Average Marketing and Business Development Manager Salary in China for 2024

In this article, we will look at the average Marketing and Business Development Manager salary for 2024 in China and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Chinese yuan. To keep things simple, we are using the CNY currency code instead of the currency symbol ¥.

How Much Does a Marketing and Business Development Manager Make in China?

A Marketing and Business Development Manager working in China will typically earn around 541,700 CNY per year, and this can range from the lowest average salary of about 275,800 CNY to the highest average salary of 836,800 CNY.

Average Annual Salary
541,700 CNY
Average Monthly Salary
45,141 CNY

Lowest Annual Salary
275,800 CNY
Lowest Monthly Salary
22,983 CNY

Highest Annual Salary
836,800 CNY
Highest Monthly Salary
69,733 CNY

These are average salaries for a Marketing and Business Development Manager in China and include benefits such as housing and transport. It's also possible for a Marketing and Business Development Manager to earn more or less than the average salaries shown above.

Marketing and Business Development Manager salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Marketing and Business Development Manager Salaries in China

So we've looked at the average salaries a Marketing and Business Development Manager will earn in China. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Marketing and Business Development Manager can earn between 275,800 CNY and 836,800 CNY on average in China. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Marketing and Business Development Manager in China is 533,100 CNY. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 533,100 CNY, and 50% of the population earn more than 533,100 CNY.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Marketing and Business Development Manager salary in China, 25% of the population are earning less than 365,400 CNY while 75% of the population earn more than 365,400 CNY.

75% of the population earn less than 670,600 CNY, and 25% of the population earn more than 670,600 CNY.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Marketing and Business Development Manager Salary by Experience Level in China

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average marketing and business development manager salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Marketing and Business Development Manager in China that has less than two years of experience can expect to earn somewhere in the region of 308,300 CNY.
  • 2 - 5 Years Experience. With two to five years of experience the average Marketing and Business Development Manager salary would increase to 406,300 CNY.
  • 5 - 10 Years Experience. From five to ten years of experience as a Marketing and Business Development Manager, the average salary would be 565,100 CNY.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 681,500 CNY.
  • 15 - 20 Years Experience. A Marketing and Business Development Manager with 15 to 20 years of experience can earn an average of 741,500 CNY.
  • 20+ Years Experience. For a Marketing and Business Development Manager with more than 20 years, the expected average salary increases to 798,900 CNY.

Average Salary by Experience Chart

0-2 Years
308,300 CNY
2-5 Years +31%
406,300 CNY
5-10 Years +40%
565,100 CNY
10-15 Years +20%
681,500 CNY
15-20 Years +9%
741,500 CNY
20+ Years +8%
798,900 CNY

Marketing and Business Development Manager Salary by Education Level in China

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Marketing and Business Development Manager in China based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Marketing and Business Development Manager in China with a high school education can earn an average salary of 369,300 CNY.

  • Certificate or Diploma. A Marketing and Business Development Manager in China with a certificate or diploma education can earn an average salary of 428,400 CNY.

  • Bachelor's Degree. A Marketing and Business Development Manager in China with a bachelor's degree education can earn an average salary of 598,600 CNY.

  • Master's Degree. A Marketing and Business Development Manager in China with a master's degree education can earn an average salary of 774,200 CNY.

Average Salary by Education Chart

High School
369,300 CNY
Certificate or Diploma +15%
428,400 CNY
Bachelor's Degree +41%
598,600 CNY
Master's Degree +29%
774,200 CNY

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in China is around 146,000 to 439,000 CNY and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Marketing and Business Development Manager Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In China, a male marketing and business development manager will earn an average of 571,300 CNY, while a female marketing and business development manager will earn around 514,300 CNY.

This means that a male marketing and business development manager earns approximately 11% more than a female marketing and business development manager for performing the same job.

Average Salary by Gender Chart in China

Male
571,300 CNY
Female -11%
514,300 CNY

Marketing and Business Development Manager Average Pay Raise in China

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Marketing and Business Development Manager in China is around 14% every 15 months.

The national average pay raise across all professions and industries in China is around 9% every 15 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 14 ÷ 15 ) × 12  = 11%

What this means is that a Marketing and Business Development Manager in China can expect to receive an average pay raise of around 11% every 12 months.

Annual Pay Raise by Industry in China for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in China.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
8%
Energy
7%
Information Technology
6%
Healthcare
5%
Travel
4%
Construction
3%
Education
2%

Marketing and Business Development Manager Bonus and Incentive Rates in China

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Marketing and Business Development Manager is a high bonus based job, with 81% of employees reporting at least one bonus in the last 12 months.

19% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 8%.

Received Bonus
81%
No Bonus
19%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in China earn approximately 6% more than private sector employees in the same role.

Public Sector
362,200 CNY
Private Sector -6%
341,400 CNY

Salaries for Jobs Similar to a Marketing and Business Development Manager

In the table below, we have salary information for jobs that are similar to a Marketing and Business Development Manager in China.

Job Title Category Salary
Assistant Business Development Manager Business Planning 489,500 CNY
Assistant Merchandise Planner Business Planning 281,500 CNY
Business Advisor Business Planning 426,700 CNY
Business Analyst Business Planning 442,300 CNY
Business Consultant Business Planning 407,300 CNY
Business Continuity Associate Business Planning 271,300 CNY
Business Developer Business Planning 268,900 CNY
Business Development Analyst Business Planning 315,700 CNY
Business Development Associate Business Planning 233,600 CNY
Business Development Coordinator Business Planning 233,600 CNY
Business Development Director Business Planning 638,700 CNY
Business Development Engineer Business Planning 335,800 CNY
Business Development Executive Business Planning 459,700 CNY
Business Development Manager Business Planning 555,800 CNY
Business Development Specialist Business Planning 406,300 CNY
Business Manager Business Planning 504,300 CNY
Business Operations Specialist Business Planning 430,000 CNY
Business Process Writer Business Planning 237,400 CNY
Business Systems Analyst Business Planning 426,700 CNY
Capacity Planner Business Planning 317,700 CNY
Capacity Planning Supervisor Business Planning 403,100 CNY
Change Communications Analyst Business Planning 394,800 CNY
Change Control Analyst Business Planning 421,400 CNY
Change Impact Analyst Business Planning 401,300 CNY
Contracts Executive Business Planning 420,800 CNY
Corporate Strategy Analyst Business Planning 436,200 CNY
Cost Control Engineer Business Planning 282,300 CNY
Cost Controller Business Planning 301,600 CNY
Cost Estimator Business Planning 294,700 CNY
Data Executive Business Planning 231,000 CNY
Data Manager Business Planning 325,600 CNY
Data Processing Manager Business Planning 386,400 CNY
Development Researcher Business Planning 317,700 CNY
Director of Business Development Business Planning 638,700 CNY
Director of Production Planning Business Planning 545,300 CNY
Due Diligence Analyst Business Planning 459,300 CNY
Estimating Manager Business Planning 485,300 CNY
General Manager Business Planning 538,600 CNY
Incident Handler Business Planning 288,100 CNY
Incident Specialist Business Planning 369,900 CNY
Lean Consultant Business Planning 332,100 CNY
Manager Business Planning 573,500 CNY
Materials Planner Business Planning 185,100 CNY
Merchandise Assistant Business Planning 187,500 CNY
Merchandise Controller Business Planning 174,000 CNY
Merchandise Planner Business Planning 191,600 CNY
Operations Analyst Business Planning 390,000 CNY
Operations Manager Business Planning 455,400 CNY
Operations Research Analyst Business Planning 268,900 CNY
Planning and Reporting Manager Business Planning 451,000 CNY
Planning Director Business Planning 545,300 CNY
Project Administrator Business Planning 283,700 CNY
Project Manager Business Planning 450,300 CNY
Project Planner Business Planning 263,200 CNY
Research Assistant Business Planning 237,400 CNY
Research Engineer Business Planning 283,400 CNY
Research Officer Business Planning 225,300 CNY
Risk Management Specialist Business Planning 419,400 CNY
Scholarship Coordinator Business Planning 207,700 CNY
Store Planner Business Planning 208,600 CNY
Strategy Director Business Planning 615,300 CNY
Top Research and Development Executive Business Planning 626,800 CNY

Salary Comparison by City

If you want to compare salaries with different cities in China, you can use the links below to explore the data for each specific city we have researched.

City Average Salary
Beijing 606,400 CNY
Changchun 496,100 CNY
Changsha 475,700 CNY
Chengdu 585,900 CNY
Chongqing 576,500 CNY
Dalian 471,700 CNY
Dongguan 485,300 CNY
Foshan 466,300 CNY
Fuzhou 489,600 CNY
Guangzhou 618,800 CNY
Hangzhou 595,300 CNY
Harbin 529,600 CNY
Jinan 552,400 CNY
Kunming 459,300 CNY
Nanjing 524,300 CNY
Qingdao 514,800 CNY
Quanzhou 487,600 CNY
Shanghai 589,400 CNY
Shantou 537,300 CNY
Shenyang 524,300 CNY
Shenzhen 510,300 CNY
Suzhou 524,300 CNY
Tianjin 563,000 CNY
Wenzhou 522,700 CNY
Wuhan 590,200 CNY
Wuxi 442,200 CNY
Xi an 537,300 CNY
Xiamen 447,700 CNY
Zhengzhou 437,900 CNY

Salary Comparison by State

The table below includes links to the average salary for each state in China.

City Average Salary
Anhui 581,300 CNY
Beijing 464,400 CNY
Chongqing 480,600 CNY
Fujian 548,800 CNY
Gansu 489,500 CNY
Guangdong 588,500 CNY
Guangxi 575,100 CNY
Guizhou 510,300 CNY
Hainan 447,700 CNY
Hebei 547,800 CNY
Heilongjiang 524,300 CNY
Henan 589,400 CNY
Hubei 538,600 CNY
Hunan 590,200 CNY
Jiangsu 583,000 CNY
Jiangxi 524,300 CNY
Jilin 516,100 CNY
Liaoning 541,700 CNY
Nei Monggol 472,100 CNY
Ningxia 431,100 CNY
Qinghai 454,900 CNY
Shaanxi 514,800 CNY
Shandong 574,200 CNY
Shanghai 493,000 CNY
Shanxi 510,300 CNY
Sichuan 572,200 CNY
Tianjin 480,300 CNY
Xinjiang Uygur 478,000 CNY
Xizang [Tibet] 431,300 CNY
Yunnan 518,900 CNY
Zhejiang 566,900 CNY

Link To or Reference This Page

We spend a lot of time collecting, cleaning, merging, and formatting the data that is shown on the site to be as useful to you as possible.

If you found the data or information on this page useful in your research, please use the tool below to properly cite or reference World Salaries as the source. We appreciate your support!

  • "Average Marketing and Business Development Manager Salary in China for 2024". World Salaries. Accessed on April 23, 2024. https://worldsalaries.com/average-marketing-and-business-development-manager-salary-in-china/.

  • "Average Marketing and Business Development Manager Salary in China for 2024". World Salaries, https://worldsalaries.com/average-marketing-and-business-development-manager-salary-in-china/. Accessed 23 April, 2024

  • Average Marketing and Business Development Manager Salary in China for 2024. World Salaries. Retrieved from https://worldsalaries.com/average-marketing-and-business-development-manager-salary-in-china/.