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Average Store Planner Salary in Mexico for 2026

A store planner in Mexico earns about 243,000 MXN a year. That's 39% below the national average of 398,300 MXN.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Mexico sit around 119,900 MXN a year, while the very top stretches to 377,200 MXN. Everything on this page is in Mexican peso (MXN, symbol $), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Mexico, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a store planner make in Mexico?

Average salary
243,000 MXN
20,250 MXN per month
Lowest reported
119,900 MXN
9,991 MXN per month
Highest reported
377,200 MXN
31,433 MXN per month

A typical store planner working in Mexico brings home around 20,250 MXN a month before tax. Entry-level pay starts near 119,900 MXN, and the top of the ladder reaches roughly 377,200 MXN for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior store planner working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How store planner pay ranges in Mexico

A good way to think about salary in Mexico is to look at the distribution rather than the headline average. Half of all store planners in Mexico earn less than 243,000 MXN a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 163,800 MXN (the 25th percentile), and a quarter clear 312,400 MXN (the 75th percentile). The middle 50% of store planners sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 119,900 MXN. The highest stretch to 377,200 MXN, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

119,900
Low
243,000
Median
377,200
High
163,800
25th
312,400
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in MXN

Store planner pay by experience in Mexico

Years of experience is the single biggest lever on pay for a store planner in Mexico, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical store planner salary changes as you move through the career ladder.

  • 0-2 Years
    148,300 MXN
  • 2-5 Years
    +29% from previous
    191,600 MXN
  • 5-10 Years
    +34% from previous
    257,700 MXN
  • 10-15 Years
    +20% from previous
    309,800 MXN
  • 15-20 Years
    +7% from previous
    332,500 MXN
  • 20+ Years
    +7% from previous
    357,300 MXN

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 34%. That is the point at which a store planner typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Store planner pay by education in Mexico

Education sits alongside experience as one of the biggest factors driving store planner pay in Mexico. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average store planner salary in Mexico broken down by the highest level of education a worker has completed.

  • High School
    183,700 MXN
  • Certificate or Diploma
    +14% from previous
    208,600 MXN
  • Bachelor's Degree
    +35% from previous
    282,300 MXN
  • Master's Degree
    +27% from previous
    357,300 MXN

Store planner gender pay gap in Mexico

The gender pay gap is a stubborn feature of almost every labour market, and Mexico is no exception. Male store planners in Mexico earn an average of 251,500 MXN a year, while female store planners earn around 233,900 MXN. That works out to a 8% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Store Planner gender pay gap

7%

Men earn this much more than women on average in Mexico.

Men 251,500 MXN
Women 233,900 MXN

Pay raises for a store planner in Mexico

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Mexico sees a raise of about 12% every 16 months, which works out to roughly 9% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Mexico, the national average raise is around 8% every 18 months.

By industry

Industries with the highest pay raises in Mexico:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
    2%
  • Construction
  • Education
    1%

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Store planner bonus rates in Mexico

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

28%

28% of store planners in Mexico reported a bonus of some kind in the past twelve months. That makes a store planner a low-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 0% to 3% of base salary. The remaining 72% of store planners reported no bonus at all over the same period.

Which careers pay bonuses in Mexico

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Store planner: public vs private sector pay

Public-sector pay in Mexico is about 8% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

8%

Public-sector workers earn this much more than private-sector workers in Mexico on average.

Public sector 415,900 MXN
Private sector 384,200 MXN

Store planner salary by city in Mexico

Store planner pay is not even across Mexico. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Mexico City
  • Tijuana
  • Ecatepec de Morelos
  • Nezahualcoyotl
  • Zapopan
  • Guadalajara
  • Naucalpan
  • Culiacan
  • Monterrey
  • Mexicali
LocationTypeAverageMedianRange
Mexico CityCity325,800 MXN325,800 MXN161,300-502,200 MXN
TijuanaCity319,600 MXN294,300 MXN172,400-483,800 MXN
Ecatepec de MorelosCity315,900 MXN308,300 MXN159,500-487,600 MXN
NezahualcoyotlCity315,900 MXN322,600 MXN154,700-493,000 MXN
ZapopanCity311,700 MXN311,700 MXN157,600-483,400 MXN
GuadalajaraCity307,400 MXN294,300 MXN159,400-467,700 MXN
NaucalpanCity301,800 MXN294,300 MXN152,000-460,500 MXN
CuliacanCity301,700 MXN277,400 MXN161,600-457,300 MXN
MonterreyCity301,600 MXN320,500 MXN143,200-478,000 MXN
MexicaliCity301,300 MXN308,900 MXN148,300-471,700 MXN
LeonCity299,500 MXN308,300 MXN143,200-467,100 MXN
GuadalupeCity299,500 MXN275,200 MXN159,500-451,000 MXN
PueblaCity297,000 MXN281,500 MXN159,100-455,400 MXN
HermosilloCity296,000 MXN296,000 MXN150,000-460,500 MXN
San Luis PotosiCity294,700 MXN315,900 MXN136,100-466,900 MXN
MoreliaCity294,700 MXN273,000 MXN154,700-444,300 MXN
ChihuahuaCity294,300 MXN282,300 MXN152,300-450,300 MXN
TlaquepaqueCity292,000 MXN301,700 MXN138,800-457,300 MXN
CancunCity292,000 MXN299,500 MXN143,200-454,900 MXN
Tuxtla GutierrezCity288,700 MXN277,400 MXN152,100-445,100 MXN
SaltilloCity288,700 MXN282,500 MXN148,300-447,300 MXN
TolucaCity283,700 MXN301,700 MXN136,100-453,200 MXN
QueretaroCity283,400 MXN301,700 MXN128,500-448,500 MXN
Tlalnepantla de BazCity283,400 MXN297,000 MXN130,400-444,300 MXN
AguascalientesCity282,500 MXN294,700 MXN137,400-444,300 MXN
DurangoCity282,500 MXN296,000 MXN137,400-447,300 MXN
ChimalhuacanCity282,300 MXN282,300 MXN142,300-436,200 MXN
MeridaCity282,300 MXN265,000 MXN151,800-431,100 MXN
Cuautitlan IzcalliCity281,500 MXN263,900 MXN150,000-428,400 MXN
AcapulcoCity277,400 MXN267,100 MXN146,200-425,100 MXN
XalapaCity275,800 MXN265,000 MXN142,300-420,800 MXN
TorreonCity273,300 MXN290,800 MXN129,000-430,000 MXN
IrapuatoCity273,000 MXN288,700 MXN129,000-431,300 MXN
ReynosaCity272,800 MXN266,000 MXN139,100-419,400 MXN
San Nicolas de los GarzaCity271,300 MXN247,800 MXN146,200-407,100 MXN
VeracruzCity268,900 MXN275,200 MXN130,400-417,100 MXN
CelayaCity267,100 MXN263,100 MXN137,400-414,000 MXN
Ciudad Lopez MateosCity267,100 MXN290,800 MXN125,100-425,100 MXN
TonalaCity266,000 MXN249,600 MXN142,300-404,600 MXN
MatamorosCity263,900 MXN263,900 MXN130,400-409,000 MXN
IxtapalucaCity263,900 MXN283,700 MXN119,900-421,400 MXN
VillahermosaCity263,100 MXN275,200 MXN127,700-414,000 MXN
Ciudad ApodacaCity261,300 MXN254,700 MXN130,400-399,900 MXN
Villa Nicolas RomeroCity257,700 MXN239,000 MXN138,200-388,100 MXN
MazatlanCity257,700 MXN239,000 MXN138,200-388,100 MXN
TampicoCity254,700 MXN245,300 MXN130,400-388,100 MXN
EnsenadaCity254,700 MXN251,500 MXN128,500-390,000 MXN
CuernavacaCity253,400 MXN258,400 MXN125,100-394,800 MXN
Nuevo LaredoCity253,400 MXN273,300 MXN114,000-399,900 MXN
General EscobedoCity253,400 MXN232,900 MXN136,200-381,800 MXN
CoacalcoCity252,300 MXN268,900 MXN119,020-397,900 MXN
TepicCity252,300 MXN239,000 MXN136,100-384,500 MXN
PachucaCity251,500 MXN251,500 MXN124,400-386,400 MXN
Gomez PalacioCity251,500 MXN271,300 MXN115,380-398,300 MXN
Ciudad VictoriaCity251,500 MXN259,100 MXN119,860-390,000 MXN
XicoCity247,800 MXN247,800 MXN125,100-384,500 MXN
Los Reyes la PazCity247,800 MXN247,800 MXN124,400-384,500 MXN
Ciudad Santa CatarinaCity246,200 MXN237,400 MXN125,700-376,800 MXN
Ciudad ObregonCity246,200 MXN249,600 MXN119,700-384,200 MXN
Los MochisCity245,300 MXN239,000 MXN124,400-378,300 MXN
UruapanCity240,500 MXN258,400 MXN115,560-384,200 MXN
MonclovaCity239,000 MXN217,900 MXN129,000-359,900 MXN
AcunaCity239,000 MXN227,600 MXN125,100-365,400 MXN
La PazCity233,900 MXN233,900 MXN119,500-363,000 MXN
TehuacanCity232,900 MXN239,300 MXN111,920-365,400 MXN
OaxacaCity232,400 MXN217,900 MXN125,100-353,600 MXN
Soledad de Graciano SanchezCity232,400 MXN221,500 MXN119,900-354,000 MXN
NogalesCity232,400 MXN239,000 MXN115,260-365,400 MXN
ChilpancingoCity228,500 MXN208,600 MXN123,400-341,400 MXN
Ojo de AguaCity228,500 MXN239,300 MXN106,600-359,900 MXN
BuenavistaCity228,000 MXN246,500 MXN103,580-363,000 MXN
San Pablo de las SalinasCity225,700 MXN228,000 MXN109,460-352,000 MXN
ChicoloapanCity225,700 MXN209,500 MXN118,200-340,400 MXN
Ciudad del CarmenCity225,300 MXN233,600 MXN109,000-351,200 MXN
MetepecCity225,300 MXN243,000 MXN104,500-359,900 MXN
Puerto VallartaCity222,300 MXN217,900 MXN112,600-341,400 MXN
CampecheCity222,300 MXN208,600 MXN119,320-339,100 MXN
ChalcoCity221,500 MXN214,000 MXN115,260-341,400 MXN
CoatzacoalcosCity221,500 MXN227,600 MXN111,240-349,300 MXN
San Cristobal de las CasasCity217,900 MXN200,000 MXN119,320-327,300 MXN
Cholula de RivadabiaCity216,800 MXN231,000 MXN102,380-341,400 MXN
SalamancaCity215,100 MXN204,700 MXN115,260-327,800 MXN
ChetumalCity214,000 MXN221,500 MXN103,140-335,800 MXN
TapachulaCity212,500 MXN222,300 MXN103,900-335,800 MXN
JiutepecCity210,500 MXN210,500 MXN106,500-327,300 MXN
Ciudad JuarezCity210,500 MXN228,000 MXN98,000-340,000 MXN
Poza RicaCity209,700 MXN201,100 MXN108,300-320,500 MXN
San Juan del RioCity207,800 MXN217,900 MXN98,140-325,600 MXN
ManzanilloCity205,700 MXN200,000 MXN103,260-315,700 MXN
ColimaCity204,700 MXN192,000 MXN107,320-309,800 MXN
CordobaCity201,100 MXN207,800 MXN97,300-313,700 MXN
Piedras NegrasCity201,100 MXN216,800 MXN91,520-317,700 MXN
San Luis Rio ColoradoCity200,000 MXN210,500 MXN93,220-315,900 MXN
CuautlaCity200,000 MXN195,200 MXN102,720-309,800 MXN
Boca del RioCity197,600 MXN197,600 MXN98,120-308,300 MXN
Playa del CarmenCity197,600 MXN201,100 MXN97,760-309,800 MXN
Ciudad VallesCity194,600 MXN197,600 MXN96,540-301,600 MXN
IgualaCity194,600 MXN187,300 MXN102,380-299,500 MXN
NavojoaCity192,600 MXN207,700 MXN87,760-307,400 MXN
OrizabaCity192,600 MXN197,600 MXN90,620-301,300 MXN
GuaymasCity192,000 MXN201,100 MXN91,320-301,300 MXN
ZacatecasCity192,000 MXN174,000 MXN101,980-286,400 MXN
Zamora de HidalgoCity190,500 MXN187,500 MXN97,760-294,700 MXN
DeliciasCity187,300 MXN172,400 MXN103,200-282,300 MXN
FresnilloCity185,100 MXN185,100 MXN93,100-288,100 MXN
MinatitlanCity185,100 MXN172,200 MXN99,080-283,400 MXN
Hidalgo del ParralCity183,700 MXN192,000 MXN89,800-286,400 MXN
San Pedro Garza GarciaCity181,600 MXN196,800 MXN82,720-290,800 MXN


Store Planner in Mexico: FAQs

  • How much does a store planner make per month in Mexico?

    A store planner in Mexico earns about 20,250 MXN a month before tax, based on an annual average of 243,000 MXN.

  • What's the salary range for a store planner in Mexico?

    Entry-level store planners in Mexico start near 119,900 MXN. Top-end pay reaches around 377,200 MXN. The middle 50% of earners sit between 163,800 and 312,400 MXN.

  • Is the median store planner salary in Mexico higher or lower than the average?

    The median is 243,000 MXN, higher than the average of 243,000 MXN. Half of store planners in Mexico earn below the median, half earn above it.

  • What's the gender pay gap for store planners in Mexico?

    Men working as a store planner in Mexico earn around 8% more than women on average (251,500 vs 233,900 MXN a year).

  • Do store planners in Mexico get bonuses?

    About 28% of store planners in Mexico reported a bonus in the past 12 months. Reported bonuses ranged from 0% to 3% of base salary.

  • Do store planners earn more in the public or private sector in Mexico?

    In Mexico, the public sector pays a store planner about 8% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do store planners in Mexico get a pay raise?

    A store planner in Mexico sees a raise of around 12% every 16 months, equivalent to roughly 9% a year.