Average Store Manager Salary in United Kingdom for 2024

In this article, we will look at the average Store Manager salary for 2024 in United Kingdom and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the British pound. To keep things simple, we are using the GBP currency code instead of the currency symbol £.

How Much Does a Store Manager Make in United Kingdom?

A Store Manager working in United Kingdom will typically earn around 91,500 GBP per year, and this can range from the lowest average salary of about 44,300 GBP to the highest average salary of 148,300 GBP.

Average Annual Salary
91,500 GBP
Average Monthly Salary
7,625 GBP

Lowest Annual Salary
44,300 GBP
Lowest Monthly Salary
3,691 GBP

Highest Annual Salary
148,300 GBP
Highest Monthly Salary
12,358 GBP

These are average salaries for a Store Manager in United Kingdom and include benefits such as housing and transport. It's also possible for a Store Manager to earn more or less than the average salaries shown above.

Store Manager salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Store Manager Salaries in United Kingdom

So we've looked at the average salaries a Store Manager will earn in United Kingdom. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Store Manager can earn between 44,300 GBP and 148,300 GBP on average in United Kingdom. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Store Manager in United Kingdom is 99,700 GBP. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 99,700 GBP, and 50% of the population earn more than 99,700 GBP.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Store Manager salary in United Kingdom, 25% of the population are earning less than 64,800 GBP while 75% of the population earn more than 64,800 GBP.

75% of the population earn less than 134,100 GBP, and 25% of the population earn more than 134,100 GBP.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Store Manager Salary by Experience Level in United Kingdom

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average store manager salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Store Manager in United Kingdom that has less than two years of experience can expect to earn somewhere in the region of 47,200 GBP.
  • 2 - 5 Years Experience. With two to five years of experience the average Store Manager salary would increase to 64,900 GBP.
  • 5 - 10 Years Experience. From five to ten years of experience as a Store Manager, the average salary would be 94,000 GBP.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 115,600 GBP.
  • 15 - 20 Years Experience. A Store Manager with 15 to 20 years of experience can earn an average of 128,200 GBP.
  • 20+ Years Experience. For a Store Manager with more than 20 years, the expected average salary increases to 138,700 GBP.

Average Salary by Experience Chart

0-2 Years
47,200 GBP
2-5 Years +34%
64,900 GBP
5-10 Years +48%
94,000 GBP
10-15 Years +22%
115,600 GBP
15-20 Years +9%
128,200 GBP
20+ Years +8%
138,700 GBP

Store Manager Salary by Education Level in United Kingdom

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Store Manager in United Kingdom based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Store Manager in United Kingdom with a high school education can earn an average salary of 56,100 GBP.

  • Certificate or Diploma. A Store Manager in United Kingdom with a certificate or diploma education can earn an average salary of 87,700 GBP.

  • Bachelor's Degree. A Store Manager in United Kingdom with a bachelor's degree education can earn an average salary of 146,700 GBP.

Average Salary by Education Chart

High School
56,100 GBP
Certificate or Diploma +57%
87,700 GBP
Bachelor's Degree +68%
146,700 GBP

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in United Kingdom is around 29,600 to 88,700 GBP and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Store Manager Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In United Kingdom, a male store manager will earn an average of 96,000 GBP, while a female store manager will earn around 88,700 GBP.

This means that a male store manager earns approximately 8% more than a female store manager for performing the same job.

Average Salary by Gender Chart in United Kingdom

Male
96,000 GBP
Female -8%
88,700 GBP

Store Manager Average Pay Raise in United Kingdom

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Store Manager in United Kingdom is around 13% every 15 months.

The national average pay raise across all professions and industries in United Kingdom is around 9% every 15 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 13 ÷ 15 ) × 12  = 10%

What this means is that a Store Manager in United Kingdom can expect to receive an average pay raise of around 10% every 12 months.

Annual Pay Raise by Industry in United Kingdom for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in United Kingdom.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
3%
Energy
6%
Information Technology
9%
Healthcare
3%
Travel
6%
Construction
9%
Education
3%

Store Manager Bonus and Incentive Rates in United Kingdom

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Store Manager is a high bonus based job, with 87% of employees reporting at least one bonus in the last 12 months.

13% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.

Received Bonus
87%
No Bonus
13%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in United Kingdom earn approximately 7% more than private sector employees in the same role.

Public Sector
72,700 GBP
Private Sector -7%
68,200 GBP

Salaries for Jobs Similar to a Store Manager

In the table below, we have salary information for jobs that are similar to a Store Manager in United Kingdom.

Job Title Category Salary
Account Manager Sales Retail and Wholesale 77,100 GBP
Account Officer Sales Retail and Wholesale 44,300 GBP
Area Manager Sales Retail and Wholesale 86,800 GBP
Area Sales Director Sales Retail and Wholesale 152,900 GBP
Area Sales Manager Sales Retail and Wholesale 114,300 GBP
Assisstant Store Supervisor Sales Retail and Wholesale 50,700 GBP
Assistant Department Manager Sales Retail and Wholesale 56,900 GBP
Assistant Retail Store Manager Sales Retail and Wholesale 66,200 GBP
Branch Manager Sales Retail and Wholesale 85,500 GBP
Branch Supervisor Sales Retail and Wholesale 72,700 GBP
Cashier Sales Retail and Wholesale 25,800 GBP
Cashier Manager Sales Retail and Wholesale 62,100 GBP
Commercial Sales Manager Sales Retail and Wholesale 114,300 GBP
Corporate Sales Manager Sales Retail and Wholesale 102,700 GBP
Depot Manager Sales Retail and Wholesale 80,400 GBP
Depot Supervisor Sales Retail and Wholesale 76,800 GBP
Deputy Sales Manager Sales Retail and Wholesale 79,600 GBP
Director of Sales Sales Retail and Wholesale 140,700 GBP
Distribution Director Sales Retail and Wholesale 92,900 GBP
District Leader Sales Retail and Wholesale 71,000 GBP
District Manager Sales Retail and Wholesale 89,400 GBP
District Sales Manager Sales Retail and Wholesale 91,700 GBP
External Sales Account Manager Sales Retail and Wholesale 82,200 GBP
Field Sales Representative Sales Retail and Wholesale 61,400 GBP
Furniture Sales Associate Sales Retail and Wholesale 41,900 GBP
Global Wholesale Manager Sales Retail and Wholesale 158,700 GBP
Head Cashier Sales Retail and Wholesale 56,900 GBP
Head of Direct Sales Sales Retail and Wholesale 109,700 GBP
Head of Retail Sales Retail and Wholesale 105,800 GBP
Head Teller Sales Retail and Wholesale 53,500 GBP
Inside Sales Sales Retail and Wholesale 43,800 GBP
Inside Sales Account Manager Sales Retail and Wholesale 72,700 GBP
Inside Sales Engineer Sales Retail and Wholesale 54,600 GBP
Inside Sales Executive Sales Retail and Wholesale 74,100 GBP
Inside Sales Representative Sales Retail and Wholesale 48,200 GBP
Internal Sales Manager Sales Retail and Wholesale 87,700 GBP
Inventory Manager Sales Retail and Wholesale 78,400 GBP
Key Account Manager Sales Retail and Wholesale 86,600 GBP
Medical Device Sales Sales Retail and Wholesale 65,100 GBP
Medical Device Sales Representative Sales Retail and Wholesale 66,200 GBP
Merchandiser Sales Retail and Wholesale 55,400 GBP
National Account Manager Sales Retail and Wholesale 114,300 GBP
National Customer Solution Specialist Sales Retail and Wholesale 93,100 GBP
National Sales Manager Sales Retail and Wholesale 142,300 GBP
Outside Sales Representative Sales Retail and Wholesale 58,800 GBP
Parts Salesperson Sales Retail and Wholesale 47,200 GBP
Project Development Manager Sales Retail and Wholesale 96,500 GBP
Project Manager Sales Retail and Wholesale 94,300 GBP
Project Sales Executive Sales Retail and Wholesale 92,100 GBP
Purchasing and Sales Executive Sales Retail and Wholesale 128,400 GBP
Quotation Engineer Sales Retail and Wholesale 49,700 GBP
Regional Sales Director Sales Retail and Wholesale 148,300 GBP
Regional Sales Manager Sales Retail and Wholesale 152,700 GBP
Relationship Manager Sales Retail and Wholesale 103,600 GBP
Retail Merchandiser Sales Retail and Wholesale 35,400 GBP
Retail Operations Manager Sales Retail and Wholesale 83,300 GBP
Retail Sales Associate Sales Retail and Wholesale 65,100 GBP
Retail Sales Representative Sales Retail and Wholesale 52,800 GBP
Retail Salesperson Sales Retail and Wholesale 46,100 GBP
Retail Store Manager Sales Retail and Wholesale 92,100 GBP
Retail Store Sales Person Sales Retail and Wholesale 49,700 GBP
Revenue Manager Sales Retail and Wholesale 87,700 GBP
Sales Account Manager Sales Retail and Wholesale 96,800 GBP
Sales Admin Executive Sales Retail and Wholesale 114,600 GBP
Sales Administration Manager Sales Retail and Wholesale 109,700 GBP
Sales Analyst Sales Retail and Wholesale 85,800 GBP
Sales Assistant Sales Retail and Wholesale 34,000 GBP
Sales Associate Sales Retail and Wholesale 48,600 GBP
Sales Consultant Sales Retail and Wholesale 66,100 GBP
Sales Coordinator Sales Retail and Wholesale 47,200 GBP
Sales Development Representative Sales Retail and Wholesale 59,500 GBP
Sales Director Sales Retail and Wholesale 134,700 GBP
Sales Engineer Sales Retail and Wholesale 51,900 GBP
Sales Executive Sales Retail and Wholesale 92,100 GBP
Sales Manager Sales Retail and Wholesale 128,200 GBP
Sales Officer Sales Retail and Wholesale 49,800 GBP
Sales Planner Sales Retail and Wholesale 69,800 GBP
Sales Planning Analyst Sales Retail and Wholesale 76,900 GBP
Sales Representative Sales Retail and Wholesale 45,000 GBP
Sales Service Associate Sales Retail and Wholesale 44,500 GBP
Sales Specialist Sales Retail and Wholesale 65,700 GBP
Sales Supervisor Sales Retail and Wholesale 75,400 GBP
Sales Support Sales Retail and Wholesale 33,800 GBP
Sales Support Manager Sales Retail and Wholesale 76,900 GBP
Sales Team Leader Sales Retail and Wholesale 74,100 GBP
Sales Trainer Sales Retail and Wholesale 87,000 GBP
Securities Sales Agent Sales Retail and Wholesale 78,900 GBP
Shipper / Receiver Sales Retail and Wholesale 34,300 GBP
Shop Manager Sales Retail and Wholesale 83,000 GBP
Store Development Administrator Sales Retail and Wholesale 59,000 GBP
Territory Sales Manager Sales Retail and Wholesale 114,300 GBP
Territory Sales Representative Sales Retail and Wholesale 65,800 GBP
Trade Marketing Officer Sales Retail and Wholesale 79,800 GBP
Treasury Officer Sales Retail and Wholesale 73,100 GBP
Vice President Sales Sales Retail and Wholesale 114,300 GBP
Visual Merchandiser Sales Retail and Wholesale 44,900 GBP

Salary Comparison by City

If you want to compare salaries with different cities in United Kingdom, you can use the links below to explore the data for each specific city we have researched.

City Average Salary
Aberdeen 95,000 GBP
Abingdon 79,800 GBP
Armagh 89,400 GBP
Bangor 76,900 GBP
Belfast 91,700 GBP
Birmingham 105,800 GBP
Bradford 98,800 GBP
Brighton 92,300 GBP
Bristol 107,300 GBP
Cambridge 86,800 GBP
Canterbury 81,000 GBP
Cardiff 102,700 GBP
Chester 79,800 GBP
Coventry 100,700 GBP
Derby 94,300 GBP
Derry 90,300 GBP
Dundee 88,500 GBP
Durham 80,500 GBP
Edinburgh 99,400 GBP
Exeter 91,700 GBP
Glasgow 109,000 GBP
Gloucester 91,700 GBP
Hartlepool 83,900 GBP
Inverness 85,500 GBP
Kingston upon Hull 95,500 GBP
Kirkwall 79,600 GBP
Leeds 109,000 GBP
Leicester 103,600 GBP
Lincoln 87,400 GBP
Lisburn 85,400 GBP
Liverpool 97,300 GBP
London 109,700 GBP
Manchester 102,700 GBP
Newcastle 97,200 GBP
Newport 90,600 GBP
Newry 84,600 GBP
Norwich 84,600 GBP
Nottingham 103,600 GBP
Oxford 91,600 GBP
Peterborough 90,600 GBP
Plymouth 93,100 GBP
Poole 91,500 GBP
Portsmouth 93,900 GBP
Ripon 78,700 GBP
Salisbury 80,800 GBP
Sheffield 105,200 GBP
Somerset 105,200 GBP
Southampton 95,100 GBP
St Davids 76,900 GBP
Stirling 83,800 GBP
Stromness 83,700 GBP
Strontian 79,600 GBP
Swansea 89,200 GBP
Truro 79,000 GBP
Wakefield 79,500 GBP
Wells 81,600 GBP
Winchester 84,900 GBP
Wolverhampton 93,800 GBP
York 97,400 GBP

Salary Comparison by State

The table below includes links to the average salary for each state in United Kingdom.

City Average Salary
England 172,300 GBP
Northern Ireland 84,300 GBP
Scotland 124,500 GBP
Wales 87,600 GBP

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