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Average Product Marketing Executive Salary in United Kingdom for 2026

A product marketing executive in United Kingdom earns about 99,600 GBP a year. That's 43% above the national average of 69,700 GBP.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in United Kingdom sit around 48,600 GBP a year, while the very top stretches to 152,900 GBP. Everything on this page is in British pound (GBP, symbol £), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in United Kingdom, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.

To turn a gross salary in United Kingdom into a take-home figure, use our United Kingdom salary after tax calculator, which works the latest tax brackets and contributions through the math for you.


How much does a product marketing executive make in United Kingdom?

Average salary
99,600 GBP
8,300 GBP per month
Lowest reported
48,600 GBP
4,050 GBP per month
Highest reported
152,900 GBP
12,741 GBP per month

A typical product marketing executive working in United Kingdom brings home around 8,300 GBP a month before tax. Entry-level pay starts near 48,600 GBP, and the top of the ladder reaches roughly 152,900 GBP for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior product marketing executive working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around. For a cross-country comparison, see the product marketing executive salary in Guernsey or Jersey, both of which pay in the same currency.


How product marketing executive pay ranges in United Kingdom

A good way to think about salary in United Kingdom is to look at the distribution rather than the headline average. Half of all product marketing executives in United Kingdom earn less than 99,700 GBP a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 65,900 GBP (the 25th percentile), and a quarter clear 130,500 GBP (the 75th percentile). The middle 50% of product marketing executives sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 48,600 GBP. The highest stretch to 152,900 GBP, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

48,600
Low
99,700
Median
152,900
High
65,900
25th
130,500
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in GBP

Product marketing executive pay by experience in United Kingdom

Years of experience is the single biggest lever on pay for a product marketing executive in United Kingdom, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical product marketing executive salary changes as you move through the career ladder.

  • 0-2 Years
    57,900 GBP
  • 2-5 Years
    +29% from previous
    74,500 GBP
  • 5-10 Years
    +35% from previous
    100,700 GBP
  • 10-15 Years
    +23% from previous
    123,800 GBP
  • 15-20 Years
    +8% from previous
    134,100 GBP
  • 20+ Years
    +6% from previous
    142,300 GBP

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 35%. That is the point at which a product marketing executive typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Product marketing executive pay by education in United Kingdom

Education sits alongside experience as one of the biggest factors driving product marketing executive pay in United Kingdom. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average product marketing executive salary in United Kingdom broken down by the highest level of education a worker has completed.

  • High School
    71,800 GBP
  • Certificate or Diploma
    +14% from previous
    81,600 GBP
  • Bachelor's Degree
    +33% from previous
    108,200 GBP
  • Master's Degree
    +29% from previous
    139,100 GBP

Product marketing executive gender pay gap in United Kingdom

The gender pay gap is a stubborn feature of almost every labour market, and United Kingdom is no exception. Male product marketing executives in United Kingdom earn an average of 99,700 GBP a year, while female product marketing executives earn around 97,200 GBP. That works out to a 3% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Product Marketing Executive gender pay gap

3%

Men earn this much more than women on average in United Kingdom.

Men 99,700 GBP
Women 97,200 GBP

Pay raises for a product marketing executive in United Kingdom

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in United Kingdom sees a raise of about 13% every 16 months, which works out to roughly 10% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in United Kingdom, the national average raise is around 9% every 15 months.

By industry

Industries with the highest pay raises in United Kingdom:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Product marketing executive bonus rates in United Kingdom

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

84%

84% of product marketing executives in United Kingdom reported a bonus of some kind in the past twelve months. That makes a product marketing executive a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 5% to 9% of base salary. The remaining 16% of product marketing executives reported no bonus at all over the same period.

Which careers pay bonuses in United Kingdom

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Product marketing executive: public vs private sector pay

Public-sector pay in United Kingdom is about 7% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

6%

Public-sector workers earn this much more than private-sector workers in United Kingdom on average.

Public sector 72,700 GBP
Private sector 68,200 GBP

Product marketing executive salary by city and region in United Kingdom

Product marketing executive pay is not even across United Kingdom. The chart below shows the highest-paying cities and regions in the dataset, followed by the full location table.

  • England
  • Scotland
  • Somerset
  • Bristol
  • Birmingham
  • Leeds
  • Liverpool
  • Sheffield
  • Glasgow
  • Edinburgh
LocationTypeAverageMedianRange
EnglandRegion182,400 GBP184,700 GBP88,600-283,500 GBP
ScotlandRegion128,400 GBP128,400 GBP63,400-199,700 GBP
SomersetCity109,700 GBP99,700 GBP58,400-163,500 GBP
BristolCity109,700 GBP111,700 GBP51,900-169,700 GBP
BirminghamCity109,700 GBP117,100 GBP49,100-172,200 GBP
LeedsCity109,000 GBP107,300 GBP54,100-165,900 GBP
LiverpoolCity109,000 GBP97,900 GBP59,800-163,500 GBP
SheffieldCity108,200 GBP112,700 GBP53,500-171,300 GBP
GlasgowCity108,200 GBP107,700 GBP54,200-168,700 GBP
EdinburghCity108,200 GBP108,200 GBP56,100-169,700 GBP
LondonCity107,700 GBP114,300 GBP49,300-169,700 GBP
BrightonCity105,800 GBP109,700 GBP49,200-163,800 GBP
Kingston upon HullCity105,800 GBP105,800 GBP51,900-164,100 GBP
NewcastleCity105,200 GBP109,000 GBP48,300-164,100 GBP
BelfastCity102,700 GBP105,800 GBP49,100-160,700 GBP
CoventryCity102,700 GBP95,600 GBP55,700-156,200 GBP
PortsmouthCity101,100 GBP109,000 GBP45,600-158,900 GBP
YorkCity101,100 GBP107,300 GBP48,200-156,200 GBP
ManchesterCity100,700 GBP107,700 GBP49,000-160,700 GBP
LeicesterCity100,700 GBP95,400 GBP53,300-153,700 GBP
BradfordCity100,700 GBP107,700 GBP45,800-158,700 GBP
CardiffCity100,700 GBP92,100 GBP53,800-153,800 GBP
NottinghamCity100,300 GBP100,300 GBP50,500-152,900 GBP
SouthamptonCity99,900 GBP99,900 GBP49,800-152,700 GBP
PeterboroughCity99,400 GBP94,800 GBP52,300-150,100 GBP
DerbyCity99,100 GBP91,700 GBP51,300-148,300 GBP
OxfordCity98,900 GBP95,900 GBP51,300-152,900 GBP
AberdeenCity98,000 GBP103,600 GBP47,800-152,700 GBP
ArmaghCity97,900 GBP105,200 GBP49,400-157,600 GBP
NewportCity97,300 GBP107,300 GBP46,300-157,600 GBP
PlymouthCity97,100 GBP92,100 GBP51,400-146,900 GBP
LincolnCity96,800 GBP91,600 GBP53,300-146,900 GBP
SwanseaCity96,500 GBP99,700 GBP46,000-153,800 GBP
NewryCity95,100 GBP88,300 GBP50,000-142,300 GBP
ExeterCity94,900 GBP98,300 GBP42,700-150,100 GBP
WolverhamptonCity94,000 GBP102,700 GBP45,300-153,800 GBP
StirlingCity93,800 GBP84,800 GBP51,500-141,000 GBP
NorwichCity93,100 GBP95,300 GBP46,300-142,300 GBP
ChesterCity92,900 GBP87,600 GBP46,700-141,000 GBP
DurhamCity92,300 GBP98,900 GBP41,500-147,900 GBP
GloucesterCity92,300 GBP94,900 GBP44,900-140,200 GBP
DundeeCity92,100 GBP92,600 GBP45,700-142,300 GBP
CambridgeCity91,900 GBP91,900 GBP44,200-142,100 GBP
WalesRegion91,700 GBP96,400 GBP45,600-147,900 GBP
PooleCity90,000 GBP83,700 GBP48,600-134,700 GBP
DerryCity88,300 GBP88,300 GBP45,600-140,700 GBP
HartlepoolCity87,700 GBP86,100 GBP42,700-134,100 GBP
InvernessCity85,400 GBP82,200 GBP43,800-128,400 GBP
WakefieldCity85,100 GBP79,500 GBP45,000-130,500 GBP
TruroCity84,900 GBP82,200 GBP42,800-127,600 GBP
LisburnCity84,800 GBP81,700 GBP42,300-128,400 GBP
CanterburyCity84,600 GBP81,000 GBP42,700-128,200 GBP
WinchesterCity84,300 GBP81,200 GBP45,900-128,400 GBP
WellsCity83,700 GBP79,000 GBP46,400-130,500 GBP
St DavidsCity83,300 GBP89,800 GBP39,600-130,500 GBP
SalisburyCity83,300 GBP88,300 GBP39,000-130,400 GBP
BangorCity83,300 GBP79,600 GBP45,000-127,600 GBP
RiponCity83,000 GBP90,600 GBP40,900-130,400 GBP
StromnessCity81,700 GBP87,900 GBP36,200-130,500 GBP
AbingdonCity81,400 GBP75,800 GBP44,900-123,800 GBP
Northern IrelandRegion80,500 GBP78,700 GBP42,500-127,700 GBP
KirkwallCity79,000 GBP75,500 GBP41,500-121,800 GBP
StrontianCity78,700 GBP81,900 GBP36,700-123,800 GBP


Product Marketing Executive in United Kingdom: FAQs

  • How much does a product marketing executive make per month in United Kingdom?

    A product marketing executive in United Kingdom earns about 8,300 GBP a month before tax, based on an annual average of 99,600 GBP.

  • What's the salary range for a product marketing executive in United Kingdom?

    Entry-level product marketing executives in United Kingdom start near 48,600 GBP. Top-end pay reaches around 152,900 GBP. The middle 50% of earners sit between 65,900 and 130,500 GBP.

  • Is the median product marketing executive salary in United Kingdom higher or lower than the average?

    The median is 99,700 GBP, higher than the average of 99,600 GBP. Half of product marketing executives in United Kingdom earn below the median, half earn above it.

  • What's the gender pay gap for product marketing executives in United Kingdom?

    Men working as a product marketing executive in United Kingdom earn around 3% more than women on average (99,700 vs 97,200 GBP a year).

  • Do product marketing executives in United Kingdom get bonuses?

    About 84% of product marketing executives in United Kingdom reported a bonus in the past 12 months. Reported bonuses ranged from 5% to 9% of base salary.

  • Do product marketing executives earn more in the public or private sector in United Kingdom?

    In United Kingdom, the public sector pays a product marketing executive about 7% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do product marketing executives in United Kingdom get a pay raise?

    A product marketing executive in United Kingdom sees a raise of around 13% every 16 months, equivalent to roughly 10% a year.