Average Advertising Sales Director Salary in Colima, Mexico for 2026

In this article, we will look at the average Advertising Sales Director salary for 2026 in Colima and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Mexican peso. To keep things simple, we are using the MXN currency code instead of the currency symbol $.

How Much Does an Advertising Sales Director Make in Colima?

An Advertising Sales Director working in Colima will typically earn around 573,500 MXN per year, and this can range from the lowest average salary of about 308,300 MXN to the highest average salary of 864,700 MXN.

Average Annual Salary573,500 MXN
Average Monthly Salary47,791 MXN
Average Lowest Salary308,300 MXN
Lowest Monthly Salary25,691 MXN
Average Highest Salary864,700 MXN
Highest Monthly Salary72,058 MXN

These are average salaries for an Advertising Sales Director in Colima and include benefits such as housing and transport. It's also possible for an Advertising Sales Director to earn more or less than the average salaries shown above.

Advertising Sales Director salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Advertising Sales Director Salaries in Colima

So we've looked at the average salaries an Advertising Sales Director will earn in Colima. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that an Advertising Sales Director can earn between 308,300 MXN and 864,700 MXN on average in Colima. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for an Advertising Sales Director in Colima is 528,500 MXN. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 528,500 MXN, and 50% of the population earn more than 528,500 MXN.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Advertising Sales Director salary in Colima, 25% of the population are earning less than 377,200 MXN while 75% of the population earn more than 377,200 MXN.

75% of the population earn less than 643,400 MXN, and 25% of the population earn more than 643,400 MXN.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Advertising Sales Director Salary by Experience Level in Colima

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average Advertising Sales Director salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. An Advertising Sales Director in Colima that has less than two years of experience can expect to earn somewhere in the region of 361,600 MXN.
  • 2 - 5 Years Experience. With two to five years of experience the average Advertising Sales Director salary would increase to 455,400 MXN.
  • 5 - 10 Years Experience. From five to ten years of experience as an Advertising Sales Director, the average salary would be 597,800 MXN.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 706,200 MXN.
  • 15 - 20 Years Experience. An Advertising Sales Director with 15 to 20 years of experience can earn an average of 780,700 MXN.
  • 20+ Years Experience. For an Advertising Sales Director with more than 20 years, the expected average salary increases to 832,100 MXN.

Average Salary by Experience Chart

0-2 Years-
361,600 MXN
2-5 Years+26%
455,400 MXN
5-10 Years+32%
597,800 MXN
10-15 Years+18%
706,200 MXN
15-20 Years+11%
780,700 MXN
20+ Years+6%
832,100 MXN

Advertising Sales Director Salary by Education Level in Colima

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for an Advertising Sales Director in Colima based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. An Advertising Sales Director in Colima with a high school education can earn an average salary of 436,200 MXN.
  • Certificate or Diploma. An Advertising Sales Director in Colima with a certificate or diploma education can earn an average salary of 493,000 MXN.
  • Bachelor's Degree. An Advertising Sales Director in Colima with a bachelor's degree education can earn an average salary of 650,800 MXN.
  • Master's Degree. An Advertising Sales Director in Colima with a master's degree education can earn an average salary of 803,400 MXN.

Average Salary by Education Chart

High School-
436,200 MXN
Certificate or Diploma+13%
493,000 MXN
Bachelor's Degree+32%
650,800 MXN
Master's Degree+24%
803,400 MXN

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Mexico is around 166,000 to 498,000 MXN and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Advertising Sales Director Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Colima, a male advertising sales director will earn an average of 731,700 MXN, while a female advertising sales director will earn around 680,100 MXN.

This means that a male advertising sales director earns approximately 8% more than a female advertising sales director for performing the same job.

Average Salary by Gender Chart in Colima

Male-
731,700 MXN
Female-8%
680,100 MXN

Advertising Sales Director Average Pay Raise in Colima

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for an Advertising Sales Director in Colima is around 12% every 19 months.

The national average pay raise across all professions and industries in Mexico is around 8% every 18 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 12 ÷ 19 ) × 12  = 8%

What this means is that an Advertising Sales Director in Colima can expect to receive an average pay raise of around 8% every 12 months.

Annual Pay Raise by Industry in Colima for 2026

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Mexico.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking-
4%
Energy-
8%
Information Technology-
3%
Healthcare-
7%
Travel-
2%
Construction-
6%
Education-
1%

Advertising Sales Director Bonus and Incentive Rates in Colima

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

An Advertising Sales Director is a high bonus based job, with 82% of employees reporting at least one bonus in the last 12 months.

18% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.

Received Bonus-
82%
No Bonus-
18%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Mexico earn approximately 8% more than private sector employees in the same role.

Public Sector-
415,900 MXN
Private Sector-8%
384,200 MXN

Salaries for Jobs Similar to an Advertising Sales Director

In the table below, we have salary information for jobs that are similar to an Advertising Sales Director in Colima.

Job TitleCategorySalary
Advertising Account ExecutiveAdvertising / Graphic Design / Events428,400 MXN
Advertising Account ManagerAdvertising / Graphic Design / Events504,400 MXN
Advertising Account PlannerAdvertising / Graphic Design / Events258,400 MXN
Advertising CoordinatorAdvertising / Graphic Design / Events327,800 MXN
Advertising ManagerAdvertising / Graphic Design / Events623,200 MXN
Advertising Operations ManagerAdvertising / Graphic Design / Events671,000 MXN
Advertising Strategic PlannerAdvertising / Graphic Design / Events420,800 MXN
Advertising Team LeaderAdvertising / Graphic Design / Events392,300 MXN
Advertising and Promotions ManagerAdvertising / Graphic Design / Events642,800 MXN
AnimatorAdvertising / Graphic Design / Events301,600 MXN
Art DirectorAdvertising / Graphic Design / Events390,000 MXN
Art ManagerAdvertising / Graphic Design / Events384,200 MXN
ArtistAdvertising / Graphic Design / Events330,900 MXN
ArtworkerAdvertising / Graphic Design / Events231,000 MXN
Assistant Art DirectorAdvertising / Graphic Design / Events319,600 MXN
Audio EngineerAdvertising / Graphic Design / Events283,400 MXN
Audio and Video Equipment TechnicianAdvertising / Graphic Design / Events233,600 MXN
Audiosual TechnicianAdvertising / Graphic Design / Events245,300 MXN
Broadcast AdministratorAdvertising / Graphic Design / Events414,000 MXN
Catering SalesAdvertising / Graphic Design / Events272,800 MXN
Catering TrainerAdvertising / Graphic Design / Events296,000 MXN
Commercial and Industrial DesignerAdvertising / Graphic Design / Events246,500 MXN
Conference OrganiserAdvertising / Graphic Design / Events296,000 MXN
Content and Media Production LeadAdvertising / Graphic Design / Events433,800 MXN
CopyWriterAdvertising / Graphic Design / Events275,800 MXN
Creative DesignerAdvertising / Graphic Design / Events294,700 MXN
Creative DirectorAdvertising / Graphic Design / Events381,800 MXN
Designer Advertising / Graphic Design / Events239,000 MXN
Desktop PublisherAdvertising / Graphic Design / Events183,700 MXN
Digital Campaign ManagerAdvertising / Graphic Design / Events407,300 MXN
Digital Media ManagerAdvertising / Graphic Design / Events504,300 MXN
Digital Media StrategistAdvertising / Graphic Design / Events514,300 MXN
Director of EventsAdvertising / Graphic Design / Events650,700 MXN
Director of Graphic DesignAdvertising / Graphic Design / Events378,300 MXN
Director of Social Media MarketingAdvertising / Graphic Design / Events500,100 MXN
Events DirectorAdvertising / Graphic Design / Events693,100 MXN
Events and Promotions ManagerAdvertising / Graphic Design / Events674,100 MXN
Exhibit DesignerAdvertising / Graphic Design / Events307,400 MXN
Exhibit Display CoordinatorAdvertising / Graphic Design / Events297,000 MXN
Exhibit Display ManagerAdvertising / Graphic Design / Events415,900 MXN
FinisherAdvertising / Graphic Design / Events195,200 MXN
Graphic ArtistAdvertising / Graphic Design / Events263,100 MXN
Graphic Design SpecialistAdvertising / Graphic Design / Events307,400 MXN
Graphic DesignerAdvertising / Graphic Design / Events239,300 MXN
Graphics ArtistAdvertising / Graphic Design / Events261,300 MXN
Graphics Design SupervisorAdvertising / Graphic Design / Events354,000 MXN
Group Creative DirectorAdvertising / Graphic Design / Events437,300 MXN
Imagery AnalystAdvertising / Graphic Design / Events233,900 MXN
Imaging TechnologistAdvertising / Graphic Design / Events243,000 MXN
Interaction DesignerAdvertising / Graphic Design / Events208,600 MXN
Media AnalystAdvertising / Graphic Design / Events313,700 MXN
Media ExecutiveAdvertising / Graphic Design / Events428,400 MXN
Media PlannerAdvertising / Graphic Design / Events327,300 MXN
Media Production CoordinatorAdvertising / Graphic Design / Events283,700 MXN
Media Production ManagerAdvertising / Graphic Design / Events535,800 MXN
Media Project ManagerAdvertising / Graphic Design / Events563,300 MXN
Media Relations RepresentativeAdvertising / Graphic Design / Events464,900 MXN
Media Sales ExecutiveAdvertising / Graphic Design / Events520,900 MXN
Meeting and Event PlannerAdvertising / Graphic Design / Events311,700 MXN
Multimedia ArtistAdvertising / Graphic Design / Events263,100 MXN
Multimedia SpecialistAdvertising / Graphic Design / Events243,000 MXN
PPC Campaign ManagerAdvertising / Graphic Design / Events403,100 MXN
PhotographerAdvertising / Graphic Design / Events228,000 MXN
Print Production ManagerAdvertising / Graphic Design / Events425,100 MXN
Product and Brand ManagerAdvertising / Graphic Design / Events638,700 MXN
Sales Promotion ManagerAdvertising / Graphic Design / Events643,400 MXN
Search Engine Optimization Specialist (SEO)Advertising / Graphic Design / Events275,800 MXN
Sketch ArtistAdvertising / Graphic Design / Events294,300 MXN
Social Media ExecutiveAdvertising / Graphic Design / Events504,400 MXN
Social Media ManagerAdvertising / Graphic Design / Events524,400 MXN
Social Media Marketing ManagerAdvertising / Graphic Design / Events489,600 MXN
Social Media StrategistAdvertising / Graphic Design / Events513,300 MXN
Special Events SupervisorAdvertising / Graphic Design / Events394,300 MXN
Technical TypistAdvertising / Graphic Design / Events175,900 MXN
UX DesignerAdvertising / Graphic Design / Events251,500 MXN
User Experience UX DesignerAdvertising / Graphic Design / Events272,800 MXN

Salary Comparison by City

If you want to compare salaries with different cities in Mexico, you can use the links below to explore the data for each specific city we have researched.

CityAverage Salary
Acapulco810,200 MXN
Acuna627,900 MXN
Aguascalientes862,400 MXN
Boca del Rio566,900 MXN
Buenavista650,800 MXN
Campeche675,200 MXN
Cancun836,500 MXN
Celaya751,700 MXN
Chalco607,400 MXN
Chetumal592,600 MXN
Chicoloapan602,700 MXN
Chihuahua878,900 MXN
Chilpancingo646,600 MXN
Chimalhuacan780,700 MXN
Cholula de Rivadabia653,200 MXN
Ciudad Apodaca746,600 MXN
Ciudad Juarez581,000 MXN
Ciudad Lopez Mateos752,600 MXN
Ciudad Obregon724,300 MXN
Ciudad Santa Catarina717,900 MXN
Ciudad Valles559,000 MXN
Ciudad Victoria689,900 MXN
Ciudad del Carmen639,900 MXN
Coacalco724,000 MXN
Coatzacoalcos643,400 MXN
Cordoba595,300 MXN
Cuautitlan Izcalli768,900 MXN
Cuautla562,600 MXN
Cuernavaca759,300 MXN
Culiacan818,100 MXN
Delicias553,800 MXN
Durango823,400 MXN
Ecatepec de Morelos906,500 MXN
Ensenada694,700 MXN
Fresnillo566,900 MXN
General Escobedo773,400 MXN
Gomez Palacio724,000 MXN
Guadalajara846,500 MXN
Guadalupe825,900 MXN
Guaymas520,900 MXN
Hermosillo840,800 MXN
Hidalgo del Parral537,300 MXN
Iguala559,000 MXN
Irapuato725,700 MXN
Ixtapaluca709,600 MXN
Jiutepec620,300 MXN
La Paz637,500 MXN
Leon838,100 MXN
Los Mochis724,000 MXN
Los Reyes la Paz691,200 MXN
Manzanillo548,500 MXN
Matamoros788,000 MXN
Mazatlan735,200 MXN
Merida814,100 MXN
Metepec623,200 MXN
Mexicali800,500 MXN
Mexico City869,400 MXN
Minatitlan510,200 MXN
Monclova627,900 MXN
Monterrey887,100 MXN
Morelia823,900 MXN
Naucalpan836,500 MXN
Navojoa548,800 MXN
Nezahualcoyotl861,300 MXN
Nogales656,800 MXN
Nuevo Laredo767,400 MXN
Oaxaca656,800 MXN
Ojo de Agua670,600 MXN
Orizaba519,300 MXN
Pachuca710,500 MXN
Piedras Negras597,800 MXN
Playa del Carmen556,000 MXN
Poza Rica648,200 MXN
Puebla879,800 MXN
Puerto Vallarta643,400 MXN
Queretaro814,100 MXN
Reynosa800,500 MXN
Salamanca625,000 MXN
Saltillo875,000 MXN
San Cristobal de las Casas608,500 MXN
San Juan del Rio578,500 MXN
San Luis Potosi866,900 MXN
San Luis Rio Colorado576,500 MXN
San Nicolas de los Garza788,000 MXN
San Pablo de las Salinas615,700 MXN
San Pedro Garza Garcia528,600 MXN
Soledad de Graciano Sanchez663,200 MXN
Tampico689,900 MXN
Tapachula623,200 MXN
Tehuacan691,200 MXN
Tepic732,400 MXN
Tijuana908,200 MXN
Tlalnepantla de Baz802,400 MXN
Tlaquepaque782,500 MXN
Toluca778,900 MXN
Tonala786,600 MXN
Torreon838,100 MXN
Tuxtla Gutierrez823,400 MXN
Uruapan675,200 MXN
Veracruz748,600 MXN
Villa Nicolas Romero704,300 MXN
Villahermosa744,700 MXN
Xalapa767,000 MXN
Xico722,100 MXN
Zacatecas574,200 MXN
Zamora de Hidalgo578,500 MXN
Zapopan903,500 MXN

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