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Average Market Development Executive Salary in Portugal for 2026

A market development executive in Portugal earns about 42,960 EUR a year. That's 31% above the national average of 32,900 EUR.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Portugal sit around 20,940 EUR a year, while the very top stretches to 72,360 EUR. Everything on this page is in Euro (EUR, symbol €), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Portugal, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a market development executive make in Portugal?

Average salary
42,960 EUR
3,580 EUR per month
Lowest reported
20,940 EUR
1,745 EUR per month
Highest reported
72,360 EUR
6,030 EUR per month

A typical market development executive working in Portugal brings home around 3,580 EUR a month before tax. Entry-level pay starts near 20,940 EUR, and the top of the ladder reaches roughly 72,360 EUR for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior market development executive working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around. For a cross-country comparison, see the market development executive salary in Belgium or Netherlands, both of which pay in the same currency.


How market development executive pay ranges in Portugal

A good way to think about salary in Portugal is to look at the distribution rather than the headline average. Half of all market development executives in Portugal earn less than 49,360 EUR a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 31,380 EUR (the 25th percentile), and a quarter clear 62,860 EUR (the 75th percentile). The middle 50% of market development executives sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 20,940 EUR. The highest stretch to 72,360 EUR, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

20,940
Low
49,360
Median
72,360
High
31,380
25th
62,860
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in EUR

Market development executive pay by experience in Portugal

Years of experience is the single biggest lever on pay for a market development executive in Portugal, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical market development executive salary changes as you move through the career ladder.

  • 0-2 Years
    23,500 EUR
  • 2-5 Years
    +26% from previous
    29,600 EUR
  • 5-10 Years
    +52% from previous
    45,000 EUR
  • 10-15 Years
    +24% from previous
    55,580 EUR
  • 15-20 Years
    +10% from previous
    60,920 EUR
  • 20+ Years
    +12% from previous
    68,060 EUR

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 52%. That is the point at which a market development executive typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Market development executive pay by education in Portugal

Education sits alongside experience as one of the biggest factors driving market development executive pay in Portugal. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average market development executive salary in Portugal broken down by the highest level of education a worker has completed.

  • Certificate or Diploma
    25,440 EUR
  • Bachelor's Degree
    +71% from previous
    43,480 EUR
  • Master's Degree
    +65% from previous
    71,700 EUR

Market development executive gender pay gap in Portugal

The gender pay gap is a stubborn feature of almost every labour market, and Portugal is no exception. Male market development executives in Portugal earn an average of 47,180 EUR a year, while female market development executives earn around 44,140 EUR. That works out to a 7% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Market Development Executive gender pay gap

6%

Men earn this much more than women on average in Portugal.

Men 47,180 EUR
Women 44,140 EUR

Pay raises for a market development executive in Portugal

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Portugal sees a raise of about 13% every 16 months, which works out to roughly 10% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Portugal, the national average raise is around 9% every 16 months.

By industry

Industries with the highest pay raises in Portugal:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Market development executive bonus rates in Portugal

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

85%

85% of market development executives in Portugal reported a bonus of some kind in the past twelve months. That makes a market development executive a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 5% to 9% of base salary. The remaining 15% of market development executives reported no bonus at all over the same period.

Which careers pay bonuses in Portugal

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Market development executive: public vs private sector pay

Public-sector pay in Portugal is about 5% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

4%

Public-sector workers earn this much more than private-sector workers in Portugal on average.

Public sector 34,480 EUR
Private sector 32,960 EUR

Market development executive salary by city in Portugal

Market development executive pay is not even across Portugal. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Lisbon
  • Porto
  • Funchal
LocationTypeAverageMedianRange
LisbonCity47,400 EUR50,580 EUR24,820-75,500 EUR
PortoCity45,580 EUR51,100 EUR23,520-75,220 EUR
FunchalCity41,700 EUR40,040 EUR19,480-62,460 EUR


Market Development Executive in Portugal: FAQs

  • How much does a market development executive make per month in Portugal?

    A market development executive in Portugal earns about 3,580 EUR a month before tax, based on an annual average of 42,960 EUR.

  • What's the salary range for a market development executive in Portugal?

    Entry-level market development executives in Portugal start near 20,940 EUR. Top-end pay reaches around 72,360 EUR. The middle 50% of earners sit between 31,380 and 62,860 EUR.

  • Is the median market development executive salary in Portugal higher or lower than the average?

    The median is 49,360 EUR, higher than the average of 42,960 EUR. Half of market development executives in Portugal earn below the median, half earn above it.

  • What's the gender pay gap for market development executives in Portugal?

    Men working as a market development executive in Portugal earn around 7% more than women on average (47,180 vs 44,140 EUR a year).

  • Do market development executives in Portugal get bonuses?

    About 85% of market development executives in Portugal reported a bonus in the past 12 months. Reported bonuses ranged from 5% to 9% of base salary.

  • Do market development executives earn more in the public or private sector in Portugal?

    In Portugal, the public sector pays a market development executive about 5% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do market development executives in Portugal get a pay raise?

    A market development executive in Portugal sees a raise of around 13% every 16 months, equivalent to roughly 10% a year.