Average Marketing Communications Executive Salary in Brazil for 2026
A marketing communications executive in Brazil earns about 148,300 BRL a year. That's 47% above the national average of 101,120 BRL.
Pay ranges widely from country to country and from role to role. The lowest reported salaries in Brazil sit around 70,840 BRL a year, while the very top stretches to 231,000 BRL. Everything on this page is in Brazilian real (BRL, symbol R$), which lets you compare numbers like-for-like without worrying about exchange rates.
The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Brazil, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.
How much does a marketing communications executive make in Brazil?
A typical marketing communications executive working in Brazil brings home around 12,358 BRL a month before tax. Entry-level pay starts near 70,840 BRL, and the top of the ladder reaches roughly 231,000 BRL for the most experienced and specialised people in the role.
The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior marketing communications executive working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.
How marketing communications executive pay ranges in Brazil
A good way to think about salary in Brazil is to look at the distribution rather than the headline average. Half of all marketing communications executives in Brazil earn less than 151,800 BRL a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".
Looking at the quartiles fills in the picture. A quarter of earners take home less than 100,580 BRL (the 25th percentile), and a quarter clear 194,600 BRL (the 75th percentile). The middle 50% of marketing communications executives sit somewhere inside that band, which is where the typical reader of this page probably lives.
The very lowest reported salaries sit around 70,840 BRL. The highest stretch to 231,000 BRL, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.
Marketing communications executive pay by experience in Brazil
Years of experience is the single biggest lever on pay for a marketing communications executive in Brazil, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical marketing communications executive salary changes as you move through the career ladder.
- 0-2 Years86,760 BRL
- 2-5 Years+25% from previous108,340 BRL
- 5-10 Years+40% from previous152,000 BRL
- 10-15 Years+25% from previous189,300 BRL
- 15-20 Years+6% from previous201,100 BRL
- 20+ Years+6% from previous214,000 BRL
The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 40%. That is the point at which a marketing communications executive typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.
Marketing communications executive pay by education in Brazil
Education sits alongside experience as one of the biggest factors driving marketing communications executive pay in Brazil. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.
Below is the average marketing communications executive salary in Brazil broken down by the highest level of education a worker has completed.
- High School107,820 BRL
- Certificate or Diploma+14% from previous123,400 BRL
- Bachelor's Degree+33% from previous164,200 BRL
- Master's Degree+26% from previous207,700 BRL
Marketing communications executive gender pay gap in Brazil
The gender pay gap is a stubborn feature of almost every labour market, and Brazil is no exception. Male marketing communications executives in Brazil earn an average of 152,000 BRL a year, while female marketing communications executives earn around 138,200 BRL. That works out to a 10% gap in favour of men, even when comparing people doing the same work.
A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.
Marketing Communications Executive gender pay gap
9%
Men earn this much more than women on average in Brazil.
Pay raises for a marketing communications executive in Brazil
Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.
A typical worker doing this role in Brazil sees a raise of about 13% every 17 months, which works out to roughly 9% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.
Across all jobs in Brazil, the national average raise is around 9% every 16 months.
By industry
Industries with the highest pay raises in Brazil:
- Banking
- Energy
- Information Technology
- Healthcare
- Travel
- Construction
- Education
By experience level
Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.
- Junior Level3% - 5%
- Mid-Career
- Senior Level
- Top Management
Marketing communications executive bonus rates in Brazil
Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.
82% of marketing communications executives in Brazil reported a bonus of some kind in the past twelve months. That makes a marketing communications executive a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.
Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 5% to 9% of base salary. The remaining 18% of marketing communications executives reported no bonus at all over the same period.
Which careers pay bonuses in Brazil
Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.
- Finance
- Architecture
- Sales
- Business Development
- Marketing / Advertising
- Information Technology
- Healthcare
- Insurance
- Customer Service
- Human Resources
- Construction
- Transport
- Hospitality
Marketing communications executive: public vs private sector pay
Public-sector pay in Brazil is about 7% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.
Public vs private pay gap
7%
Public-sector workers earn this much more than private-sector workers in Brazil on average.
Marketing communications executive salary by city in Brazil
Marketing communications executive pay is not even across Brazil. The chart below shows the highest-paying cities in the dataset, followed by the full location table.
- Sao Paulo
- Brasilia
- Rio de Janeiro
- Salvador
- Goiania
- Porto Alegre
- Manaus
- Curitiba
- Fortaleza
- Belo Horizonte
| Location | Type | Average | Median | Range |
|---|---|---|---|---|
| Sao Paulo | City | 163,800 BRL | 152,100 BRL | 87,640-251,500 BRL |
| Brasilia | City | 161,600 BRL | 158,700 BRL | 84,800-249,600 BRL |
| Rio de Janeiro | City | 159,400 BRL | 172,200 BRL | 71,400-252,300 BRL |
| Salvador | City | 159,400 BRL | 161,300 BRL | 79,600-247,800 BRL |
| Goiania | City | 152,100 BRL | 159,400 BRL | 69,720-238,900 BRL |
| Porto Alegre | City | 152,100 BRL | 158,700 BRL | 73,820-239,000 BRL |
| Manaus | City | 152,000 BRL | 159,100 BRL | 71,400-239,000 BRL |
| Curitiba | City | 152,000 BRL | 143,200 BRL | 80,060-232,900 BRL |
| Fortaleza | City | 151,800 BRL | 148,300 BRL | 74,300-231,000 BRL |
| Belo Horizonte | City | 150,000 BRL | 159,100 BRL | 71,700-237,400 BRL |
| Recife | City | 148,300 BRL | 148,300 BRL | 72,540-228,000 BRL |
| Natal | City | 143,200 BRL | 138,200 BRL | 72,700-221,500 BRL |
| Teresina | City | 142,300 BRL | 130,400 BRL | 79,120-216,800 BRL |
| Campinas | City | 142,300 BRL | 128,500 BRL | 77,620-212,500 BRL |
| Belem | City | 142,300 BRL | 152,000 BRL | 65,940-225,700 BRL |
| Sao Luis | City | 142,300 BRL | 136,200 BRL | 74,060-215,100 BRL |
| Joao Pessoa | City | 139,100 BRL | 151,800 BRL | 64,300-221,500 BRL |
| Aracaju | City | 138,200 BRL | 143,200 BRL | 68,580-216,800 BRL |
| Maceio | City | 137,400 BRL | 129,000 BRL | 70,840-207,700 BRL |
| Macapa | City | 136,100 BRL | 127,700 BRL | 69,240-205,700 BRL |
| Londrina | City | 134,600 BRL | 134,600 BRL | 65,080-207,800 BRL |
| Cuiaba | City | 130,400 BRL | 138,200 BRL | 61,840-208,600 BRL |
| Vale do Aco | City | 125,100 BRL | 118,800 BRL | 63,480-189,300 BRL |
| Maringa | City | 125,100 BRL | 119,900 BRL | 63,320-192,000 BRL |
| Vitoria | City | 123,400 BRL | 124,400 BRL | 61,180-192,000 BRL |
| Santos | City | 119,900 BRL | 119,900 BRL | 60,020-189,300 BRL |
| Petrolina and Juazeiro | City | 116,780 BRL | 125,100 BRL | 57,900-187,500 BRL |
Marketing Communications Executive in Brazil: FAQs
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How much does a marketing communications executive make per month in Brazil?
A marketing communications executive in Brazil earns about 12,358 BRL a month before tax, based on an annual average of 148,300 BRL.
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What's the salary range for a marketing communications executive in Brazil?
Entry-level marketing communications executives in Brazil start near 70,840 BRL. Top-end pay reaches around 231,000 BRL. The middle 50% of earners sit between 100,580 and 194,600 BRL.
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Is the median marketing communications executive salary in Brazil higher or lower than the average?
The median is 151,800 BRL, higher than the average of 148,300 BRL. Half of marketing communications executives in Brazil earn below the median, half earn above it.
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What's the gender pay gap for marketing communications executives in Brazil?
Men working as a marketing communications executive in Brazil earn around 10% more than women on average (152,000 vs 138,200 BRL a year).
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Do marketing communications executives in Brazil get bonuses?
About 82% of marketing communications executives in Brazil reported a bonus in the past 12 months. Reported bonuses ranged from 5% to 9% of base salary.
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Do marketing communications executives earn more in the public or private sector in Brazil?
In Brazil, the public sector pays a marketing communications executive about 7% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.
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How often do marketing communications executives in Brazil get a pay raise?
A marketing communications executive in Brazil sees a raise of around 13% every 17 months, equivalent to roughly 9% a year.