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Average Marketing Communications Manager Salary in Brazil for 2026

A marketing communications manager in Brazil earns about 124,400 BRL a year. That's 23% above the national average of 101,120 BRL.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Brazil sit around 56,460 BRL a year, while the very top stretches to 197,600 BRL. Everything on this page is in Brazilian real (BRL, symbol R$), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Brazil, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a marketing communications manager make in Brazil?

Average salary
124,400 BRL
10,366 BRL per month
Lowest reported
56,460 BRL
4,705 BRL per month
Highest reported
197,600 BRL
16,466 BRL per month

A typical marketing communications manager working in Brazil brings home around 10,366 BRL a month before tax. Entry-level pay starts near 56,460 BRL, and the top of the ladder reaches roughly 197,600 BRL for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior marketing communications manager working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How marketing communications manager pay ranges in Brazil

A good way to think about salary in Brazil is to look at the distribution rather than the headline average. Half of all marketing communications managers in Brazil earn less than 136,100 BRL a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 87,000 BRL (the 25th percentile), and a quarter clear 180,500 BRL (the 75th percentile). The middle 50% of marketing communications managers sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 56,460 BRL. The highest stretch to 197,600 BRL, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

56,460
Low
136,100
Median
197,600
High
87,000
25th
180,500
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in BRL

Marketing communications manager pay by experience in Brazil

Years of experience is the single biggest lever on pay for a marketing communications manager in Brazil, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical marketing communications manager salary changes as you move through the career ladder.

  • 0-2 Years
    65,760 BRL
  • 2-5 Years
    +30% from previous
    85,700 BRL
  • 5-10 Years
    +51% from previous
    129,000 BRL
  • 10-15 Years
    +23% from previous
    158,700 BRL
  • 15-20 Years
    +9% from previous
    172,200 BRL
  • 20+ Years
    +7% from previous
    185,100 BRL

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 51%. That is the point at which a marketing communications manager typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Marketing communications manager pay by education in Brazil

Education sits alongside experience as one of the biggest factors driving marketing communications manager pay in Brazil. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average marketing communications manager salary in Brazil broken down by the highest level of education a worker has completed.

  • Certificate or Diploma
    75,280 BRL
  • Bachelor's Degree
    +54% from previous
    115,740 BRL
  • Master's Degree
    +70% from previous
    196,800 BRL

Marketing communications manager gender pay gap in Brazil

The gender pay gap is a stubborn feature of almost every labour market, and Brazil is no exception. Male marketing communications managers in Brazil earn an average of 136,100 BRL a year, while female marketing communications managers earn around 116,180 BRL. That works out to a 17% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Marketing Communications Manager gender pay gap

15%

Men earn this much more than women on average in Brazil.

Men 136,100 BRL
Women 116,180 BRL

Pay raises for a marketing communications manager in Brazil

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Brazil sees a raise of about 13% every 16 months, which works out to roughly 10% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Brazil, the national average raise is around 9% every 16 months.

By industry

Industries with the highest pay raises in Brazil:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Marketing communications manager bonus rates in Brazil

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

85%

85% of marketing communications managers in Brazil reported a bonus of some kind in the past twelve months. That makes a marketing communications manager a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 5% to 9% of base salary. The remaining 15% of marketing communications managers reported no bonus at all over the same period.

Which careers pay bonuses in Brazil

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Marketing communications manager: public vs private sector pay

Public-sector pay in Brazil is about 7% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

7%

Public-sector workers earn this much more than private-sector workers in Brazil on average.

Public sector 106,500 BRL
Private sector 99,460 BRL

Marketing communications manager salary by city in Brazil

Marketing communications manager pay is not even across Brazil. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Belo Horizonte
  • Rio de Janeiro
  • Brasilia
  • Salvador
  • Sao Paulo
  • Curitiba
  • Recife
  • Goiania
  • Fortaleza
  • Manaus
LocationTypeAverageMedianRange
Belo HorizonteCity139,100 BRL138,800 BRL67,360-214,000 BRL
Rio de JaneiroCity138,200 BRL151,800 BRL64,720-218,900 BRL
BrasiliaCity137,400 BRL148,300 BRL64,040-216,800 BRL
SalvadorCity136,200 BRL148,300 BRL63,700-215,100 BRL
Sao PauloCity136,200 BRL128,500 BRL69,040-207,700 BRL
CuritibaCity136,100 BRL137,400 BRL66,480-209,700 BRL
RecifeCity134,600 BRL137,400 BRL64,200-208,600 BRL
GoianiaCity128,500 BRL134,600 BRL64,720-204,700 BRL
FortalezaCity128,500 BRL124,400 BRL65,920-197,600 BRL
ManausCity127,700 BRL119,900 BRL64,920-191,600 BRL
BelemCity125,700 BRL137,400 BRL58,860-201,100 BRL
MaceioCity125,100 BRL127,700 BRL60,020-191,600 BRL
TeresinaCity124,400 BRL119,700 BRL65,760-192,600 BRL
Sao LuisCity119,900 BRL128,900 BRL54,500-191,600 BRL
Porto AlegreCity119,900 BRL116,380 BRL64,040-187,500 BRL
CampinasCity118,520 BRL115,520 BRL60,460-183,600 BRL
Joao PessoaCity117,520 BRL124,400 BRL51,900-185,100 BRL
CuiabaCity117,440 BRL120,040 BRL59,380-183,600 BRL
LondrinaCity116,960 BRL115,940 BRL58,440-180,500 BRL
AracajuCity113,840 BRL125,100 BRL53,860-181,600 BRL
NatalCity113,560 BRL111,900 BRL61,460-176,800 BRL
MaringaCity113,420 BRL111,460 BRL58,280-172,200 BRL
SantosCity112,760 BRL116,540 BRL56,140-176,800 BRL
Petrolina and JuazeiroCity112,560 BRL107,320 BRL59,000-172,200 BRL
MacapaCity112,180 BRL115,260 BRL54,500-175,900 BRL
Vale do AcoCity107,860 BRL119,320 BRL49,560-172,400 BRL
VitoriaCity106,360 BRL114,000 BRL49,820-172,200 BRL


Marketing Communications Manager in Brazil: FAQs

  • How much does a marketing communications manager make per month in Brazil?

    A marketing communications manager in Brazil earns about 10,366 BRL a month before tax, based on an annual average of 124,400 BRL.

  • What's the salary range for a marketing communications manager in Brazil?

    Entry-level marketing communications managers in Brazil start near 56,460 BRL. Top-end pay reaches around 197,600 BRL. The middle 50% of earners sit between 87,000 and 180,500 BRL.

  • Is the median marketing communications manager salary in Brazil higher or lower than the average?

    The median is 136,100 BRL, higher than the average of 124,400 BRL. Half of marketing communications managers in Brazil earn below the median, half earn above it.

  • What's the gender pay gap for marketing communications managers in Brazil?

    Men working as a marketing communications manager in Brazil earn around 17% more than women on average (136,100 vs 116,180 BRL a year).

  • Do marketing communications managers in Brazil get bonuses?

    About 85% of marketing communications managers in Brazil reported a bonus in the past 12 months. Reported bonuses ranged from 5% to 9% of base salary.

  • Do marketing communications managers earn more in the public or private sector in Brazil?

    In Brazil, the public sector pays a marketing communications manager about 7% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do marketing communications managers in Brazil get a pay raise?

    A marketing communications manager in Brazil sees a raise of around 13% every 16 months, equivalent to roughly 10% a year.