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Average Market Research Analyst Salary in Romania for 2026

A market research analyst in Romania earns about 124,400 RON a year. That's 16% above the national average of 106,960 RON.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Romania sit around 60,920 RON a year, while the very top stretches to 196,800 RON. Everything on this page is in Romanian leu (RON, symbol lei), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Romania, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a market research analyst make in Romania?

Average salary
124,400 RON
10,366 RON per month
Lowest reported
60,920 RON
5,076 RON per month
Highest reported
196,800 RON
16,400 RON per month

A typical market research analyst working in Romania brings home around 10,366 RON a month before tax. Entry-level pay starts near 60,920 RON, and the top of the ladder reaches roughly 196,800 RON for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior market research analyst working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How market research analyst pay ranges in Romania

A good way to think about salary in Romania is to look at the distribution rather than the headline average. Half of all market research analysts in Romania earn less than 125,700 RON a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 86,460 RON (the 25th percentile), and a quarter clear 163,800 RON (the 75th percentile). The middle 50% of market research analysts sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 60,920 RON. The highest stretch to 196,800 RON, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

60,920
Low
125,700
Median
196,800
High
86,460
25th
163,800
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in RON

Market research analyst pay by experience in Romania

Years of experience is the single biggest lever on pay for a market research analyst in Romania, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical market research analyst salary changes as you move through the career ladder.

  • 0-2 Years
    72,700 RON
  • 2-5 Years
    +26% from previous
    91,660 RON
  • 5-10 Years
    +41% from previous
    129,000 RON
  • 10-15 Years
    +24% from previous
    159,400 RON
  • 15-20 Years
    +8% from previous
    172,200 RON
  • 20+ Years
    +7% from previous
    183,600 RON

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 41%. That is the point at which a market research analyst typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Market research analyst pay by education in Romania

Education sits alongside experience as one of the biggest factors driving market research analyst pay in Romania. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average market research analyst salary in Romania broken down by the highest level of education a worker has completed.

  • Certificate or Diploma
    91,660 RON
  • Bachelor's Degree
    +39% from previous
    127,700 RON
  • Master's Degree
    +51% from previous
    192,600 RON

Market research analyst gender pay gap in Romania

The gender pay gap is a stubborn feature of almost every labour market, and Romania is no exception. Male market research analysts in Romania earn an average of 129,000 RON a year, while female market research analysts earn around 119,700 RON. That works out to a 8% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Market Research Analyst gender pay gap

7%

Men earn this much more than women on average in Romania.

Men 129,000 RON
Women 119,700 RON

Pay raises for a market research analyst in Romania

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Romania sees a raise of about 12% every 18 months, which works out to roughly 8% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Romania, the national average raise is around 8% every 18 months.

By industry

Industries with the highest pay raises in Romania:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
    1%
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Market research analyst bonus rates in Romania

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

79%

79% of market research analysts in Romania reported a bonus of some kind in the past twelve months. That makes a market research analyst a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 5% to 9% of base salary. The remaining 21% of market research analysts reported no bonus at all over the same period.

Which careers pay bonuses in Romania

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Market research analyst: public vs private sector pay

Public-sector pay in Romania is about 7% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

6%

Public-sector workers earn this much more than private-sector workers in Romania on average.

Public sector 112,660 RON
Private sector 105,620 RON

Market research analyst salary by city in Romania

Market research analyst pay is not even across Romania. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Bucharest
  • Sibiu
  • Cluj-Napoca
  • Timisoara
  • Brasov
LocationTypeAverageMedianRange
BucharestCity136,100 RON128,500 RON69,180-207,800 RON
SibiuCity125,700 RON128,900 RON64,040-197,600 RON
Cluj-NapocaCity116,740 RON119,900 RON59,480-185,100 RON
TimisoaraCity113,700 RON108,340 RON59,940-174,000 RON
BrasovCity109,520 RON116,780 RON49,020-174,000 RON


Market Research Analyst in Romania: FAQs

  • How much does a market research analyst make per month in Romania?

    A market research analyst in Romania earns about 10,366 RON a month before tax, based on an annual average of 124,400 RON.

  • What's the salary range for a market research analyst in Romania?

    Entry-level market research analysts in Romania start near 60,920 RON. Top-end pay reaches around 196,800 RON. The middle 50% of earners sit between 86,460 and 163,800 RON.

  • Is the median market research analyst salary in Romania higher or lower than the average?

    The median is 125,700 RON, higher than the average of 124,400 RON. Half of market research analysts in Romania earn below the median, half earn above it.

  • What's the gender pay gap for market research analysts in Romania?

    Men working as a market research analyst in Romania earn around 8% more than women on average (129,000 vs 119,700 RON a year).

  • Do market research analysts in Romania get bonuses?

    About 79% of market research analysts in Romania reported a bonus in the past 12 months. Reported bonuses ranged from 5% to 9% of base salary.

  • Do market research analysts earn more in the public or private sector in Romania?

    In Romania, the public sector pays a market research analyst about 7% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do market research analysts in Romania get a pay raise?

    A market research analyst in Romania sees a raise of around 12% every 18 months, equivalent to roughly 8% a year.