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Average Merchandiser Salary in Pakistan for 2026

A merchandiser in Pakistan earns about 709,600 PKR a year. That's 28% below the national average of 983,100 PKR.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Pakistan sit around 325,900 PKR a year, while the very top stretches to 1,129,700 PKR. Everything on this page is in Pakistani rupee (PKR, symbol ₨), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Pakistan, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a merchandiser make in Pakistan?

Average salary
709,600 PKR
59,133 PKR per month
Lowest reported
325,900 PKR
27,158 PKR per month
Highest reported
1,129,700 PKR
94,141 PKR per month

A typical merchandiser working in Pakistan brings home around 59,133 PKR a month before tax. Entry-level pay starts near 325,900 PKR, and the top of the ladder reaches roughly 1,129,700 PKR for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior merchandiser working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How merchandiser pay ranges in Pakistan

A good way to think about salary in Pakistan is to look at the distribution rather than the headline average. Half of all merchandisers in Pakistan earn less than 767,000 PKR a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 492,400 PKR (the 25th percentile), and a quarter clear 1,023,000 PKR (the 75th percentile). The middle 50% of merchandisers sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 325,900 PKR. The highest stretch to 1,129,700 PKR, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

325,900
Low
767,000
Median
1,129,700
High
492,400
25th
1,023,000
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in PKR

Merchandiser pay by experience in Pakistan

Years of experience is the single biggest lever on pay for a merchandiser in Pakistan, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical merchandiser salary changes as you move through the career ladder.

  • 0-2 Years
    369,300 PKR
  • 2-5 Years
    +33% from previous
    492,700 PKR
  • 5-10 Years
    +49% from previous
    732,400 PKR
  • 10-15 Years
    +22% from previous
    890,100 PKR
  • 15-20 Years
    +9% from previous
    971,200 PKR
  • 20+ Years
    +8% from previous
    1,051,400 PKR

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 49%. That is the point at which a merchandiser typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Merchandiser pay by education in Pakistan

Education sits alongside experience as one of the biggest factors driving merchandiser pay in Pakistan. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average merchandiser salary in Pakistan broken down by the highest level of education a worker has completed.

  • High School
    420,800 PKR
  • Certificate or Diploma
    +58% from previous
    663,100 PKR
  • Bachelor's Degree
    +68% from previous
    1,113,700 PKR

Merchandiser gender pay gap in Pakistan

The gender pay gap is a stubborn feature of almost every labour market, and Pakistan is no exception. Male merchandisers in Pakistan earn an average of 785,400 PKR a year, while female merchandisers earn around 631,200 PKR. That works out to a 24% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Merchandiser gender pay gap

20%

Men earn this much more than women on average in Pakistan.

Men 785,400 PKR
Women 631,200 PKR

Pay raises for a merchandiser in Pakistan

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Pakistan sees a raise of about 11% every 18 months, which works out to roughly 7% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Pakistan, the national average raise is around 8% every 19 months.

By industry

Industries with the highest pay raises in Pakistan:

  • Banking
    2%
  • Energy
  • Information Technology
  • Healthcare
  • Travel
    1%
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Merchandiser bonus rates in Pakistan

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

55%

55% of merchandisers in Pakistan reported a bonus of some kind in the past twelve months. That makes a merchandiser a moderate-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 2% to 7% of base salary. The remaining 45% of merchandisers reported no bonus at all over the same period.

Which careers pay bonuses in Pakistan

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Merchandiser: public vs private sector pay

Public-sector pay in Pakistan is about 12% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

11%

Public-sector workers earn this much more than private-sector workers in Pakistan on average.

Public sector 1,023,400 PKR
Private sector 913,400 PKR

Merchandiser salary by city in Pakistan

Merchandiser pay is not even across Pakistan. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Lahore
  • Faisalabad
  • Rawalpindi
  • Karachi
  • Gujranwala
  • Peshawar
  • Quetta
  • Multan
  • Hyderabad
  • Bahawalpur
LocationTypeAverageMedianRange
LahoreCity810,400 PKR875,000 PKR371,100-1,283,600 PKR
FaisalabadCity810,400 PKR875,000 PKR371,100-1,283,600 PKR
RawalpindiCity810,400 PKR875,000 PKR371,100-1,283,600 PKR
KarachiCity808,000 PKR874,300 PKR371,100-1,283,600 PKR
GujranwalaCity759,300 PKR823,900 PKR352,000-1,212,800 PKR
PeshawarCity759,300 PKR819,000 PKR348,300-1,212,800 PKR
QuettaCity714,300 PKR769,500 PKR327,300-1,134,100 PKR
MultanCity704,300 PKR758,700 PKR325,800-1,117,800 PKR
HyderabadCity704,300 PKR758,700 PKR325,800-1,117,800 PKR
BahawalpurCity683,400 PKR735,200 PKR315,700-1,085,600 PKR
IslamabadCity671,000 PKR727,400 PKR308,300-1,069,900 PKR
SargodhaCity643,400 PKR695,200 PKR294,700-1,021,800 PKR
SialkotCity641,900 PKR692,500 PKR294,700-1,019,200 PKR


Merchandiser in Pakistan: FAQs

  • How much does a merchandiser make per month in Pakistan?

    A merchandiser in Pakistan earns about 59,133 PKR a month before tax, based on an annual average of 709,600 PKR.

  • What's the salary range for a merchandiser in Pakistan?

    Entry-level merchandisers in Pakistan start near 325,900 PKR. Top-end pay reaches around 1,129,700 PKR. The middle 50% of earners sit between 492,400 and 1,023,000 PKR.

  • Is the median merchandiser salary in Pakistan higher or lower than the average?

    The median is 767,000 PKR, higher than the average of 709,600 PKR. Half of merchandisers in Pakistan earn below the median, half earn above it.

  • What's the gender pay gap for merchandisers in Pakistan?

    Men working as a merchandiser in Pakistan earn around 24% more than women on average (785,400 vs 631,200 PKR a year).

  • Do merchandisers in Pakistan get bonuses?

    About 55% of merchandisers in Pakistan reported a bonus in the past 12 months. Reported bonuses ranged from 2% to 7% of base salary.

  • Do merchandisers earn more in the public or private sector in Pakistan?

    In Pakistan, the public sector pays a merchandiser about 12% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do merchandisers in Pakistan get a pay raise?

    A merchandiser in Pakistan sees a raise of around 11% every 18 months, equivalent to roughly 7% a year.