Average Area Sales Director Salary in Nuevo Laredo, Mexico for 2026

In this article, we will look at the average Area Sales Director salary for 2026 in Nuevo Laredo and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Mexican peso. To keep things simple, we are using the MXN currency code instead of the currency symbol $.

How Much Does an Area Sales Director Make in Nuevo Laredo?

An Area Sales Director working in Nuevo Laredo will typically earn around 851,200 MXN per year, and this can range from the lowest average salary of about 390,000 MXN to the highest average salary of 1,357,900 MXN.

Average Annual Salary851,200 MXN
Average Monthly Salary70,933 MXN
Average Lowest Salary390,000 MXN
Lowest Monthly Salary32,500 MXN
Average Highest Salary1,357,900 MXN
Highest Monthly Salary113,158 MXN

These are average salaries for an Area Sales Director in Nuevo Laredo and include benefits such as housing and transport. It's also possible for an Area Sales Director to earn more or less than the average salaries shown above.

Area Sales Director salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Area Sales Director Salaries in Nuevo Laredo

So we've looked at the average salaries an Area Sales Director will earn in Nuevo Laredo. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that an Area Sales Director can earn between 390,000 MXN and 1,357,900 MXN on average in Nuevo Laredo. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for an Area Sales Director in Nuevo Laredo is 917,700 MXN. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 917,700 MXN, and 50% of the population earn more than 917,700 MXN.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Area Sales Director salary in Nuevo Laredo, 25% of the population are earning less than 587,800 MXN while 75% of the population earn more than 587,800 MXN.

75% of the population earn less than 1,224,800 MXN, and 25% of the population earn more than 1,224,800 MXN.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Area Sales Director Salary by Experience Level in Nuevo Laredo

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Area Sales Director salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. An Area Sales Director in Nuevo Laredo that has less than two years of experience can expect to earn somewhere in the region of 442,300 MXN.
  • 2 - 5 Years Experience. With two to five years of experience the average Area Sales Director salary would increase to 592,600 MXN.
  • 5 - 10 Years Experience. From five to ten years of experience as an Area Sales Director, the average salary would be 874,500 MXN.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 1,065,800 MXN.
  • 15 - 20 Years Experience. An Area Sales Director with 15 to 20 years of experience can earn an average of 1,160,900 MXN.
  • 20+ Years Experience. For an Area Sales Director with more than 20 years, the expected average salary increases to 1,259,300 MXN.

Average Salary by Experience Chart

0-2 Years-
442,300 MXN
2-5 Years+34%
592,600 MXN
5-10 Years+48%
874,500 MXN
10-15 Years+22%
1,065,800 MXN
15-20 Years+9%
1,160,900 MXN
20+ Years+8%
1,259,300 MXN

Area Sales Director Salary by Education Level in Nuevo Laredo

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for an Area Sales Director in Nuevo Laredo based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. An Area Sales Director in Nuevo Laredo with a high school education can earn an average salary of 544,800 MXN.
  • Certificate or Diploma. An Area Sales Director in Nuevo Laredo with a certificate or diploma education can earn an average salary of 639,900 MXN.
  • Bachelor's Degree. An Area Sales Director in Nuevo Laredo with a bachelor's degree education can earn an average salary of 927,000 MXN.
  • Master's Degree. An Area Sales Director in Nuevo Laredo with a master's degree education can earn an average salary of 1,212,800 MXN.

Average Salary by Education Chart

High School-
544,800 MXN
Certificate or Diploma+18%
639,900 MXN
Bachelor's Degree+45%
927,000 MXN
Master's Degree+31%
1,212,800 MXN

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Mexico is around 166,000 to 498,000 MXN and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Area Sales Director Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Nuevo Laredo, a male area sales director will earn an average of 854,300 MXN, while a female area sales director will earn around 790,600 MXN.

This means that a male area sales director earns approximately 8% more than a female area sales director for performing the same job.

Average Salary by Gender Chart in Nuevo Laredo

Male-
854,300 MXN
Female-8%
790,600 MXN

Area Sales Director Average Pay Raise in Nuevo Laredo

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for an Area Sales Director in Nuevo Laredo is around 13% every 19 months.

The national average pay raise across all professions and industries in Mexico is around 8% every 18 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 13 ÷ 19 ) × 12  = 8%

What this means is that an Area Sales Director in Nuevo Laredo can expect to receive an average pay raise of around 8% every 12 months.

Annual Pay Raise by Industry in Nuevo Laredo for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Mexico.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking-
4%
Energy-
8%
Information Technology-
3%
Healthcare-
7%
Travel-
2%
Construction-
6%
Education-
1%

Area Sales Director Bonus and Incentive Rates in Nuevo Laredo

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

An Area Sales Director is a high bonus based job, with 78% of employees reporting at least one bonus in the last 12 months.

22% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 7%.

Received Bonus-
78%
No Bonus-
22%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Mexico earn approximately 8% more than private sector employees in the same role.

Public Sector-
415,900 MXN
Private Sector-8%
384,200 MXN

Salaries for Jobs Similar to an Area Sales Director

In the table below, we have salary information for jobs that are similar to an Area Sales Director in Nuevo Laredo.

Job TitleCategorySalary
Account ManagerSales Retail and Wholesale442,300 MXN
Account OfficerSales Retail and Wholesale246,500 MXN
Area ManagerSales Retail and Wholesale504,400 MXN
Area Sales ManagerSales Retail and Wholesale683,800 MXN
Assisstant Store SupervisorSales Retail and Wholesale263,100 MXN
Assistant Department ManagerSales Retail and Wholesale327,800 MXN
Assistant Retail Store ManagerSales Retail and Wholesale351,900 MXN
Branch ManagerSales Retail and Wholesale500,100 MXN
Branch SupervisorSales Retail and Wholesale409,000 MXN
CashierSales Retail and Wholesale157,600 MXN
Cashier ManagerSales Retail and Wholesale339,100 MXN
Commercial Sales ManagerSales Retail and Wholesale643,800 MXN
Corporate Sales ManagerSales Retail and Wholesale572,200 MXN
Depot ManagerSales Retail and Wholesale453,200 MXN
Depot SupervisorSales Retail and Wholesale431,300 MXN
Deputy Sales ManagerSales Retail and Wholesale450,300 MXN
Director of SalesSales Retail and Wholesale778,200 MXN
Distribution DirectorSales Retail and Wholesale555,800 MXN
District LeaderSales Retail and Wholesale407,100 MXN
District ManagerSales Retail and Wholesale499,300 MXN
District Sales ManagerSales Retail and Wholesale480,300 MXN
External Sales Account ManagerSales Retail and Wholesale457,300 MXN
Field Sales RepresentativeSales Retail and Wholesale332,100 MXN
Furniture Sales AssociateSales Retail and Wholesale231,000 MXN
Global Wholesale ManagerSales Retail and Wholesale874,900 MXN
Head CashierSales Retail and Wholesale325,800 MXN
Head TellerSales Retail and Wholesale307,400 MXN
Head of Direct SalesSales Retail and Wholesale588,500 MXN
Head of RetailSales Retail and Wholesale585,900 MXN
Inside SalesSales Retail and Wholesale239,000 MXN
Inside Sales Account ManagerSales Retail and Wholesale377,200 MXN
Inside Sales EngineerSales Retail and Wholesale292,000 MXN
Inside Sales ExecutiveSales Retail and Wholesale406,300 MXN
Inside Sales RepresentativeSales Retail and Wholesale272,800 MXN
Internal Sales ManagerSales Retail and Wholesale491,000 MXN
Inventory ManagerSales Retail and Wholesale444,300 MXN
Key Account ManagerSales Retail and Wholesale464,900 MXN
Medical Device SalesSales Retail and Wholesale384,200 MXN
Medical Device Sales RepresentativeSales Retail and Wholesale362,200 MXN
MerchandiserSales Retail and Wholesale301,700 MXN
National Account ManagerSales Retail and Wholesale605,700 MXN
National Customer Solution SpecialistSales Retail and Wholesale539,700 MXN
National Sales ManagerSales Retail and Wholesale862,200 MXN
Outside Sales RepresentativeSales Retail and Wholesale325,600 MXN
Parts SalespersonSales Retail and Wholesale257,700 MXN
Project Development ManagerSales Retail and Wholesale513,300 MXN
Project ManagerSales Retail and Wholesale498,000 MXN
Project Sales ExecutiveSales Retail and Wholesale499,300 MXN
Purchasing and Sales ExecutiveSales Retail and Wholesale721,600 MXN
Quotation EngineerSales Retail and Wholesale271,300 MXN
Regional Sales DirectorSales Retail and Wholesale829,000 MXN
Regional Sales ManagerSales Retail and Wholesale868,400 MXN
Relationship ManagerSales Retail and Wholesale563,000 MXN
Retail MerchandiserSales Retail and Wholesale187,300 MXN
Retail Operations ManagerSales Retail and Wholesale475,700 MXN
Retail Sales AssociateSales Retail and Wholesale363,000 MXN
Retail Sales RepresentativeSales Retail and Wholesale305,600 MXN
Retail SalespersonSales Retail and Wholesale259,100 MXN
Retail Store ManagerSales Retail and Wholesale492,700 MXN
Retail Store Sales PersonSales Retail and Wholesale265,000 MXN
Revenue ManagerSales Retail and Wholesale491,000 MXN
Sales Account ManagerSales Retail and Wholesale559,000 MXN
Sales Admin ExecutiveSales Retail and Wholesale615,000 MXN
Sales Administration ManagerSales Retail and Wholesale588,500 MXN
Sales AnalystSales Retail and Wholesale476,600 MXN
Sales AssistantSales Retail and Wholesale183,700 MXN
Sales AssociateSales Retail and Wholesale263,900 MXN
Sales ConsultantSales Retail and Wholesale369,300 MXN
Sales CoordinatorSales Retail and Wholesale279,400 MXN
Sales Development RepresentativeSales Retail and Wholesale312,400 MXN
Sales DirectorSales Retail and Wholesale802,400 MXN
Sales EngineerSales Retail and Wholesale288,700 MXN
Sales ExecutiveSales Retail and Wholesale485,300 MXN
Sales ManagerSales Retail and Wholesale713,900 MXN
Sales OfficerSales Retail and Wholesale261,300 MXN
Sales PlannerSales Retail and Wholesale417,200 MXN
Sales Planning AnalystSales Retail and Wholesale454,300 MXN
Sales RepresentativeSales Retail and Wholesale252,300 MXN
Sales Service AssociateSales Retail and Wholesale245,300 MXN
Sales SpecialistSales Retail and Wholesale372,600 MXN
Sales SupervisorSales Retail and Wholesale407,300 MXN
Sales SupportSales Retail and Wholesale183,700 MXN
Sales Support ManagerSales Retail and Wholesale428,400 MXN
Sales Team LeaderSales Retail and Wholesale419,400 MXN
Sales TrainerSales Retail and Wholesale485,200 MXN
Securities Sales AgentSales Retail and Wholesale425,100 MXN
Shipper / ReceiverSales Retail and Wholesale196,800 MXN
Shop ManagerSales Retail and Wholesale447,700 MXN
Store Development AdministratorSales Retail and Wholesale325,800 MXN
Store ManagerSales Retail and Wholesale520,900 MXN
Territory Sales ManagerSales Retail and Wholesale637,500 MXN
Territory Sales RepresentativeSales Retail and Wholesale369,300 MXN
Trade Marketing OfficerSales Retail and Wholesale454,900 MXN
Treasury OfficerSales Retail and Wholesale415,900 MXN
Vice President SalesSales Retail and Wholesale639,100 MXN
Visual MerchandiserSales Retail and Wholesale225,700 MXN

Salary Comparison by City

If you want to compare salaries with different cities in Mexico, you can use the links below to explore the data for each specific city we have researched.

CityAverage Salary
Acapulco986,700 MXN
Acuna783,800 MXN
Aguascalientes983,700 MXN
Boca del Rio683,800 MXN
Buenavista800,200 MXN
Campeche808,000 MXN
Cancun1,019,200 MXN
Celaya862,400 MXN
Chalco754,900 MXN
Chetumal693,100 MXN
Chicoloapan722,100 MXN
Chihuahua1,065,400 MXN
Chilpancingo751,100 MXN
Chimalhuacan918,600 MXN
Cholula de Rivadabia780,600 MXN
Ciudad Apodaca946,000 MXN
Ciudad Juarez706,200 MXN
Ciudad Lopez Mateos922,900 MXN
Ciudad Obregon889,400 MXN
Ciudad Santa Catarina800,500 MXN
Ciudad Valles631,200 MXN
Ciudad Victoria874,900 MXN
Ciudad del Carmen743,100 MXN
Coacalco862,100 MXN
Coatzacoalcos792,900 MXN
Colima693,100 MXN
Cordoba674,100 MXN
Cuautitlan Izcalli908,200 MXN
Cuautla724,000 MXN
Cuernavaca844,100 MXN
Culiacan1,032,800 MXN
Delicias646,600 MXN
Durango942,700 MXN
Ecatepec de Morelos1,023,400 MXN
Ensenada800,200 MXN
Fresnillo619,800 MXN
General Escobedo889,400 MXN
Gomez Palacio810,400 MXN
Guadalajara1,023,000 MXN
Guadalupe938,700 MXN
Guaymas631,200 MXN
Hermosillo987,200 MXN
Hidalgo del Parral627,900 MXN
Iguala629,800 MXN
Irapuato862,200 MXN
Ixtapaluca874,300 MXN
Jiutepec744,600 MXN
La Paz761,400 MXN
Leon1,051,400 MXN
Los Mochis839,500 MXN
Los Reyes la Paz823,400 MXN
Manzanillo643,400 MXN
Matamoros931,700 MXN
Mazatlan932,800 MXN
Merida954,900 MXN
Metepec774,200 MXN
Mexicali974,600 MXN
Mexico City1,016,300 MXN
Minatitlan619,000 MXN
Monclova803,400 MXN
Monterrey1,037,600 MXN
Morelia970,200 MXN
Naucalpan1,048,600 MXN
Navojoa620,300 MXN
Nezahualcoyotl1,041,900 MXN
Nogales733,300 MXN
Oaxaca780,600 MXN
Ojo de Agua802,400 MXN
Orizaba669,100 MXN
Pachuca846,500 MXN
Piedras Negras675,100 MXN
Playa del Carmen699,700 MXN
Poza Rica724,000 MXN
Puebla1,032,400 MXN
Puerto Vallarta744,700 MXN
Queretaro990,700 MXN
Reynosa913,400 MXN
Salamanca681,900 MXN
Saltillo993,600 MXN
San Cristobal de las Casas707,700 MXN
San Juan del Rio699,700 MXN
San Luis Potosi953,200 MXN
San Luis Rio Colorado695,400 MXN
San Nicolas de los Garza899,900 MXN
San Pablo de las Salinas765,100 MXN
San Pedro Garza Garcia659,200 MXN
Soledad de Graciano Sanchez816,900 MXN
Tampico846,500 MXN
Tapachula721,600 MXN
Tehuacan795,700 MXN
Tepic868,400 MXN
Tijuana1,032,400 MXN
Tlalnepantla de Baz945,400 MXN
Tlaquepaque986,700 MXN
Toluca918,600 MXN
Tonala932,000 MXN
Torreon987,200 MXN
Tuxtla Gutierrez909,300 MXN
Uruapan807,900 MXN
Veracruz917,700 MXN
Villa Nicolas Romero810,500 MXN
Villahermosa852,600 MXN
Xalapa934,900 MXN
Xico858,400 MXN
Zacatecas671,000 MXN
Zamora de Hidalgo675,100 MXN
Zapopan1,058,300 MXN

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