Average Assistant Brand Manager Salary in Bucheon, South Korea for 2025

In this article, we will look at the average Assistant Brand Manager salary for 2025 in Bucheon and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the South Korean won. To keep things simple, we are using the KRW currency code instead of the currency symbol .

How Much Does an Assistant Brand Manager Make in Bucheon?

An Assistant Brand Manager working in Bucheon will typically earn around 46,800,400 KRW per year, and this can range from the lowest average salary of about 25,321,400 KRW to the highest average salary of 70,679,800 KRW.

Average Annual Salary46,800,400 KRW
Average Monthly Salary3,900,033 KRW
Average Lowest Salary25,321,400 KRW
Lowest Monthly Salary2,110,116 KRW
Average Highest Salary70,679,800 KRW
Highest Monthly Salary5,889,983 KRW

These are average salaries for an Assistant Brand Manager in Bucheon and include benefits such as housing and transport. It's also possible for an Assistant Brand Manager to earn more or less than the average salaries shown above.

Assistant Brand Manager salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Assistant Brand Manager Salaries in Bucheon

So we've looked at the average salaries an Assistant Brand Manager will earn in Bucheon. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that an Assistant Brand Manager can earn between 25,321,400 KRW and 70,679,800 KRW on average in Bucheon. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for an Assistant Brand Manager in Bucheon is 43,081,400 KRW. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 43,081,400 KRW, and 50% of the population earn more than 43,081,400 KRW.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Assistant Brand Manager salary in Bucheon, 25% of the population are earning less than 30,721,900 KRW while 75% of the population earn more than 30,721,900 KRW.

75% of the population earn less than 52,319,400 KRW, and 25% of the population earn more than 52,319,400 KRW.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Assistant Brand Manager Salary by Experience Level in Bucheon

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Assistant Brand Manager salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. An Assistant Brand Manager in Bucheon that has less than two years of experience can expect to earn somewhere in the region of 29,399,100 KRW.
  • 2 - 5 Years Experience. With two to five years of experience the average Assistant Brand Manager salary would increase to 37,078,800 KRW.
  • 5 - 10 Years Experience. From five to ten years of experience as an Assistant Brand Manager, the average salary would be 48,841,700 KRW.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 57,479,000 KRW.
  • 15 - 20 Years Experience. An Assistant Brand Manager with 15 to 20 years of experience can earn an average of 63,599,700 KRW.
  • 20+ Years Experience. For an Assistant Brand Manager with more than 20 years, the expected average salary increases to 67,681,200 KRW.

Average Salary by Experience Chart

0-2 Years-
29,399,100 KRW
2-5 Years+26%
37,078,800 KRW
5-10 Years+32%
48,841,700 KRW
10-15 Years+18%
57,479,000 KRW
15-20 Years+11%
63,599,700 KRW
20+ Years+6%
67,681,200 KRW

Assistant Brand Manager Salary by Education Level in Bucheon

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for an Assistant Brand Manager in Bucheon based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. An Assistant Brand Manager in Bucheon with a high school education can earn an average salary of 35,640,500 KRW.
  • Certificate or Diploma. An Assistant Brand Manager in Bucheon with a certificate or diploma education can earn an average salary of 40,199,100 KRW.
  • Bachelor's Degree. An Assistant Brand Manager in Bucheon with a bachelor's degree education can earn an average salary of 52,918,800 KRW.
  • Master's Degree. An Assistant Brand Manager in Bucheon with a master's degree education can earn an average salary of 65,641,400 KRW.

Average Salary by Education Chart

High School-
35,640,500 KRW
Certificate or Diploma+13%
40,199,100 KRW
Bachelor's Degree+32%
52,918,800 KRW
Master's Degree+24%
65,641,400 KRW

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in South Korea is around 19,400,000 to 58,300,000 KRW and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Assistant Brand Manager Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Bucheon, a male assistant brand manager will earn an average of 58,919,600 KRW, while a female assistant brand manager will earn around 55,678,400 KRW.

This means that a male assistant brand manager earns approximately 6% more than a female assistant brand manager for performing the same job.

Average Salary by Gender Chart in Bucheon

Male-
58,919,600 KRW
Female-6%
55,678,400 KRW

Assistant Brand Manager Average Pay Raise in Bucheon

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for an Assistant Brand Manager in Bucheon is around 12% every 16 months.

The national average pay raise across all professions and industries in South Korea is around 9% every 16 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 12 ÷ 16 ) × 12  = 9%

What this means is that an Assistant Brand Manager in Bucheon can expect to receive an average pay raise of around 9% every 12 months.

Annual Pay Raise by Industry in Bucheon for 2025

In the chart below, you can see the average annual pay raise percentages for each of the major industries in South Korea.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking-
6%
Energy-
3%
Information Technology-
9%
Healthcare-
6%
Travel-
3%
Construction-
9%
Education-
6%

Assistant Brand Manager Bonus and Incentive Rates in Bucheon

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

An Assistant Brand Manager is a high bonus based job, with 78% of employees reporting at least one bonus in the last 12 months.

22% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 8%.

Received Bonus-
78%
No Bonus-
22%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in South Korea earn approximately 6% more than private sector employees in the same role.

Public Sector-
47,880,300 KRW
Private Sector-6%
45,239,100 KRW

Salaries for Jobs Similar to an Assistant Brand Manager

In the table below, we have salary information for jobs that are similar to an Assistant Brand Manager in Bucheon.

Job TitleCategorySalary
Account HandlerMarketing39,718,900 KRW
Affiliate ManagerMarketing49,801,000 KRW
Analytics SpecialistMarketing36,480,500 KRW
Assistant Product ManagerMarketing59,158,300 KRW
Associate Marketing ManagerMarketing61,561,100 KRW
Associate Product ManagerMarketing59,758,700 KRW
Brand AmbassadorMarketing75,479,500 KRW
Brand DirectorMarketing93,478,400 KRW
Brand ExecutiveMarketing75,360,300 KRW
Brand ManagerMarketing75,838,700 KRW
Business Analytics SpecialistMarketing37,800,500 KRW
Business Channel ManagerMarketing54,118,500 KRW
Business Intelligence Team LeaderMarketing59,158,300 KRW
Campaign SpecialistMarketing47,758,300 KRW
Chief Marketing Officer Marketing86,519,600 KRW
Chief Product OfficerMarketing77,641,200 KRW
Communications OfficerMarketing25,561,400 KRW
Content ManagerMarketing44,878,500 KRW
Content Marketing StrategistMarketing50,639,500 KRW
Copy EditerMarketing31,919,300 KRW
Copy WriterMarketing32,398,700 KRW
Creative Marketing LeadMarketing50,998,800 KRW
Creative WriterMarketing32,161,000 KRW
Digital MarketerMarketing45,239,100 KRW
Digital Marketing ManagerMarketing62,760,700 KRW
Digital Marketing Strategist Marketing65,280,600 KRW
Digital Media SpecialistMarketing54,479,300 KRW
Director of MarketingMarketing86,881,900 KRW
Director of ResearchMarketing63,360,300 KRW
Event MarketingMarketing65,161,000 KRW
Head of Executive SearchMarketing74,758,600 KRW
Key Affiliate ManagerMarketing63,120,600 KRW
Localization ManagerMarketing55,678,400 KRW
Market Development ExecutiveMarketing68,518,700 KRW
Market Development ManagerMarketing70,318,900 KRW
Market Research AnalystMarketing58,199,900 KRW
Market Research ManagerMarketing57,961,400 KRW
Market Segmentation DirectorMarketing66,841,000 KRW
Marketing Account SupervisorMarketing51,959,300 KRW
Marketing AdministratorMarketing43,198,900 KRW
Marketing AdvisorMarketing51,959,300 KRW
Marketing AnalystMarketing49,438,400 KRW
Marketing AssistantMarketing27,601,100 KRW
Marketing AssociateMarketing26,158,200 KRW
Marketing Communications ManagerMarketing56,879,200 KRW
Marketing ConsultantMarketing65,280,600 KRW
Marketing CoordinatorMarketing27,361,200 KRW
Marketing DirectorMarketing90,241,700 KRW
Marketing Distribution ExecutiveMarketing67,798,800 KRW
Marketing ExecutiveMarketing66,240,600 KRW
Marketing ManagerMarketing86,278,600 KRW
Marketing OfficerMarketing27,960,400 KRW
Marketing Segment ManagerMarketing62,638,300 KRW
Marketing SpecialistMarketing42,239,100 KRW
Marketing SupervisorMarketing52,438,500 KRW
Marketing Vice PresidentMarketing71,280,900 KRW
Marketing WriterMarketing31,081,900 KRW
Marketing and Communications OfficerMarketing31,559,900 KRW
Marketing and Sales HeadMarketing82,801,800 KRW
Online Marketing AnalystMarketing47,038,300 KRW
Online Marketing ManagerMarketing59,281,600 KRW
Optimization ManagerMarketing55,201,700 KRW
Outbound SalesMarketing37,561,000 KRW
Outreach CoordinatorMarketing36,480,500 KRW
Outreach SpecialistMarketing48,119,900 KRW
Product DevelopmentMarketing61,561,100 KRW
Product ManagerMarketing65,519,800 KRW
Product Marketing EngineerMarketing37,800,500 KRW
Product Marketing ExecutiveMarketing65,759,500 KRW
Product Marketing ManagerMarketing67,441,500 KRW
Product ResearcherMarketing34,198,600 KRW
Product StrategistMarketing51,959,300 KRW
Product Strategy ResearcherMarketing49,561,800 KRW
Product Training SpecialistMarketing42,359,400 KRW
Project ManagerMarketing48,841,700 KRW
Publications CoordinatorMarketing30,001,600 KRW
Research ExecutiveMarketing58,680,100 KRW
Sales DirectorMarketing83,040,600 KRW
Sales Management SupportMarketing30,721,900 KRW
Sales ManagerMarketing77,641,200 KRW
Sales and Marketing AssistantMarketing26,280,300 KRW
Sales and Marketing CoordinatorMarketing28,919,800 KRW
Sales and Marketing DirectorMarketing83,280,400 KRW
Search Marketing StrategistMarketing70,801,500 KRW
Social Media AdministratorMarketing46,560,900 KRW
Social Media SpecialistMarketing45,239,100 KRW
Spaceman AnalystMarketing26,280,300 KRW
Sponsorship ConsultantMarketing44,161,600 KRW
Team LeaderMarketing51,719,500 KRW
TelemarketerMarketing24,599,500 KRW
Trade Marketing ExecutiveMarketing67,558,400 KRW
Trade Marketing ManagerMarketing63,719,600 KRW
Trade Marketing ProfessionalMarketing50,639,500 KRW
Trade Marketing SpecialistMarketing35,758,400 KRW
Web Analytics ManagerMarketing51,841,000 KRW
Web Content ManagerMarketing51,959,300 KRW
eMarketing ManagerMarketing68,398,200 KRW

Salary Comparison by City

If you want to compare salaries with different cities in South Korea, you can use the links below to explore the data for each specific city we have researched.

CityAverage Salary
Busan60,481,000 KRW
Daegu54,118,500 KRW
Daejeon53,879,800 KRW
Goyang53,278,500 KRW
Gwangju53,639,100 KRW
Incheon60,239,600 KRW
Seongnam50,759,100 KRW
Seoul60,720,600 KRW
Suweon53,278,500 KRW
Ulsan53,639,100 KRW

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