Average Brand Director Salary in Buenaventura, Colombia for 2026
In this article, we will look at the average Brand Director salary for 2026 in Buenaventura and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!
The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.
All salary information is in the local currency, which is the Colombian peso. To keep things simple, we are using the COP currency code instead of the currency symbol $.
How Much Does a Brand Director Make in Buenaventura?
A Brand Director working in Buenaventura will typically earn around 97,919,400 COP per year, and this can range from the lowest average salary of about 48,961,500 COP to the highest average salary of 152,398,600 COP.
These are average salaries for a Brand Director in Buenaventura and include benefits such as housing and transport. It's also possible for a Brand Director to earn more or less than the average salaries shown above.
Brand Director salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.
Distribution of Brand Director Salaries in Buenaventura
So we've looked at the average salaries a Brand Director will earn in Buenaventura. The next interesting data point is the distribution of salaries.
Salary ranges
We already know that a Brand Director can earn between 48,961,500 COP and 152,398,600 COP on average in Buenaventura. This is known as the range in statistics.
The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.
Median salary
The median salary for a Brand Director in Buenaventura is 97,919,400 COP. This is the middle value in the distribution of salaries.
What this means is that approximately 50% of the population earn less than 97,919,400 COP, and 50% of the population earn more than 97,919,400 COP.
If you are earning more than the median salary, that's a good indicator that you are being paid well.
If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).
Percentiles
Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.
For the average Brand Director salary in Buenaventura, 25% of the population are earning less than 66,119,000 COP while 75% of the population earn more than 66,119,000 COP.
75% of the population earn less than 124,799,100 COP, and 25% of the population earn more than 124,799,100 COP.
Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.
The difference between a median and an average salary
The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.
- If your salary is higher than the average and the median salary, you are earning well compared to others.
- If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
- If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.
Brand Director Salary by Experience Level in Buenaventura
The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.
We have researched the average Brand Director salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.
- 0 - 2 Years Experience. A Brand Director in Buenaventura that has less than two years of experience can expect to earn somewhere in the region of 58,798,900 COP.
- 2 - 5 Years Experience. With two to five years of experience the average Brand Director salary would increase to 77,758,500 COP.
- 5 - 10 Years Experience. From five to ten years of experience as a Brand Director, the average salary would be 104,040,600 COP.
- 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 123,599,800 COP.
- 15 - 20 Years Experience. A Brand Director with 15 to 20 years of experience can earn an average of 134,400,400 COP.
- 20+ Years Experience. For a Brand Director with more than 20 years, the expected average salary increases to 144,001,700 COP.
Average Salary by Experience Chart
| 0-2 Years | - | 58,798,900 COP |
| 2-5 Years | +32% | 77,758,500 COP |
| 5-10 Years | +34% | 104,040,600 COP |
| 10-15 Years | +19% | 123,599,800 COP |
| 15-20 Years | +8% | 134,400,400 COP |
| 20+ Years | +7% | 144,001,700 COP |
Brand Director Salary by Education Level in Buenaventura
As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?
In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.
The salary you can earn based on your education is very specific to both your location and the career path you choose.
In our research, we looked at the average salary for a Brand Director in Buenaventura based on the education level of the employees in order to find out whether a better education level would increase your salary.
- Certificate or Diploma. A Brand Director in Buenaventura with a certificate or diploma education can earn an average salary of 77,758,500 COP.
- Bachelor's Degree. A Brand Director in Buenaventura with a bachelor's degree education can earn an average salary of 106,561,500 COP.
- Master's Degree. A Brand Director in Buenaventura with a master's degree education can earn an average salary of 138,000,600 COP.
Average Salary by Education Chart
| Certificate or Diploma | - | 77,758,500 COP |
| Bachelor's Degree | +37% | 106,561,500 COP |
| Master's Degree | +29% | 138,000,600 COP |
How Much is a Master's Degree or MBA Program?
The approximate cost of a master's degree or post-graduate program like an MBA in Colombia is around 23,500,000 to 70,400,000 COP and takes two years to complete.
As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.
It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.
Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.
Brand Director Salary Compared by Gender
In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.
In Buenaventura, a male brand director will earn an average of 109,438,100 COP, while a female brand director will earn around 95,759,900 COP.
This means that a male brand director earns approximately 14% more than a female brand director for performing the same job.
Average Salary by Gender Chart in Buenaventura
| Male | - | 109,438,100 COP |
| Female | -14% | 95,759,900 COP |
Brand Director Average Pay Raise in Buenaventura
In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.
From our research, we can see that the average pay raise for a Brand Director in Buenaventura is around 12% every 20 months.
The national average pay raise across all professions and industries in Colombia is around 7% every 19 months.
In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.
To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:
Annual Increase = ( Increase Rate ÷ Months ) × 12
So for this example, it would be:
Annual Increase = ( 12 ÷ 20 ) × 12 = 7%
What this means is that a Brand Director in Buenaventura can expect to receive an average pay raise of around 7% every 12 months.
Annual Pay Raise by Industry in Buenaventura for 2026
In the chart below, you can see the average annual pay raise percentages for each of the major industries in Colombia.
You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.
| Banking | - | 2% |
| Energy | - | 4% |
| Information Technology | - | 6% |
| Healthcare | - | 8% |
| Travel | - | 1% |
| Construction | - | 3% |
| Education | - | 5% |
Brand Director Bonus and Incentive Rates in Buenaventura
Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.
Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.
A Brand Director is a high bonus based job, with 78% of employees reporting at least one bonus in the last 12 months.
22% reported that they had not received any bonuses in the previous 12 months.
For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 8%.
| Received Bonus | - | 78% |
| No Bonus | - | 22% |
What are the Types of Bonus?
There are a number of difference types of bonus you can receive in a job. Including:
- Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
- Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
- Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
- Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.
Government vs Private Sector Salaries
Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.
Public sector employees in Colombia earn approximately 11% more than private sector employees in the same role.
| Public Sector | - | 58,559,300 COP |
| Private Sector | -11% | 52,800,100 COP |
Salaries for Jobs Similar to a Brand Director
In the table below, we have salary information for jobs that are similar to a Brand Director in Buenaventura.
| Job Title | Category | Salary |
|---|---|---|
| Account Handler | Marketing | 45,961,300 COP |
| Affiliate Manager | Marketing | 63,000,700 COP |
| Analytics Specialist | Marketing | 42,839,200 COP |
| Assistant Brand Manager | Marketing | 64,198,300 COP |
| Assistant Product Manager | Marketing | 68,158,300 COP |
| Associate Marketing Manager | Marketing | 70,560,500 COP |
| Associate Product Manager | Marketing | 73,081,700 COP |
| Brand Ambassador | Marketing | 82,198,700 COP |
| Brand Executive | Marketing | 94,321,200 COP |
| Brand Manager | Marketing | 90,958,900 COP |
| Business Analytics Specialist | Marketing | 46,319,900 COP |
| Business Channel Manager | Marketing | 63,120,600 COP |
| Business Intelligence Team Leader | Marketing | 64,439,700 COP |
| Campaign Specialist | Marketing | 58,441,700 COP |
| Chief Marketing Officer | Marketing | 100,439,300 COP |
| Chief Product Officer | Marketing | 91,079,200 COP |
| Communications Officer | Marketing | 30,479,000 COP |
| Content Manager | Marketing | 51,841,000 COP |
| Content Marketing Strategist | Marketing | 62,400,200 COP |
| Copy Editer | Marketing | 36,960,300 COP |
| Copy Writer | Marketing | 38,760,100 COP |
| Creative Marketing Lead | Marketing | 60,481,000 COP |
| Creative Writer | Marketing | 39,358,400 COP |
| Digital Marketer | Marketing | 54,840,400 COP |
| Digital Marketing Manager | Marketing | 77,041,100 COP |
| Digital Marketing Strategist | Marketing | 78,121,700 COP |
| Digital Media Specialist | Marketing | 66,961,300 COP |
| Director of Marketing | Marketing | 99,601,100 COP |
| Director of Research | Marketing | 72,601,900 COP |
| Event Marketing | Marketing | 72,840,900 COP |
| Head of Executive Search | Marketing | 82,921,700 COP |
| Key Affiliate Manager | Marketing | 68,878,700 COP |
| Localization Manager | Marketing | 68,760,500 COP |
| Market Development Executive | Marketing | 83,521,700 COP |
| Market Development Manager | Marketing | 81,359,100 COP |
| Market Research Analyst | Marketing | 62,879,900 COP |
| Market Research Manager | Marketing | 71,641,100 COP |
| Market Segmentation Director | Marketing | 72,601,900 COP |
| Marketing Account Supervisor | Marketing | 61,561,100 COP |
| Marketing Administrator | Marketing | 49,198,300 COP |
| Marketing Advisor | Marketing | 60,239,600 COP |
| Marketing Analyst | Marketing | 57,118,900 COP |
| Marketing Assistant | Marketing | 33,001,000 COP |
| Marketing Associate | Marketing | 30,240,200 COP |
| Marketing Communications Manager | Marketing | 63,481,200 COP |
| Marketing Consultant | Marketing | 70,079,900 COP |
| Marketing Coordinator | Marketing | 33,360,800 COP |
| Marketing Director | Marketing | 104,521,900 COP |
| Marketing Distribution Executive | Marketing | 77,159,200 COP |
| Marketing Executive | Marketing | 78,960,300 COP |
| Marketing Manager | Marketing | 96,118,100 COP |
| Marketing Officer | Marketing | 33,961,700 COP |
| Marketing Segment Manager | Marketing | 73,681,000 COP |
| Marketing Specialist | Marketing | 48,721,100 COP |
| Marketing Supervisor | Marketing | 57,598,800 COP |
| Marketing Vice President | Marketing | 81,119,300 COP |
| Marketing Writer | Marketing | 38,039,000 COP |
| Marketing and Communications Officer | Marketing | 34,799,800 COP |
| Marketing and Sales Head | Marketing | 104,279,900 COP |
| Online Marketing Analyst | Marketing | 55,560,400 COP |
| Online Marketing Manager | Marketing | 65,401,000 COP |
| Optimization Manager | Marketing | 60,598,100 COP |
| Outbound Sales | Marketing | 44,998,200 COP |
| Outreach Coordinator | Marketing | 42,959,900 COP |
| Outreach Specialist | Marketing | 52,918,800 COP |
| Product Development | Marketing | 73,319,100 COP |
| Product Manager | Marketing | 82,561,600 COP |
| Product Marketing Engineer | Marketing | 44,519,300 COP |
| Product Marketing Executive | Marketing | 72,601,900 COP |
| Product Marketing Manager | Marketing | 75,239,300 COP |
| Product Researcher | Marketing | 41,158,900 COP |
| Product Strategist | Marketing | 60,361,600 COP |
| Product Strategy Researcher | Marketing | 53,759,200 COP |
| Product Training Specialist | Marketing | 49,801,000 COP |
| Project Manager | Marketing | 58,559,300 COP |
| Publications Coordinator | Marketing | 35,758,400 COP |
| Research Executive | Marketing | 69,599,200 COP |
| Sales Director | Marketing | 98,281,900 COP |
| Sales Management Support | Marketing | 36,240,700 COP |
| Sales Manager | Marketing | 98,880,700 COP |
| Sales and Marketing Assistant | Marketing | 30,479,000 COP |
| Sales and Marketing Coordinator | Marketing | 33,240,500 COP |
| Sales and Marketing Director | Marketing | 105,478,200 COP |
| Search Marketing Strategist | Marketing | 83,759,700 COP |
| Social Media Administrator | Marketing | 55,201,700 COP |
| Social Media Specialist | Marketing | 55,560,400 COP |
| Spaceman Analyst | Marketing | 31,440,200 COP |
| Sponsorship Consultant | Marketing | 50,519,600 COP |
| Team Leader | Marketing | 61,678,300 COP |
| Telemarketer | Marketing | 30,721,900 COP |
| Trade Marketing Executive | Marketing | 76,801,100 COP |
| Trade Marketing Manager | Marketing | 72,361,800 COP |
| Trade Marketing Professional | Marketing | 61,561,100 COP |
| Trade Marketing Specialist | Marketing | 42,119,100 COP |
| Web Analytics Manager | Marketing | 59,758,700 COP |
| Web Content Manager | Marketing | 62,041,800 COP |
| eMarketing Manager | Marketing | 79,801,600 COP |
Salary Comparison by City
If you want to compare salaries with different cities in Colombia, you can use the links below to explore the data for each specific city we have researched.
| City | Average Salary |
|---|---|
| Barranquilla | 107,761,600 COP |
| Bello | 103,318,700 COP |
| Bogota | 112,440,200 COP |
| Bucaramanga | 109,921,700 COP |
| Cartagena | 117,119,900 COP |
| Cucuta | 115,080,900 COP |
| Ibague | 109,438,100 COP |
| Manizales | 95,759,900 COP |
| Medellin | 110,521,000 COP |
| Monteria | 102,241,700 COP |
| Neiva | 95,520,200 COP |
| Pereira | 103,681,100 COP |
| Santa Marta | 106,080,900 COP |
| Soacha | 113,159,000 COP |
| Soledad | 106,080,900 COP |
| Valledupar | 105,960,300 COP |
| Villavicencio | 101,160,500 COP |
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