Average Marketing Communications Executive Salary in Mexico for 2024

In this article, we will look at the average Marketing Communications Executive salary for 2024 in Mexico and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Mexican peso. To keep things simple, we are using the MXN currency code instead of the currency symbol $.

How Much Does a Marketing Communications Executive Make in Mexico?

A Marketing Communications Executive working in Mexico will typically earn around 544,800 MXN per year, and this can range from the lowest average salary of about 272,800 MXN to the highest average salary of 843,600 MXN.

Average Annual Salary
544,800 MXN
Average Monthly Salary
45,400 MXN

Lowest Annual Salary
272,800 MXN
Lowest Monthly Salary
22,733 MXN

Highest Annual Salary
843,600 MXN
Highest Monthly Salary
70,300 MXN

These are average salaries for a Marketing Communications Executive in Mexico and include benefits such as housing and transport. It's also possible for a Marketing Communications Executive to earn more or less than the average salaries shown above.

Marketing Communications Executive salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Marketing Communications Executive Salaries in Mexico

So we've looked at the average salaries a Marketing Communications Executive will earn in Mexico. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Marketing Communications Executive can earn between 272,800 MXN and 843,600 MXN on average in Mexico. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Marketing Communications Executive in Mexico is 544,800 MXN. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 544,800 MXN, and 50% of the population earn more than 544,800 MXN.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Marketing Communications Executive salary in Mexico, 25% of the population are earning less than 367,900 MXN while 75% of the population earn more than 367,900 MXN.

75% of the population earn less than 693,100 MXN, and 25% of the population earn more than 693,100 MXN.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Marketing Communications Executive Salary by Experience Level in Mexico

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average marketing communications executive salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Marketing Communications Executive in Mexico that has less than two years of experience can expect to earn somewhere in the region of 325,900 MXN.
  • 2 - 5 Years Experience. With two to five years of experience the average Marketing Communications Executive salary would increase to 430,500 MXN.
  • 5 - 10 Years Experience. From five to ten years of experience as a Marketing Communications Executive, the average salary would be 576,500 MXN.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 688,900 MXN.
  • 15 - 20 Years Experience. A Marketing Communications Executive with 15 to 20 years of experience can earn an average of 743,100 MXN.
  • 20+ Years Experience. For a Marketing Communications Executive with more than 20 years, the expected average salary increases to 795,700 MXN.

Average Salary by Experience Chart

0-2 Years
325,900 MXN
2-5 Years +32%
430,500 MXN
5-10 Years +34%
576,500 MXN
10-15 Years +19%
688,900 MXN
15-20 Years +8%
743,100 MXN
20+ Years +7%
795,700 MXN

Marketing Communications Executive Salary by Education Level in Mexico

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Marketing Communications Executive in Mexico based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Marketing Communications Executive in Mexico with a high school education can earn an average salary of 407,300 MXN.

  • Certificate or Diploma. A Marketing Communications Executive in Mexico with a certificate or diploma education can earn an average salary of 464,900 MXN.

  • Bachelor's Degree. A Marketing Communications Executive in Mexico with a bachelor's degree education can earn an average salary of 633,100 MXN.

  • Master's Degree. A Marketing Communications Executive in Mexico with a master's degree education can earn an average salary of 795,700 MXN.

Average Salary by Education Chart

High School
407,300 MXN
Certificate or Diploma +14%
464,900 MXN
Bachelor's Degree +36%
633,100 MXN
Master's Degree +26%
795,700 MXN

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Mexico is around 166,000 to 498,000 MXN and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Marketing Communications Executive Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Mexico, a male marketing communications executive will earn an average of 559,000 MXN, while a female marketing communications executive will earn around 524,300 MXN.

This means that a male marketing communications executive earns approximately 7% more than a female marketing communications executive for performing the same job.

Average Salary by Gender Chart in Mexico

Male
559,000 MXN
Female -7%
524,300 MXN

Marketing Communications Executive Average Pay Raise in Mexico

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Marketing Communications Executive in Mexico is around 12% every 19 months.

The national average pay raise across all professions and industries in Mexico is around 8% every 18 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 12 ÷ 19 ) × 12  = 8%

What this means is that a Marketing Communications Executive in Mexico can expect to receive an average pay raise of around 8% every 12 months.

Annual Pay Raise by Industry in Mexico for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Mexico.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
4%
Energy
8%
Information Technology
3%
Healthcare
7%
Travel
2%
Construction
6%
Education
1%

Marketing Communications Executive Bonus and Incentive Rates in Mexico

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Marketing Communications Executive is a high bonus based job, with 80% of employees reporting at least one bonus in the last 12 months.

20% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 8%.

Received Bonus
80%
No Bonus
20%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Mexico earn approximately 8% more than private sector employees in the same role.

Public Sector
415,900 MXN
Private Sector -8%
384,200 MXN

Salaries for Jobs Similar to a Marketing Communications Executive

In the table below, we have salary information for jobs that are similar to a Marketing Communications Executive in Mexico.

Job Title Category Salary
Communications Associate Public Relations 200,000 MXN
Communications Project Manager Public Relations 493,000 MXN
Communications Specialist Public Relations 245,300 MXN
Director of Communications Public Relations 574,200 MXN
Government Relations Officer Public Relations 376,800 MXN
Head of Communications Public Relations 535,900 MXN
Head of Public Relations Public Relations 695,400 MXN
Investor Relations Officer Public Relations 437,300 MXN
Media Relations Specialist Public Relations 516,100 MXN
Meetings Coordinator Public Relations 174,000 MXN
Public Relations Executive Public Relations 510,300 MXN
Public Relations Manager Public Relations 606,400 MXN
Public Relations Officer Public Relations 233,900 MXN
Public Relations Practitioner Public Relations 301,300 MXN
Public Relations Specialist Public Relations 258,400 MXN
Relationship Management Officer Public Relations 187,300 MXN

Salary Comparison by City

If you want to compare salaries with different cities in Mexico, you can use the links below to explore the data for each specific city we have researched.

City Average Salary
Acapulco 681,500 MXN
Acuna 519,300 MXN
Aguascalientes 705,500 MXN
Boca del Rio 483,800 MXN
Buenavista 535,900 MXN
Campeche 524,700 MXN
Cancun 637,500 MXN
Celaya 606,400 MXN
Chalco 502,200 MXN
Chetumal 472,000 MXN
Chicoloapan 516,100 MXN
Chihuahua 672,600 MXN
Chilpancingo 519,300 MXN
Chimalhuacan 679,200 MXN
Cholula de Rivadabia 504,500 MXN
Ciudad Apodaca 605,700 MXN
Ciudad del Carmen 510,300 MXN
Ciudad Juarez 493,000 MXN
Ciudad Lopez Mateos 631,200 MXN
Ciudad Obregon 602,700 MXN
Ciudad Santa Catarina 538,600 MXN
Ciudad Valles 459,300 MXN
Ciudad Victoria 555,800 MXN
Coacalco 563,300 MXN
Coatzacoalcos 533,000 MXN
Colima 442,200 MXN
Cordoba 445,100 MXN
Cuautitlan Izcalli 603,400 MXN
Cuautla 451,000 MXN
Cuernavaca 575,100 MXN
Culiacan 665,300 MXN
Delicias 436,200 MXN
Durango 605,700 MXN
Ecatepec de Morelos 743,300 MXN
Ensenada 559,000 MXN
Fresnillo 437,300 MXN
General Escobedo 563,300 MXN
Gomez Palacio 543,200 MXN
Guadalajara 717,900 MXN
Guadalupe 675,100 MXN
Guaymas 440,200 MXN
Hermosillo 663,200 MXN
Hidalgo del Parral 424,900 MXN
Iguala 454,900 MXN
Irapuato 627,900 MXN
Ixtapaluca 592,600 MXN
Jiutepec 478,000 MXN
La Paz 543,200 MXN
Leon 688,900 MXN
Los Mochis 581,000 MXN
Los Reyes la Paz 535,800 MXN
Manzanillo 433,800 MXN
Matamoros 615,300 MXN
Mazatlan 595,300 MXN
Merida 643,400 MXN
Metepec 516,100 MXN
Mexicali 675,100 MXN
Mexico City 691,200 MXN
Minatitlan 431,300 MXN
Monclova 504,300 MXN
Monterrey 701,400 MXN
Morelia 646,600 MXN
Naucalpan 684,900 MXN
Navojoa 404,600 MXN
Nezahualcoyotl 659,400 MXN
Nogales 491,000 MXN
Nuevo Laredo 581,300 MXN
Oaxaca 562,600 MXN
Ojo de Agua 518,300 MXN
Orizaba 412,000 MXN
Pachuca 553,800 MXN
Piedras Negras 447,300 MXN
Playa del Carmen 454,900 MXN
Poza Rica 483,800 MXN
Puebla 699,700 MXN
Puerto Vallarta 514,300 MXN
Queretaro 618,800 MXN
Reynosa 650,800 MXN
Salamanca 483,400 MXN
Saltillo 643,800 MXN
San Cristobal de las Casas 485,200 MXN
San Juan del Rio 445,100 MXN
San Luis Potosi 663,200 MXN
San Luis Rio Colorado 492,400 MXN
San Nicolas de los Garza 639,100 MXN
San Pablo de las Salinas 510,000 MXN
San Pedro Garza Garcia 433,400 MXN
Soledad de Graciano Sanchez 547,800 MXN
Tampico 575,100 MXN
Tapachula 498,000 MXN
Tehuacan 553,400 MXN
Tepic 568,500 MXN
Tijuana 675,100 MXN
Tlalnepantla de Baz 632,400 MXN
Tlaquepaque 638,700 MXN
Toluca 612,500 MXN
Tonala 618,800 MXN
Torreon 659,200 MXN
Tuxtla Gutierrez 626,800 MXN
Uruapan 524,300 MXN
Veracruz 628,000 MXN
Villa Nicolas Romero 565,100 MXN
Villahermosa 600,000 MXN
Xalapa 639,900 MXN
Xico 562,600 MXN
Zacatecas 457,300 MXN
Zamora de Hidalgo 459,300 MXN
Zapopan 714,300 MXN

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