Average Marketing Communications Manager Salary in Austria for 2026
A marketing communications manager in Austria earns about 56,140 EUR a year. That's 25% above the national average of 44,780 EUR.
Pay ranges widely from country to country and from role to role. The lowest reported salaries in Austria sit around 28,900 EUR a year, while the very top stretches to 83,640 EUR. Everything on this page is in Euro (EUR, symbol €), which lets you compare numbers like-for-like without worrying about exchange rates.
The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Austria, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.
How much does a marketing communications manager make in Austria?
A typical marketing communications manager working in Austria brings home around 4,678 EUR a month before tax. Entry-level pay starts near 28,900 EUR, and the top of the ladder reaches roughly 83,640 EUR for the most experienced and specialised people in the role.
The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior marketing communications manager working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around. For a cross-country comparison, see the marketing communications manager salary in Belgium or Netherlands, both of which pay in the same currency.
How marketing communications manager pay ranges in Austria
A good way to think about salary in Austria is to look at the distribution rather than the headline average. Half of all marketing communications managers in Austria earn less than 53,380 EUR a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".
Looking at the quartiles fills in the picture. A quarter of earners take home less than 38,260 EUR (the 25th percentile), and a quarter clear 66,440 EUR (the 75th percentile). The middle 50% of marketing communications managers sit somewhere inside that band, which is where the typical reader of this page probably lives.
The very lowest reported salaries sit around 28,900 EUR. The highest stretch to 83,640 EUR, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.
Marketing communications manager pay by experience in Austria
Years of experience is the single biggest lever on pay for a marketing communications manager in Austria, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical marketing communications manager salary changes as you move through the career ladder.
- 0-2 Years33,960 EUR
- 2-5 Years+28% from previous43,520 EUR
- 5-10 Years+28% from previous55,820 EUR
- 10-15 Years+21% from previous67,320 EUR
- 15-20 Years+15% from previous77,400 EUR
- 20+ Years+1% from previous77,860 EUR
The single largest jump on the ladder is from 0 - 2 Years to 2 - 5 Years, where pay rises by about 28%. That is the point at which a marketing communications manager typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.
Marketing communications manager pay by education in Austria
Education sits alongside experience as one of the biggest factors driving marketing communications manager pay in Austria. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.
Below is the average marketing communications manager salary in Austria broken down by the highest level of education a worker has completed.
- Certificate or Diploma39,080 EUR
- Bachelor's Degree+47% from previous57,440 EUR
- Master's Degree+49% from previous85,460 EUR
Marketing communications manager gender pay gap in Austria
The gender pay gap is a stubborn feature of almost every labour market, and Austria is no exception. Male marketing communications managers in Austria earn an average of 58,440 EUR a year, while female marketing communications managers earn around 55,140 EUR. That works out to a 6% gap in favour of men, even when comparing people doing the same work.
A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.
Marketing Communications Manager gender pay gap
6%
Men earn this much more than women on average in Austria.
Pay raises for a marketing communications manager in Austria
Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.
A typical worker doing this role in Austria sees a raise of about 9% every 28 months, which works out to roughly 4% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.
Across all jobs in Austria, the national average raise is around 5% every 28 months.
By industry
Industries with the highest pay raises in Austria:
- Banking
- Energy1%
- Information Technology
- Healthcare2%
- Travel
- Construction
- Education
By experience level
Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.
- Junior Level3% - 5%
- Mid-Career
- Senior Level
- Top Management
Marketing communications manager bonus rates in Austria
Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.
61% of marketing communications managers in Austria reported a bonus of some kind in the past twelve months. That makes a marketing communications manager a moderate-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.
Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 6% to 8% of base salary. The remaining 39% of marketing communications managers reported no bonus at all over the same period.
Which careers pay bonuses in Austria
Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.
- Finance
- Architecture
- Sales
- Business Development
- Marketing / Advertising
- Information Technology
- Healthcare
- Insurance
- Customer Service
- Human Resources
- Construction
- Transport
- Hospitality
Marketing communications manager: public vs private sector pay
Public-sector pay in Austria is about 12% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.
Public vs private pay gap
11%
Public-sector workers earn this much more than private-sector workers in Austria on average.
Marketing communications manager salary by city in Austria
Marketing communications manager pay is not even across Austria. The chart below shows the highest-paying cities in the dataset, followed by the full location table.
- Graz
- Klagenfurt
- Innsbruck
- Vienna
- Salzburg
- Linz
- Wels
- Villach
- St. Polten
- Wiener Neustadt
| Location | Type | Average | Median | Range |
|---|---|---|---|---|
| Graz | City | 60,880 EUR | 65,800 EUR | 26,280-96,180 EUR |
| Klagenfurt | City | 59,480 EUR | 58,280 EUR | 29,840-92,300 EUR |
| Innsbruck | City | 59,380 EUR | 61,840 EUR | 27,300-93,120 EUR |
| Vienna | City | 58,440 EUR | 59,240 EUR | 32,620-93,660 EUR |
| Salzburg | City | 56,460 EUR | 52,880 EUR | 29,320-85,760 EUR |
| Linz | City | 55,320 EUR | 55,820 EUR | 26,660-88,240 EUR |
| Wels | City | 54,180 EUR | 59,000 EUR | 25,940-84,880 EUR |
| Villach | City | 53,380 EUR | 50,520 EUR | 27,620-81,880 EUR |
| St. Polten | City | 53,160 EUR | 57,360 EUR | 25,440-83,640 EUR |
| Wiener Neustadt | City | 51,080 EUR | 53,160 EUR | 22,660-78,120 EUR |
| Dornbirn | City | 48,300 EUR | 48,160 EUR | 24,720-74,300 EUR |
Marketing Communications Manager in Austria: FAQs
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How much does a marketing communications manager make per month in Austria?
A marketing communications manager in Austria earns about 4,678 EUR a month before tax, based on an annual average of 56,140 EUR.
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What's the salary range for a marketing communications manager in Austria?
Entry-level marketing communications managers in Austria start near 28,900 EUR. Top-end pay reaches around 83,640 EUR. The middle 50% of earners sit between 38,260 and 66,440 EUR.
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Is the median marketing communications manager salary in Austria higher or lower than the average?
The median is 53,380 EUR, lower than the average of 56,140 EUR. Half of marketing communications managers in Austria earn below the median, half earn above it.
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What's the gender pay gap for marketing communications managers in Austria?
Men working as a marketing communications manager in Austria earn around 6% more than women on average (58,440 vs 55,140 EUR a year).
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Do marketing communications managers in Austria get bonuses?
About 61% of marketing communications managers in Austria reported a bonus in the past 12 months. Reported bonuses ranged from 6% to 8% of base salary.
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Do marketing communications managers earn more in the public or private sector in Austria?
In Austria, the public sector pays a marketing communications manager about 12% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.
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How often do marketing communications managers in Austria get a pay raise?
A marketing communications manager in Austria sees a raise of around 9% every 28 months, equivalent to roughly 4% a year.