Average Digital Campaign Manager Salary in Istanbul, Turkey for 2026

In this article, we will look at the average Digital Campaign Manager salary for 2026 in Istanbul and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Turkish lira. To keep things simple, we are using the TRY currency code instead of the currency symbol ₺.

How Much Does a Digital Campaign Manager Make in Istanbul?

A Digital Campaign Manager working in Istanbul will typically earn around 111,240 TRY per year, and this can range from the lowest average salary of about 54,140 TRY to the highest average salary of 172,200 TRY.

These are average salaries for a Digital Campaign Manager in Istanbul and include benefits such as housing and transport. It's also possible for a Digital Campaign Manager to earn more or less than the average salaries shown above.

Digital Campaign Manager salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Digital Campaign Manager Salaries in Istanbul

So we've looked at the average salaries a Digital Campaign Manager will earn in Istanbul. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Digital Campaign Manager can earn between 54,140 TRY and 172,200 TRY on average in Istanbul. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Digital Campaign Manager in Istanbul is 110,500 TRY. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 110,500 TRY, and 50% of the population earn more than 110,500 TRY.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Digital Campaign Manager salary in Istanbul, 25% of the population are earning less than 73,800 TRY while 75% of the population earn more than 73,800 TRY.

75% of the population earn less than 142,300 TRY, and 25% of the population earn more than 142,300 TRY.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

Digital Campaign Manager Salary by Experience Level in Istanbul

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Digital Campaign Manager salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

• 0 - 2 Years Experience. A Digital Campaign Manager in Istanbul that has less than two years of experience can expect to earn somewhere in the region of 64,300 TRY.
• 2 - 5 Years Experience. With two to five years of experience the average Digital Campaign Manager salary would increase to 80,520 TRY.
• 5 - 10 Years Experience. From five to ten years of experience as a Digital Campaign Manager, the average salary would be 112,000 TRY.
• 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 138,200 TRY.
• 15 - 20 Years Experience. A Digital Campaign Manager with 15 to 20 years of experience can earn an average of 151,800 TRY.
• 20+ Years Experience. For a Digital Campaign Manager with more than 20 years, the expected average salary increases to 159,400 TRY.

Average Salary by Experience Chart

Digital Campaign Manager Salary by Education Level in Istanbul

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Digital Campaign Manager in Istanbul based on the education level of the employees in order to find out whether a better education level would increase your salary.

• High School. A Digital Campaign Manager in Istanbul with a high school education can earn an average salary of 79,240 TRY.
• Certificate or Diploma. A Digital Campaign Manager in Istanbul with a certificate or diploma education can earn an average salary of 91,580 TRY.
• Bachelor's Degree. A Digital Campaign Manager in Istanbul with a bachelor's degree education can earn an average salary of 123,400 TRY.
• Master's Degree. A Digital Campaign Manager in Istanbul with a master's degree education can earn an average salary of 154,700 TRY.

Average Salary by Education Chart

Digital Campaign Manager Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Istanbul, a male digital campaign manager will earn an average of 105,080 TRY, while a female digital campaign manager will earn around 95,620 TRY.

This means that a male digital campaign manager earns approximately 10% more than a female digital campaign manager for performing the same job.

Average Salary by Gender Chart in Istanbul

Digital Campaign Manager Average Pay Raise in Istanbul

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Digital Campaign Manager in Istanbul is around 11% every 19 months.

The national average pay raise across all professions and industries in Turkey is around 8% every 18 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 11 ÷ 19 ) × 12  = 7%

What this means is that a Digital Campaign Manager in Istanbul can expect to receive an average pay raise of around 7% every 12 months.

Annual Pay Raise by Industry in Istanbul for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Turkey.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Digital Campaign Manager Bonus and Incentive Rates in Istanbul

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Digital Campaign Manager is a high bonus based job, with 78% of employees reporting at least one bonus in the last 12 months.

22% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 8%.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Turkey earn approximately 6% more than private sector employees in the same role.

Salaries for Jobs Similar to a Digital Campaign Manager

In the table below, we have salary information for jobs that are similar to a Digital Campaign Manager in Istanbul.

Salary Comparison by City

If you want to compare salaries with different cities in Turkey, you can use the links below to explore the data for each specific city we have researched.