN.
- Bachelor's Degree. A Sales Engineer in Xalapa with a bachelor's degree education can earn an average salary of 363,000 MXN.
- Master's Degree. A Sales Engineer in Xalapa with a master's degree education can earn an average salary of 442,300 MXN.
Average Salary by Education Chart
| High School | - | 228,500 MXN |
| Certificate or Diploma | +14% | 259,100 MXN |
| Bachelor's Degree | +41% | 363,000 MXN |
| Master's Degree | +21% | 442,300 MXN |
How Much is a Master's Degree or MBA Program?
The approximate cost of a master's degree or post-graduate program like an MBA in Mexico is around 166,000 to 498,000 MXN and takes two years to complete.
As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.
It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.
Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.
Sales Engineer Salary Compared by Gender
In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.
In Xalapa, a male sales engineer will earn an average of 309,800 MXN, while a female sales engineer will earn around 273,000 MXN.
This means that a male sales engineer earns approximately 13% more than a female sales engineer for performing the same job.
Average Salary by Gender Chart in Xalapa
| Male | - | 309,800 MXN |
| Female | -13% | 273,000 MXN |
Sales Engineer Average Pay Raise in Xalapa
In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.
From our research, we can see that the average pay raise for a Sales Engineer in Xalapa is around 11% every 17 months.
The national average pay raise across all professions and industries in Mexico is around 8% every 18 months.
In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.
To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:
Annual Increase = ( Increase Rate ÷ Months ) × 12
So for this example, it would be:
Annual Increase = ( 11 ÷ 17 ) × 12 = 8%
What this means is that a Sales Engineer in Xalapa can expect to receive an average pay raise of around 8% every 12 months.
Annual Pay Raise by Industry in Xalapa for 2026
In the chart below, you can see the average annual pay raise percentages for each of the major industries in Mexico.
You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.
| Banking | - | 4% |
| Energy | - | 8% |
| Information Technology | - | 3% |
| Healthcare | - | 7% |
| Travel | - | 2% |
| Construction | - | 6% |
| Education | - | 1% |
Sales Engineer Bonus and Incentive Rates in Xalapa
Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.
Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.
A Sales Engineer is a high bonus based job, with 82% of employees reporting at least one bonus in the last 12 months.
18% reported that they had not received any bonuses in the previous 12 months.
For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.
| Received Bonus | - | 82% |
| No Bonus | - | 18% |
What are the Types of Bonus?
There are a number of difference types of bonus you can receive in a job. Including:
- Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
- Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
- Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
- Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.
Government vs Private Sector Salaries
Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.
Public sector employees in Mexico earn approximately 8% more than private sector employees in the same role.
| Public Sector | - | 415,900 MXN |
| Private Sector | -8% | 384,200 MXN |
Salaries for Jobs Similar to a Sales Engineer
In the table below, we have salary information for jobs that are similar to a Sales Engineer in Xalapa.
| Job Title | Category | Salary |
|---|---|---|
| Account Manager | Sales Retail and Wholesale | 442,300 MXN |
| Account Officer | Sales Retail and Wholesale | 246,500 MXN |
| Area Manager | Sales Retail and Wholesale | 504,400 MXN |
| Area Sales Director | Sales Retail and Wholesale | 829,000 MXN |
| Area Sales Manager | Sales Retail and Wholesale | 683,800 MXN |
| Assisstant Store Supervisor | Sales Retail and Wholesale | 263,100 MXN |
| Assistant Department Manager | Sales Retail and Wholesale | 327,800 MXN |
| Assistant Retail Store Manager | Sales Retail and Wholesale | 351,900 MXN |
| Branch Manager | Sales Retail and Wholesale | 500,100 MXN |
| Branch Supervisor | Sales Retail and Wholesale | 409,000 MXN |
| Cashier | Sales Retail and Wholesale | 157,600 MXN |
| Cashier Manager | Sales Retail and Wholesale | 339,100 MXN |
| Commercial Sales Manager | Sales Retail and Wholesale | 643,800 MXN |
| Corporate Sales Manager | Sales Retail and Wholesale | 572,200 MXN |
| Depot Manager | Sales Retail and Wholesale | 453,200 MXN |
| Depot Supervisor | Sales Retail and Wholesale | 431,300 MXN |
| Deputy Sales Manager | Sales Retail and Wholesale | 450,300 MXN |
| Director of Sales | Sales Retail and Wholesale | 778,200 MXN |
| Distribution Director | Sales Retail and Wholesale | 555,800 MXN |
| District Leader | Sales Retail and Wholesale | 407,100 MXN |
| District Manager | Sales Retail and Wholesale | 499,300 MXN |
| District Sales Manager | Sales Retail and Wholesale | 480,300 MXN |
| External Sales Account Manager | Sales Retail and Wholesale | 457,300 MXN |
| Field Sales Representative | Sales Retail and Wholesale | 332,100 MXN |
| Furniture Sales Associate | Sales Retail and Wholesale | 231,000 MXN |
| Global Wholesale Manager | Sales Retail and Wholesale | 874,900 MXN |
| Head Cashier | Sales Retail and Wholesale | 325,800 MXN |
| Head Teller | Sales Retail and Wholesale | 307,400 MXN |
| Head of Direct Sales | Sales Retail and Wholesale | 588,500 MXN |
| Head of Retail | Sales Retail and Wholesale | 585,900 MXN |
| Inside Sales | Sales Retail and Wholesale | 239,000 MXN |
| Inside Sales Account Manager | Sales Retail and Wholesale | 377,200 MXN |
| Inside Sales Engineer | Sales Retail and Wholesale | 292,000 MXN |
| Inside Sales Executive | Sales Retail and Wholesale | 406,300 MXN |
| Inside Sales Representative | Sales Retail and Wholesale | 272,800 MXN |
| Internal Sales Manager | Sales Retail and Wholesale | 491,000 MXN |
| Inventory Manager | Sales Retail and Wholesale | 444,300 MXN |
| Key Account Manager | Sales Retail and Wholesale | 464,900 MXN |
| Medical Device Sales | Sales Retail and Wholesale | 384,200 MXN |
| Medical Device Sales Representative | Sales Retail and Wholesale | 362,200 MXN |
| Merchandiser | Sales Retail and Wholesale | 301,700 MXN |
| National Account Manager | Sales Retail and Wholesale | 605,700 MXN |
| National Customer Solution Specialist | Sales Retail and Wholesale | 539,700 MXN |
| National Sales Manager | Sales Retail and Wholesale | 862,200 MXN |
| Outside Sales Representative | Sales Retail and Wholesale | 325,600 MXN |
| Parts Salesperson | Sales Retail and Wholesale | 257,700 MXN |
| Project Development Manager | Sales Retail and Wholesale | 513,300 MXN |
| Project Manager | Sales Retail and Wholesale | 498,000 MXN |
| Project Sales Executive | Sales Retail and Wholesale | 499,300 MXN |
| Purchasing and Sales Executive | Sales Retail and Wholesale | 721,600 MXN |
| Quotation Engineer | Sales Retail and Wholesale | 271,300 MXN |
| Regional Sales Director | Sales Retail and Wholesale | 829,000 MXN |
| Regional Sales Manager | Sales Retail and Wholesale | 868,400 MXN |
| Relationship Manager | Sales Retail and Wholesale | 563,000 MXN |
| Retail Merchandiser | Sales Retail and Wholesale | 187,300 MXN |
| Retail Operations Manager | Sales Retail and Wholesale | 475,700 MXN |
| Retail Sales Associate | Sales Retail and Wholesale | 363,000 MXN |
| Retail Sales Representative | Sales Retail and Wholesale | 305,600 MXN |
| Retail Salesperson | Sales Retail and Wholesale | 259,100 MXN |
| Retail Store Manager | Sales Retail and Wholesale | 492,700 MXN |
| Retail Store Sales Person | Sales Retail and Wholesale | 265,000 MXN |
| Revenue Manager | Sales Retail and Wholesale | 491,000 MXN |
| Sales Account Manager | Sales Retail and Wholesale | 559,000 MXN |
| Sales Admin Executive | Sales Retail and Wholesale | 615,000 MXN |
| Sales Administration Manager | Sales Retail and Wholesale | 588,500 MXN |
| Sales Analyst | Sales Retail and Wholesale | 476,600 MXN |
| Sales Assistant | Sales Retail and Wholesale | 183,700 MXN |
| Sales Associate | Sales Retail and Wholesale | 263,900 MXN |
| Sales Consultant | Sales Retail and Wholesale | 369,300 MXN |
| Sales Coordinator | Sales Retail and Wholesale | 279,400 MXN |
| Sales Development Representative | Sales Retail and Wholesale | 312,400 MXN |
| Sales Director | Sales Retail and Wholesale | 802,400 MXN |
| Sales Executive | Sales Retail and Wholesale | 485,300 MXN |
| Sales Manager | Sales Retail and Wholesale | 713,900 MXN |
| Sales Officer | Sales Retail and Wholesale | 261,300 MXN |
| Sales Planner | Sales Retail and Wholesale | 417,200 MXN |
| Sales Planning Analyst | Sales Retail and Wholesale | 454,300 MXN |
| Sales Representative | Sales Retail and Wholesale | 252,300 MXN |
| Sales Service Associate | Sales Retail and Wholesale | 245,300 MXN |
| Sales Specialist | Sales Retail and Wholesale | 372,600 MXN |
| Sales Supervisor | Sales Retail and Wholesale | 407,300 MXN |
| Sales Support | Sales Retail and Wholesale | 183,700 MXN |
| Sales Support Manager | Sales Retail and Wholesale | 428,400 MXN |
| Sales Team Leader | Sales Retail and Wholesale | 419,400 MXN |
| Sales Trainer | Sales Retail and Wholesale | 485,200 MXN |
| Securities Sales Agent | Sales Retail and Wholesale | 425,100 MXN |
| Shipper / Receiver | Sales Retail and Wholesale | 196,800 MXN |
| Shop Manager | Sales Retail and Wholesale | 447,700 MXN |
| Store Development Administrator | Sales Retail and Wholesale | 325,800 MXN |
| Store Manager | Sales Retail and Wholesale | 520,900 MXN |
| Territory Sales Manager | Sales Retail and Wholesale | 637,500 MXN |
| Territory Sales Representative | Sales Retail and Wholesale | 369,300 MXN |
| Trade Marketing Officer | Sales Retail and Wholesale | 454,900 MXN |
| Treasury Officer | Sales Retail and Wholesale | 415,900 MXN |
| Vice President Sales | Sales Retail and Wholesale | 639,100 MXN |
| Visual Merchandiser | Sales Retail and Wholesale | 225,700 MXN |
Salary Comparison by City
If you want to compare salaries with different cities in Mexico, you can use the links below to explore the data for each specific city we have researched.
| City | Average Salary |
|---|---|
| Acapulco | 428,267 MXN |
| Acuna | 338,967 MXN |
| Aguascalientes | 450,600 MXN |
| Boca del Rio | 299,667 MXN |
| Buenavista | 335,033 MXN |
| Campeche | 341,967 MXN |
| Cancun | 426,600 MXN |
| Celaya | 381,933 MXN |
| Chalco | 314,433 MXN |
| Chetumal | 314,067 MXN |
| Chicoloapan | 325,133 MXN |
| Chihuahua | 446,633 MXN |
| Chilpancingo | 331,867 MXN |
| Chimalhuacan | 417,067 MXN |
| Cholula de Rivadabia | 328,733 MXN |
| Ciudad Apodaca | 402,433 MXN |
| Ciudad Juarez | 305,967 MXN |
| Ciudad Lopez Mateos | 413,100 MXN |
| Ciudad Obregon | 384,733 MXN |
| Ciudad Santa Catarina | 369,333 MXN |
| Ciudad Valles | 291,167 MXN |
| Ciudad Victoria | 362,167 MXN |
| Ciudad del Carmen | 318,000 MXN |
| Coacalco | 376,833 MXN |
| Coatzacoalcos | 341,267 MXN |
| Colima | 290,667 MXN |
| Cordoba | 299,067 MXN |
| Cuautitlan Izcalli | 397,167 MXN |
| Cuautla | 300,000 MXN |
| Cuernavaca | 378,567 MXN |
| Culiacan | 443,900 MXN |
| Delicias | 293,833 MXN |
| Durango | 415,667 MXN |
| Ecatepec de Morelos | 457,367 MXN |
| Ensenada | 366,667 MXN |
| Fresnillo | 277,900 MXN |
| General Escobedo | 381,300 MXN |
| Gomez Palacio | 373,567 MXN |
| Guadalajara | 459,133 MXN |
| Guadalupe | 429,500 MXN |
| Guaymas | 274,067 MXN |
| Hermosillo | 432,267 MXN |
| Hidalgo del Parral | 276,333 MXN |
| Iguala | 279,933 MXN |
| Irapuato | 402,567 MXN |
| Ixtapaluca | 388,433 MXN |
| Jiutepec | 324,133 MXN |
| La Paz | 354,200 MXN |
| Leon | 467,233 MXN |
| Los Mochis | 368,567 MXN |
| Los Reyes la Paz | 359,833 MXN |
| Manzanillo | 291,967 MXN |
| Matamoros | 395,433 MXN |
| Mazatlan | 385,300 MXN |
| Merida | 418,933 MXN |
| Metepec | 342,567 MXN |
| Mexicali | 422,833 MXN |
| Mexico City | 461,667 MXN |
| Minatitlan | 276,967 MXN |
| Monclova | 343,500 MXN |
| Monterrey | 455,933 MXN |
| Morelia | 409,100 MXN |
| Naucalpan | 448,867 MXN |
| Navojoa | 274,233 MXN |
| Nezahualcoyotl | 436,467 MXN |
| Nogales | 327,700 MXN |
| Nuevo Laredo | 393,367 MXN |
| Oaxaca | 353,233 MXN |
| Ojo de Agua | 349,833 MXN |
| Orizaba | 285,133 MXN |
| Pachuca | 357,333 MXN |
| Piedras Negras | 299,300 MXN |
| Playa del Carmen | 308,900 MXN |
| Poza Rica | 312,433 MXN |
| Puebla | 469,600 MXN |
| Puerto Vallarta | 328,567 MXN |
| Queretaro | 427,900 MXN |
| Reynosa | 419,600 MXN |
| Salamanca | 317,933 MXN |
| Saltillo | 442,633 MXN |
| San Cristobal de las Casas | 332,167 MXN |
| San Juan del Rio | 293,000 MXN |
| San Luis Potosi | 427,167 MXN |
| San Luis Rio Colorado | 302,467 MXN |
| San Nicolas de los Garza | 410,867 MXN |
| San Pablo de las Salinas | 328,767 MXN |
| San Pedro Garza Garcia | 275,100 MXN |
| Soledad de Graciano Sanchez | 341,067 MXN |
| Tampico | 366,967 MXN |
| Tapachula | 327,800 MXN |
| Tehuacan | 350,033 MXN |
| Tepic | 379,133 MXN |
| Tijuana | 455,833 MXN |
| Tlalnepantla de Baz | 427,300 MXN |
| Tlaquepaque | 425,333 MXN |
| Toluca | 403,100 MXN |
| Tonala | 381,733 MXN |
| Torreon | 417,867 MXN |
| Tuxtla Gutierrez | 420,733 MXN |
| Uruapan | 351,433 MXN |
| Veracruz | 397,300 MXN |
| Villa Nicolas Romero | 369,267 MXN |
| Villahermosa | 377,133 MXN |
| Xico | 387,567 MXN |
| Zacatecas | 295,800 MXN |
| Zamora de Hidalgo | 296,100 MXN |
| Zapopan | 452,233 MXN |
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