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Average Head of Communications Salary in Brazil for 2026

A head of communications in Brazil earns about 150,000 BRL a year. That's 48% above the national average of 101,120 BRL.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Brazil sit around 68,580 BRL a year, while the very top stretches to 237,400 BRL. Everything on this page is in Brazilian real (BRL, symbol R$), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Brazil, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a head of communications make in Brazil?

Average salary
150,000 BRL
12,500 BRL per month
Lowest reported
68,580 BRL
5,715 BRL per month
Highest reported
237,400 BRL
19,783 BRL per month

A typical head of communications working in Brazil brings home around 12,500 BRL a month before tax. Entry-level pay starts near 68,580 BRL, and the top of the ladder reaches roughly 237,400 BRL for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior head of communications working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How head of communications pay ranges in Brazil

A good way to think about salary in Brazil is to look at the distribution rather than the headline average. Half of all head of communicationses in Brazil earn less than 159,500 BRL a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 102,160 BRL (the 25th percentile), and a quarter clear 212,500 BRL (the 75th percentile). The middle 50% of head of communicationses sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 68,580 BRL. The highest stretch to 237,400 BRL, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

68,580
Low
159,500
Median
237,400
High
102,160
25th
212,500
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in BRL

Head of communications pay by experience in Brazil

Years of experience is the single biggest lever on pay for a head of communications in Brazil, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical head of communications salary changes as you move through the career ladder.

  • 0-2 Years
    79,120 BRL
  • 2-5 Years
    +29% from previous
    101,960 BRL
  • 5-10 Years
    +49% from previous
    152,300 BRL
  • 10-15 Years
    +23% from previous
    187,300 BRL
  • 15-20 Years
    +10% from previous
    205,700 BRL
  • 20+ Years
    +8% from previous
    221,500 BRL

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 49%. That is the point at which a head of communications typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Head of communications pay by education in Brazil

Education sits alongside experience as one of the biggest factors driving head of communications pay in Brazil. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average head of communications salary in Brazil broken down by the highest level of education a worker has completed.

  • High School
    96,160 BRL
  • Certificate or Diploma
    +17% from previous
    112,560 BRL
  • Bachelor's Degree
    +43% from previous
    161,300 BRL
  • Master's Degree
    +31% from previous
    210,500 BRL

Head of communications gender pay gap in Brazil

The gender pay gap is a stubborn feature of almost every labour market, and Brazil is no exception. Male head of communicationses in Brazil earn an average of 159,400 BRL a year, while female head of communicationses earn around 139,100 BRL. That works out to a 15% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Head of Communications gender pay gap

13%

Men earn this much more than women on average in Brazil.

Men 159,400 BRL
Women 139,100 BRL

Pay raises for a head of communications in Brazil

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Brazil sees a raise of about 13% every 17 months, which works out to roughly 9% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Brazil, the national average raise is around 9% every 16 months.

By industry

Industries with the highest pay raises in Brazil:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Head of communications bonus rates in Brazil

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

85%

85% of head of communicationses in Brazil reported a bonus of some kind in the past twelve months. That makes a head of communications a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 5% to 9% of base salary. The remaining 15% of head of communicationses reported no bonus at all over the same period.

Which careers pay bonuses in Brazil

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Head of communications: public vs private sector pay

Public-sector pay in Brazil is about 7% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

7%

Public-sector workers earn this much more than private-sector workers in Brazil on average.

Public sector 106,500 BRL
Private sector 99,460 BRL

Head of communications salary by city in Brazil

Head of communications pay is not even across Brazil. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Rio de Janeiro
  • Brasilia
  • Sao Paulo
  • Recife
  • Salvador
  • Fortaleza
  • Belo Horizonte
  • Goiania
  • Porto Alegre
  • Curitiba
LocationTypeAverageMedianRange
Rio de JaneiroCity169,000 BRL183,600 BRL79,600-268,900 BRL
BrasiliaCity168,100 BRL180,500 BRL75,100-265,000 BRL
Sao PauloCity161,600 BRL176,800 BRL73,980-259,100 BRL
RecifeCity159,100 BRL172,200 BRL74,540-253,400 BRL
SalvadorCity159,100 BRL172,200 BRL72,700-249,600 BRL
FortalezaCity157,600 BRL169,000 BRL70,880-247,800 BRL
Belo HorizonteCity154,700 BRL167,100 BRL72,120-246,500 BRL
GoianiaCity154,700 BRL168,100 BRL69,240-245,300 BRL
Porto AlegreCity152,300 BRL168,100 BRL69,400-245,300 BRL
CuritibaCity152,100 BRL161,600 BRL68,320-239,300 BRL
CampinasCity152,100 BRL161,600 BRL68,320-239,300 BRL
ManausCity152,000 BRL163,800 BRL69,180-240,500 BRL
BelemCity150,000 BRL159,500 BRL68,580-237,400 BRL
MaceioCity148,300 BRL159,400 BRL67,300-233,600 BRL
NatalCity148,300 BRL159,100 BRL65,920-232,400 BRL
Joao PessoaCity143,200 BRL152,300 BRL66,940-228,500 BRL
Sao LuisCity142,300 BRL152,300 BRL66,580-225,300 BRL
LondrinaCity139,100 BRL150,000 BRL61,760-217,900 BRL
TeresinaCity137,400 BRL150,000 BRL63,320-217,900 BRL
Vale do AcoCity136,100 BRL146,200 BRL62,420-212,500 BRL
AracajuCity136,100 BRL146,200 BRL62,060-210,500 BRL
CuiabaCity134,600 BRL143,200 BRL60,880-209,500 BRL
VitoriaCity130,400 BRL142,300 BRL60,180-208,600 BRL
SantosCity129,000 BRL139,100 BRL60,400-204,700 BRL
Petrolina and JuazeiroCity128,500 BRL138,200 BRL58,000-204,000 BRL
MacapaCity128,500 BRL138,200 BRL58,000-204,000 BRL
MaringaCity124,400 BRL136,200 BRL57,800-197,600 BRL


Head of Communications in Brazil: FAQs

  • How much does a head of communications make per month in Brazil?

    A head of communications in Brazil earns about 12,500 BRL a month before tax, based on an annual average of 150,000 BRL.

  • What's the salary range for a head of communications in Brazil?

    Entry-level head of communicationses in Brazil start near 68,580 BRL. Top-end pay reaches around 237,400 BRL. The middle 50% of earners sit between 102,160 and 212,500 BRL.

  • Is the median head of communications salary in Brazil higher or lower than the average?

    The median is 159,500 BRL, higher than the average of 150,000 BRL. Half of head of communicationses in Brazil earn below the median, half earn above it.

  • What's the gender pay gap for head of communicationses in Brazil?

    Men working as a head of communications in Brazil earn around 15% more than women on average (159,400 vs 139,100 BRL a year).

  • Do head of communicationses in Brazil get bonuses?

    About 85% of head of communicationses in Brazil reported a bonus in the past 12 months. Reported bonuses ranged from 5% to 9% of base salary.

  • Do head of communicationses earn more in the public or private sector in Brazil?

    In Brazil, the public sector pays a head of communications about 7% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do head of communicationses in Brazil get a pay raise?

    A head of communications in Brazil sees a raise of around 13% every 17 months, equivalent to roughly 9% a year.