Average Digital Marketing Manager Salary in Wollongong, Australia for 2026

In this article, we will look at the average Digital Marketing Manager salary for 2026 in Wollongong and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Australian dollar. To keep things simple, we are using the AUD currency code instead of the currency symbol $.

How Much Does a Digital Marketing Manager Make in Wollongong?

A Digital Marketing Manager working in Wollongong will typically earn around 117,100 AUD per year, and this can range from the lowest average salary of about 58,100 AUD to the highest average salary of 187,500 AUD.

Average Annual Salary117,100 AUD

Average Monthly Salary9,758 AUD

Average Lowest Salary58,100 AUD

Lowest Monthly Salary4,841 AUD

Average Highest Salary187,500 AUD

Highest Monthly Salary15,625 AUD

These are average salaries for a Digital Marketing Manager in Wollongong and include benefits such as housing and transport. It's also possible for a Digital Marketing Manager to earn more or less than the average salaries shown above.

Digital Marketing Manager salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Digital Marketing Manager Salaries in Wollongong

So we've looked at the average salaries a Digital Marketing Manager will earn in Wollongong. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Digital Marketing Manager can earn between 58,100 AUD and 187,500 AUD on average in Wollongong. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Digital Marketing Manager in Wollongong is 124,500 AUD. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 124,500 AUD, and 50% of the population earn more than 124,500 AUD.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Digital Marketing Manager salary in Wollongong, 25% of the population are earning less than 79,500 AUD while 75% of the population earn more than 79,500 AUD.

75% of the population earn less than 160,600 AUD, and 25% of the population earn more than 160,600 AUD.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

If your salary is higher than the average and the median salary, you are earning well compared to others.
If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Digital Marketing Manager Salary by Experience Level in Wollongong

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Digital Marketing Manager salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

0 - 2 Years Experience. A Digital Marketing Manager in Wollongong that has less than two years of experience can expect to earn somewhere in the region of 67,400 AUD.
2 - 5 Years Experience. With two to five years of experience the average Digital Marketing Manager salary would increase to 94,900 AUD.
5 - 10 Years Experience. From five to ten years of experience as a Digital Marketing Manager, the average salary would be 125,400 AUD.
10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 153,800 AUD.
15 - 20 Years Experience. A Digital Marketing Manager with 15 to 20 years of experience can earn an average of 161,300 AUD.
20+ Years Experience. For a Digital Marketing Manager with more than 20 years, the expected average salary increases to 175,100 AUD.

Average Salary by Experience Chart

0-2 Years	-	67,400 AUD
2-5 Years	+42%	94,900 AUD
5-10 Years	+31%	125,400 AUD
10-15 Years	+23%	153,800 AUD
15-20 Years	+6%	161,300 AUD
20+ Years	+10%	175,100 AUD

Digital Marketing Manager Salary by Education Level in Wollongong

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Digital Marketing Manager in Wollongong based on the education level of the employees in order to find out whether a better education level would increase your salary.

High School. A Digital Marketing Manager in Wollongong with a high school education can earn an average salary of 84,200 AUD.
Certificate or Diploma. A Digital Marketing Manager in Wollongong with a certificate or diploma education can earn an average salary of 95,400 AUD.
Bachelor's Degree. A Digital Marketing Manager in Wollongong with a bachelor's degree education can earn an average salary of 140,700 AUD.
Master's Degree. A Digital Marketing Manager in Wollongong with a master's degree education can earn an average salary of 172,300 AUD.

Average Salary by Education Chart

High School	-	84,200 AUD
Certificate or Diploma	+16%	95,400 AUD
Bachelor's Degree	+46%	140,700 AUD
Master's Degree	+23%	172,300 AUD

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Australia is around 37,800 to 114,000 AUD and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Digital Marketing Manager Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Wollongong, a male digital marketing manager will earn an average of 130,400 AUD, while a female digital marketing manager will earn around 123,800 AUD.

This means that a male digital marketing manager earns approximately 5% more than a female digital marketing manager for performing the same job.

Average Salary by Gender Chart in Wollongong

Male	-	130,400 AUD
Female	-5%	123,800 AUD

Digital Marketing Manager Average Pay Raise in Wollongong

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Digital Marketing Manager in Wollongong is around 12% every 16 months.

The national average pay raise across all professions and industries in Australia is around 8% every 16 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 12 ÷ 16 ) × 12  = 9%

What this means is that a Digital Marketing Manager in Wollongong can expect to receive an average pay raise of around 9% every 12 months.

Annual Pay Raise by Industry in Wollongong for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Australia.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking	-	4%
Energy	-	8%
Information Technology	-	3%
Healthcare	-	7%
Travel	-	2%
Construction	-	6%
Education	-	1%

Digital Marketing Manager Bonus and Incentive Rates in Wollongong

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Digital Marketing Manager is a high bonus based job, with 79% of employees reporting at least one bonus in the last 12 months.

21% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 8%.

Received Bonus	-	79%
No Bonus	-	21%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Australia earn approximately 5% more than private sector employees in the same role.

Public Sector	-	92,500 AUD
Private Sector	-5%	87,900 AUD

Salaries for Jobs Similar to a Digital Marketing Manager

In the table below, we have salary information for jobs that are similar to a Digital Marketing Manager in Wollongong.

Job Title	Category	Salary
Account Handler	Marketing	74,700 AUD
Affiliate Manager	Marketing	103,600 AUD
Analytics Specialist	Marketing	73,500 AUD
Assistant Brand Manager	Marketing	108,200 AUD
Assistant Product Manager	Marketing	111,700 AUD
Associate Marketing Manager	Marketing	114,900 AUD
Associate Product Manager	Marketing	121,800 AUD
Brand Ambassador	Marketing	147,900 AUD
Brand Director	Marketing	184,700 AUD
Brand Executive	Marketing	146,900 AUD
Brand Manager	Marketing	160,700 AUD
Business Analytics Specialist	Marketing	76,900 AUD
Business Channel Manager	Marketing	107,300 AUD
Business Intelligence Team Leader	Marketing	114,900 AUD
Campaign Specialist	Marketing	96,500 AUD
Chief Marketing Officer	Marketing	165,900 AUD
Chief Product Officer	Marketing	152,700 AUD
Communications Officer	Marketing	48,600 AUD
Content Manager	Marketing	83,000 AUD
Content Marketing Strategist	Marketing	105,800 AUD
Copy Editer	Marketing	61,300 AUD
Copy Writer	Marketing	63,200 AUD
Creative Marketing Lead	Marketing	105,200 AUD
Creative Writer	Marketing	65,100 AUD
Digital Marketer	Marketing	88,300 AUD
Digital Marketing Strategist	Marketing	123,800 AUD
Digital Media Specialist	Marketing	112,700 AUD
Director of Marketing	Marketing	160,700 AUD
Director of Research	Marketing	115,600 AUD
Event Marketing	Marketing	125,400 AUD
Head of Executive Search	Marketing	140,700 AUD
Key Affiliate Manager	Marketing	124,500 AUD
Localization Manager	Marketing	114,300 AUD
Market Development Executive	Marketing	139,100 AUD
Market Development Manager	Marketing	132,000 AUD
Market Research Analyst	Marketing	108,200 AUD
Market Research Manager	Marketing	121,800 AUD
Market Segmentation Director	Marketing	130,500 AUD
Marketing Account Supervisor	Marketing	97,200 AUD
Marketing Administrator	Marketing	87,700 AUD
Marketing Advisor	Marketing	98,900 AUD
Marketing Analyst	Marketing	102,700 AUD
Marketing Assistant	Marketing	53,600 AUD
Marketing Associate	Marketing	55,100 AUD
Marketing Communications Manager	Marketing	107,700 AUD
Marketing Consultant	Marketing	121,800 AUD
Marketing Coordinator	Marketing	54,200 AUD
Marketing Director	Marketing	172,300 AUD
Marketing Distribution Executive	Marketing	134,700 AUD
Marketing Executive	Marketing	138,700 AUD
Marketing Manager	Marketing	164,100 AUD
Marketing Officer	Marketing	54,900 AUD
Marketing Segment Manager	Marketing	123,800 AUD
Marketing Specialist	Marketing	79,000 AUD
Marketing Supervisor	Marketing	95,100 AUD
Marketing Vice President	Marketing	130,500 AUD
Marketing Writer	Marketing	61,200 AUD
Marketing and Communications Officer	Marketing	57,100 AUD
Marketing and Sales Head	Marketing	165,900 AUD
Online Marketing Analyst	Marketing	94,200 AUD
Online Marketing Manager	Marketing	109,000 AUD
Optimization Manager	Marketing	109,700 AUD
Outbound Sales	Marketing	73,100 AUD
Outreach Coordinator	Marketing	71,200 AUD
Outreach Specialist	Marketing	87,700 AUD
Product Development	Marketing	114,300 AUD
Product Manager	Marketing	130,500 AUD
Product Marketing Engineer	Marketing	69,100 AUD
Product Marketing Executive	Marketing	118,900 AUD
Product Marketing Manager	Marketing	128,200 AUD
Product Researcher	Marketing	65,800 AUD
Product Strategist	Marketing	99,700 AUD
Product Strategy Researcher	Marketing	95,000 AUD
Product Training Specialist	Marketing	86,100 AUD
Project Manager	Marketing	102,700 AUD
Publications Coordinator	Marketing	60,600 AUD
Research Executive	Marketing	119,700 AUD
Sales Director	Marketing	152,900 AUD
Sales Management Support	Marketing	54,200 AUD
Sales Manager	Marketing	160,600 AUD
Sales and Marketing Assistant	Marketing	49,200 AUD
Sales and Marketing Coordinator	Marketing	51,900 AUD
Sales and Marketing Director	Marketing	171,300 AUD
Search Marketing Strategist	Marketing	142,300 AUD
Social Media Administrator	Marketing	94,000 AUD
Social Media Specialist	Marketing	91,700 AUD
Spaceman Analyst	Marketing	49,700 AUD
Sponsorship Consultant	Marketing	91,000 AUD
Team Leader	Marketing	97,100 AUD
Telemarketer	Marketing	47,100 AUD
Trade Marketing Executive	Marketing	123,000 AUD
Trade Marketing Manager	Marketing	128,200 AUD
Trade Marketing Professional	Marketing	100,700 AUD
Trade Marketing Specialist	Marketing	71,600 AUD
Web Analytics Manager	Marketing	109,000 AUD
Web Content Manager	Marketing	99,600 AUD
eMarketing Manager	Marketing	134,100 AUD

Salary Comparison by City

If you want to compare salaries with different cities in Australia, you can use the links below to explore the data for each specific city we have researched.

City	Average Salary
Adelaide	130,500 AUD
Brisbane	137,100 AUD
Canberra-Queanbeyan	119,700 AUD
Gold Coast-Tweed	123,000 AUD
Gosford	114,300 AUD
Melbourne	130,400 AUD
Newcastle	124,500 AUD
Perth	128,200 AUD
Sunshine Coast	116,400 AUD
Sydney	140,200 AUD

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