Average Sales Representative Salary in United States for 2023
In this article, we will look at the average Sales Representative salary for 2023 in United States and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!
The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.
All salary information is in the local currency, which is the United States dollar. To keep things simple, we are using the USD currency code instead of the currency symbol $.
How Much Does a Sales Representative Make in United States?
A Sales Representative working in United States will typically earn around 65,200 USD per year, and this can range from the lowest average salary of about 30,800 USD to the highest average salary of 103,600 USD.
These are average salaries for a Sales Representative in United States and include benefits such as housing and transport. It's also possible for a Sales Representative to earn more or less than the average salaries shown above.
Sales Representative salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.
Distribution of Sales Representative Salaries in United States
So we've looked at the average salaries a Sales Representative will earn in United States. The next interesting data point is the distribution of salaries.
We already know that a Sales Representative can earn between 30,800 USD and 103,600 USD on average in United States. This is known as the range in statistics.
The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.
The median salary for a Sales Representative in United States is 68,500 USD. This is the middle value in the distribution of salaries.
What this means is that approximately 50% of the population earn less than 68,500 USD, and 50% of the population earn more than 68,500 USD.
If you are earning more than the median salary, that's a good indicator that you are being paid well.
If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).
Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.
For the average Sales Representative salary in United States, 25% of the population are earning less than 42,700 USD while 75% of the population earn more than 42,700 USD.
75% of the population earn less than 92,100 USD, and 25% of the population earn more than 92,100 USD.
Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.
The difference between a median and an average salary
The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.
- If your salary is higher than the average and the median salary, you are earning well compared to others.
- If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
- If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.
Sales Representative Salary by Experience Level in United States
The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.
We have researched the average sales representative salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.
- 0 - 2 Years Experience. A Sales Representative in United States that has less than two years of experience can expect to earn somewhere in the region of 34,000 USD.
- 2 - 5 Years Experience. With two to five years of experience the average Sales Representative salary would increase to 44,500 USD.
- 5 - 10 Years Experience. From five to ten years of experience as a Sales Representative, the average salary would be 67,600 USD.
- 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 80,800 USD.
- 15 - 20 Years Experience. A Sales Representative with 15 to 20 years of experience can earn an average of 86,800 USD.
- 20+ Years Experience. For a Sales Representative with more than 20 years, the expected average salary increases to 93,600 USD.
Average Salary by Experience Chart
Sales Representative Salary by Education Level in United States
As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?
In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.
The salary you can earn based on your education is very specific to both your location and the career path you choose.
In our research, we looked at the average salary for a Sales Representative in United States based on the education level of the employees in order to find out whether a better education level would increase your salary.
High School. A Sales Representative in United States with a high school education can earn an average salary of 39,400 USD.
Certificate or Diploma. A Sales Representative in United States with a certificate or diploma education can earn an average salary of 61,400 USD.
Bachelor's Degree. A Sales Representative in United States with a bachelor's degree education can earn an average salary of 99,700 USD.
Average Salary by Education Chart
|Certificate or Diploma||+57%||
How Much is a Master's Degree or MBA Program?
The approximate cost of a master's degree or post-graduate program like an MBA in United States is around 39,500 to 118,000 USD and takes two years to complete.
As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.
It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.
Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.
Sales Representative Salary Compared by Gender
In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.
In United States, a male sales representative will earn an average of 63,100 USD, while a female sales representative will earn around 67,600 USD.
This means that a male sales representative earns approximately 7% less than a female sales representative for performing the same job.
Average Salary by Gender Chart in United States
Sales Representative Average Pay Raise in United States
In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.
From our research, we can see that the average pay raise for a Sales Representative in United States is around 11% every 15 months.
The national average pay raise across all professions and industries in United States is around 8% every 16 months.
In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.
To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:
Annual Increase = ( Increase Rate ÷ Months ) × 12
So for this example, it would be:
Annual Increase = ( 11 ÷ 15 ) × 12 = 9%
What this means is that a Sales Representative in United States can expect to receive an average pay raise of around 9% every 12 months.
Annual Pay Raise by Industry in United States for 2023
In the chart below, you can see the average annual pay raise percentages for each of the major industries in United States.
You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.
Sales Representative Bonus and Incentive Rates in United States
Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.
Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.
A Sales Representative is a high bonus based job, with 85% of employees reporting at least one bonus in the last 12 months.
15% reported that they had not received any bonuses in the previous 12 months.
For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.
What are the Types of Bonus?
There are a number of difference types of bonus you can receive in a job. Including:
- Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
- Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
- Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
- Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.
Government vs Private Sector Salaries
Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.
Public sector employees in United States earn approximately 6% more than private sector employees in the same role.
Salaries for Jobs Similar to a Sales Representative
In the table below, we have salary information for jobs that are similar to a Sales Representative in United States.
|Account Manager||Sales Retail and Wholesale||112,700 USD|
|Account Officer||Sales Retail and Wholesale||57,900 USD|
|Area Manager||Sales Retail and Wholesale||114,900 USD|
|Area Sales Director||Sales Retail and Wholesale||184,700 USD|
|Area Sales Manager||Sales Retail and Wholesale||164,100 USD|
|Assisstant Store Supervisor||Sales Retail and Wholesale||67,300 USD|
|Assistant Department Manager||Sales Retail and Wholesale||77,100 USD|
|Assistant Retail Store Manager||Sales Retail and Wholesale||85,700 USD|
|Branch Manager||Sales Retail and Wholesale||124,500 USD|
|Branch Supervisor||Sales Retail and Wholesale||95,900 USD|
|Cashier||Sales Retail and Wholesale||35,300 USD|
|Cashier Manager||Sales Retail and Wholesale||83,000 USD|
|Commercial Sales Manager||Sales Retail and Wholesale||152,900 USD|
|Corporate Sales Manager||Sales Retail and Wholesale||142,100 USD|
|Depot Manager||Sales Retail and Wholesale||108,200 USD|
|Depot Supervisor||Sales Retail and Wholesale||105,200 USD|
|Deputy Sales Manager||Sales Retail and Wholesale||112,700 USD|
|Director of Sales||Sales Retail and Wholesale||195,200 USD|
|Distribution Director||Sales Retail and Wholesale||130,400 USD|
|District Leader||Sales Retail and Wholesale||92,200 USD|
|District Manager||Sales Retail and Wholesale||114,300 USD|
|District Sales Manager||Sales Retail and Wholesale||118,900 USD|
|External Sales Account Manager||Sales Retail and Wholesale||114,600 USD|
|Field Sales Representative||Sales Retail and Wholesale||77,400 USD|
|Furniture Sales Associate||Sales Retail and Wholesale||53,300 USD|
|Global Wholesale Manager||Sales Retail and Wholesale||205,700 USD|
|Head Cashier||Sales Retail and Wholesale||78,200 USD|
|Head of Direct Sales||Sales Retail and Wholesale||139,100 USD|
|Head of Retail||Sales Retail and Wholesale||148,300 USD|
|Head Teller||Sales Retail and Wholesale||72,700 USD|
|Inside Sales||Sales Retail and Wholesale||59,100 USD|
|Inside Sales Account Manager||Sales Retail and Wholesale||98,800 USD|
|Inside Sales Engineer||Sales Retail and Wholesale||73,200 USD|
|Inside Sales Executive||Sales Retail and Wholesale||99,900 USD|
|Inside Sales Representative||Sales Retail and Wholesale||61,700 USD|
|Internal Sales Manager||Sales Retail and Wholesale||109,700 USD|
|Inventory Manager||Sales Retail and Wholesale||107,300 USD|
|Key Account Manager||Sales Retail and Wholesale||114,300 USD|
|Medical Device Sales||Sales Retail and Wholesale||91,200 USD|
|Medical Device Sales Representative||Sales Retail and Wholesale||86,400 USD|
|Merchandiser||Sales Retail and Wholesale||73,300 USD|
|National Account Manager||Sales Retail and Wholesale||148,300 USD|
|National Customer Solution Specialist||Sales Retail and Wholesale||128,400 USD|
|National Sales Manager||Sales Retail and Wholesale||199,700 USD|
|Outside Sales Representative||Sales Retail and Wholesale||74,200 USD|
|Parts Salesperson||Sales Retail and Wholesale||64,300 USD|
|Project Development Manager||Sales Retail and Wholesale||117,100 USD|
|Project Manager||Sales Retail and Wholesale||118,900 USD|
|Project Sales Executive||Sales Retail and Wholesale||128,200 USD|
|Purchasing and Sales Executive||Sales Retail and Wholesale||176,300 USD|
|Quotation Engineer||Sales Retail and Wholesale||62,300 USD|
|Regional Sales Director||Sales Retail and Wholesale||191,100 USD|
|Regional Sales Manager||Sales Retail and Wholesale||195,200 USD|
|Relationship Manager||Sales Retail and Wholesale||140,700 USD|
|Retail Merchandiser||Sales Retail and Wholesale||43,100 USD|
|Retail Operations Manager||Sales Retail and Wholesale||116,400 USD|
|Retail Sales Associate||Sales Retail and Wholesale||84,800 USD|
|Retail Sales Representative||Sales Retail and Wholesale||73,700 USD|
|Retail Salesperson||Sales Retail and Wholesale||67,000 USD|
|Retail Store Manager||Sales Retail and Wholesale||118,900 USD|
|Retail Store Sales Person||Sales Retail and Wholesale||63,500 USD|
|Revenue Manager||Sales Retail and Wholesale||109,700 USD|
|Sales Account Manager||Sales Retail and Wholesale||130,500 USD|
|Sales Admin Executive||Sales Retail and Wholesale||152,900 USD|
|Sales Administration Manager||Sales Retail and Wholesale||139,100 USD|
|Sales Analyst||Sales Retail and Wholesale||111,700 USD|
|Sales Assistant||Sales Retail and Wholesale||49,400 USD|
|Sales Associate||Sales Retail and Wholesale||58,800 USD|
|Sales Consultant||Sales Retail and Wholesale||87,400 USD|
|Sales Coordinator||Sales Retail and Wholesale||68,900 USD|
|Sales Development Representative||Sales Retail and Wholesale||79,800 USD|
|Sales Director||Sales Retail and Wholesale||190,400 USD|
|Sales Engineer||Sales Retail and Wholesale||65,700 USD|
|Sales Executive||Sales Retail and Wholesale||117,100 USD|
|Sales Manager||Sales Retail and Wholesale||163,800 USD|
|Sales Officer||Sales Retail and Wholesale||64,400 USD|
|Sales Planner||Sales Retail and Wholesale||105,200 USD|
|Sales Planning Analyst||Sales Retail and Wholesale||103,600 USD|
|Sales Service Associate||Sales Retail and Wholesale||62,600 USD|
|Sales Specialist||Sales Retail and Wholesale||94,200 USD|
|Sales Supervisor||Sales Retail and Wholesale||98,300 USD|
|Sales Support||Sales Retail and Wholesale||46,100 USD|
|Sales Support Manager||Sales Retail and Wholesale||97,100 USD|
|Sales Team Leader||Sales Retail and Wholesale||102,700 USD|
|Sales Trainer||Sales Retail and Wholesale||114,900 USD|
|Securities Sales Agent||Sales Retail and Wholesale||111,700 USD|
|Shipper / Receiver||Sales Retail and Wholesale||49,400 USD|
|Shop Manager||Sales Retail and Wholesale||107,300 USD|
|Store Development Administrator||Sales Retail and Wholesale||77,000 USD|
|Store Manager||Sales Retail and Wholesale||119,700 USD|
|Territory Sales Manager||Sales Retail and Wholesale||158,700 USD|
|Territory Sales Representative||Sales Retail and Wholesale||91,600 USD|
|Trade Marketing Officer||Sales Retail and Wholesale||105,800 USD|
|Treasury Officer||Sales Retail and Wholesale||103,600 USD|
|Vice President Sales||Sales Retail and Wholesale||158,900 USD|
|Visual Merchandiser||Sales Retail and Wholesale||54,900 USD|
Salary Comparison by City
If you want to compare salaries with different cities in United States, you can use the links below to explore the data for each specific city we have researched.
|Iowa City||49,700 USD|
|Kansas City||56,800 USD|
|Las Vegas||60,600 USD|
|Long Beach||54,600 USD|
|Los Angeles||75,000 USD|
|New Orleans||57,000 USD|
|New York||74,100 USD|
|Oklahoma City||59,200 USD|
|San Antonio||68,800 USD|
|San Diego||69,100 USD|
|San Francisco||68,500 USD|
|San Jose||64,400 USD|
|Washington D.C.||64,900 USD|
Salary Comparison by State
The table below includes links to the average salary for each state in United States.
|District of Columbia||55,700 USD|
|New Hampshire||54,200 USD|
|New Jersey||68,500 USD|
|New Mexico||59,100 USD|
|New York||67,800 USD|
|North Carolina||63,700 USD|
|North Dakota||56,800 USD|
|Rhode Island||58,100 USD|
|South Carolina||61,700 USD|
|South Dakota||55,200 USD|
|West Virginia||56,900 USD|
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