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Average Advertising Account Planner Salary in Austria for 2026

An advertising account planner in Austria earns about 37,880 EUR a year. That's 15% below the national average of 44,780 EUR.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Austria sit around 20,300 EUR a year, while the very top stretches to 61,780 EUR. Everything on this page is in Euro (EUR, symbol €), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Austria, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does an advertising account planner make in Austria?

Average salary
37,880 EUR
3,156 EUR per month
Lowest reported
20,300 EUR
1,691 EUR per month
Highest reported
61,780 EUR
5,148 EUR per month

A typical advertising account planner working in Austria brings home around 3,156 EUR a month before tax. Entry-level pay starts near 20,300 EUR, and the top of the ladder reaches roughly 61,780 EUR for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior advertising account planner working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around. For a cross-country comparison, see the advertising account planner salary in Belgium or Netherlands, both of which pay in the same currency.


How advertising account planner pay ranges in Austria

A good way to think about salary in Austria is to look at the distribution rather than the headline average. Half of all advertising account planners in Austria earn less than 41,560 EUR a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 28,820 EUR (the 25th percentile), and a quarter clear 56,100 EUR (the 75th percentile). The middle 50% of advertising account planners sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 20,300 EUR. The highest stretch to 61,780 EUR, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

20,300
Low
41,560
Median
61,780
High
28,820
25th
56,100
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in EUR

Advertising account planner pay by experience in Austria

Years of experience is the single biggest lever on pay for an advertising account planner in Austria, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical advertising account planner salary changes as you move through the career ladder.

  • 0-2 Years
    21,560 EUR
  • 2-5 Years
    +36% from previous
    29,320 EUR
  • 5-10 Years
    +38% from previous
    40,600 EUR
  • 10-15 Years
    +24% from previous
    50,520 EUR
  • 15-20 Years
    +4% from previous
    52,300 EUR
  • 20+ Years
    +15% from previous
    60,400 EUR

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 38%. That is the point at which a advertising account planner typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Advertising account planner pay by education in Austria

Education sits alongside experience as one of the biggest factors driving advertising account planner pay in Austria. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average advertising account planner salary in Austria broken down by the highest level of education a worker has completed.

  • Certificate or Diploma
    24,860 EUR
  • Bachelor's Degree
    +69% from previous
    42,040 EUR
  • Master's Degree
    +30% from previous
    54,560 EUR

Advertising account planner gender pay gap in Austria

The gender pay gap is a stubborn feature of almost every labour market, and Austria is no exception. Male advertising account planners in Austria earn an average of 39,420 EUR a year, while female advertising account planners earn around 40,140 EUR. That works out to a 2% gap in favour of women, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Advertising Account Planner gender pay gap

2%

Men earn this much less than women on average in Austria.

Women 40,140 EUR
Men 39,420 EUR

Pay raises for an advertising account planner in Austria

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Austria sees a raise of about 9% every 28 months, which works out to roughly 4% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Austria, the national average raise is around 5% every 28 months.

By industry

Industries with the highest pay raises in Austria:

  • Banking
  • Energy
    1%
  • Information Technology
  • Healthcare
    2%
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Advertising account planner bonus rates in Austria

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

40%

40% of advertising account planners in Austria reported a bonus of some kind in the past twelve months. That makes an advertising account planner a low-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 2% to 7% of base salary. The remaining 60% of advertising account planners reported no bonus at all over the same period.

Which careers pay bonuses in Austria

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Advertising account planner: public vs private sector pay

Public-sector pay in Austria is about 12% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

11%

Public-sector workers earn this much more than private-sector workers in Austria on average.

Public sector 48,200 EUR
Private sector 43,080 EUR

Advertising account planner salary by city in Austria

Advertising account planner pay is not even across Austria. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Graz
  • Salzburg
  • Vienna
  • Klagenfurt
  • Innsbruck
  • Linz
  • Villach
  • Wels
  • Dornbirn
  • St. Polten
LocationTypeAverageMedianRange
GrazCity46,280 EUR46,880 EUR20,940-72,780 EUR
SalzburgCity44,800 EUR44,800 EUR20,000-66,260 EUR
ViennaCity44,140 EUR41,900 EUR24,840-65,800 EUR
KlagenfurtCity42,320 EUR38,060 EUR22,540-64,040 EUR
InnsbruckCity41,700 EUR40,140 EUR21,380-62,060 EUR
LinzCity41,560 EUR44,140 EUR21,540-66,940 EUR
VillachCity40,140 EUR42,320 EUR19,220-60,880 EUR
WelsCity38,340 EUR38,780 EUR19,860-60,460 EUR
DornbirnCity38,060 EUR34,380 EUR19,380-59,480 EUR
St. PoltenCity36,580 EUR35,260 EUR19,360-55,820 EUR
Wiener NeustadtCity34,120 EUR37,800 EUR17,620-58,200 EUR


Advertising Account Planner in Austria: FAQs

  • How much does an advertising account planner make per month in Austria?

    An advertising account planner in Austria earns about 3,156 EUR a month before tax, based on an annual average of 37,880 EUR.

  • What's the salary range for an advertising account planner in Austria?

    Entry-level advertising account planners in Austria start near 20,300 EUR. Top-end pay reaches around 61,780 EUR. The middle 50% of earners sit between 28,820 and 56,100 EUR.

  • Is the median advertising account planner salary in Austria higher or lower than the average?

    The median is 41,560 EUR, higher than the average of 37,880 EUR. Half of advertising account planners in Austria earn below the median, half earn above it.

  • What's the gender pay gap for advertising account planners in Austria?

    Men working as an advertising account planner in Austria earn around 2% less than women on average (39,420 vs 40,140 EUR a year).

  • Do advertising account planners in Austria get bonuses?

    About 40% of advertising account planners in Austria reported a bonus in the past 12 months. Reported bonuses ranged from 2% to 7% of base salary.

  • Do advertising account planners earn more in the public or private sector in Austria?

    In Austria, the public sector pays an advertising account planner about 12% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do advertising account planners in Austria get a pay raise?

    An advertising account planner in Austria sees a raise of around 9% every 28 months, equivalent to roughly 4% a year.