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Average Head of Retail Salary in United States for 2026

A head of retail in United States earns about 148,300 USD a year. That's 57% above the national average of 94,500 USD.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in United States sit around 71,900 USD a year, while the very top stretches to 228,200 USD. Everything on this page is in United States dollar (USD, symbol $), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in United States, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.

To turn a gross salary in United States into a take-home figure, use our United States salary after tax calculator, which works the latest tax brackets and contributions through the math for you.


How much does a head of retail make in United States?

Average salary
148,300 USD
12,358 USD per month
Lowest reported
71,900 USD
5,991 USD per month
Highest reported
228,200 USD
19,016 USD per month

A typical head of retail working in United States brings home around 12,358 USD a month before tax. Entry-level pay starts near 71,900 USD, and the top of the ladder reaches roughly 228,200 USD for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior head of retail working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around. For a cross-country comparison, see the head of retail salary in Palau or British Indian Ocean Territory, both of which pay in the same currency.


How head of retail pay ranges in United States

A good way to think about salary in United States is to look at the distribution rather than the headline average. Half of all head of retails in United States earn less than 148,300 USD a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 101,400 USD (the 25th percentile), and a quarter clear 189,800 USD (the 75th percentile). The middle 50% of head of retails sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 71,900 USD. The highest stretch to 228,200 USD, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

71,900
Low
148,300
Median
228,200
High
101,400
25th
189,800
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in USD

Head of retail pay by experience in United States

Years of experience is the single biggest lever on pay for a head of retail in United States, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical head of retail salary changes as you move through the career ladder.

  • 0-2 Years
    86,800 USD
  • 2-5 Years
    +33% from previous
    115,600 USD
  • 5-10 Years
    +35% from previous
    156,200 USD
  • 10-15 Years
    +19% from previous
    185,900 USD
  • 15-20 Years
    +7% from previous
    199,700 USD
  • 20+ Years
    +8% from previous
    215,100 USD

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 35%. That is the point at which a head of retail typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Head of retail pay by education in United States

Education sits alongside experience as one of the biggest factors driving head of retail pay in United States. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average head of retail salary in United States broken down by the highest level of education a worker has completed.

  • High School
    111,700 USD
  • Certificate or Diploma
    +14% from previous
    127,700 USD
  • Bachelor's Degree
    +34% from previous
    171,300 USD
  • Master's Degree
    +26% from previous
    215,100 USD

Head of retail gender pay gap in United States

The gender pay gap is a stubborn feature of almost every labour market, and United States is no exception. Male head of retails in United States earn an average of 151,800 USD a year, while female head of retails earn around 142,300 USD. That works out to a 7% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Head of Retail gender pay gap

6%

Men earn this much more than women on average in United States.

Men 151,800 USD
Women 142,300 USD

Pay raises for a head of retail in United States

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in United States sees a raise of about 12% every 16 months, which works out to roughly 9% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in United States, the national average raise is around 8% every 16 months.

By industry

Industries with the highest pay raises in United States:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
    2%
  • Construction
  • Education
    1%

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Head of retail bonus rates in United States

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

82%

82% of head of retails in United States reported a bonus of some kind in the past twelve months. That makes a head of retail a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 5% to 8% of base salary. The remaining 18% of head of retails reported no bonus at all over the same period.

Which careers pay bonuses in United States

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Head of retail: public vs private sector pay

Public-sector pay in United States is about 6% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

6%

Public-sector workers earn this much more than private-sector workers in United States on average.

Public sector 98,800 USD
Private sector 93,100 USD

Head of retail salary by city and region in United States

Head of retail pay is not even across United States. The chart below shows the highest-paying cities and regions in the dataset, followed by the full location table.

  • Chicago
  • Florida
  • Los Angeles
  • Houston
  • New York (city)
  • San Diego
  • Philadelphia
  • Phoenix
  • Dallas
  • Pennsylvania
LocationTypeAverageMedianRange
ChicagoCity166,600 USD180,500 USD75,900-266,300 USD
FloridaRegion164,100 USD164,100 USD82,300-253,400 USD
Los AngelesCity163,800 USD151,800 USD87,800-248,400 USD
HoustonCity163,800 USD176,300 USD78,500-262,300 USD
New York (city)City163,800 USD161,300 USD83,800-252,400 USD
San DiegoCity163,800 USD177,100 USD74,700-260,300 USD
PhiladelphiaCity163,500 USD151,800 USD90,000-247,400 USD
PhoenixCity161,300 USD150,100 USD85,800-245,600 USD
DallasCity160,700 USD164,100 USD77,300-248,400 USD
PennsylvaniaRegion160,600 USD152,700 USD83,000-246,200 USD
MichiganRegion160,600 USD146,900 USD86,100-241,800 USD
ArizonaRegion158,900 USD151,800 USD81,400-241,200 USD
TexasRegion158,700 USD165,900 USD76,000-250,600 USD
San FranciscoCity158,700 USD165,900 USD76,800-250,600 USD
TennesseeRegion157,600 USD165,900 USD73,300-245,400 USD
New York (region)Region156,200 USD169,700 USD70,500-250,600 USD
CaliforniaRegion153,800 USD141,000 USD80,500-229,000 USD
San JoseCity153,700 USD163,500 USD72,000-245,600 USD
GeorgiaRegion152,900 USD151,800 USD79,600-233,800 USD
MarylandRegion152,900 USD148,300 USD79,000-233,800 USD
San AntonioCity152,700 USD160,700 USD71,900-241,200 USD
WashingtonRegion152,700 USD146,900 USD78,700-236,700 USD
AlabamaRegion151,800 USD151,800 USD74,600-232,500 USD
AustinCity151,800 USD151,800 USD76,000-231,400 USD
BostonCity151,800 USD148,300 USD75,900-231,400 USD
New JerseyRegion151,800 USD142,100 USD80,800-227,600 USD
IndianaRegion151,800 USD161,300 USD70,800-238,200 USD
WisconsinRegion151,800 USD140,700 USD82,200-227,600 USD
South CarolinaRegion150,100 USD138,700 USD80,800-223,800 USD
OhioRegion150,100 USD153,800 USD74,100-231,400 USD
IllinoisRegion150,100 USD138,700 USD80,800-223,800 USD
MassachusettsRegion148,300 USD139,100 USD78,100-222,700 USD
VirginiaRegion148,300 USD142,300 USD75,500-225,500 USD
SeattleCity148,300 USD153,700 USD69,800-231,400 USD
North CarolinaRegion147,900 USD153,700 USD69,100-229,600 USD
LouisianaRegion147,900 USD147,900 USD74,100-225,500 USD
Washington D.C.City147,900 USD142,300 USD74,100-223,800 USD
DenverCity147,900 USD153,700 USD68,100-229,600 USD
JacksonvilleCity147,900 USD141,000 USD74,700-223,700 USD
MissouriRegion146,900 USD152,700 USD71,800-232,500 USD
ColoradoRegion146,700 USD156,200 USD67,200-229,600 USD
Las VegasCity146,700 USD146,700 USD72,700-223,800 USD
MinnesotaRegion146,700 USD156,200 USD67,200-229,600 USD
IndianapolisCity142,300 USD153,800 USD66,200-226,100 USD
MemphisCity142,300 USD153,800 USD67,500-225,500 USD
Oklahoma CityCity142,300 USD138,700 USD72,400-216,600 USD
OklahomaRegion142,300 USD142,300 USD69,800-222,300 USD
BaltimoreCity142,100 USD151,800 USD66,900-222,700 USD
New MexicoRegion142,100 USD128,400 USD76,600-211,200 USD
KansasRegion141,000 USD147,900 USD66,200-218,100 USD
ArkansasRegion141,000 USD130,500 USD73,500-212,500 USD
DetroitCity140,200 USD137,100 USD71,900-218,500 USD
HawaiiRegion139,100 USD130,400 USD73,100-210,400 USD
KentuckyRegion139,100 USD142,100 USD66,200-215,100 USD
OregonRegion138,700 USD134,100 USD68,200-210,400 USD
NebraskaRegion138,700 USD138,700 USD68,900-212,500 USD
ConnecticutRegion134,700 USD142,300 USD63,900-211,200 USD
New HampshireRegion134,700 USD128,400 USD70,000-206,700 USD
AtlantaCity134,100 USD127,700 USD69,200-205,700 USD
Long BeachCity134,100 USD130,500 USD69,700-206,100 USD
MinneapolisCity132,000 USD123,800 USD68,500-201,000 USD
NevadaRegion132,000 USD130,500 USD67,800-206,100 USD
IowaRegion132,000 USD142,100 USD63,700-209,700 USD
MississippiRegion130,500 USD140,700 USD63,200-206,700 USD
UtahRegion130,500 USD130,400 USD63,900-201,000 USD
SacramentoCity130,500 USD130,500 USD64,200-204,900 USD
West VirginiaRegion130,500 USD124,500 USD69,200-199,700 USD
Kansas CityCity130,500 USD125,400 USD67,800-200,600 USD
MaineRegion130,500 USD127,700 USD65,100-197,600 USD
MiamiCity130,400 USD125,400 USD70,900-200,600 USD
DelawareRegion130,400 USD139,100 USD64,300-206,300 USD
IdahoRegion130,400 USD125,400 USD68,300-199,700 USD
South DakotaRegion128,200 USD138,700 USD59,800-201,000 USD
VermontRegion128,200 USD128,200 USD63,900-195,500 USD
ClevelandCity128,200 USD123,000 USD66,900-193,200 USD
Rhode IslandRegion127,700 USD117,100 USD65,900-190,400 USD
North DakotaRegion127,700 USD130,500 USD58,800-197,600 USD
AlaskaRegion127,700 USD124,500 USD63,800-193,400 USD
District of ColumbiaRegion125,400 USD127,700 USD61,300-191,100 USD
VancouverCity125,400 USD125,400 USD61,700-192,600 USD
MontanaRegion123,800 USD127,600 USD63,200-193,200 USD
OaklandCity123,800 USD119,700 USD66,900-192,600 USD
WyomingRegion123,000 USD130,400 USD57,800-193,400 USD
New OrleansCity123,000 USD116,400 USD63,700-184,700 USD
TampaCity118,900 USD108,200 USD63,200-180,500 USD
Iowa CityCity118,900 USD108,200 USD63,200-180,500 USD
CincinnatiCity117,100 USD111,700 USD63,700-177,200 USD
HonoluluCity115,600 USD107,700 USD63,500-175,200 USD
BristolCity115,600 USD127,700 USD54,100-184,700 USD
KentCity114,900 USD121,800 USD52,800-180,500 USD
OrlandoCity114,300 USD124,500 USD55,100-183,600 USD


Head of Retail in United States: FAQs

  • How much does a head of retail make per month in United States?

    A head of retail in United States earns about 12,358 USD a month before tax, based on an annual average of 148,300 USD.

  • What's the salary range for a head of retail in United States?

    Entry-level head of retails in United States start near 71,900 USD. Top-end pay reaches around 228,200 USD. The middle 50% of earners sit between 101,400 and 189,800 USD.

  • Is the median head of retail salary in United States higher or lower than the average?

    The median is 148,300 USD, higher than the average of 148,300 USD. Half of head of retails in United States earn below the median, half earn above it.

  • What's the gender pay gap for head of retails in United States?

    Men working as a head of retail in United States earn around 7% more than women on average (151,800 vs 142,300 USD a year).

  • Do head of retails in United States get bonuses?

    About 82% of head of retails in United States reported a bonus in the past 12 months. Reported bonuses ranged from 5% to 8% of base salary.

  • Do head of retails earn more in the public or private sector in United States?

    In United States, the public sector pays a head of retail about 6% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do head of retails in United States get a pay raise?

    A head of retail in United States sees a raise of around 12% every 16 months, equivalent to roughly 9% a year.