Average Product and Brand Manager Salary in Holguin, Cuba for 2026

In this article, we will look at the average Product and Brand Manager salary for 2026 in Holguin and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Cuban convertible peso. To keep things simple, we are using the CUC currency code instead of the currency symbol $.

How Much Does a Product and Brand Manager Make in Holguin?

A Product and Brand Manager working in Holguin will typically earn around 367,900 CUC per year, and this can range from the lowest average salary of about 172,400 CUC to the highest average salary of 581,300 CUC.

Average Annual Salary367,900 CUC
Average Monthly Salary30,658 CUC
Average Lowest Salary172,400 CUC
Lowest Monthly Salary14,366 CUC
Average Highest Salary581,300 CUC
Highest Monthly Salary48,441 CUC

These are average salaries for a Product and Brand Manager in Holguin and include benefits such as housing and transport. It's also possible for a Product and Brand Manager to earn more or less than the average salaries shown above.

Product and Brand Manager salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Product and Brand Manager Salaries in Holguin

So we've looked at the average salaries a Product and Brand Manager will earn in Holguin. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Product and Brand Manager can earn between 172,400 CUC and 581,300 CUC on average in Holguin. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Product and Brand Manager in Holguin is 389,200 CUC. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 389,200 CUC, and 50% of the population earn more than 389,200 CUC.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Product and Brand Manager salary in Holguin, 25% of the population are earning less than 252,300 CUC while 75% of the population earn more than 252,300 CUC.

75% of the population earn less than 514,300 CUC, and 25% of the population earn more than 514,300 CUC.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Product and Brand Manager Salary by Experience Level in Holguin

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Product and Brand Manager salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Product and Brand Manager in Holguin that has less than two years of experience can expect to earn somewhere in the region of 197,600 CUC.
  • 2 - 5 Years Experience. With two to five years of experience the average Product and Brand Manager salary would increase to 273,000 CUC.
  • 5 - 10 Years Experience. From five to ten years of experience as a Product and Brand Manager, the average salary would be 388,100 CUC.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 478,100 CUC.
  • 15 - 20 Years Experience. A Product and Brand Manager with 15 to 20 years of experience can earn an average of 501,400 CUC.
  • 20+ Years Experience. For a Product and Brand Manager with more than 20 years, the expected average salary increases to 548,800 CUC.

Average Salary by Experience Chart

0-2 Years-
197,600 CUC
2-5 Years+38%
273,000 CUC
5-10 Years+42%
388,100 CUC
10-15 Years+22%
478,100 CUC
15-20 Years+6%
501,400 CUC
20+ Years+9%
548,800 CUC

Product and Brand Manager Salary by Education Level in Holguin

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Product and Brand Manager in Holguin based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Product and Brand Manager in Holguin with a high school education can earn an average salary of 246,200 CUC.
  • Certificate or Diploma. A Product and Brand Manager in Holguin with a certificate or diploma education can earn an average salary of 288,100 CUC.
  • Bachelor's Degree. A Product and Brand Manager in Holguin with a bachelor's degree education can earn an average salary of 417,200 CUC.
  • Master's Degree. A Product and Brand Manager in Holguin with a master's degree education can earn an average salary of 548,800 CUC.

Average Salary by Education Chart

High School-
246,200 CUC
Certificate or Diploma+17%
288,100 CUC
Bachelor's Degree+45%
417,200 CUC
Master's Degree+31%
548,800 CUC

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Cuba is around 110,000 to 329,000 CUC and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Product and Brand Manager Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Holguin, a male product and brand manager will earn an average of 459,300 CUC, while a female product and brand manager will earn around 394,300 CUC.

This means that a male product and brand manager earns approximately 16% more than a female product and brand manager for performing the same job.

Average Salary by Gender Chart in Holguin

Male-
459,300 CUC
Female-16%
394,300 CUC

Product and Brand Manager Average Pay Raise in Holguin

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Product and Brand Manager in Holguin is around 8% every 30 months.

The national average pay raise across all professions and industries in Cuba is around 4% every 29 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 8 ÷ 30 ) × 12  = 3%

What this means is that a Product and Brand Manager in Holguin can expect to receive an average pay raise of around 3% every 12 months.

Annual Pay Raise by Industry in Holguin for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Cuba.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking-
1%
Energy-
2%
Information Technology-
3%
Healthcare-
4%
Travel-
5%
Construction-
6%
Education-
7%

Product and Brand Manager Bonus and Incentive Rates in Holguin

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Product and Brand Manager is a moderate bonus based job, with 62% of employees reporting at least one bonus in the last 12 months.

38% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 8%.

Received Bonus-
62%
No Bonus-
38%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Cuba earn approximately 12% more than private sector employees in the same role.

Public Sector-
275,200 CUC
Private Sector-12%
246,500 CUC

Salaries for Jobs Similar to a Product and Brand Manager

In the table below, we have salary information for jobs that are similar to a Product and Brand Manager in Holguin.

Job TitleCategorySalary
Advertising Account ExecutiveAdvertising / Graphic Design / Events301,300 CUC
Advertising Account ManagerAdvertising / Graphic Design / Events327,800 CUC
Advertising Account PlannerAdvertising / Graphic Design / Events163,800 CUC
Advertising CoordinatorAdvertising / Graphic Design / Events214,000 CUC
Advertising ManagerAdvertising / Graphic Design / Events415,900 CUC
Advertising Operations ManagerAdvertising / Graphic Design / Events409,000 CUC
Advertising Sales DirectorAdvertising / Graphic Design / Events425,100 CUC
Advertising Strategic PlannerAdvertising / Graphic Design / Events286,400 CUC
Advertising Team LeaderAdvertising / Graphic Design / Events237,400 CUC
Advertising and Promotions ManagerAdvertising / Graphic Design / Events437,900 CUC
AnimatorAdvertising / Graphic Design / Events189,300 CUC
Art DirectorAdvertising / Graphic Design / Events246,500 CUC
Art ManagerAdvertising / Graphic Design / Events251,500 CUC
ArtistAdvertising / Graphic Design / Events221,500 CUC
ArtworkerAdvertising / Graphic Design / Events154,700 CUC
Assistant Art DirectorAdvertising / Graphic Design / Events204,000 CUC
Audio EngineerAdvertising / Graphic Design / Events180,500 CUC
Audio and Video Equipment TechnicianAdvertising / Graphic Design / Events159,100 CUC
Audiosual TechnicianAdvertising / Graphic Design / Events150,000 CUC
Broadcast AdministratorAdvertising / Graphic Design / Events283,400 CUC
Catering SalesAdvertising / Graphic Design / Events167,100 CUC
Catering TrainerAdvertising / Graphic Design / Events187,300 CUC
Commercial and Industrial DesignerAdvertising / Graphic Design / Events148,300 CUC
Conference OrganiserAdvertising / Graphic Design / Events192,600 CUC
Content and Media Production LeadAdvertising / Graphic Design / Events305,600 CUC
CopyWriterAdvertising / Graphic Design / Events172,200 CUC
Creative DesignerAdvertising / Graphic Design / Events192,000 CUC
Creative DirectorAdvertising / Graphic Design / Events268,900 CUC
Designer Advertising / Graphic Design / Events152,300 CUC
Desktop PublisherAdvertising / Graphic Design / Events117,860 CUC
Digital Campaign ManagerAdvertising / Graphic Design / Events272,800 CUC
Digital Media ManagerAdvertising / Graphic Design / Events325,800 CUC
Digital Media StrategistAdvertising / Graphic Design / Events330,900 CUC
Director of EventsAdvertising / Graphic Design / Events415,900 CUC
Director of Graphic DesignAdvertising / Graphic Design / Events246,200 CUC
Director of Social Media MarketingAdvertising / Graphic Design / Events327,800 CUC
Events DirectorAdvertising / Graphic Design / Events415,900 CUC
Events and Promotions ManagerAdvertising / Graphic Design / Events401,300 CUC
Exhibit DesignerAdvertising / Graphic Design / Events214,000 CUC
Exhibit Display CoordinatorAdvertising / Graphic Design / Events200,000 CUC
Exhibit Display ManagerAdvertising / Graphic Design / Events254,800 CUC
FinisherAdvertising / Graphic Design / Events136,100 CUC
Graphic ArtistAdvertising / Graphic Design / Events159,500 CUC
Graphic Design SpecialistAdvertising / Graphic Design / Events190,500 CUC
Graphic DesignerAdvertising / Graphic Design / Events168,100 CUC
Graphics ArtistAdvertising / Graphic Design / Events159,500 CUC
Graphics Design SupervisorAdvertising / Graphic Design / Events225,300 CUC
Group Creative DirectorAdvertising / Graphic Design / Events288,100 CUC
Imagery AnalystAdvertising / Graphic Design / Events158,700 CUC
Imaging TechnologistAdvertising / Graphic Design / Events151,800 CUC
Interaction DesignerAdvertising / Graphic Design / Events137,400 CUC
Media AnalystAdvertising / Graphic Design / Events210,500 CUC
Media ExecutiveAdvertising / Graphic Design / Events265,000 CUC
Media PlannerAdvertising / Graphic Design / Events208,600 CUC
Media Production CoordinatorAdvertising / Graphic Design / Events194,600 CUC
Media Production ManagerAdvertising / Graphic Design / Events332,100 CUC
Media Project ManagerAdvertising / Graphic Design / Events357,300 CUC
Media Relations RepresentativeAdvertising / Graphic Design / Events283,700 CUC
Media Sales ExecutiveAdvertising / Graphic Design / Events332,100 CUC
Meeting and Event PlannerAdvertising / Graphic Design / Events200,000 CUC
Multimedia ArtistAdvertising / Graphic Design / Events167,100 CUC
Multimedia SpecialistAdvertising / Graphic Design / Events151,800 CUC
PPC Campaign ManagerAdvertising / Graphic Design / Events254,700 CUC
PhotographerAdvertising / Graphic Design / Events150,000 CUC
Print Production ManagerAdvertising / Graphic Design / Events281,500 CUC
Sales Promotion ManagerAdvertising / Graphic Design / Events407,300 CUC
Search Engine Optimization Specialist (SEO)Advertising / Graphic Design / Events187,300 CUC
Sketch ArtistAdvertising / Graphic Design / Events192,600 CUC
Social Media ExecutiveAdvertising / Graphic Design / Events318,800 CUC
Social Media ManagerAdvertising / Graphic Design / Events335,800 CUC
Social Media Marketing ManagerAdvertising / Graphic Design / Events335,100 CUC
Social Media StrategistAdvertising / Graphic Design / Events340,400 CUC
Special Events SupervisorAdvertising / Graphic Design / Events263,900 CUC
Technical TypistAdvertising / Graphic Design / Events117,380 CUC
UX DesignerAdvertising / Graphic Design / Events157,600 CUC
User Experience UX DesignerAdvertising / Graphic Design / Events174,000 CUC

Salary Comparison by City

If you want to compare salaries with different cities in Cuba, you can use the links below to explore the data for each specific city we have researched.

CityAverage Salary
Camaguey403,100 CUC
Havana459,300 CUC
Santiago de Cuba420,100 CUC

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