Average Marketing Communications Manager Salary in Belgium for 2024

In this article, we will look at the average Marketing Communications Manager salary for 2024 in Belgium and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Euro. To keep things simple, we are using the EUR currency code instead of the currency symbol โ‚ฌ.

How Much Does a Marketing Communications Manager Make in Belgium?

A Marketing Communications Manager working in Belgium will typically earn around 91,380 EUR per year, and this can range from the lowest average salary of about 40,640 EUR to the highest average salary of 142,300 EUR.

Average Annual Salary
91,380 EUR
Average Monthly Salary
7,615 EUR

Lowest Annual Salary
40,640 EUR
Lowest Monthly Salary
3,386 EUR

Highest Annual Salary
142,300 EUR
Highest Monthly Salary
11,858 EUR

These are average salaries for a Marketing Communications Manager in Belgium and include benefits such as housing and transport. It's also possible for a Marketing Communications Manager to earn more or less than the average salaries shown above.

Marketing Communications Manager salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Marketing Communications Manager Salaries in Belgium

So we've looked at the average salaries a Marketing Communications Manager will earn in Belgium. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Marketing Communications Manager can earn between 40,640 EUR and 142,300 EUR on average in Belgium. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Marketing Communications Manager in Belgium is 95,980 EUR. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 95,980 EUR, and 50% of the population earn more than 95,980 EUR.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Marketing Communications Manager salary in Belgium, 25% of the population are earning less than 62,460 EUR while 75% of the population earn more than 62,460 EUR.

75% of the population earn less than 128,900 EUR, and 25% of the population earn more than 128,900 EUR.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Marketing Communications Manager Salary by Experience Level in Belgium

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average marketing communications manager salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Marketing Communications Manager in Belgium that has less than two years of experience can expect to earn somewhere in the region of 45,580 EUR.
  • 2 - 5 Years Experience. With two to five years of experience the average Marketing Communications Manager salary would increase to 63,320 EUR.
  • 5 - 10 Years Experience. From five to ten years of experience as a Marketing Communications Manager, the average salary would be 91,840 EUR.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 112,440 EUR.
  • 15 - 20 Years Experience. A Marketing Communications Manager with 15 to 20 years of experience can earn an average of 125,100 EUR.
  • 20+ Years Experience. For a Marketing Communications Manager with more than 20 years, the expected average salary increases to 136,100 EUR.

Average Salary by Experience Chart

0-2 Years
45,580 EUR
2-5 Years +34%
63,320 EUR
5-10 Years +48%
91,840 EUR
10-15 Years +22%
112,440 EUR
15-20 Years +9%
125,100 EUR
20+ Years +8%
136,100 EUR

Marketing Communications Manager Salary by Education Level in Belgium

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Marketing Communications Manager in Belgium based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • Certificate or Diploma. A Marketing Communications Manager in Belgium with a certificate or diploma education can earn an average salary of 54,180 EUR.

  • Bachelor's Degree. A Marketing Communications Manager in Belgium with a bachelor's degree education can earn an average salary of 83,100 EUR.

  • Master's Degree. A Marketing Communications Manager in Belgium with a master's degree education can earn an average salary of 142,300 EUR.

Average Salary by Education Chart

Certificate or Diploma
54,180 EUR
Bachelor's Degree +57%
83,100 EUR
Master's Degree +68%
142,300 EUR

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Belgium is around 30,700 to 92,200 EUR and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Marketing Communications Manager Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Belgium, a male marketing communications manager will earn an average of 94,800 EUR, while a female marketing communications manager will earn around 88,260 EUR.

This means that a male marketing communications manager earns approximately 7% more than a female marketing communications manager for performing the same job.

Average Salary by Gender Chart in Belgium

Male
94,800 EUR
Female -7%
88,260 EUR

Marketing Communications Manager Average Pay Raise in Belgium

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Marketing Communications Manager in Belgium is around 12% every 17 months.

The national average pay raise across all professions and industries in Belgium is around 8% every 17 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 12 ÷ 17 ) × 12  = 8%

What this means is that a Marketing Communications Manager in Belgium can expect to receive an average pay raise of around 8% every 12 months.

Annual Pay Raise by Industry in Belgium for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Belgium.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
3%
Energy
6%
Information Technology
9%
Healthcare
3%
Travel
6%
Construction
9%
Education
3%

Marketing Communications Manager Bonus and Incentive Rates in Belgium

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Marketing Communications Manager is a high bonus based job, with 86% of employees reporting at least one bonus in the last 12 months.

14% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.

Received Bonus
86%
No Bonus
14%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Belgium earn approximately 8% more than private sector employees in the same role.

Public Sector
76,540 EUR
Private Sector -8%
70,600 EUR

Salaries for Jobs Similar to a Marketing Communications Manager

In the table below, we have salary information for jobs that are similar to a Marketing Communications Manager in Belgium.

Job Title Category Salary
Account Handler Marketing 66,820 EUR
Affiliate Manager Marketing 82,920 EUR
Analytics Specialist Marketing 63,380 EUR
Assistant Brand Manager Marketing 88,600 EUR
Assistant Product Manager Marketing 87,760 EUR
Associate Marketing Manager Marketing 92,720 EUR
Associate Product Manager Marketing 94,800 EUR
Brand Ambassador Marketing 108,340 EUR
Brand Director Marketing 136,100 EUR
Brand Executive Marketing 119,900 EUR
Brand Manager Marketing 123,400 EUR
Business Analytics Specialist Marketing 60,400 EUR
Business Channel Manager Marketing 82,520 EUR
Business Intelligence Team Leader Marketing 88,260 EUR
Campaign Specialist Marketing 78,400 EUR
Chief Marketing Officer Marketing 136,100 EUR
Chief Product Officer Marketing 116,540 EUR
Communications Officer Marketing 41,820 EUR
Content Manager Marketing 71,400 EUR
Content Marketing Strategist Marketing 85,880 EUR
Copy Editer Marketing 51,080 EUR
Copy Writer Marketing 50,660 EUR
Creative Marketing Lead Marketing 86,460 EUR
Creative Writer Marketing 52,460 EUR
Digital Marketer Marketing 72,780 EUR
Digital Marketing Manager Marketing 102,240 EUR
Digital Marketing Strategist Marketing 104,500 EUR
Digital Media Specialist Marketing 87,020 EUR
Director of Marketing Marketing 128,500 EUR
Director of Research Marketing 94,940 EUR
eMarketing Manager Marketing 103,140 EUR
Event Marketing Marketing 99,340 EUR
Head of Executive Search Marketing 119,320 EUR
Key Affiliate Manager Marketing 97,640 EUR
Localization Manager Marketing 87,520 EUR
Market Development Executive Marketing 103,140 EUR
Market Development Manager Marketing 107,820 EUR
Market Research Analyst Marketing 89,120 EUR
Market Research Manager Marketing 90,980 EUR
Market Segmentation Director Marketing 102,720 EUR
Marketing Account Supervisor Marketing 78,260 EUR
Marketing Administrator Marketing 65,920 EUR
Marketing Advisor Marketing 76,280 EUR
Marketing Analyst Marketing 77,120 EUR
Marketing and Communications Officer Marketing 51,400 EUR
Marketing and Sales Head Marketing 127,700 EUR
Marketing Assistant Marketing 48,340 EUR
Marketing Associate Marketing 43,520 EUR
Marketing Consultant Marketing 96,160 EUR
Marketing Coordinator Marketing 45,600 EUR
Marketing Director Marketing 128,500 EUR
Marketing Distribution Executive Marketing 106,600 EUR
Marketing Executive Marketing 109,000 EUR
Marketing Manager Marketing 136,100 EUR
Marketing Officer Marketing 48,640 EUR
Marketing Segment Manager Marketing 99,340 EUR
Marketing Specialist Marketing 67,320 EUR
Marketing Supervisor Marketing 78,960 EUR
Marketing Vice President Marketing 104,500 EUR
Marketing Writer Marketing 52,820 EUR
Online Marketing Analyst Marketing 74,560 EUR
Online Marketing Manager Marketing 86,520 EUR
Optimization Manager Marketing 83,060 EUR
Outbound Sales Marketing 60,020 EUR
Outreach Coordinator Marketing 58,800 EUR
Outreach Specialist Marketing 72,780 EUR
Product Development Marketing 91,320 EUR
Product Manager Marketing 102,460 EUR
Product Marketing Engineer Marketing 58,720 EUR
Product Marketing Executive Marketing 102,380 EUR
Product Marketing Manager Marketing 97,300 EUR
Product Researcher Marketing 54,140 EUR
Product Strategist Marketing 78,120 EUR
Product Strategy Researcher Marketing 78,960 EUR
Product Training Specialist Marketing 70,260 EUR
Project Manager Marketing 80,060 EUR
Publications Coordinator Marketing 49,200 EUR
Research Executive Marketing 95,720 EUR
Sales and Marketing Assistant Marketing 46,400 EUR
Sales and Marketing Coordinator Marketing 46,980 EUR
Sales and Marketing Director Marketing 136,100 EUR
Sales Director Marketing 124,400 EUR
Sales Management Support Marketing 50,240 EUR
Sales Manager Marketing 124,400 EUR
Search Marketing Strategist Marketing 110,500 EUR
Social Media Administrator Marketing 73,980 EUR
Social Media Specialist Marketing 71,660 EUR
Spaceman Analyst Marketing 43,220 EUR
Sponsorship Consultant Marketing 72,780 EUR
Team Leader Marketing 77,380 EUR
Telemarketer Marketing 43,480 EUR
Trade Marketing Executive Marketing 99,340 EUR
Trade Marketing Manager Marketing 96,220 EUR
Trade Marketing Professional Marketing 83,300 EUR
Trade Marketing Specialist Marketing 58,800 EUR
Web Analytics Manager Marketing 82,200 EUR
Web Content Manager Marketing 80,640 EUR

Salary Comparison by City

If you want to compare salaries with different cities in Belgium, you can use the links below to explore the data for each specific city we have researched.

City Average Salary
Antwerp 93,280 EUR
Brugge (Bruges) 86,760 EUR
Brussel 80,640 EUR
Charleroi 89,460 EUR
Gent (Ghent) 99,340 EUR
Leuven 79,260 EUR
Liege 93,100 EUR
Namur 82,720 EUR

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