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Average Trend Forecaster Salary in United Kingdom for 2026

A trend forecaster in United Kingdom earns about 72,700 GBP a year. That's 4% roughly in line with the national average of 69,700 GBP.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in United Kingdom sit around 34,000 GBP a year, while the very top stretches to 116,400 GBP. Everything on this page is in British pound (GBP, symbol £), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in United Kingdom, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.

To turn a gross salary in United Kingdom into a take-home figure, use our United Kingdom salary after tax calculator, which works the latest tax brackets and contributions through the math for you.

How much does a trend forecaster make in United Kingdom?

Average salary
72,700 GBP
6,058 GBP per month
Lowest reported
34,000 GBP
2,833 GBP per month
Highest reported
116,400 GBP
9,700 GBP per month

A typical trend forecaster working in United Kingdom brings home around 6,058 GBP a month before tax. Entry-level pay starts near 34,000 GBP, and the top of the ladder reaches roughly 116,400 GBP for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior trend forecaster working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around. For a cross-country comparison, see the trend forecaster salary in Guernsey or Jersey, both of which pay in the same currency.

How trend forecaster pay ranges in United Kingdom

A good way to think about salary in United Kingdom is to look at the distribution rather than the headline average. Half of all trend forecasters in United Kingdom earn less than 79,800 GBP a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 49,100 GBP (the 25th percentile), and a quarter clear 105,800 GBP (the 75th percentile). The middle 50% of trend forecasters sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 34,000 GBP. The highest stretch to 116,400 GBP, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

34,000
Low
79,800
Median
116,400
High
49,100
25th
105,800
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in GBP

Trend forecaster pay by experience in United Kingdom

Years of experience is the single biggest lever on pay for a trend forecaster in United Kingdom, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical trend forecaster salary changes as you move through the career ladder.

  • 0-2 Years
    36,200 GBP
  • 2-5 Years
    +42% from previous
    51,300 GBP
  • 5-10 Years
    +43% from previous
    73,300 GBP
  • 10-15 Years
    +26% from previous
    92,400 GBP
  • 15-20 Years
    +9% from previous
    100,500 GBP
  • 20+ Years
    +8% from previous
    109,000 GBP

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 43%. That is the point at which a trend forecaster typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.

Trend forecaster pay by education in United Kingdom

Education sits alongside experience as one of the biggest factors driving trend forecaster pay in United Kingdom. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average trend forecaster salary in United Kingdom broken down by the highest level of education a worker has completed.

  • High School
    45,000 GBP
  • Certificate or Diploma
    +85% from previous
    83,300 GBP

Trend forecaster gender pay gap in United Kingdom

The gender pay gap is a stubborn feature of almost every labour market, and United Kingdom is no exception. Male trend forecasters in United Kingdom earn an average of 72,400 GBP a year, while female trend forecasters earn around 75,000 GBP. That works out to a 3% gap in favour of women, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Trend Forecaster gender pay gap

3%

Men earn this much less than women on average in United Kingdom.

Women 75,000 GBP
Men 72,400 GBP

Pay raises for a trend forecaster in United Kingdom

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in United Kingdom sees a raise of about 11% every 16 months, which works out to roughly 8% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in United Kingdom, the national average raise is around 9% every 15 months.

By industry

Industries with the highest pay raises in United Kingdom:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Trend forecaster bonus rates in United Kingdom

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

61%

61% of trend forecasters in United Kingdom reported a bonus of some kind in the past twelve months. That makes a trend forecaster a moderate-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 2% to 7% of base salary. The remaining 39% of trend forecasters reported no bonus at all over the same period.

Which careers pay bonuses in United Kingdom

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Trend forecaster: public vs private sector pay

Public-sector pay in United Kingdom is about 7% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

6%

Public-sector workers earn this much more than private-sector workers in United Kingdom on average.

Public sector 72,700 GBP
Private sector 68,200 GBP

Trend forecaster salary by city and region in United Kingdom

Trend forecaster pay is not even across United Kingdom. The chart below shows the highest-paying cities and regions in the dataset, followed by the full location table.

  • England
  • Scotland
  • Somerset
  • Manchester
  • London
  • Sheffield
  • Cardiff
  • Liverpool
  • Leeds
  • Glasgow
LocationTypeAverageMedianRange
EnglandRegion139,100 GBP150,100 GBP64,300-218,100 GBP
ScotlandRegion103,600 GBP108,200 GBP47,800-164,100 GBP
SomersetCity81,600 GBP89,800 GBP36,400-128,400 GBP
ManchesterCity81,200 GBP86,800 GBP35,000-127,700 GBP
LondonCity81,000 GBP86,800 GBP35,600-130,500 GBP
SheffieldCity80,500 GBP86,800 GBP39,500-128,400 GBP
CardiffCity79,600 GBP83,800 GBP35,300-125,400 GBP
LiverpoolCity79,600 GBP83,900 GBP36,800-127,700 GBP
LeedsCity79,600 GBP83,900 GBP36,800-127,700 GBP
GlasgowCity78,200 GBP83,800 GBP35,300-125,400 GBP
LeicesterCity78,200 GBP83,800 GBP37,200-123,000 GBP
PlymouthCity77,400 GBP81,600 GBP35,300-119,700 GBP
BelfastCity76,000 GBP81,000 GBP33,000-118,900 GBP
NottinghamCity75,800 GBP84,900 GBP36,600-124,500 GBP
EdinburghCity75,400 GBP81,600 GBP35,300-119,700 GBP
BirminghamCity75,100 GBP82,200 GBP34,300-123,000 GBP
NewcastleCity74,700 GBP83,700 GBP33,800-121,800 GBP
PeterboroughCity74,500 GBP78,700 GBP33,500-114,300 GBP
BristolCity74,300 GBP80,500 GBP34,400-121,800 GBP
SouthamptonCity74,300 GBP83,300 GBP34,700-121,800 GBP
BradfordCity74,100 GBP80,200 GBP35,500-114,300 GBP
CoventryCity73,800 GBP79,800 GBP35,300-117,100 GBP
SwanseaCity73,800 GBP79,800 GBP35,300-117,100 GBP
Kingston upon HullCity73,800 GBP81,000 GBP35,100-118,900 GBP
PortsmouthCity73,700 GBP80,400 GBP34,000-118,900 GBP
PooleCity72,800 GBP76,900 GBP32,200-114,900 GBP
DerbyCity72,700 GBP79,800 GBP34,000-116,400 GBP
BrightonCity71,800 GBP78,200 GBP33,600-114,600 GBP
WolverhamptonCity71,000 GBP74,900 GBP34,100-112,700 GBP
OxfordCity70,500 GBP78,900 GBP32,600-116,400 GBP
ArmaghCity70,000 GBP74,700 GBP30,700-112,700 GBP
YorkCity69,800 GBP73,800 GBP30,200-108,200 GBP
NewportCity69,200 GBP75,100 GBP32,300-114,600 GBP
LincolnCity68,800 GBP75,500 GBP31,400-108,200 GBP
WalesRegion68,400 GBP74,100 GBP30,200-108,200 GBP
NorwichCity68,200 GBP77,000 GBP31,700-111,700 GBP
AberdeenCity68,200 GBP77,000 GBP31,700-111,700 GBP
DerryCity67,500 GBP72,700 GBP30,300-107,700 GBP
TruroCity66,700 GBP70,700 GBP29,600-105,800 GBP
NewryCity66,200 GBP74,000 GBP32,900-109,000 GBP
DundeeCity66,100 GBP71,700 GBP30,200-109,000 GBP
Northern IrelandRegion66,100 GBP70,600 GBP31,400-107,300 GBP
AbingdonCity65,800 GBP71,600 GBP29,600-105,800 GBP
GloucesterCity65,800 GBP72,700 GBP30,000-107,700 GBP
SalisburyCity65,800 GBP72,700 GBP30,000-107,700 GBP
ExeterCity65,700 GBP72,000 GBP29,400-107,700 GBP
ChesterCity65,500 GBP68,500 GBP30,800-103,600 GBP
CambridgeCity65,100 GBP69,400 GBP28,900-105,200 GBP
StirlingCity65,100 GBP69,400 GBP28,900-105,200 GBP
RiponCity64,900 GBP68,200 GBP29,200-102,700 GBP
DurhamCity64,500 GBP68,400 GBP30,800-103,600 GBP
HartlepoolCity64,400 GBP69,200 GBP30,800-105,800 GBP
LisburnCity64,200 GBP69,700 GBP29,100-105,200 GBP
WakefieldCity63,900 GBP66,200 GBP28,900-101,100 GBP
InvernessCity63,700 GBP66,200 GBP29,300-100,100 GBP
St DavidsCity61,700 GBP65,800 GBP29,600-97,600 GBP
BangorCity61,400 GBP69,400 GBP27,700-99,700 GBP
CanterburyCity60,800 GBP66,100 GBP27,200-99,600 GBP
WinchesterCity60,800 GBP65,900 GBP27,200-99,600 GBP
KirkwallCity60,700 GBP64,200 GBP26,500-94,800 GBP
WellsCity60,500 GBP64,300 GBP26,900-94,800 GBP
StromnessCity60,000 GBP63,500 GBP27,400-95,500 GBP
StrontianCity58,700 GBP64,600 GBP25,800-96,000 GBP

Trend Forecaster in United Kingdom: FAQs

  • How much does a trend forecaster make per month in United Kingdom?

    A trend forecaster in United Kingdom earns about 6,058 GBP a month before tax, based on an annual average of 72,700 GBP.

  • What's the salary range for a trend forecaster in United Kingdom?

    Entry-level trend forecasters in United Kingdom start near 34,000 GBP. Top-end pay reaches around 116,400 GBP. The middle 50% of earners sit between 49,100 and 105,800 GBP.

  • Is the median trend forecaster salary in United Kingdom higher or lower than the average?

    The median is 79,800 GBP, higher than the average of 72,700 GBP. Half of trend forecasters in United Kingdom earn below the median, half earn above it.

  • What's the gender pay gap for trend forecasters in United Kingdom?

    Men working as a trend forecaster in United Kingdom earn around 3% less than women on average (72,400 vs 75,000 GBP a year).

  • Do trend forecasters in United Kingdom get bonuses?

    About 61% of trend forecasters in United Kingdom reported a bonus in the past 12 months. Reported bonuses ranged from 2% to 7% of base salary.

  • Do trend forecasters earn more in the public or private sector in United Kingdom?

    In United Kingdom, the public sector pays a trend forecaster about 7% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do trend forecasters in United Kingdom get a pay raise?

    A trend forecaster in United Kingdom sees a raise of around 11% every 16 months, equivalent to roughly 8% a year.