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Average Sales Planning Analyst Salary in Brazil for 2026

A sales planning analyst in Brazil earns about 108,800 BRL a year. That's 8% above the national average of 101,120 BRL.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Brazil sit around 53,660 BRL a year, while the very top stretches to 169,000 BRL. Everything on this page is in Brazilian real (BRL, symbol R$), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Brazil, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a sales planning analyst make in Brazil?

Average salary
108,800 BRL
9,066 BRL per month
Lowest reported
53,660 BRL
4,471 BRL per month
Highest reported
169,000 BRL
14,083 BRL per month

A typical sales planning analyst working in Brazil brings home around 9,066 BRL a month before tax. Entry-level pay starts near 53,660 BRL, and the top of the ladder reaches roughly 169,000 BRL for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior sales planning analyst working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How sales planning analyst pay ranges in Brazil

A good way to think about salary in Brazil is to look at the distribution rather than the headline average. Half of all sales planning analysts in Brazil earn less than 111,860 BRL a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 73,100 BRL (the 25th percentile), and a quarter clear 143,200 BRL (the 75th percentile). The middle 50% of sales planning analysts sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 53,660 BRL. The highest stretch to 169,000 BRL, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

53,660
Low
111,860
Median
169,000
High
73,100
25th
143,200
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in BRL

Sales planning analyst pay by experience in Brazil

Years of experience is the single biggest lever on pay for a sales planning analyst in Brazil, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical sales planning analyst salary changes as you move through the career ladder.

  • 0-2 Years
    63,320 BRL
  • 2-5 Years
    +31% from previous
    83,020 BRL
  • 5-10 Years
    +33% from previous
    110,340 BRL
  • 10-15 Years
    +25% from previous
    138,200 BRL
  • 15-20 Years
    +9% from previous
    150,000 BRL
  • 20+ Years
    +6% from previous
    159,100 BRL

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 33%. That is the point at which a sales planning analyst typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Sales planning analyst pay by education in Brazil

Education sits alongside experience as one of the biggest factors driving sales planning analyst pay in Brazil. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average sales planning analyst salary in Brazil broken down by the highest level of education a worker has completed.

  • High School
    78,620 BRL
  • Certificate or Diploma
    +14% from previous
    89,460 BRL
  • Bachelor's Degree
    +34% from previous
    119,900 BRL
  • Master's Degree
    +27% from previous
    152,300 BRL

Sales planning analyst gender pay gap in Brazil

The gender pay gap is a stubborn feature of almost every labour market, and Brazil is no exception. Male sales planning analysts in Brazil earn an average of 113,280 BRL a year, while female sales planning analysts earn around 103,900 BRL. That works out to a 9% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Sales Planning Analyst gender pay gap

8%

Men earn this much more than women on average in Brazil.

Men 113,280 BRL
Women 103,900 BRL

Pay raises for a sales planning analyst in Brazil

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Brazil sees a raise of about 12% every 16 months, which works out to roughly 9% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Brazil, the national average raise is around 9% every 16 months.

By industry

Industries with the highest pay raises in Brazil:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Sales planning analyst bonus rates in Brazil

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

81%

81% of sales planning analysts in Brazil reported a bonus of some kind in the past twelve months. That makes a sales planning analyst a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 5% to 9% of base salary. The remaining 19% of sales planning analysts reported no bonus at all over the same period.

Which careers pay bonuses in Brazil

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Sales planning analyst: public vs private sector pay

Public-sector pay in Brazil is about 7% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

7%

Public-sector workers earn this much more than private-sector workers in Brazil on average.

Public sector 106,500 BRL
Private sector 99,460 BRL

Sales planning analyst salary by city in Brazil

Sales planning analyst pay is not even across Brazil. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Belo Horizonte
  • Salvador
  • Sao Paulo
  • Brasilia
  • Belem
  • Fortaleza
  • Manaus
  • Goiania
  • Rio de Janeiro
  • Porto Alegre
LocationTypeAverageMedianRange
Belo HorizonteCity125,700 BRL136,200 BRL61,400-201,100 BRL
SalvadorCity125,700 BRL128,500 BRL61,840-197,600 BRL
Sao PauloCity125,100 BRL114,900 BRL66,260-187,300 BRL
BrasiliaCity123,400 BRL119,560 BRL64,560-189,300 BRL
BelemCity123,400 BRL130,400 BRL55,580-194,600 BRL
FortalezaCity123,400 BRL120,880 BRL63,700-189,300 BRL
ManausCity123,400 BRL125,700 BRL58,520-191,600 BRL
GoianiaCity120,040 BRL125,700 BRL55,580-190,500 BRL
Rio de JaneiroCity119,900 BRL128,900 BRL54,500-191,600 BRL
Porto AlegreCity119,020 BRL125,100 BRL55,820-187,300 BRL
RecifeCity117,600 BRL117,600 BRL59,940-185,100 BRL
MaceioCity117,380 BRL111,900 BRL61,780-180,300 BRL
CuritibaCity114,000 BRL110,340 BRL60,840-176,800 BRL
TeresinaCity112,440 BRL104,620 BRL60,840-172,200 BRL
Joao PessoaCity111,920 BRL119,700 BRL50,520-176,800 BRL
CampinasCity110,340 BRL99,100 BRL60,400-163,800 BRL
Sao LuisCity110,340 BRL104,900 BRL58,440-168,100 BRL
CuiabaCity109,000 BRL112,180 BRL49,020-169,000 BRL
MacapaCity109,000 BRL99,220 BRL57,080-161,600 BRL
NatalCity108,320 BRL106,160 BRL56,880-168,100 BRL
Vale do AcoCity107,320 BRL104,600 BRL55,320-163,800 BRL
AracajuCity104,920 BRL107,580 BRL51,340-163,800 BRL
LondrinaCity102,720 BRL102,720 BRL50,520-159,100 BRL
Petrolina and JuazeiroCity99,560 BRL103,600 BRL48,140-152,300 BRL
SantosCity98,960 BRL98,960 BRL51,080-157,600 BRL
VitoriaCity97,900 BRL102,240 BRL48,640-157,600 BRL
MaringaCity96,680 BRL95,860 BRL49,300-150,000 BRL


Sales Planning Analyst in Brazil: FAQs

  • How much does a sales planning analyst make per month in Brazil?

    A sales planning analyst in Brazil earns about 9,066 BRL a month before tax, based on an annual average of 108,800 BRL.

  • What's the salary range for a sales planning analyst in Brazil?

    Entry-level sales planning analysts in Brazil start near 53,660 BRL. Top-end pay reaches around 169,000 BRL. The middle 50% of earners sit between 73,100 and 143,200 BRL.

  • Is the median sales planning analyst salary in Brazil higher or lower than the average?

    The median is 111,860 BRL, higher than the average of 108,800 BRL. Half of sales planning analysts in Brazil earn below the median, half earn above it.

  • What's the gender pay gap for sales planning analysts in Brazil?

    Men working as a sales planning analyst in Brazil earn around 9% more than women on average (113,280 vs 103,900 BRL a year).

  • Do sales planning analysts in Brazil get bonuses?

    About 81% of sales planning analysts in Brazil reported a bonus in the past 12 months. Reported bonuses ranged from 5% to 9% of base salary.

  • Do sales planning analysts earn more in the public or private sector in Brazil?

    In Brazil, the public sector pays a sales planning analyst about 7% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do sales planning analysts in Brazil get a pay raise?

    A sales planning analyst in Brazil sees a raise of around 12% every 16 months, equivalent to roughly 9% a year.