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Average Trade Marketing Executive Salary in Canada for 2026

A trade marketing executive in Canada earns about 163,500 CAD a year. That's 37% above the national average of 119,700 CAD.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Canada sit around 87,300 CAD a year, while the very top stretches to 250,600 CAD. Everything on this page is in Canadian dollar (CAD, symbol $), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Canada, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.

To turn a gross salary in Canada into a take-home figure, use our Canada salary after tax calculator, which works the latest tax brackets and contributions through the math for you.


How much does a trade marketing executive make in Canada?

Average salary
163,500 CAD
13,625 CAD per month
Lowest reported
87,300 CAD
7,275 CAD per month
Highest reported
250,600 CAD
20,883 CAD per month

A typical trade marketing executive working in Canada brings home around 13,625 CAD a month before tax. Entry-level pay starts near 87,300 CAD, and the top of the ladder reaches roughly 250,600 CAD for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior trade marketing executive working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How trade marketing executive pay ranges in Canada

A good way to think about salary in Canada is to look at the distribution rather than the headline average. Half of all trade marketing executives in Canada earn less than 158,900 CAD a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 109,700 CAD (the 25th percentile), and a quarter clear 195,200 CAD (the 75th percentile). The middle 50% of trade marketing executives sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 87,300 CAD. The highest stretch to 250,600 CAD, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

87,300
Low
158,900
Median
250,600
High
109,700
25th
195,200
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in CAD

Trade marketing executive pay by experience in Canada

Years of experience is the single biggest lever on pay for a trade marketing executive in Canada, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical trade marketing executive salary changes as you move through the career ladder.

  • 0-2 Years
    95,400 CAD
  • 2-5 Years
    +35% from previous
    128,400 CAD
  • 5-10 Years
    +31% from previous
    168,700 CAD
  • 10-15 Years
    +22% from previous
    205,400 CAD
  • 15-20 Years
    +9% from previous
    223,700 CAD
  • 20+ Years
    +6% from previous
    236,700 CAD

The single largest jump on the ladder is from 0 - 2 Years to 2 - 5 Years, where pay rises by about 35%. That is the point at which a trade marketing executive typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Trade marketing executive pay by education in Canada

Education sits alongside experience as one of the biggest factors driving trade marketing executive pay in Canada. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average trade marketing executive salary in Canada broken down by the highest level of education a worker has completed.

  • High School
    115,600 CAD
  • Certificate or Diploma
    +16% from previous
    134,100 CAD
  • Bachelor's Degree
    +42% from previous
    189,800 CAD
  • Master's Degree
    +20% from previous
    227,600 CAD

Trade marketing executive gender pay gap in Canada

The gender pay gap is a stubborn feature of almost every labour market, and Canada is no exception. Male trade marketing executives in Canada earn an average of 167,100 CAD a year, while female trade marketing executives earn around 160,600 CAD. That works out to a 4% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Trade Marketing Executive gender pay gap

4%

Men earn this much more than women on average in Canada.

Men 167,100 CAD
Women 160,600 CAD

Pay raises for a trade marketing executive in Canada

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Canada sees a raise of about 13% every 16 months, which works out to roughly 10% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Canada, the national average raise is around 9% every 15 months.

By industry

Industries with the highest pay raises in Canada:

  • Banking
    2%
  • Energy
  • Information Technology
  • Healthcare
  • Travel
    1%
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Trade marketing executive bonus rates in Canada

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

81%

81% of trade marketing executives in Canada reported a bonus of some kind in the past twelve months. That makes a trade marketing executive a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 6% to 8% of base salary. The remaining 19% of trade marketing executives reported no bonus at all over the same period.

Which careers pay bonuses in Canada

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Trade marketing executive: public vs private sector pay

Public-sector pay in Canada is about 6% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

6%

Public-sector workers earn this much more than private-sector workers in Canada on average.

Public sector 123,000 CAD
Private sector 115,600 CAD

Trade marketing executive salary by city and region in Canada

Trade marketing executive pay is not even across Canada. The chart below shows the highest-paying cities and regions in the dataset, followed by the full location table.

  • Ontario
  • British Columbia
  • Quebec (region)
  • Montreal
  • Alberta
  • Vancouver
  • Manitoba
  • Calgary
  • Edmonton
  • Toronto
LocationTypeAverageMedianRange
OntarioRegion191,100 CAD206,300 CAD90,600-305,200 CAD
British ColumbiaRegion183,900 CAD187,500 CAD88,300-285,300 CAD
Quebec (region)Region182,400 CAD172,200 CAD95,300-278,500 CAD
MontrealCity177,100 CAD183,900 CAD86,600-278,500 CAD
AlbertaRegion176,300 CAD167,100 CAD92,400-267,200 CAD
VancouverCity176,300 CAD177,200 CAD85,500-274,000 CAD
ManitobaRegion175,200 CAD191,500 CAD81,000-280,600 CAD
CalgaryCity175,100 CAD190,400 CAD79,600-283,400 CAD
EdmontonCity172,300 CAD176,300 CAD84,800-267,200 CAD
TorontoCity172,200 CAD175,100 CAD85,400-272,800 CAD
MississaugaCity172,200 CAD185,900 CAD79,000-275,800 CAD
Northwest TerritoriesRegion166,600 CAD180,500 CAD75,100-266,300 CAD
WinnipegCity165,900 CAD177,200 CAD74,900-263,900 CAD
NunavutRegion165,900 CAD158,700 CAD87,400-252,400 CAD
Quebec (city)City164,100 CAD156,200 CAD83,700-250,600 CAD
HamiltonCity163,800 CAD167,100 CAD80,000-258,700 CAD
MarkhamCity163,500 CAD166,600 CAD80,900-254,400 CAD
OttawaCity161,300 CAD153,700 CAD83,800-247,400 CAD
BramptonCity160,700 CAD152,900 CAD83,800-243,000 CAD
HalifaxCity158,900 CAD153,800 CAD83,300-241,000 CAD
GatineauCity156,200 CAD160,700 CAD75,800-245,600 CAD
SurreyCity156,200 CAD151,800 CAD81,600-239,000 CAD
VaughanCity156,200 CAD151,800 CAD82,200-239,000 CAD
WindsorCity153,800 CAD163,500 CAD70,900-241,000 CAD
SaskatchewanRegion153,700 CAD167,100 CAD70,700-245,400 CAD
KitchenerCity153,700 CAD158,900 CAD74,700-241,000 CAD
Nova ScotiaRegion152,700 CAD156,200 CAD77,000-239,000 CAD
Newfoundland-LabradorRegion152,700 CAD146,900 CAD80,700-233,800 CAD
RichmondCity151,800 CAD152,700 CAD73,500-236,700 CAD
Prince Edward IslandRegion147,900 CAD150,100 CAD70,700-226,100 CAD
SaskatoonCity146,900 CAD140,200 CAD75,900-225,500 CAD
New BrunswickRegion146,700 CAD146,900 CAD71,800-226,100 CAD
ReginaCity142,300 CAD152,700 CAD65,100-226,100 CAD
YukonRegion140,700 CAD140,200 CAD69,700-218,500 CAD


Trade Marketing Executive in Canada: FAQs

  • How much does a trade marketing executive make per month in Canada?

    A trade marketing executive in Canada earns about 13,625 CAD a month before tax, based on an annual average of 163,500 CAD.

  • What's the salary range for a trade marketing executive in Canada?

    Entry-level trade marketing executives in Canada start near 87,300 CAD. Top-end pay reaches around 250,600 CAD. The middle 50% of earners sit between 109,700 and 195,200 CAD.

  • Is the median trade marketing executive salary in Canada higher or lower than the average?

    The median is 158,900 CAD, lower than the average of 163,500 CAD. Half of trade marketing executives in Canada earn below the median, half earn above it.

  • What's the gender pay gap for trade marketing executives in Canada?

    Men working as a trade marketing executive in Canada earn around 4% more than women on average (167,100 vs 160,600 CAD a year).

  • Do trade marketing executives in Canada get bonuses?

    About 81% of trade marketing executives in Canada reported a bonus in the past 12 months. Reported bonuses ranged from 6% to 8% of base salary.

  • Do trade marketing executives earn more in the public or private sector in Canada?

    In Canada, the public sector pays a trade marketing executive about 6% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do trade marketing executives in Canada get a pay raise?

    A trade marketing executive in Canada sees a raise of around 13% every 16 months, equivalent to roughly 10% a year.