Average Online Marketing Analyst Salary in Tehuacan, Mexico for 2026
In this article, we will look at the average Online Marketing Analyst salary for 2026 in Tehuacan and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!
The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.
All salary information is in the local currency, which is the Mexican peso. To keep things simple, we are using the MXN currency code instead of the currency symbol $.
How Much Does an Online Marketing Analyst Make in Tehuacan?
An Online Marketing Analyst working in Tehuacan will typically earn around 399,900 MXN per year, and this can range from the lowest average salary of about 208,600 MXN to the highest average salary of 615,000 MXN.
These are average salaries for an Online Marketing Analyst in Tehuacan and include benefits such as housing and transport. It's also possible for an Online Marketing Analyst to earn more or less than the average salaries shown above.
Online Marketing Analyst salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.
Distribution of Online Marketing Analyst Salaries in Tehuacan
So we've looked at the average salaries an Online Marketing Analyst will earn in Tehuacan. The next interesting data point is the distribution of salaries.
Salary ranges
We already know that an Online Marketing Analyst can earn between 208,600 MXN and 615,000 MXN on average in Tehuacan. This is known as the range in statistics.
The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.
Median salary
The median salary for an Online Marketing Analyst in Tehuacan is 384,500 MXN. This is the middle value in the distribution of salaries.
What this means is that approximately 50% of the population earn less than 384,500 MXN, and 50% of the population earn more than 384,500 MXN.
If you are earning more than the median salary, that's a good indicator that you are being paid well.
If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).
Percentiles
Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.
For the average Online Marketing Analyst salary in Tehuacan, 25% of the population are earning less than 267,100 MXN while 75% of the population earn more than 267,100 MXN.
75% of the population earn less than 480,600 MXN, and 25% of the population earn more than 480,600 MXN.
Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.
The difference between a median and an average salary
The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.
- If your salary is higher than the average and the median salary, you are earning well compared to others.
- If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
- If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.
Online Marketing Analyst Salary by Experience Level in Tehuacan
The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.
We have researched the average Online Marketing Analyst salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.
- 0 - 2 Years Experience. An Online Marketing Analyst in Tehuacan that has less than two years of experience can expect to earn somewhere in the region of 237,400 MXN.
- 2 - 5 Years Experience. With two to five years of experience the average Online Marketing Analyst salary would increase to 318,800 MXN.
- 5 - 10 Years Experience. From five to ten years of experience as an Online Marketing Analyst, the average salary would be 414,000 MXN.
- 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 500,100 MXN.
- 15 - 20 Years Experience. An Online Marketing Analyst with 15 to 20 years of experience can earn an average of 548,800 MXN.
- 20+ Years Experience. For an Online Marketing Analyst with more than 20 years, the expected average salary increases to 575,100 MXN.
Average Salary by Experience Chart
| 0-2 Years | - | 237,400 MXN |
| 2-5 Years | +34% | 318,800 MXN |
| 5-10 Years | +30% | 414,000 MXN |
| 10-15 Years | +21% | 500,100 MXN |
| 15-20 Years | +9% | 548,800 MXN |
| 20+ Years | +5% | 575,100 MXN |
Online Marketing Analyst Salary by Education Level in Tehuacan
As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?
In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.
The salary you can earn based on your education is very specific to both your location and the career path you choose.
In our research, we looked at the average salary for an Online Marketing Analyst in Tehuacan based on the education level of the employees in order to find out whether a better education level would increase your salary.
- High School. An Online Marketing Analyst in Tehuacan with a high school education can earn an average salary of 283,700 MXN.
- Certificate or Diploma. An Online Marketing Analyst in Tehuacan with a certificate or diploma education can earn an average salary of 325,900 MXN.
- Bachelor's Degree. An Online Marketing Analyst in Tehuacan with a bachelor's degree education can earn an average salary of 459,300 MXN.
- Master's Degree. An Online Marketing Analyst in Tehuacan with a master's degree education can earn an average salary of 556,000 MXN.
Average Salary by Education Chart
| High School | - | 283,700 MXN |
| Certificate or Diploma | +14% | 325,900 MXN |
| Bachelor's Degree | +41% | 459,300 MXN |
| Master's Degree | +21% | 556,000 MXN |
How Much is a Master's Degree or MBA Program?
The approximate cost of a master's degree or post-graduate program like an MBA in Mexico is around 166,000 to 498,000 MXN and takes two years to complete.
As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.
It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.
Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.
Online Marketing Analyst Salary Compared by Gender
In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.
In Tehuacan, a male online marketing analyst will earn an average of 417,200 MXN, while a female online marketing analyst will earn around 378,300 MXN.
This means that a male online marketing analyst earns approximately 10% more than a female online marketing analyst for performing the same job.
Average Salary by Gender Chart in Tehuacan
| Male | - | 417,200 MXN |
| Female | -10% | 378,300 MXN |
Online Marketing Analyst Average Pay Raise in Tehuacan
In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.
From our research, we can see that the average pay raise for an Online Marketing Analyst in Tehuacan is around 11% every 18 months.
The national average pay raise across all professions and industries in Mexico is around 8% every 18 months.
In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.
To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:
Annual Increase = ( Increase Rate ÷ Months ) × 12
So for this example, it would be:
Annual Increase = ( 11 ÷ 18 ) × 12 = 7%
What this means is that an Online Marketing Analyst in Tehuacan can expect to receive an average pay raise of around 7% every 12 months.
Annual Pay Raise by Industry in Tehuacan for 2026
In the chart below, you can see the average annual pay raise percentages for each of the major industries in Mexico.
You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.
| Banking | - | 4% |
| Energy | - | 8% |
| Information Technology | - | 3% |
| Healthcare | - | 7% |
| Travel | - | 2% |
| Construction | - | 6% |
| Education | - | 1% |
Online Marketing Analyst Bonus and Incentive Rates in Tehuacan
Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.
Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.
An Online Marketing Analyst is a moderate bonus based job, with 55% of employees reporting at least one bonus in the last 12 months.
45% reported that they had not received any bonuses in the previous 12 months.
For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 3% to 6%.
| Received Bonus | - | 55% |
| No Bonus | - | 45% |
What are the Types of Bonus?
There are a number of difference types of bonus you can receive in a job. Including:
- Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
- Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
- Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
- Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.
Government vs Private Sector Salaries
Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.
Public sector employees in Mexico earn approximately 8% more than private sector employees in the same role.
| Public Sector | - | 415,900 MXN |
| Private Sector | -8% | 384,200 MXN |
Salaries for Jobs Similar to an Online Marketing Analyst
In the table below, we have salary information for jobs that are similar to an Online Marketing Analyst in Tehuacan.
Salary Comparison by City
If you want to compare salaries with different cities in Mexico, you can use the links below to explore the data for each specific city we have researched.
| City | Average Salary |
|---|---|
| Acapulco | 489,500 MXN |
| Acuna | 384,500 MXN |
| Aguascalientes | 480,300 MXN |
| Boca del Rio | 332,100 MXN |
| Buenavista | 357,700 MXN |
| Campeche | 394,300 MXN |
| Cancun | 471,700 MXN |
| Celaya | 430,000 MXN |
| Chalco | 340,400 MXN |
| Chetumal | 335,100 MXN |
| Chicoloapan | 349,300 MXN |
| Chihuahua | 485,200 MXN |
| Chilpancingo | 344,600 MXN |
| Chimalhuacan | 448,500 MXN |
| Cholula de Rivadabia | 367,200 MXN |
| Ciudad Apodaca | 431,300 MXN |
| Ciudad Juarez | 345,700 MXN |
| Ciudad Lopez Mateos | 433,800 MXN |
| Ciudad Obregon | 394,800 MXN |
| Ciudad Santa Catarina | 415,900 MXN |
| Ciudad Valles | 318,800 MXN |
| Ciudad Victoria | 404,600 MXN |
| Ciudad del Carmen | 365,400 MXN |
| Coacalco | 419,400 MXN |
| Coatzacoalcos | 384,200 MXN |
| Colima | 325,600 MXN |
| Cordoba | 341,900 MXN |
| Cuautitlan Izcalli | 471,700 MXN |
| Cuautla | 341,400 MXN |
| Cuernavaca | 419,400 MXN |
| Culiacan | 467,100 MXN |
| Delicias | 315,900 MXN |
| Durango | 447,700 MXN |
| Ecatepec de Morelos | 498,500 MXN |
| Ensenada | 394,300 MXN |
| Fresnillo | 297,000 MXN |
| General Escobedo | 426,700 MXN |
| Gomez Palacio | 406,300 MXN |
| Guadalajara | 524,400 MXN |
| Guadalupe | 476,600 MXN |
| Guaymas | 312,400 MXN |
| Hermosillo | 487,600 MXN |
| Hidalgo del Parral | 294,700 MXN |
| Iguala | 307,400 MXN |
| Irapuato | 424,900 MXN |
| Ixtapaluca | 397,900 MXN |
| Jiutepec | 332,500 MXN |
| La Paz | 383,300 MXN |
| Leon | 520,900 MXN |
| Los Mochis | 407,100 MXN |
| Los Reyes la Paz | 378,300 MXN |
| Manzanillo | 325,600 MXN |
| Matamoros | 447,300 MXN |
| Mazatlan | 411,400 MXN |
| Merida | 459,300 MXN |
| Metepec | 376,800 MXN |
| Mexicali | 455,400 MXN |
| Mexico City | 514,800 MXN |
| Minatitlan | 315,900 MXN |
| Monclova | 377,200 MXN |
| Monterrey | 487,600 MXN |
| Morelia | 459,300 MXN |
| Naucalpan | 502,200 MXN |
| Navojoa | 290,800 MXN |
| Nezahualcoyotl | 492,700 MXN |
| Nogales | 382,600 MXN |
| Nuevo Laredo | 437,300 MXN |
| Oaxaca | 386,400 MXN |
| Ojo de Agua | 372,600 MXN |
| Orizaba | 317,700 MXN |
| Pachuca | 394,300 MXN |
| Piedras Negras | 322,600 MXN |
| Playa del Carmen | 345,700 MXN |
| Poza Rica | 366,200 MXN |
| Puebla | 504,400 MXN |
| Puerto Vallarta | 357,300 MXN |
| Queretaro | 472,100 MXN |
| Reynosa | 467,100 MXN |
| Salamanca | 357,700 MXN |
| Saltillo | 467,700 MXN |
| San Cristobal de las Casas | 357,300 MXN |
| San Juan del Rio | 313,700 MXN |
| San Luis Potosi | 462,300 MXN |
| San Luis Rio Colorado | 351,900 MXN |
| San Nicolas de los Garza | 444,300 MXN |
| San Pablo de las Salinas | 357,700 MXN |
| San Pedro Garza Garcia | 311,700 MXN |
| Soledad de Graciano Sanchez | 378,800 MXN |
| Tampico | 403,100 MXN |
| Tapachula | 359,900 MXN |
| Tepic | 437,300 MXN |
| Tijuana | 480,600 MXN |
| Tlalnepantla de Baz | 483,800 MXN |
| Tlaquepaque | 478,100 MXN |
| Toluca | 459,700 MXN |
| Tonala | 430,500 MXN |
| Torreon | 453,200 MXN |
| Tuxtla Gutierrez | 447,300 MXN |
| Uruapan | 384,500 MXN |
| Veracruz | 417,200 MXN |
| Villa Nicolas Romero | 382,600 MXN |
| Villahermosa | 442,300 MXN |
| Xalapa | 453,200 MXN |
| Xico | 404,600 MXN |
| Zacatecas | 301,300 MXN |
| Zamora de Hidalgo | 314,500 MXN |
| Zapopan | 478,000 MXN |
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