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Average Demand Planner Salary in Mexico for 2026

A demand planner in Mexico earns about 372,600 MXN a year. That's 6% below the national average of 398,300 MXN.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Mexico sit around 201,100 MXN a year, while the very top stretches to 562,600 MXN. Everything on this page is in Mexican peso (MXN, symbol $), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Mexico, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a demand planner make in Mexico?

Average salary
372,600 MXN
31,050 MXN per month
Lowest reported
201,100 MXN
16,758 MXN per month
Highest reported
562,600 MXN
46,883 MXN per month

A typical demand planner working in Mexico brings home around 31,050 MXN a month before tax. Entry-level pay starts near 201,100 MXN, and the top of the ladder reaches roughly 562,600 MXN for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior demand planner working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How demand planner pay ranges in Mexico

A good way to think about salary in Mexico is to look at the distribution rather than the headline average. Half of all demand planners in Mexico earn less than 341,900 MXN a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 245,300 MXN (the 25th percentile), and a quarter clear 419,400 MXN (the 75th percentile). The middle 50% of demand planners sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 201,100 MXN. The highest stretch to 562,600 MXN, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

201,100
Low
341,900
Median
562,600
High
245,300
25th
419,400
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in MXN

Demand planner pay by experience in Mexico

Years of experience is the single biggest lever on pay for a demand planner in Mexico, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical demand planner salary changes as you move through the career ladder.

  • 0-2 Years
    233,600 MXN
  • 2-5 Years
    +26% from previous
    294,700 MXN
  • 5-10 Years
    +32% from previous
    388,100 MXN
  • 10-15 Years
    +18% from previous
    459,700 MXN
  • 15-20 Years
    +10% from previous
    507,300 MXN
  • 20+ Years
    +6% from previous
    538,600 MXN

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 32%. That is the point at which a demand planner typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Demand planner pay by education in Mexico

Education sits alongside experience as one of the biggest factors driving demand planner pay in Mexico. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average demand planner salary in Mexico broken down by the highest level of education a worker has completed.

  • High School
    282,500 MXN
  • Certificate or Diploma
    +13% from previous
    320,500 MXN
  • Bachelor's Degree
    +31% from previous
    420,800 MXN
  • Master's Degree
    +25% from previous
    524,400 MXN

Demand planner gender pay gap in Mexico

The gender pay gap is a stubborn feature of almost every labour market, and Mexico is no exception. Male demand planners in Mexico earn an average of 384,500 MXN a year, while female demand planners earn around 357,300 MXN. That works out to a 8% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Demand Planner gender pay gap

7%

Men earn this much more than women on average in Mexico.

Men 384,500 MXN
Women 357,300 MXN

Pay raises for a demand planner in Mexico

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Mexico sees a raise of about 9% every 20 months, which works out to roughly 5% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Mexico, the national average raise is around 8% every 18 months.

By industry

Industries with the highest pay raises in Mexico:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
    2%
  • Construction
  • Education
    1%

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Demand planner bonus rates in Mexico

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

50%

50% of demand planners in Mexico reported a bonus of some kind in the past twelve months. That makes a demand planner a moderate-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 4% to 5% of base salary. The remaining 50% of demand planners reported no bonus at all over the same period.

Which careers pay bonuses in Mexico

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Demand planner: public vs private sector pay

Public-sector pay in Mexico is about 8% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

8%

Public-sector workers earn this much more than private-sector workers in Mexico on average.

Public sector 415,900 MXN
Private sector 384,200 MXN

Demand planner salary by city in Mexico

Demand planner pay is not even across Mexico. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Tijuana
  • Puebla
  • Guadalajara
  • Chihuahua
  • Ecatepec de Morelos
  • Mexico City
  • Zapopan
  • Naucalpan
  • Saltillo
  • Hermosillo
LocationTypeAverageMedianRange
TijuanaCity520,900 MXN491,000 MXN275,500-791,600 MXN
PueblaCity518,900 MXN510,000 MXN265,000-799,300 MXN
GuadalajaraCity514,300 MXN524,400 MXN253,400-799,300 MXN
ChihuahuaCity510,300 MXN518,900 MXN251,500-792,900 MXN
Ecatepec de MorelosCity510,300 MXN539,700 MXN239,000-807,900 MXN
Mexico CityCity504,400 MXN464,400 MXN273,300-759,300 MXN
ZapopanCity500,100 MXN460,500 MXN271,300-757,300 MXN
NaucalpanCity498,000 MXN528,600 MXN233,900-786,600 MXN
SaltilloCity498,000 MXN528,600 MXN233,900-790,300 MXN
HermosilloCity493,000 MXN454,300 MXN266,000-744,600 MXN
LeonCity492,400 MXN492,400 MXN246,200-761,400 MXN
NezahualcoyotlCity491,000 MXN471,700 MXN254,800-748,600 MXN
ChimalhuacanCity485,300 MXN447,300 MXN263,200-731,700 MXN
AguascalientesCity485,300 MXN485,300 MXN240,500-751,100 MXN
MexicaliCity483,400 MXN464,400 MXN249,600-739,500 MXN
CancunCity483,400 MXN464,400 MXN249,600-739,500 MXN
MonterreyCity480,300 MXN500,100 MXN232,900-757,300 MXN
CuliacanCity476,600 MXN447,700 MXN252,300-727,400 MXN
DurangoCity467,700 MXN467,700 MXN233,600-727,400 MXN
San Luis PotosiCity466,300 MXN502,200 MXN212,500-737,000 MXN
TlaquepaqueCity466,300 MXN466,300 MXN232,400-721,600 MXN
TorreonCity464,400 MXN480,300 MXN222,300-725,700 MXN
Tlalnepantla de BazCity464,400 MXN480,300 MXN222,300-725,700 MXN
QueretaroCity460,500 MXN499,300 MXN210,500-733,300 MXN
VeracruzCity459,700 MXN442,200 MXN238,900-701,400 MXN
MeridaCity459,300 MXN451,000 MXN233,600-707,700 MXN
TolucaCity455,400 MXN472,000 MXN217,900-714,300 MXN
GuadalupeCity455,400 MXN428,400 MXN239,300-692,500 MXN
Ciudad Lopez MateosCity453,200 MXN489,500 MXN208,600-721,600 MXN
IrapuatoCity451,000 MXN467,100 MXN215,100-707,600 MXN
AcapulcoCity451,000 MXN459,300 MXN218,900-702,800 MXN
MoreliaCity444,300 MXN433,800 MXN228,500-683,800 MXN
Nuevo LaredoCity442,200 MXN478,100 MXN204,700-701,400 MXN
Cuautitlan IzcalliCity440,200 MXN430,500 MXN225,300-680,100 MXN
San Nicolas de los GarzaCity437,900 MXN414,000 MXN232,400-669,100 MXN
Tuxtla GutierrezCity437,900 MXN448,500 MXN214,000-683,800 MXN
ReynosaCity437,300 MXN464,400 MXN204,000-692,500 MXN
General EscobedoCity436,200 MXN412,000 MXN232,400-667,400 MXN
MazatlanCity433,800 MXN409,000 MXN231,000-660,500 MXN
TonalaCity431,300 MXN424,900 MXN218,900-665,300 MXN
Ciudad ApodacaCity431,300 MXN459,300 MXN205,700-683,800 MXN
IxtapalucaCity430,500 MXN464,900 MXN197,600-687,100 MXN
XalapaCity430,500 MXN442,200 MXN209,500-674,100 MXN
TepicCity424,900 MXN417,200 MXN216,800-653,200 MXN
MatamorosCity424,300 MXN388,100 MXN228,000-639,900 MXN
Villa Nicolas RomeroCity420,100 MXN394,500 MXN221,500-639,900 MXN
CelayaCity419,400 MXN442,300 MXN195,200-659,200 MXN
XicoCity414,000 MXN378,800 MXN221,500-623,200 MXN
TampicoCity412,000 MXN421,400 MXN201,100-643,400 MXN
Ciudad Santa CatarinaCity411,400 MXN417,100 MXN201,100-641,900 MXN
EnsenadaCity409,000 MXN433,400 MXN192,600-648,200 MXN
Los MochisCity407,300 MXN431,300 MXN192,600-643,800 MXN
Ciudad ObregonCity407,100 MXN388,100 MXN209,500-619,800 MXN
VillahermosaCity404,600 MXN404,600 MXN204,700-628,000 MXN
CuernavacaCity403,100 MXN385,300 MXN209,700-615,300 MXN
OaxacaCity403,100 MXN394,500 MXN207,800-619,800 MXN
Soledad de Graciano SanchezCity399,900 MXN409,000 MXN195,200-626,800 MXN
Los Reyes la PazCity397,900 MXN367,900 MXN215,100-602,700 MXN
Ciudad VictoriaCity396,300 MXN396,300 MXN197,600-615,700 MXN
PachucaCity389,200 MXN357,700 MXN209,700-588,500 MXN
La PazCity388,100 MXN359,900 MXN209,700-587,800 MXN
CoacalcoCity386,400 MXN403,100 MXN187,500-608,500 MXN
Ojo de AguaCity384,500 MXN399,900 MXN185,100-605,700 MXN
Puerto VallartaCity384,200 MXN404,600 MXN180,500-603,400 MXN
Gomez PalacioCity384,200 MXN414,000 MXN176,800-607,400 MXN
CoatzacoalcosCity384,200 MXN367,900 MXN197,600-583,000 MXN
TehuacanCity383,300 MXN383,300 MXN192,000-590,200 MXN
UruapanCity382,600 MXN397,900 MXN183,700-602,700 MXN
NogalesCity372,600 MXN357,700 MXN194,600-568,500 MXN
AcunaCity369,300 MXN378,300 MXN181,600-578,500 MXN
San Pablo de las SalinasCity369,300 MXN357,300 MXN191,600-566,900 MXN
MetepecCity367,200 MXN398,300 MXN169,000-585,900 MXN
JiutepecCity365,400 MXN335,100 MXN195,200-548,500 MXN
TapachulaCity365,400 MXN365,400 MXN183,600-562,600 MXN
MonclovaCity362,200 MXN340,400 MXN192,600-547,800 MXN
CampecheCity361,600 MXN351,200 MXN183,700-553,400 MXN
BuenavistaCity361,500 MXN390,000 MXN168,100-574,200 MXN
Ciudad del CarmenCity359,900 MXN359,900 MXN180,300-555,800 MXN
ChilpancingoCity357,300 MXN335,100 MXN189,300-539,700 MXN
Cholula de RivadabiaCity354,000 MXN369,900 MXN172,200-559,000 MXN
San Cristobal de las CasasCity353,600 MXN332,100 MXN189,300-539,800 MXN
San Luis Rio ColoradoCity351,900 MXN366,200 MXN169,000-552,400 MXN
ChetumalCity351,900 MXN351,900 MXN176,800-545,300 MXN
ChicoloapanCity340,400 MXN332,100 MXN172,200-524,400 MXN
Piedras NegrasCity340,400 MXN366,200 MXN157,600-538,600 MXN
Poza RicaCity340,400 MXN344,600 MXN168,100-528,600 MXN
SalamancaCity340,000 MXN330,900 MXN172,400-522,700 MXN
San Juan del RioCity339,100 MXN352,000 MXN161,300-528,600 MXN
ChalcoCity339,100 MXN345,100 MXN164,200-525,700 MXN
ColimaCity327,300 MXN320,500 MXN167,100-504,500 MXN
DeliciasCity325,900 MXN308,900 MXN172,400-496,100 MXN
Playa del CarmenCity325,900 MXN314,500 MXN172,200-498,000 MXN
Ciudad JuarezCity325,600 MXN351,900 MXN151,800-518,300 MXN
CuautlaCity320,500 MXN340,400 MXN152,100-510,000 MXN
ZacatecasCity319,600 MXN301,300 MXN172,200-489,600 MXN
ManzanilloCity318,800 MXN339,100 MXN151,800-501,400 MXN
Boca del RioCity317,700 MXN294,300 MXN172,400-483,400 MXN
San Pedro Garza GarciaCity315,900 MXN341,400 MXN148,300-504,400 MXN
Zamora de HidalgoCity315,900 MXN335,100 MXN150,000-498,000 MXN
IgualaCity315,700 MXN319,600 MXN152,300-489,500 MXN
NavojoaCity315,700 MXN340,400 MXN142,300-498,000 MXN
MinatitlanCity312,400 MXN301,700 MXN159,100-476,600 MXN
CordobaCity311,700 MXN297,000 MXN161,300-478,100 MXN
Ciudad VallesCity308,300 MXN299,500 MXN159,500-472,100 MXN
FresnilloCity307,400 MXN283,400 MXN164,200-462,300 MXN
OrizabaCity294,300 MXN294,300 MXN148,300-454,900 MXN
Hidalgo del ParralCity292,000 MXN292,000 MXN148,300-453,200 MXN
GuaymasCity292,000 MXN301,700 MXN138,800-459,700 MXN


Demand Planner in Mexico: FAQs

  • How much does a demand planner make per month in Mexico?

    A demand planner in Mexico earns about 31,050 MXN a month before tax, based on an annual average of 372,600 MXN.

  • What's the salary range for a demand planner in Mexico?

    Entry-level demand planners in Mexico start near 201,100 MXN. Top-end pay reaches around 562,600 MXN. The middle 50% of earners sit between 245,300 and 419,400 MXN.

  • Is the median demand planner salary in Mexico higher or lower than the average?

    The median is 341,900 MXN, lower than the average of 372,600 MXN. Half of demand planners in Mexico earn below the median, half earn above it.

  • What's the gender pay gap for demand planners in Mexico?

    Men working as a demand planner in Mexico earn around 8% more than women on average (384,500 vs 357,300 MXN a year).

  • Do demand planners in Mexico get bonuses?

    About 50% of demand planners in Mexico reported a bonus in the past 12 months. Reported bonuses ranged from 4% to 5% of base salary.

  • Do demand planners earn more in the public or private sector in Mexico?

    In Mexico, the public sector pays a demand planner about 8% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do demand planners in Mexico get a pay raise?

    A demand planner in Mexico sees a raise of around 9% every 20 months, equivalent to roughly 5% a year.