Average Events Director Salary in China for 2024

In this article, we will look at the average Events Director salary for 2024 in China and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Chinese yuan. To keep things simple, we are using the CNY currency code instead of the currency symbol ¥.

How Much Does an Events Director Make in China?

An Events Director working in China will typically earn around 606,400 CNY per year, and this can range from the lowest average salary of about 313,700 CNY to the highest average salary of 929,700 CNY.

Average Annual Salary
606,400 CNY
Average Monthly Salary
50,533 CNY

Lowest Annual Salary
313,700 CNY
Lowest Monthly Salary
26,141 CNY

Highest Annual Salary
929,700 CNY
Highest Monthly Salary
77,475 CNY

These are average salaries for an Events Director in China and include benefits such as housing and transport. It's also possible for an Events Director to earn more or less than the average salaries shown above.

Events Director salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Events Director Salaries in China

So we've looked at the average salaries an Events Director will earn in China. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that an Events Director can earn between 313,700 CNY and 929,700 CNY on average in China. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for an Events Director in China is 582,700 CNY. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 582,700 CNY, and 50% of the population earn more than 582,700 CNY.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Events Director salary in China, 25% of the population are earning less than 406,300 CNY while 75% of the population earn more than 406,300 CNY.

75% of the population earn less than 727,400 CNY, and 25% of the population earn more than 727,400 CNY.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Events Director Salary by Experience Level in China

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average events director salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. An Events Director in China that has less than two years of experience can expect to earn somewhere in the region of 359,900 CNY.
  • 2 - 5 Years Experience. With two to five years of experience the average Events Director salary would increase to 480,300 CNY.
  • 5 - 10 Years Experience. From five to ten years of experience as an Events Director, the average salary would be 625,000 CNY.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 757,600 CNY.
  • 15 - 20 Years Experience. An Events Director with 15 to 20 years of experience can earn an average of 828,400 CNY.
  • 20+ Years Experience. For an Events Director with more than 20 years, the expected average salary increases to 869,400 CNY.

Average Salary by Experience Chart

0-2 Years
359,900 CNY
2-5 Years +34%
480,300 CNY
5-10 Years +30%
625,000 CNY
10-15 Years +21%
757,600 CNY
15-20 Years +9%
828,400 CNY
20+ Years +5%
869,400 CNY

Events Director Salary by Education Level in China

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for an Events Director in China based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. An Events Director in China with a high school education can earn an average salary of 430,500 CNY.

  • Certificate or Diploma. An Events Director in China with a certificate or diploma education can earn an average salary of 493,000 CNY.

  • Bachelor's Degree. An Events Director in China with a bachelor's degree education can earn an average salary of 694,700 CNY.

  • Master's Degree. An Events Director in China with a master's degree education can earn an average salary of 843,600 CNY.

Average Salary by Education Chart

High School
430,500 CNY
Certificate or Diploma +14%
493,000 CNY
Bachelor's Degree +41%
694,700 CNY
Master's Degree +21%
843,600 CNY

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in China is around 146,000 to 439,000 CNY and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Events Director Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In China, a male events director will earn an average of 637,500 CNY, while a female events director will earn around 588,500 CNY.

This means that a male events director earns approximately 8% more than a female events director for performing the same job.

Average Salary by Gender Chart in China

Male
637,500 CNY
Female -8%
588,500 CNY

Events Director Average Pay Raise in China

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for an Events Director in China is around 13% every 17 months.

The national average pay raise across all professions and industries in China is around 9% every 15 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 13 ÷ 17 ) × 12  = 9%

What this means is that an Events Director in China can expect to receive an average pay raise of around 9% every 12 months.

Annual Pay Raise by Industry in China for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in China.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
8%
Energy
7%
Information Technology
6%
Healthcare
5%
Travel
4%
Construction
3%
Education
2%

Events Director Bonus and Incentive Rates in China

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

An Events Director is a high bonus based job, with 81% of employees reporting at least one bonus in the last 12 months.

19% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 8%.

Received Bonus
81%
No Bonus
19%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in China earn approximately 6% more than private sector employees in the same role.

Public Sector
362,200 CNY
Private Sector -6%
341,400 CNY

Salaries for Jobs Similar to an Events Director

In the table below, we have salary information for jobs that are similar to an Events Director in China.

Job Title Category Salary
Advertising Account Executive Advertising / Graphic Design / Events 390,000 CNY
Advertising Account Manager Advertising / Graphic Design / Events 411,400 CNY
Advertising Account Planner Advertising / Graphic Design / Events 208,600 CNY
Advertising and Promotions Manager Advertising / Graphic Design / Events 583,000 CNY
Advertising Coordinator Advertising / Graphic Design / Events 283,700 CNY
Advertising Manager Advertising / Graphic Design / Events 544,800 CNY
Advertising Operations Manager Advertising / Graphic Design / Events 562,600 CNY
Advertising Sales Director Advertising / Graphic Design / Events 612,500 CNY
Advertising Strategic Planner Advertising / Graphic Design / Events 367,900 CNY
Advertising Team Leader Advertising / Graphic Design / Events 332,500 CNY
Animator Advertising / Graphic Design / Events 239,300 CNY
Art Director Advertising / Graphic Design / Events 345,700 CNY
Art Manager Advertising / Graphic Design / Events 341,400 CNY
Artist Advertising / Graphic Design / Events 299,500 CNY
Artworker Advertising / Graphic Design / Events 209,500 CNY
Assistant Art Director Advertising / Graphic Design / Events 283,700 CNY
Audio and Video Equipment Technician Advertising / Graphic Design / Events 214,000 CNY
Audio Engineer Advertising / Graphic Design / Events 246,200 CNY
Audiosual Technician Advertising / Graphic Design / Events 200,000 CNY
Broadcast Administrator Advertising / Graphic Design / Events 375,200 CNY
Catering Sales Advertising / Graphic Design / Events 215,100 CNY
Catering Trainer Advertising / Graphic Design / Events 263,100 CNY
Commercial and Industrial Designer Advertising / Graphic Design / Events 216,800 CNY
Conference Organiser Advertising / Graphic Design / Events 261,300 CNY
Content and Media Production Lead Advertising / Graphic Design / Events 413,900 CNY
CopyWriter Advertising / Graphic Design / Events 227,600 CNY
Creative Designer Advertising / Graphic Design / Events 266,000 CNY
Creative Director Advertising / Graphic Design / Events 348,300 CNY
Designer Advertising / Graphic Design / Events 196,800 CNY
Desktop Publisher Advertising / Graphic Design / Events 172,200 CNY
Digital Campaign Manager Advertising / Graphic Design / Events 357,300 CNY
Digital Media Manager Advertising / Graphic Design / Events 451,000 CNY
Digital Media Strategist Advertising / Graphic Design / Events 420,800 CNY
Director of Events Advertising / Graphic Design / Events 572,200 CNY
Director of Graphic Design Advertising / Graphic Design / Events 315,700 CNY
Director of Social Media Marketing Advertising / Graphic Design / Events 457,300 CNY
Events and Promotions Manager Advertising / Graphic Design / Events 563,300 CNY
Exhibit Designer Advertising / Graphic Design / Events 292,000 CNY
Exhibit Display Coordinator Advertising / Graphic Design / Events 277,400 CNY
Exhibit Display Manager Advertising / Graphic Design / Events 351,900 CNY
Finisher Advertising / Graphic Design / Events 190,500 CNY
Graphic Artist Advertising / Graphic Design / Events 214,000 CNY
Graphic Design Specialist Advertising / Graphic Design / Events 252,300 CNY
Graphic Designer Advertising / Graphic Design / Events 228,500 CNY
Graphics Artist Advertising / Graphic Design / Events 225,700 CNY
Graphics Design Supervisor Advertising / Graphic Design / Events 296,000 CNY
Group Creative Director Advertising / Graphic Design / Events 367,200 CNY
Imagery Analyst Advertising / Graphic Design / Events 212,500 CNY
Imaging Technologist Advertising / Graphic Design / Events 201,100 CNY
Interaction Designer Advertising / Graphic Design / Events 172,200 CNY
Media Analyst Advertising / Graphic Design / Events 272,800 CNY
Media Executive Advertising / Graphic Design / Events 369,900 CNY
Media Planner Advertising / Graphic Design / Events 281,500 CNY
Media Production Coordinator Advertising / Graphic Design / Events 273,000 CNY
Media Production Manager Advertising / Graphic Design / Events 467,700 CNY
Media Project Manager Advertising / Graphic Design / Events 454,900 CNY
Media Relations Representative Advertising / Graphic Design / Events 398,300 CNY
Media Sales Executive Advertising / Graphic Design / Events 455,400 CNY
Meeting and Event Planner Advertising / Graphic Design / Events 263,100 CNY
Multimedia Artist Advertising / Graphic Design / Events 221,500 CNY
Multimedia Specialist Advertising / Graphic Design / Events 201,100 CNY
Photographer Advertising / Graphic Design / Events 197,600 CNY
PPC Campaign Manager Advertising / Graphic Design / Events 357,700 CNY
Print Production Manager Advertising / Graphic Design / Events 367,200 CNY
Product and Brand Manager Advertising / Graphic Design / Events 553,800 CNY
Sales Promotion Manager Advertising / Graphic Design / Events 565,100 CNY
Search Engine Optimization Specialist (SEO) Advertising / Graphic Design / Events 252,300 CNY
Sketch Artist Advertising / Graphic Design / Events 243,000 CNY
Social Media Executive Advertising / Graphic Design / Events 447,300 CNY
Social Media Manager Advertising / Graphic Design / Events 464,900 CNY
Social Media Marketing Manager Advertising / Graphic Design / Events 455,400 CNY
Social Media Strategist Advertising / Graphic Design / Events 460,500 CNY
Special Events Supervisor Advertising / Graphic Design / Events 341,900 CNY
Technical Typist Advertising / Graphic Design / Events 158,700 CNY
User Experience UX Designer Advertising / Graphic Design / Events 246,200 CNY
UX Designer Advertising / Graphic Design / Events 208,600 CNY

Salary Comparison by City

If you want to compare salaries with different cities in China, you can use the links below to explore the data for each specific city we have researched.

City Average Salary
Beijing 646,600 CNY
Changchun 582,700 CNY
Changsha 533,100 CNY
Chengdu 656,800 CNY
Chongqing 681,900 CNY
Dalian 525,700 CNY
Dongguan 541,700 CNY
Foshan 548,800 CNY
Fuzhou 522,700 CNY
Guangzhou 693,100 CNY
Hangzhou 665,300 CNY
Harbin 592,600 CNY
Jinan 618,800 CNY
Kunming 516,100 CNY
Nanjing 589,400 CNY
Qingdao 548,500 CNY
Quanzhou 518,900 CNY
Shanghai 658,300 CNY
Shantou 572,200 CNY
Shenyang 619,000 CNY
Shenzhen 600,000 CNY
Suzhou 589,400 CNY
Tianjin 597,800 CNY
Wenzhou 553,400 CNY
Wuhan 660,500 CNY
Wuxi 493,000 CNY
Xi an 598,600 CNY
Xiamen 528,500 CNY
Zhengzhou 492,400 CNY

Salary Comparison by State

The table below includes links to the average salary for each state in China.

City Average Salary
Anhui 618,800 CNY
Beijing 518,900 CNY
Chongqing 563,300 CNY
Fujian 615,000 CNY
Gansu 522,700 CNY
Guangdong 659,400 CNY
Guangxi 615,000 CNY
Guizhou 572,200 CNY
Hainan 528,500 CNY
Hebei 615,700 CNY
Heilongjiang 559,000 CNY
Henan 658,300 CNY
Hubei 638,700 CNY
Hunan 660,500 CNY
Jiangsu 619,800 CNY
Jiangxi 589,400 CNY
Jilin 548,500 CNY
Liaoning 606,400 CNY
Nei Monggol 559,000 CNY
Ningxia 480,300 CNY
Qinghai 485,200 CNY
Shaanxi 576,500 CNY
Shandong 680,100 CNY
Shanghai 552,400 CNY
Shanxi 544,800 CNY
Sichuan 641,900 CNY
Tianjin 514,300 CNY
Xinjiang Uygur 535,800 CNY
Xizang [Tibet] 510,300 CNY
Yunnan 581,000 CNY
Zhejiang 605,700 CNY

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