Average Digital Marketer Salary in St. Polten, Austria for 2026

In this article, we will look at the average Digital Marketer salary for 2026 in St. Polten and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Euro. To keep things simple, we are using the EUR currency code instead of the currency symbol .

How Much Does a Digital Marketer Make in St. Polten?

A Digital Marketer working in St. Polten will typically earn around 40,600 EUR per year, and this can range from the lowest average salary of about 19,160 EUR to the highest average salary of 66,480 EUR.

Average Annual Salary40,600 EUR
Average Monthly Salary3,383 EUR
Average Lowest Salary19,160 EUR
Lowest Monthly Salary1,596 EUR
Average Highest Salary66,480 EUR
Highest Monthly Salary5,540 EUR

These are average salaries for a Digital Marketer in St. Polten and include benefits such as housing and transport. It's also possible for a Digital Marketer to earn more or less than the average salaries shown above.

Digital Marketer salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Digital Marketer Salaries in St. Polten

So we've looked at the average salaries a Digital Marketer will earn in St. Polten. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Digital Marketer can earn between 19,160 EUR and 66,480 EUR on average in St. Polten. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Digital Marketer in St. Polten is 43,080 EUR. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 43,080 EUR, and 50% of the population earn more than 43,080 EUR.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Digital Marketer salary in St. Polten, 25% of the population are earning less than 27,480 EUR while 75% of the population earn more than 27,480 EUR.

75% of the population earn less than 57,080 EUR, and 25% of the population earn more than 57,080 EUR.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Digital Marketer Salary by Experience Level in St. Polten

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Digital Marketer salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Digital Marketer in St. Polten that has less than two years of experience can expect to earn somewhere in the region of 24,820 EUR.
  • 2 - 5 Years Experience. With two to five years of experience the average Digital Marketer salary would increase to 34,160 EUR.
  • 5 - 10 Years Experience. From five to ten years of experience as a Digital Marketer, the average salary would be 43,520 EUR.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 52,300 EUR.
  • 15 - 20 Years Experience. A Digital Marketer with 15 to 20 years of experience can earn an average of 56,460 EUR.
  • 20+ Years Experience. For a Digital Marketer with more than 20 years, the expected average salary increases to 61,580 EUR.

Average Salary by Experience Chart

0-2 Years-
24,820 EUR
2-5 Years+42%
34,160 EUR
5-10 Years+31%
43,520 EUR
10-15 Years+23%
52,300 EUR
15-20 Years+6%
56,460 EUR
20+ Years+10%
61,580 EUR

Digital Marketer Salary by Education Level in St. Polten

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Digital Marketer in St. Polten based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Digital Marketer in St. Polten with a high school education can earn an average salary of 27,480 EUR.
  • Certificate or Diploma. A Digital Marketer in St. Polten with a certificate or diploma education can earn an average salary of 34,540 EUR.
  • Bachelor's Degree. A Digital Marketer in St. Polten with a bachelor's degree education can earn an average salary of 48,940 EUR.
  • Master's Degree. A Digital Marketer in St. Polten with a master's degree education can earn an average salary of 60,340 EUR.

Average Salary by Education Chart

High School-
27,480 EUR
Certificate or Diploma+16%
34,540 EUR
Bachelor's Degree+46%
48,940 EUR
Master's Degree+23%
60,340 EUR

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Austria is around 18,900 to 56,800 EUR and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Digital Marketer Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In St. Polten, a male digital marketer will earn an average of 46,400 EUR, while a female digital marketer will earn around 44,800 EUR.

This means that a male digital marketer earns approximately 4% more than a female digital marketer for performing the same job.

Average Salary by Gender Chart in St. Polten

Male-
46,400 EUR
Female-4%
44,800 EUR

Digital Marketer Average Pay Raise in St. Polten

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Digital Marketer in St. Polten is around 8% every 28 months.

The national average pay raise across all professions and industries in Austria is around 5% every 28 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 8 ÷ 28 ) × 12  = 3%

What this means is that a Digital Marketer in St. Polten can expect to receive an average pay raise of around 3% every 12 months.

Annual Pay Raise by Industry in St. Polten for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Austria.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking-
5%
Energy-
1%
Information Technology-
6%
Healthcare-
2%
Travel-
7%
Construction-
3%
Education-
8%

Digital Marketer Bonus and Incentive Rates in St. Polten

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Digital Marketer is a moderate bonus based job, with 62% of employees reporting at least one bonus in the last 12 months.

38% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 8%.

Received Bonus-
62%
No Bonus-
38%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Austria earn approximately 12% more than private sector employees in the same role.

Public Sector-
48,200 EUR
Private Sector-12%
43,080 EUR

Salaries for Jobs Similar to a Digital Marketer

In the table below, we have salary information for jobs that are similar to a Digital Marketer in St. Polten.

Job TitleCategorySalary
Account HandlerMarketing40,140 EUR
Affiliate ManagerMarketing46,880 EUR
Analytics SpecialistMarketing34,120 EUR
Assistant Brand ManagerMarketing54,280 EUR
Assistant Product ManagerMarketing57,800 EUR
Associate Marketing ManagerMarketing61,400 EUR
Associate Product ManagerMarketing59,000 EUR
Brand AmbassadorMarketing74,060 EUR
Brand DirectorMarketing91,580 EUR
Brand ExecutiveMarketing75,040 EUR
Brand ManagerMarketing73,120 EUR
Business Analytics SpecialistMarketing38,140 EUR
Business Channel ManagerMarketing51,800 EUR
Business Intelligence Team LeaderMarketing57,800 EUR
Campaign SpecialistMarketing47,760 EUR
Chief Marketing Officer Marketing83,060 EUR
Chief Product OfficerMarketing77,400 EUR
Communications OfficerMarketing25,940 EUR
Content ManagerMarketing45,200 EUR
Content Marketing StrategistMarketing48,940 EUR
Copy EditerMarketing31,380 EUR
Copy WriterMarketing31,960 EUR
Creative Marketing LeadMarketing48,300 EUR
Creative WriterMarketing32,620 EUR
Digital Marketing ManagerMarketing60,880 EUR
Digital Marketing Strategist Marketing64,300 EUR
Digital Media SpecialistMarketing53,840 EUR
Director of MarketingMarketing85,020 EUR
Director of ResearchMarketing60,600 EUR
Event MarketingMarketing61,680 EUR
Head of Executive SearchMarketing74,540 EUR
Key Affiliate ManagerMarketing62,060 EUR
Localization ManagerMarketing55,140 EUR
Market Development ExecutiveMarketing66,140 EUR
Market Development ManagerMarketing67,120 EUR
Market Research AnalystMarketing58,440 EUR
Market Research ManagerMarketing58,200 EUR
Market Segmentation DirectorMarketing65,760 EUR
Marketing Account SupervisorMarketing50,340 EUR
Marketing AdministratorMarketing40,600 EUR
Marketing AdvisorMarketing50,340 EUR
Marketing AnalystMarketing48,740 EUR
Marketing AssistantMarketing26,780 EUR
Marketing AssociateMarketing24,860 EUR
Marketing Communications ManagerMarketing56,140 EUR
Marketing ConsultantMarketing64,300 EUR
Marketing CoordinatorMarketing25,660 EUR
Marketing DirectorMarketing87,060 EUR
Marketing Distribution ExecutiveMarketing64,620 EUR
Marketing ExecutiveMarketing62,860 EUR
Marketing ManagerMarketing83,300 EUR
Marketing OfficerMarketing29,040 EUR
Marketing Segment ManagerMarketing60,880 EUR
Marketing SpecialistMarketing42,460 EUR
Marketing SupervisorMarketing50,520 EUR
Marketing Vice PresidentMarketing69,780 EUR
Marketing WriterMarketing31,660 EUR
Marketing and Communications OfficerMarketing30,220 EUR
Marketing and Sales HeadMarketing80,840 EUR
Online Marketing AnalystMarketing47,540 EUR
Online Marketing ManagerMarketing57,320 EUR
Optimization ManagerMarketing54,180 EUR
Outbound SalesMarketing36,800 EUR
Outreach CoordinatorMarketing34,120 EUR
Outreach SpecialistMarketing48,820 EUR
Product DevelopmentMarketing61,400 EUR
Product ManagerMarketing64,640 EUR
Product Marketing EngineerMarketing38,140 EUR
Product Marketing ExecutiveMarketing63,480 EUR
Product Marketing ManagerMarketing66,940 EUR
Product ResearcherMarketing34,160 EUR
Product StrategistMarketing50,340 EUR
Product Strategy ResearcherMarketing48,740 EUR
Product Training SpecialistMarketing41,180 EUR
Project ManagerMarketing46,040 EUR
Publications CoordinatorMarketing27,480 EUR
Research ExecutiveMarketing56,640 EUR
Sales DirectorMarketing82,480 EUR
Sales Management SupportMarketing30,700 EUR
Sales ManagerMarketing77,400 EUR
Sales and Marketing AssistantMarketing27,380 EUR
Sales and Marketing CoordinatorMarketing26,400 EUR
Sales and Marketing DirectorMarketing83,020 EUR
Search Marketing StrategistMarketing68,400 EUR
Social Media AdministratorMarketing43,760 EUR
Social Media SpecialistMarketing43,340 EUR
Spaceman AnalystMarketing24,860 EUR
Sponsorship ConsultantMarketing41,480 EUR
Team LeaderMarketing49,200 EUR
TelemarketerMarketing22,400 EUR
Trade Marketing ExecutiveMarketing67,560 EUR
Trade Marketing ManagerMarketing60,460 EUR
Trade Marketing ProfessionalMarketing49,820 EUR
Trade Marketing SpecialistMarketing35,520 EUR
Web Analytics ManagerMarketing49,020 EUR
Web Content ManagerMarketing50,340 EUR
eMarketing ManagerMarketing66,100 EUR

Salary Comparison by City

If you want to compare salaries with different cities in Austria, you can use the links below to explore the data for each specific city we have researched.

CityAverage Salary
Dornbirn42,040 EUR
Graz47,720 EUR
Innsbruck47,720 EUR
Klagenfurt47,760 EUR
Linz47,760 EUR
Salzburg48,300 EUR
Vienna50,080 EUR
Villach46,400 EUR
Wels44,140 EUR
Wiener Neustadt44,800 EUR

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