Average Media Relations Specialist Salary in Mexico for 2024

In this article, we will look at the average Media Relations Specialist salary for 2024 in Mexico and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Mexican peso. To keep things simple, we are using the MXN currency code instead of the currency symbol $.

How Much Does a Media Relations Specialist Make in Mexico?

A Media Relations Specialist working in Mexico will typically earn around 516,100 MXN per year, and this can range from the lowest average salary of about 267,100 MXN to the highest average salary of 788,000 MXN.

Average Annual Salary
516,100 MXN
Average Monthly Salary
43,008 MXN

Lowest Annual Salary
267,100 MXN
Lowest Monthly Salary
22,258 MXN

Highest Annual Salary
788,000 MXN
Highest Monthly Salary
65,666 MXN

These are average salaries for a Media Relations Specialist in Mexico and include benefits such as housing and transport. It's also possible for a Media Relations Specialist to earn more or less than the average salaries shown above.

Media Relations Specialist salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Media Relations Specialist Salaries in Mexico

So we've looked at the average salaries a Media Relations Specialist will earn in Mexico. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Media Relations Specialist can earn between 267,100 MXN and 788,000 MXN on average in Mexico. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Media Relations Specialist in Mexico is 492,700 MXN. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 492,700 MXN, and 50% of the population earn more than 492,700 MXN.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Media Relations Specialist salary in Mexico, 25% of the population are earning less than 341,900 MXN while 75% of the population earn more than 341,900 MXN.

75% of the population earn less than 614,600 MXN, and 25% of the population earn more than 614,600 MXN.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Media Relations Specialist Salary by Experience Level in Mexico

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average media relations specialist salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Media Relations Specialist in Mexico that has less than two years of experience can expect to earn somewhere in the region of 301,700 MXN.
  • 2 - 5 Years Experience. With two to five years of experience the average Media Relations Specialist salary would increase to 407,300 MXN.
  • 5 - 10 Years Experience. From five to ten years of experience as a Media Relations Specialist, the average salary would be 529,600 MXN.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 643,400 MXN.
  • 15 - 20 Years Experience. A Media Relations Specialist with 15 to 20 years of experience can earn an average of 701,400 MXN.
  • 20+ Years Experience. For a Media Relations Specialist with more than 20 years, the expected average salary increases to 737,000 MXN.

Average Salary by Experience Chart

0-2 Years
301,700 MXN
2-5 Years +34%
407,300 MXN
5-10 Years +30%
529,600 MXN
10-15 Years +21%
643,400 MXN
15-20 Years +9%
701,400 MXN
20+ Years +5%
737,000 MXN

Media Relations Specialist Salary by Education Level in Mexico

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Media Relations Specialist in Mexico based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Media Relations Specialist in Mexico with a high school education can earn an average salary of 366,200 MXN.

  • Certificate or Diploma. A Media Relations Specialist in Mexico with a certificate or diploma education can earn an average salary of 419,400 MXN.

  • Bachelor's Degree. A Media Relations Specialist in Mexico with a bachelor's degree education can earn an average salary of 589,400 MXN.

  • Master's Degree. A Media Relations Specialist in Mexico with a master's degree education can earn an average salary of 714,300 MXN.

Average Salary by Education Chart

High School
366,200 MXN
Certificate or Diploma +14%
419,400 MXN
Bachelor's Degree +41%
589,400 MXN
Master's Degree +21%
714,300 MXN

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Mexico is around 166,000 to 498,000 MXN and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Media Relations Specialist Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Mexico, a male media relations specialist will earn an average of 544,800 MXN, while a female media relations specialist will earn around 492,700 MXN.

This means that a male media relations specialist earns approximately 11% more than a female media relations specialist for performing the same job.

Average Salary by Gender Chart in Mexico

Male
544,800 MXN
Female -11%
492,700 MXN

Media Relations Specialist Average Pay Raise in Mexico

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Media Relations Specialist in Mexico is around 11% every 19 months.

The national average pay raise across all professions and industries in Mexico is around 8% every 18 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 11 ÷ 19 ) × 12  = 7%

What this means is that a Media Relations Specialist in Mexico can expect to receive an average pay raise of around 7% every 12 months.

Annual Pay Raise by Industry in Mexico for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Mexico.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
4%
Energy
8%
Information Technology
3%
Healthcare
7%
Travel
2%
Construction
6%
Education
1%

Media Relations Specialist Bonus and Incentive Rates in Mexico

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Media Relations Specialist is a moderate bonus based job, with 53% of employees reporting at least one bonus in the last 12 months.

47% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 3% to 5%.

Received Bonus
53%
No Bonus
47%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Mexico earn approximately 8% more than private sector employees in the same role.

Public Sector
415,900 MXN
Private Sector -8%
384,200 MXN

Salaries for Jobs Similar to a Media Relations Specialist

In the table below, we have salary information for jobs that are similar to a Media Relations Specialist in Mexico.

Job Title Category Salary
Communications Associate Public Relations 200,000 MXN
Communications Project Manager Public Relations 493,000 MXN
Communications Specialist Public Relations 245,300 MXN
Director of Communications Public Relations 574,200 MXN
Government Relations Officer Public Relations 376,800 MXN
Head of Communications Public Relations 535,900 MXN
Head of Public Relations Public Relations 695,400 MXN
Investor Relations Officer Public Relations 437,300 MXN
Marketing Communications Executive Public Relations 544,800 MXN
Meetings Coordinator Public Relations 174,000 MXN
Public Relations Executive Public Relations 510,300 MXN
Public Relations Manager Public Relations 606,400 MXN
Public Relations Officer Public Relations 233,900 MXN
Public Relations Practitioner Public Relations 301,300 MXN
Public Relations Specialist Public Relations 258,400 MXN
Relationship Management Officer Public Relations 187,300 MXN

Salary Comparison by City

If you want to compare salaries with different cities in Mexico, you can use the links below to explore the data for each specific city we have researched.

City Average Salary
Acapulco 618,800 MXN
Acuna 483,400 MXN
Aguascalientes 641,900 MXN
Boca del Rio 431,100 MXN
Buenavista 466,300 MXN
Campeche 476,600 MXN
Cancun 602,700 MXN
Celaya 562,600 MXN
Chalco 459,300 MXN
Chetumal 442,300 MXN
Chicoloapan 430,000 MXN
Chihuahua 596,800 MXN
Chilpancingo 445,100 MXN
Chimalhuacan 596,100 MXN
Cholula de Rivadabia 447,700 MXN
Ciudad Apodaca 553,800 MXN
Ciudad del Carmen 471,700 MXN
Ciudad Juarez 420,100 MXN
Ciudad Lopez Mateos 565,100 MXN
Ciudad Obregon 541,700 MXN
Ciudad Santa Catarina 520,900 MXN
Ciudad Valles 404,600 MXN
Ciudad Victoria 539,800 MXN
Coacalco 535,800 MXN
Coatzacoalcos 489,600 MXN
Colima 420,100 MXN
Cordoba 425,100 MXN
Cuautitlan Izcalli 568,500 MXN
Cuautla 444,300 MXN
Cuernavaca 510,000 MXN
Culiacan 633,300 MXN
Delicias 394,800 MXN
Durango 566,900 MXN
Ecatepec de Morelos 637,500 MXN
Ensenada 528,600 MXN
Fresnillo 394,800 MXN
General Escobedo 562,600 MXN
Gomez Palacio 513,300 MXN
Guadalajara 629,800 MXN
Guadalupe 633,100 MXN
Guaymas 377,200 MXN
Hermosillo 631,200 MXN
Hidalgo del Parral 369,300 MXN
Iguala 390,000 MXN
Irapuato 529,600 MXN
Ixtapaluca 548,800 MXN
Jiutepec 462,300 MXN
La Paz 467,100 MXN
Leon 615,700 MXN
Los Mochis 504,300 MXN
Los Reyes la Paz 502,200 MXN
Manzanillo 403,100 MXN
Matamoros 551,200 MXN
Mazatlan 528,600 MXN
Merida 588,500 MXN
Metepec 453,200 MXN
Mexicali 627,900 MXN
Mexico City 639,100 MXN
Minatitlan 381,800 MXN
Monclova 471,700 MXN
Monterrey 610,100 MXN
Morelia 600,000 MXN
Naucalpan 596,100 MXN
Navojoa 372,600 MXN
Nezahualcoyotl 603,400 MXN
Nogales 454,900 MXN
Nuevo Laredo 528,500 MXN
Oaxaca 504,300 MXN
Ojo de Agua 466,300 MXN
Orizaba 390,000 MXN
Pachuca 510,300 MXN
Piedras Negras 442,200 MXN
Playa del Carmen 407,300 MXN
Poza Rica 437,300 MXN
Puebla 628,000 MXN
Puerto Vallarta 453,200 MXN
Queretaro 602,700 MXN
Reynosa 583,000 MXN
Salamanca 454,300 MXN
Saltillo 629,800 MXN
San Cristobal de las Casas 466,900 MXN
San Juan del Rio 414,000 MXN
San Luis Potosi 633,300 MXN
San Luis Rio Colorado 447,700 MXN
San Nicolas de los Garza 558,300 MXN
San Pablo de las Salinas 478,000 MXN
San Pedro Garza Garcia 394,800 MXN
Soledad de Graciano Sanchez 489,600 MXN
Tampico 545,300 MXN
Tapachula 453,200 MXN
Tehuacan 492,700 MXN
Tepic 555,800 MXN
Tijuana 620,300 MXN
Tlalnepantla de Baz 619,800 MXN
Tlaquepaque 589,400 MXN
Toluca 559,000 MXN
Tonala 535,800 MXN
Torreon 595,300 MXN
Tuxtla Gutierrez 576,500 MXN
Uruapan 504,500 MXN
Veracruz 548,800 MXN
Villa Nicolas Romero 518,900 MXN
Villahermosa 518,900 MXN
Xalapa 541,700 MXN
Xico 510,200 MXN
Zacatecas 406,300 MXN
Zamora de Hidalgo 417,100 MXN
Zapopan 605,700 MXN

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