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Average Demand Planner Salary in United Kingdom for 2026

A demand planner in United Kingdom earns about 71,800 GBP a year. That's 3% roughly in line with the national average of 69,700 GBP.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in United Kingdom sit around 35,400 GBP a year, while the very top stretches to 109,700 GBP. Everything on this page is in British pound (GBP, symbol £), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in United Kingdom, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.

To turn a gross salary in United Kingdom into a take-home figure, use our United Kingdom salary after tax calculator, which works the latest tax brackets and contributions through the math for you.


How much does a demand planner make in United Kingdom?

Average salary
71,800 GBP
5,983 GBP per month
Lowest reported
35,400 GBP
2,950 GBP per month
Highest reported
109,700 GBP
9,141 GBP per month

A typical demand planner working in United Kingdom brings home around 5,983 GBP a month before tax. Entry-level pay starts near 35,400 GBP, and the top of the ladder reaches roughly 109,700 GBP for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior demand planner working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around. For a cross-country comparison, see the demand planner salary in Guernsey or Jersey, both of which pay in the same currency.


How demand planner pay ranges in United Kingdom

A good way to think about salary in United Kingdom is to look at the distribution rather than the headline average. Half of all demand planners in United Kingdom earn less than 69,700 GBP a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 45,600 GBP (the 25th percentile), and a quarter clear 83,300 GBP (the 75th percentile). The middle 50% of demand planners sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 35,400 GBP. The highest stretch to 109,700 GBP, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

35,400
Low
69,700
Median
109,700
High
45,600
25th
83,300
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in GBP

Demand planner pay by experience in United Kingdom

Years of experience is the single biggest lever on pay for a demand planner in United Kingdom, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical demand planner salary changes as you move through the career ladder.

  • 0-2 Years
    40,600 GBP
  • 2-5 Years
    +43% from previous
    58,200 GBP
  • 5-10 Years
    +28% from previous
    74,500 GBP
  • 10-15 Years
    +19% from previous
    88,600 GBP
  • 15-20 Years
    +8% from previous
    95,400 GBP
  • 20+ Years
    +9% from previous
    103,600 GBP

The single largest jump on the ladder is from 0 - 2 Years to 2 - 5 Years, where pay rises by about 43%. That is the point at which a demand planner typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Demand planner pay by education in United Kingdom

Education sits alongside experience as one of the biggest factors driving demand planner pay in United Kingdom. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average demand planner salary in United Kingdom broken down by the highest level of education a worker has completed.

  • High School
    52,300 GBP
  • Certificate or Diploma
    +12% from previous
    58,500 GBP
  • Bachelor's Degree
    +41% from previous
    82,200 GBP
  • Master's Degree
    +22% from previous
    100,400 GBP

Demand planner gender pay gap in United Kingdom

The gender pay gap is a stubborn feature of almost every labour market, and United Kingdom is no exception. Male demand planners in United Kingdom earn an average of 71,200 GBP a year, while female demand planners earn around 71,200 GBP. That works out to a 0% gap in favour of women, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Demand Planner gender pay gap

0%

Men earn this much less than women on average in United Kingdom.

Men 71,200 GBP
Women 71,200 GBP

Pay raises for a demand planner in United Kingdom

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in United Kingdom sees a raise of about 11% every 17 months, which works out to roughly 8% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in United Kingdom, the national average raise is around 9% every 15 months.

By industry

Industries with the highest pay raises in United Kingdom:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Demand planner bonus rates in United Kingdom

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

55%

55% of demand planners in United Kingdom reported a bonus of some kind in the past twelve months. That makes a demand planner a moderate-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 3% to 5% of base salary. The remaining 45% of demand planners reported no bonus at all over the same period.

Which careers pay bonuses in United Kingdom

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Demand planner: public vs private sector pay

Public-sector pay in United Kingdom is about 7% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

6%

Public-sector workers earn this much more than private-sector workers in United Kingdom on average.

Public sector 72,700 GBP
Private sector 68,200 GBP

Demand planner salary by city and region in United Kingdom

Demand planner pay is not even across United Kingdom. The chart below shows the highest-paying cities and regions in the dataset, followed by the full location table.

  • England
  • Scotland
  • Liverpool
  • Birmingham
  • Edinburgh
  • Leeds
  • Sheffield
  • Cardiff
  • Somerset
  • Leicester
LocationTypeAverageMedianRange
EnglandRegion138,700 GBP130,400 GBP71,800-209,700 GBP
ScotlandRegion103,600 GBP93,900 GBP56,100-152,700 GBP
LiverpoolCity84,600 GBP78,100 GBP45,200-127,700 GBP
BirminghamCity81,700 GBP87,900 GBP36,200-130,500 GBP
EdinburghCity81,000 GBP73,700 GBP45,200-123,000 GBP
LeedsCity79,800 GBP83,300 GBP39,500-128,200 GBP
SheffieldCity79,600 GBP74,900 GBP40,700-123,000 GBP
CardiffCity79,600 GBP74,500 GBP40,700-118,900 GBP
SomersetCity79,000 GBP73,100 GBP40,300-118,900 GBP
LeicesterCity79,000 GBP80,700 GBP37,800-123,000 GBP
BelfastCity79,000 GBP77,000 GBP41,900-119,700 GBP
BradfordCity78,700 GBP83,300 GBP36,900-125,400 GBP
CoventryCity78,500 GBP74,700 GBP40,000-118,900 GBP
BrightonCity78,200 GBP78,200 GBP39,800-121,800 GBP
ManchesterCity76,600 GBP78,400 GBP35,000-118,900 GBP
SwanseaCity75,900 GBP75,900 GBP39,100-118,900 GBP
LondonCity75,800 GBP84,900 GBP36,600-124,500 GBP
PlymouthCity75,800 GBP77,400 GBP40,900-118,900 GBP
DerbyCity74,900 GBP73,100 GBP40,300-114,300 GBP
GlasgowCity74,900 GBP81,300 GBP35,300-121,800 GBP
NottinghamCity74,900 GBP71,700 GBP42,600-116,400 GBP
BristolCity74,300 GBP74,000 GBP38,700-115,600 GBP
Kingston upon HullCity73,800 GBP68,500 GBP39,500-114,600 GBP
NewportCity73,700 GBP78,500 GBP32,900-114,900 GBP
PeterboroughCity73,500 GBP77,000 GBP35,600-116,400 GBP
SouthamptonCity73,300 GBP69,400 GBP40,300-114,600 GBP
YorkCity73,100 GBP73,700 GBP33,000-114,600 GBP
LincolnCity72,800 GBP71,100 GBP35,000-108,200 GBP
WolverhamptonCity72,000 GBP80,200 GBP31,700-114,300 GBP
NewcastleCity71,900 GBP71,900 GBP37,300-114,900 GBP
AberdeenCity71,700 GBP71,700 GBP37,100-114,900 GBP
DundeeCity71,400 GBP69,200 GBP38,100-108,200 GBP
ArmaghCity71,400 GBP71,400 GBP36,800-114,600 GBP
OxfordCity70,500 GBP75,900 GBP35,400-114,900 GBP
PortsmouthCity70,000 GBP74,700 GBP32,600-112,700 GBP
NorwichCity68,900 GBP65,100 GBP35,500-105,800 GBP
StirlingCity67,800 GBP63,000 GBP34,700-100,700 GBP
ChesterCity67,600 GBP67,900 GBP32,600-102,700 GBP
DurhamCity67,300 GBP71,400 GBP29,600-109,000 GBP
HartlepoolCity67,000 GBP61,700 GBP33,000-101,100 GBP
CambridgeCity66,900 GBP62,600 GBP36,500-99,700 GBP
NewryCity66,900 GBP66,400 GBP34,100-102,700 GBP
WalesRegion66,400 GBP66,400 GBP34,000-105,800 GBP
PooleCity66,100 GBP63,900 GBP34,300-100,700 GBP
TruroCity65,400 GBP68,800 GBP30,000-105,200 GBP
GloucesterCity65,100 GBP65,100 GBP33,600-103,600 GBP
St DavidsCity64,900 GBP64,400 GBP29,600-98,900 GBP
SalisburyCity64,600 GBP64,600 GBP30,300-100,900 GBP
ExeterCity64,200 GBP66,100 GBP32,200-102,700 GBP
LisburnCity63,900 GBP67,900 GBP31,200-99,700 GBP
WakefieldCity63,900 GBP65,500 GBP29,100-98,000 GBP
DerryCity63,700 GBP58,000 GBP33,800-99,400 GBP
WinchesterCity63,500 GBP59,200 GBP34,000-97,200 GBP
CanterburyCity63,500 GBP66,400 GBP31,300-101,400 GBP
StromnessCity63,200 GBP66,900 GBP26,900-99,100 GBP
BangorCity63,000 GBP62,600 GBP32,200-97,200 GBP
StrontianCity61,600 GBP65,200 GBP29,300-96,500 GBP
RiponCity61,600 GBP65,200 GBP29,300-96,500 GBP
AbingdonCity61,400 GBP63,200 GBP31,700-97,400 GBP
KirkwallCity60,700 GBP59,200 GBP30,300-91,700 GBP
InvernessCity60,600 GBP63,500 GBP30,800-97,600 GBP
Northern IrelandRegion59,800 GBP64,600 GBP29,900-94,300 GBP
WellsCity58,600 GBP58,200 GBP30,800-92,100 GBP


Demand Planner in United Kingdom: FAQs

  • How much does a demand planner make per month in United Kingdom?

    A demand planner in United Kingdom earns about 5,983 GBP a month before tax, based on an annual average of 71,800 GBP.

  • What's the salary range for a demand planner in United Kingdom?

    Entry-level demand planners in United Kingdom start near 35,400 GBP. Top-end pay reaches around 109,700 GBP. The middle 50% of earners sit between 45,600 and 83,300 GBP.

  • Is the median demand planner salary in United Kingdom higher or lower than the average?

    The median is 69,700 GBP, lower than the average of 71,800 GBP. Half of demand planners in United Kingdom earn below the median, half earn above it.

  • What's the gender pay gap for demand planners in United Kingdom?

    Men working as a demand planner in United Kingdom earn around 0% less than women on average (71,200 vs 71,200 GBP a year).

  • Do demand planners in United Kingdom get bonuses?

    About 55% of demand planners in United Kingdom reported a bonus in the past 12 months. Reported bonuses ranged from 3% to 5% of base salary.

  • Do demand planners earn more in the public or private sector in United Kingdom?

    In United Kingdom, the public sector pays a demand planner about 7% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do demand planners in United Kingdom get a pay raise?

    A demand planner in United Kingdom sees a raise of around 11% every 17 months, equivalent to roughly 8% a year.