Average Director of Marketing Salary in Cape Verde for 2026

In this article, we will look at the average Director of Marketing salary for 2026 in Cape Verde and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Cape Verdean escudo. To keep things simple, we are using the CVE currency code instead of the currency symbol Esc.

How Much Does a Director of Marketing Make in Cape Verde?

A Director of Marketing working in Cape Verde will typically earn around 4,224,200 CVE per year, and this can range from the lowest average salary of about 1,942,700 CVE to the highest average salary of 6,721,800 CVE.

Average Annual Salary4,224,200 CVE
Average Monthly Salary352,016 CVE
Average Lowest Salary1,942,700 CVE
Lowest Monthly Salary161,891 CVE
Average Highest Salary6,721,800 CVE
Highest Monthly Salary560,150 CVE

These are average salaries for a Director of Marketing in Cape Verde and include benefits such as housing and transport. It's also possible for a Director of Marketing to earn more or less than the average salaries shown above.

Director of Marketing salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Director of Marketing Salaries in Cape Verde

So we've looked at the average salaries a Director of Marketing will earn in Cape Verde. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Director of Marketing can earn between 1,942,700 CVE and 6,721,800 CVE on average in Cape Verde. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Director of Marketing in Cape Verde is 4,570,300 CVE. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 4,570,300 CVE, and 50% of the population earn more than 4,570,300 CVE.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Director of Marketing salary in Cape Verde, 25% of the population are earning less than 2,928,100 CVE while 75% of the population earn more than 2,928,100 CVE.

75% of the population earn less than 6,096,900 CVE, and 25% of the population earn more than 6,096,900 CVE.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Director of Marketing Salary by Experience Level in Cape Verde

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Director of Marketing salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Director of Marketing in Cape Verde that has less than two years of experience can expect to earn somewhere in the region of 2,207,600 CVE.
  • 2 - 5 Years Experience. With two to five years of experience the average Director of Marketing salary would increase to 2,953,200 CVE.
  • 5 - 10 Years Experience. From five to ten years of experience as a Director of Marketing, the average salary would be 4,355,800 CVE.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 5,315,900 CVE.
  • 15 - 20 Years Experience. A Director of Marketing with 15 to 20 years of experience can earn an average of 5,794,900 CVE.
  • 20+ Years Experience. For a Director of Marketing with more than 20 years, the expected average salary increases to 6,274,900 CVE.

Average Salary by Experience Chart

0-2 Years-
2,207,600 CVE
2-5 Years+34%
2,953,200 CVE
5-10 Years+48%
4,355,800 CVE
10-15 Years+22%
5,315,900 CVE
15-20 Years+9%
5,794,900 CVE
20+ Years+8%
6,274,900 CVE

Director of Marketing Salary by Education Level in Cape Verde

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Director of Marketing in Cape Verde based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • Certificate or Diploma. A Director of Marketing in Cape Verde with a certificate or diploma education can earn an average salary of 2,519,500 CVE.
  • Bachelor's Degree. A Director of Marketing in Cape Verde with a bachelor's degree education can earn an average salary of 3,946,200 CVE.
  • Master's Degree. A Director of Marketing in Cape Verde with a master's degree education can earn an average salary of 6,624,300 CVE.

Average Salary by Education Chart

Certificate or Diploma-
2,519,500 CVE
Bachelor's Degree+57%
3,946,200 CVE
Master's Degree+68%
6,624,300 CVE

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Cape Verde is around 1,020,000 to 3,060,000 CVE and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Director of Marketing Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Cape Verde, a male director of marketing will earn an average of 4,537,100 CVE, while a female director of marketing will earn around 3,925,200 CVE.

This means that a male director of marketing earns approximately 16% more than a female director of marketing for performing the same job.

Average Salary by Gender Chart in Cape Verde

Male-
4,537,100 CVE
Female-16%
3,925,200 CVE

Director of Marketing Average Pay Raise in Cape Verde

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Director of Marketing in Cape Verde is around 8% every 30 months.

The national average pay raise across all professions and industries in Cape Verde is around 4% every 29 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 8 ÷ 30 ) × 12  = 3%

What this means is that a Director of Marketing in Cape Verde can expect to receive an average pay raise of around 3% every 12 months.

Annual Pay Raise by Industry in Cape Verde for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Cape Verde.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking-
3%
Energy-
6%
Information Technology-
9%
Healthcare-
3%
Travel-
6%
Construction-
9%
Education-
3%

Director of Marketing Bonus and Incentive Rates in Cape Verde

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Director of Marketing is a moderate bonus based job, with 68% of employees reporting at least one bonus in the last 12 months.

32% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.

Received Bonus-
68%
No Bonus-
32%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Cape Verde earn approximately 14% more than private sector employees in the same role.

Public Sector-
2,653,700 CVE
Private Sector-14%
2,327,100 CVE

Salaries for Jobs Similar to a Director of Marketing

In the table below, we have salary information for jobs that are similar to a Director of Marketing in Cape Verde.

Job TitleCategorySalary
Account HandlerMarketing1,930,500 CVE
Affiliate ManagerMarketing2,748,900 CVE
Analytics SpecialistMarketing2,015,600 CVE
Assistant Brand ManagerMarketing2,782,600 CVE
Assistant Product ManagerMarketing2,953,200 CVE
Associate Marketing ManagerMarketing2,998,500 CVE
Associate Product ManagerMarketing2,976,900 CVE
Brand AmbassadorMarketing3,769,500 CVE
Brand DirectorMarketing4,786,100 CVE
Brand ExecutiveMarketing3,959,700 CVE
Brand ManagerMarketing4,093,700 CVE
Business Analytics SpecialistMarketing1,990,300 CVE
Business Channel ManagerMarketing2,773,700 CVE
Business Intelligence Team LeaderMarketing2,953,200 CVE
Campaign SpecialistMarketing2,508,300 CVE
Chief Marketing Officer Marketing4,211,600 CVE
Chief Product OfficerMarketing4,176,700 CVE
Communications OfficerMarketing1,273,300 CVE
Content ManagerMarketing2,352,500 CVE
Content Marketing StrategistMarketing2,724,700 CVE
Copy EditerMarketing1,632,100 CVE
Copy WriterMarketing1,703,200 CVE
Creative Marketing LeadMarketing2,617,900 CVE
Creative WriterMarketing1,693,600 CVE
Digital MarketerMarketing2,435,600 CVE
Digital Marketing ManagerMarketing3,385,800 CVE
Digital Marketing Strategist Marketing3,263,500 CVE
Digital Media SpecialistMarketing2,782,600 CVE
Director of ResearchMarketing3,085,500 CVE
Event MarketingMarketing3,168,300 CVE
Head of Executive SearchMarketing3,733,300 CVE
Key Affiliate ManagerMarketing3,071,100 CVE
Localization ManagerMarketing2,928,100 CVE
Market Development ExecutiveMarketing3,503,800 CVE
Market Development ManagerMarketing3,514,400 CVE
Market Research AnalystMarketing2,976,900 CVE
Market Research ManagerMarketing3,047,800 CVE
Market Segmentation DirectorMarketing3,178,700 CVE
Marketing Account SupervisorMarketing2,605,500 CVE
Marketing AdministratorMarketing2,266,400 CVE
Marketing AdvisorMarketing2,471,700 CVE
Marketing AnalystMarketing2,662,900 CVE
Marketing AssistantMarketing1,380,400 CVE
Marketing AssociateMarketing1,417,600 CVE
Marketing Communications ManagerMarketing2,914,600 CVE
Marketing ConsultantMarketing3,094,100 CVE
Marketing CoordinatorMarketing1,405,700 CVE
Marketing DirectorMarketing4,282,500 CVE
Marketing Distribution ExecutiveMarketing3,385,800 CVE
Marketing ExecutiveMarketing3,481,100 CVE
Marketing ManagerMarketing4,414,800 CVE
Marketing OfficerMarketing1,428,800 CVE
Marketing Segment ManagerMarketing3,205,100 CVE
Marketing SpecialistMarketing2,221,600 CVE
Marketing SupervisorMarketing2,485,800 CVE
Marketing Vice PresidentMarketing3,481,100 CVE
Marketing WriterMarketing1,632,100 CVE
Marketing and Communications OfficerMarketing1,570,900 CVE
Marketing and Sales HeadMarketing4,235,500 CVE
Online Marketing AnalystMarketing2,471,700 CVE
Online Marketing ManagerMarketing2,878,300 CVE
Optimization ManagerMarketing2,759,700 CVE
Outbound SalesMarketing1,921,500 CVE
Outreach CoordinatorMarketing1,870,400 CVE
Outreach SpecialistMarketing2,281,800 CVE
Product DevelopmentMarketing2,998,500 CVE
Product ManagerMarketing3,359,900 CVE
Product Marketing EngineerMarketing1,846,200 CVE
Product Marketing ExecutiveMarketing3,288,400 CVE
Product Marketing ManagerMarketing3,373,200 CVE
Product ResearcherMarketing1,835,700 CVE
Product StrategistMarketing2,662,900 CVE
Product Strategy ResearcherMarketing2,352,500 CVE
Product Training SpecialistMarketing2,173,000 CVE
Project ManagerMarketing2,629,100 CVE
Publications CoordinatorMarketing1,621,400 CVE
Research ExecutiveMarketing2,998,500 CVE
Sales DirectorMarketing4,140,900 CVE
Sales Management SupportMarketing1,500,800 CVE
Sales ManagerMarketing3,970,700 CVE
Sales and Marketing AssistantMarketing1,283,600 CVE
Sales and Marketing CoordinatorMarketing1,405,700 CVE
Sales and Marketing DirectorMarketing4,594,300 CVE
Search Marketing StrategistMarketing3,718,600 CVE
Social Media AdministratorMarketing2,508,300 CVE
Social Media SpecialistMarketing2,314,800 CVE
Spaceman AnalystMarketing1,380,400 CVE
Sponsorship ConsultantMarketing2,266,400 CVE
Team LeaderMarketing2,519,500 CVE
TelemarketerMarketing1,333,900 CVE
Trade Marketing ExecutiveMarketing3,288,400 CVE
Trade Marketing ManagerMarketing3,349,100 CVE
Trade Marketing ProfessionalMarketing2,593,900 CVE
Trade Marketing SpecialistMarketing1,980,600 CVE
Web Analytics ManagerMarketing2,782,600 CVE
Web Content ManagerMarketing2,593,900 CVE
eMarketing ManagerMarketing3,586,300 CVE

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