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Average Chief Marketing Officer Salary in Bulgaria for 2026

A chief marketing officer in Bulgaria earns about 75,220 BGN a year. That's 94% above the national average of 38,700 BGN.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Bulgaria sit around 34,960 BGN a year, while the very top stretches to 118,520 BGN. Everything on this page is in Bulgarian lev (BGN, symbol лв), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Bulgaria, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a chief marketing officer make in Bulgaria?

Average salary
75,220 BGN
6,268 BGN per month
Lowest reported
34,960 BGN
2,913 BGN per month
Highest reported
118,520 BGN
9,876 BGN per month

A typical chief marketing officer working in Bulgaria brings home around 6,268 BGN a month before tax. Entry-level pay starts near 34,960 BGN, and the top of the ladder reaches roughly 118,520 BGN for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior chief marketing officer working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How chief marketing officer pay ranges in Bulgaria

A good way to think about salary in Bulgaria is to look at the distribution rather than the headline average. Half of all chief marketing officers in Bulgaria earn less than 80,840 BGN a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 50,180 BGN (the 25th percentile), and a quarter clear 107,960 BGN (the 75th percentile). The middle 50% of chief marketing officers sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 34,960 BGN. The highest stretch to 118,520 BGN, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

34,960
Low
80,840
Median
118,520
High
50,180
25th
107,960
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in BGN

Chief marketing officer pay by experience in Bulgaria

Years of experience is the single biggest lever on pay for a chief marketing officer in Bulgaria, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical chief marketing officer salary changes as you move through the career ladder.

  • 0-2 Years
    40,240 BGN
  • 2-5 Years
    +26% from previous
    50,540 BGN
  • 5-10 Years
    +57% from previous
    79,120 BGN
  • 10-15 Years
    +22% from previous
    96,340 BGN
  • 15-20 Years
    +6% from previous
    102,160 BGN
  • 20+ Years
    +10% from previous
    112,280 BGN

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 57%. That is the point at which a chief marketing officer typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Chief marketing officer pay by education in Bulgaria

Education sits alongside experience as one of the biggest factors driving chief marketing officer pay in Bulgaria. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average chief marketing officer salary in Bulgaria broken down by the highest level of education a worker has completed.

  • Certificate or Diploma
    42,960 BGN
  • Bachelor's Degree
    +67% from previous
    71,700 BGN
  • Master's Degree
    +62% from previous
    115,940 BGN

Chief marketing officer gender pay gap in Bulgaria

The gender pay gap is a stubborn feature of almost every labour market, and Bulgaria is no exception. Male chief marketing officers in Bulgaria earn an average of 77,340 BGN a year, while female chief marketing officers earn around 72,420 BGN. That works out to a 7% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Chief Marketing Officer gender pay gap

6%

Men earn this much more than women on average in Bulgaria.

Men 77,340 BGN
Women 72,420 BGN

Pay raises for a chief marketing officer in Bulgaria

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Bulgaria sees a raise of about 12% every 21 months, which works out to roughly 7% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Bulgaria, the national average raise is around 7% every 20 months.

By industry

Industries with the highest pay raises in Bulgaria:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Chief marketing officer bonus rates in Bulgaria

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

83%

83% of chief marketing officers in Bulgaria reported a bonus of some kind in the past twelve months. That makes a chief marketing officer a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 5% to 9% of base salary. The remaining 17% of chief marketing officers reported no bonus at all over the same period.

Which careers pay bonuses in Bulgaria

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Chief marketing officer: public vs private sector pay

Public-sector pay in Bulgaria is about 2% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

2%

Public-sector workers earn this much more than private-sector workers in Bulgaria on average.

Public sector 40,040 BGN
Private sector 39,160 BGN

Chief marketing officer salary by city in Bulgaria

Chief marketing officer pay is not even across Bulgaria. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Sofia
  • Plovdiv
  • Rousse
  • Varna
  • Burgas
  • Stara Zagora
LocationTypeAverageMedianRange
SofiaCity83,020 BGN86,800 BGN35,420-129,000 BGN
PlovdivCity77,860 BGN86,520 BGN36,800-127,700 BGN
RousseCity69,580 BGN73,800 BGN31,180-111,240 BGN
VarnaCity69,260 BGN74,300 BGN30,700-113,780 BGN
BurgasCity68,400 BGN73,020 BGN32,200-107,880 BGN
Stara ZagoraCity67,900 BGN72,700 BGN29,160-106,600 BGN


Chief Marketing Officer in Bulgaria: FAQs

  • How much does a chief marketing officer make per month in Bulgaria?

    A chief marketing officer in Bulgaria earns about 6,268 BGN a month before tax, based on an annual average of 75,220 BGN.

  • What's the salary range for a chief marketing officer in Bulgaria?

    Entry-level chief marketing officers in Bulgaria start near 34,960 BGN. Top-end pay reaches around 118,520 BGN. The middle 50% of earners sit between 50,180 and 107,960 BGN.

  • Is the median chief marketing officer salary in Bulgaria higher or lower than the average?

    The median is 80,840 BGN, higher than the average of 75,220 BGN. Half of chief marketing officers in Bulgaria earn below the median, half earn above it.

  • What's the gender pay gap for chief marketing officers in Bulgaria?

    Men working as a chief marketing officer in Bulgaria earn around 7% more than women on average (77,340 vs 72,420 BGN a year).

  • Do chief marketing officers in Bulgaria get bonuses?

    About 83% of chief marketing officers in Bulgaria reported a bonus in the past 12 months. Reported bonuses ranged from 5% to 9% of base salary.

  • Do chief marketing officers earn more in the public or private sector in Bulgaria?

    In Bulgaria, the public sector pays a chief marketing officer about 2% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do chief marketing officers in Bulgaria get a pay raise?

    A chief marketing officer in Bulgaria sees a raise of around 12% every 21 months, equivalent to roughly 7% a year.