Average Digital Media Specialist Salary in Boston, United States for 2026

In this article, we will look at the average Digital Media Specialist salary for 2026 in Boston and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the United States dollar. To keep things simple, we are using the USD currency code instead of the currency symbol $.

How Much Does a Digital Media Specialist Make in Boston?

A Digital Media Specialist working in Boston will typically earn around 114,900 USD per year, and this can range from the lowest average salary of about 63,200 USD to the highest average salary of 172,300 USD.

Average Annual Salary114,900 USD
Average Monthly Salary9,575 USD
Average Lowest Salary63,200 USD
Lowest Monthly Salary5,266 USD
Average Highest Salary172,300 USD
Highest Monthly Salary14,358 USD

These are average salaries for a Digital Media Specialist in Boston and include benefits such as housing and transport. It's also possible for a Digital Media Specialist to earn more or less than the average salaries shown above.

Digital Media Specialist salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Digital Media Specialist Salaries in Boston

So we've looked at the average salaries a Digital Media Specialist will earn in Boston. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Digital Media Specialist can earn between 63,200 USD and 172,300 USD on average in Boston. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Digital Media Specialist in Boston is 105,800 USD. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 105,800 USD, and 50% of the population earn more than 105,800 USD.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Digital Media Specialist salary in Boston, 25% of the population are earning less than 76,000 USD while 75% of the population earn more than 76,000 USD.

75% of the population earn less than 128,200 USD, and 25% of the population earn more than 128,200 USD.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Digital Media Specialist Salary by Experience Level in Boston

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Digital Media Specialist salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Digital Media Specialist in Boston that has less than two years of experience can expect to earn somewhere in the region of 71,600 USD.
  • 2 - 5 Years Experience. With two to five years of experience the average Digital Media Specialist salary would increase to 90,900 USD.
  • 5 - 10 Years Experience. From five to ten years of experience as a Digital Media Specialist, the average salary would be 118,900 USD.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 141,000 USD.
  • 15 - 20 Years Experience. A Digital Media Specialist with 15 to 20 years of experience can earn an average of 152,700 USD.
  • 20+ Years Experience. For a Digital Media Specialist with more than 20 years, the expected average salary increases to 163,500 USD.

Average Salary by Experience Chart

0-2 Years-
71,600 USD
2-5 Years+26%
90,900 USD
5-10 Years+32%
118,900 USD
10-15 Years+18%
141,000 USD
15-20 Years+11%
152,700 USD
20+ Years+6%
163,500 USD

Digital Media Specialist Salary by Education Level in Boston

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Digital Media Specialist in Boston based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Digital Media Specialist in Boston with a high school education can earn an average salary of 87,700 USD.
  • Certificate or Diploma. A Digital Media Specialist in Boston with a certificate or diploma education can earn an average salary of 99,100 USD.
  • Bachelor's Degree. A Digital Media Specialist in Boston with a bachelor's degree education can earn an average salary of 130,500 USD.
  • Master's Degree. A Digital Media Specialist in Boston with a master's degree education can earn an average salary of 158,700 USD.

Average Salary by Education Chart

High School-
87,700 USD
Certificate or Diploma+13%
99,100 USD
Bachelor's Degree+32%
130,500 USD
Master's Degree+24%
158,700 USD

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in United States is around 39,500 to 118,000 USD and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Digital Media Specialist Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Boston, a male digital media specialist will earn an average of 118,900 USD, while a female digital media specialist will earn around 114,600 USD.

This means that a male digital media specialist earns approximately 4% more than a female digital media specialist for performing the same job.

Average Salary by Gender Chart in Boston

Male-
118,900 USD
Female-4%
114,600 USD

Digital Media Specialist Average Pay Raise in Boston

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Digital Media Specialist in Boston is around 12% every 16 months.

The national average pay raise across all professions and industries in United States is around 8% every 16 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 12 ÷ 16 ) × 12  = 9%

What this means is that a Digital Media Specialist in Boston can expect to receive an average pay raise of around 9% every 12 months.

Annual Pay Raise by Industry in Boston for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in United States.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking-
4%
Energy-
8%
Information Technology-
3%
Healthcare-
7%
Travel-
2%
Construction-
6%
Education-
1%

Digital Media Specialist Bonus and Incentive Rates in Boston

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Digital Media Specialist is a high bonus based job, with 85% of employees reporting at least one bonus in the last 12 months.

15% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.

Received Bonus-
85%
No Bonus-
15%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in United States earn approximately 6% more than private sector employees in the same role.

Public Sector-
98,800 USD
Private Sector-6%
93,100 USD

Salaries for Jobs Similar to a Digital Media Specialist

In the table below, we have salary information for jobs that are similar to a Digital Media Specialist in Boston.

Job TitleCategorySalary
Account HandlerMarketing75,800 USD
Affiliate ManagerMarketing107,300 USD
Analytics SpecialistMarketing78,500 USD
Assistant Brand ManagerMarketing105,200 USD
Assistant Product ManagerMarketing115,600 USD
Associate Marketing ManagerMarketing125,400 USD
Associate Product ManagerMarketing117,100 USD
Brand AmbassadorMarketing138,700 USD
Brand DirectorMarketing184,700 USD
Brand ExecutiveMarketing165,900 USD
Brand ManagerMarketing157,600 USD
Business Analytics SpecialistMarketing77,000 USD
Business Channel ManagerMarketing109,000 USD
Business Intelligence Team LeaderMarketing107,700 USD
Campaign SpecialistMarketing102,700 USD
Chief Marketing Officer Marketing167,100 USD
Chief Product OfficerMarketing160,700 USD
Communications OfficerMarketing53,800 USD
Content ManagerMarketing88,300 USD
Content Marketing StrategistMarketing98,700 USD
Copy EditerMarketing67,300 USD
Copy WriterMarketing64,100 USD
Creative Marketing LeadMarketing99,700 USD
Creative WriterMarketing65,200 USD
Digital MarketerMarketing97,300 USD
Digital Marketing ManagerMarketing130,400 USD
Digital Marketing Strategist Marketing130,500 USD
Director of MarketingMarketing175,200 USD
Director of ResearchMarketing127,600 USD
Event MarketingMarketing130,500 USD
Head of Executive SearchMarketing151,800 USD
Key Affiliate ManagerMarketing124,500 USD
Localization ManagerMarketing116,400 USD
Market Development ExecutiveMarketing141,000 USD
Market Development ManagerMarketing142,100 USD
Market Research AnalystMarketing107,700 USD
Market Research ManagerMarketing119,700 USD
Market Segmentation DirectorMarketing132,000 USD
Marketing Account SupervisorMarketing107,700 USD
Marketing AdministratorMarketing80,000 USD
Marketing AdvisorMarketing95,400 USD
Marketing AnalystMarketing105,200 USD
Marketing AssistantMarketing60,500 USD
Marketing AssociateMarketing54,200 USD
Marketing Communications ManagerMarketing111,700 USD
Marketing ConsultantMarketing123,000 USD
Marketing CoordinatorMarketing54,200 USD
Marketing DirectorMarketing165,900 USD
Marketing Distribution ExecutiveMarketing140,700 USD
Marketing ExecutiveMarketing141,000 USD
Marketing ManagerMarketing168,700 USD
Marketing OfficerMarketing54,200 USD
Marketing Segment ManagerMarketing117,100 USD
Marketing SpecialistMarketing84,800 USD
Marketing SupervisorMarketing99,700 USD
Marketing Vice PresidentMarketing139,100 USD
Marketing WriterMarketing68,900 USD
Marketing and Communications OfficerMarketing62,600 USD
Marketing and Sales HeadMarketing177,200 USD
Online Marketing AnalystMarketing94,400 USD
Online Marketing ManagerMarketing123,000 USD
Optimization ManagerMarketing105,200 USD
Outbound SalesMarketing78,900 USD
Outreach CoordinatorMarketing69,100 USD
Outreach SpecialistMarketing92,100 USD
Product DevelopmentMarketing125,400 USD
Product ManagerMarketing140,200 USD
Product Marketing EngineerMarketing70,600 USD
Product Marketing ExecutiveMarketing128,200 USD
Product Marketing ManagerMarketing123,800 USD
Product ResearcherMarketing73,100 USD
Product StrategistMarketing103,600 USD
Product Strategy ResearcherMarketing100,200 USD
Product Training SpecialistMarketing79,000 USD
Project ManagerMarketing100,700 USD
Publications CoordinatorMarketing58,600 USD
Research ExecutiveMarketing116,400 USD
Sales DirectorMarketing169,700 USD
Sales Management SupportMarketing58,200 USD
Sales ManagerMarketing161,300 USD
Sales and Marketing AssistantMarketing49,300 USD
Sales and Marketing CoordinatorMarketing59,800 USD
Sales and Marketing DirectorMarketing177,100 USD
Search Marketing StrategistMarketing142,300 USD
Social Media AdministratorMarketing93,200 USD
Social Media SpecialistMarketing96,600 USD
Spaceman AnalystMarketing49,700 USD
Sponsorship ConsultantMarketing86,800 USD
Team LeaderMarketing105,200 USD
TelemarketerMarketing50,000 USD
Trade Marketing ExecutiveMarketing130,500 USD
Trade Marketing ManagerMarketing130,500 USD
Trade Marketing ProfessionalMarketing100,700 USD
Trade Marketing SpecialistMarketing79,600 USD
Web Analytics ManagerMarketing109,700 USD
Web Content ManagerMarketing111,700 USD
eMarketing ManagerMarketing130,500 USD

Salary Comparison by City

If you want to compare salaries with different cities in United States, you can use the links below to explore the data for each specific city we have researched.

CityAverage Salary
Atlanta109,000 USD
Austin130,500 USD
Baltimore111,700 USD
Bristol92,300 USD
Chicago130,400 USD
Cincinnati96,800 USD
Cleveland96,500 USD
Dallas127,700 USD
Denver114,600 USD
Detroit115,600 USD
Honolulu91,700 USD
Houston132,000 USD
Indianapolis125,400 USD
Iowa City94,000 USD
Jacksonville118,900 USD
Kansas City107,700 USD
Kent91,500 USD
Las Vegas112,700 USD
Long Beach108,200 USD
Los Angeles130,500 USD
Memphis114,300 USD
Miami107,300 USD
Minneapolis98,700 USD
New Orleans98,900 USD
New York140,700 USD
Oakland103,600 USD
Oklahoma City109,000 USD
Orlando99,700 USD
Philadelphia134,700 USD
Phoenix127,600 USD
Sacramento109,700 USD
San Antonio124,500 USD
San Diego128,400 USD
San Francisco124,500 USD
San Jose119,700 USD
Seattle118,900 USD
Tampa94,200 USD
Vancouver95,600 USD
Washington D.C.119,700 USD

Salary Comparison by State

The table below includes links to the average salary for each state in United States.

StateAverage Salary
Alabama114,300 USD
Alaska107,300 USD
Arizona118,900 USD
Arkansas116,400 USD
California125,400 USD
Colorado115,600 USD
Connecticut107,700 USD
Delaware105,200 USD
District of Columbia97,600 USD
Florida127,700 USD
Georgia130,500 USD
Hawaii105,200 USD
Idaho109,700 USD
Illinois121,800 USD
Indiana121,800 USD
Iowa107,300 USD
Kansas111,700 USD
Kentucky118,900 USD
Louisiana114,600 USD
Maine109,000 USD
Maryland114,300 USD
Massachusetts121,800 USD
Michigan118,900 USD
Minnesota115,600 USD
Mississippi105,200 USD
Missouri115,600 USD
Montana109,000 USD
Nebraska107,300 USD
Nevada114,600 USD
New Hampshire103,600 USD
New Jersey125,400 USD
New Mexico105,200 USD
New York128,200 USD
North Carolina115,600 USD
North Dakota98,300 USD
Ohio130,500 USD
Oklahoma111,700 USD
Oregon114,300 USD
Pennsylvania121,800 USD
Rhode Island105,200 USD
South Carolina108,200 USD
South Dakota102,700 USD
Tennessee123,800 USD
Texas127,700 USD
Utah112,700 USD
Vermont99,600 USD
Virginia125,400 USD
Washington115,600 USD
West Virginia109,000 USD
Wisconsin112,700 USD
Wyoming99,900 USD

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