Average Advertising Strategic Planner Salary in Oman for 2024

In this article, we will look at the average Advertising Strategic Planner salary for 2024 in Oman and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Omani rial. To keep things simple, we are using the OMR currency code instead of the currency symbol ر.ع..

How Much Does an Advertising Strategic Planner Make in Oman?

An Advertising Strategic Planner working in Oman will typically earn around 21,560 OMR per year, and this can range from the lowest average salary of about 12,520 OMR to the highest average salary of 34,080 OMR.

Average Annual Salary
21,560 OMR
Average Monthly Salary
1,796 OMR

Lowest Annual Salary
12,520 OMR
Lowest Monthly Salary
1,043 OMR

Highest Annual Salary
34,080 OMR
Highest Monthly Salary
2,840 OMR

These are average salaries for an Advertising Strategic Planner in Oman and include benefits such as housing and transport. It's also possible for an Advertising Strategic Planner to earn more or less than the average salaries shown above.

Advertising Strategic Planner salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Advertising Strategic Planner Salaries in Oman

So we've looked at the average salaries an Advertising Strategic Planner will earn in Oman. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that an Advertising Strategic Planner can earn between 12,520 OMR and 34,080 OMR on average in Oman. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for an Advertising Strategic Planner in Oman is 19,480 OMR. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 19,480 OMR, and 50% of the population earn more than 19,480 OMR.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Advertising Strategic Planner salary in Oman, 25% of the population are earning less than 12,240 OMR while 75% of the population earn more than 12,240 OMR.

75% of the population earn less than 23,480 OMR, and 25% of the population earn more than 23,480 OMR.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Advertising Strategic Planner Salary by Experience Level in Oman

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average advertising strategic planner salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. An Advertising Strategic Planner in Oman that has less than two years of experience can expect to earn somewhere in the region of 14,540 OMR.
  • 2 - 5 Years Experience. With two to five years of experience the average Advertising Strategic Planner salary would increase to 16,720 OMR.
  • 5 - 10 Years Experience. From five to ten years of experience as an Advertising Strategic Planner, the average salary would be 22,420 OMR.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 26,080 OMR.
  • 15 - 20 Years Experience. An Advertising Strategic Planner with 15 to 20 years of experience can earn an average of 30,840 OMR.
  • 20+ Years Experience. For an Advertising Strategic Planner with more than 20 years, the expected average salary increases to 31,940 OMR.

Average Salary by Experience Chart

0-2 Years
14,540 OMR
2-5 Years +26%
16,720 OMR
5-10 Years +32%
22,420 OMR
10-15 Years +18%
26,080 OMR
15-20 Years +11%
30,840 OMR
20+ Years +6%
31,940 OMR

Advertising Strategic Planner Salary by Education Level in Oman

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for an Advertising Strategic Planner in Oman based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. An Advertising Strategic Planner in Oman with a high school education can earn an average salary of 17,620 OMR.

  • Certificate or Diploma. An Advertising Strategic Planner in Oman with a certificate or diploma education can earn an average salary of 17,760 OMR.

  • Bachelor's Degree. An Advertising Strategic Planner in Oman with a bachelor's degree education can earn an average salary of 25,220 OMR.

  • Master's Degree. An Advertising Strategic Planner in Oman with a master's degree education can earn an average salary of 30,700 OMR.

Average Salary by Education Chart

High School
17,620 OMR
Certificate or Diploma +13%
17,760 OMR
Bachelor's Degree +32%
25,220 OMR
Master's Degree +24%
30,700 OMR

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Oman is around 8,850 to 26,500 OMR and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Advertising Strategic Planner Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Oman, a male advertising strategic planner will earn an average of 23,380 OMR, while a female advertising strategic planner will earn around 19,380 OMR.

This means that a male advertising strategic planner earns approximately 21% more than a female advertising strategic planner for performing the same job.

Average Salary by Gender Chart in Oman

Male
23,380 OMR
Female -21%
19,380 OMR

Advertising Strategic Planner Average Pay Raise in Oman

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for an Advertising Strategic Planner in Oman is around 10% every 20 months.

The national average pay raise across all professions and industries in Oman is around 7% every 19 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 10 ÷ 20 ) × 12  = 6%

What this means is that an Advertising Strategic Planner in Oman can expect to receive an average pay raise of around 6% every 12 months.

Annual Pay Raise by Industry in Oman for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Oman.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
1%
Energy
2%
Information Technology
3%
Healthcare
4%
Travel
5%
Construction
6%
Education
7%

Advertising Strategic Planner Bonus and Incentive Rates in Oman

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

An Advertising Strategic Planner is a high bonus based job, with 73% of employees reporting at least one bonus in the last 12 months.

27% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 6% to 7%.

Received Bonus
73%
No Bonus
27%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Oman earn approximately 5% less than private sector employees in the same role.

Public Sector
19,940 OMR
Private Sector +5%
21,100 OMR

Salaries for Jobs Similar to an Advertising Strategic Planner

In the table below, we have salary information for jobs that are similar to an Advertising Strategic Planner in Oman.

Job Title Category Salary
Advertising Account Executive Advertising / Graphic Design / Events 23,480 OMR
Advertising Account Manager Advertising / Graphic Design / Events 25,160 OMR
Advertising Account Planner Advertising / Graphic Design / Events 13,060 OMR
Advertising and Promotions Manager Advertising / Graphic Design / Events 33,520 OMR
Advertising Coordinator Advertising / Graphic Design / Events 18,780 OMR
Advertising Manager Advertising / Graphic Design / Events 35,500 OMR
Advertising Operations Manager Advertising / Graphic Design / Events 36,940 OMR
Advertising Sales Director Advertising / Graphic Design / Events 35,300 OMR
Advertising Team Leader Advertising / Graphic Design / Events 19,160 OMR
Animator Advertising / Graphic Design / Events 15,580 OMR
Art Director Advertising / Graphic Design / Events 21,020 OMR
Art Manager Advertising / Graphic Design / Events 21,400 OMR
Artist Advertising / Graphic Design / Events 16,720 OMR
Artworker Advertising / Graphic Design / Events 12,180 OMR
Assistant Art Director Advertising / Graphic Design / Events 17,100 OMR
Audio and Video Equipment Technician Advertising / Graphic Design / Events 13,060 OMR
Audio Engineer Advertising / Graphic Design / Events 12,580 OMR
Audiosual Technician Advertising / Graphic Design / Events 12,120 OMR
Broadcast Administrator Advertising / Graphic Design / Events 23,380 OMR
Catering Sales Advertising / Graphic Design / Events 12,000 OMR
Catering Trainer Advertising / Graphic Design / Events 15,580 OMR
Commercial and Industrial Designer Advertising / Graphic Design / Events 13,700 OMR
Conference Organiser Advertising / Graphic Design / Events 17,260 OMR
Content and Media Production Lead Advertising / Graphic Design / Events 25,220 OMR
CopyWriter Advertising / Graphic Design / Events 11,880 OMR
Creative Designer Advertising / Graphic Design / Events 16,880 OMR
Creative Director Advertising / Graphic Design / Events 21,560 OMR
Designer Advertising / Graphic Design / Events 11,040 OMR
Desktop Publisher Advertising / Graphic Design / Events 9,460 OMR
Digital Campaign Manager Advertising / Graphic Design / Events 20,460 OMR
Digital Media Manager Advertising / Graphic Design / Events 23,080 OMR
Digital Media Strategist Advertising / Graphic Design / Events 27,300 OMR
Director of Events Advertising / Graphic Design / Events 34,960 OMR
Director of Graphic Design Advertising / Graphic Design / Events 19,480 OMR
Director of Social Media Marketing Advertising / Graphic Design / Events 27,300 OMR
Events and Promotions Manager Advertising / Graphic Design / Events 30,700 OMR
Events Director Advertising / Graphic Design / Events 34,280 OMR
Exhibit Designer Advertising / Graphic Design / Events 16,340 OMR
Exhibit Display Coordinator Advertising / Graphic Design / Events 17,620 OMR
Exhibit Display Manager Advertising / Graphic Design / Events 21,400 OMR
Finisher Advertising / Graphic Design / Events 9,740 OMR
Graphic Artist Advertising / Graphic Design / Events 11,880 OMR
Graphic Design Specialist Advertising / Graphic Design / Events 15,580 OMR
Graphic Designer Advertising / Graphic Design / Events 10,980 OMR
Graphics Artist Advertising / Graphic Design / Events 13,700 OMR
Graphics Design Supervisor Advertising / Graphic Design / Events 17,740 OMR
Group Creative Director Advertising / Graphic Design / Events 20,460 OMR
Imagery Analyst Advertising / Graphic Design / Events 12,520 OMR
Imaging Technologist Advertising / Graphic Design / Events 13,060 OMR
Interaction Designer Advertising / Graphic Design / Events 9,960 OMR
Media Analyst Advertising / Graphic Design / Events 17,540 OMR
Media Executive Advertising / Graphic Design / Events 20,940 OMR
Media Planner Advertising / Graphic Design / Events 15,700 OMR
Media Production Coordinator Advertising / Graphic Design / Events 17,020 OMR
Media Production Manager Advertising / Graphic Design / Events 27,020 OMR
Media Project Manager Advertising / Graphic Design / Events 26,280 OMR
Media Relations Representative Advertising / Graphic Design / Events 24,280 OMR
Media Sales Executive Advertising / Graphic Design / Events 25,720 OMR
Meeting and Event Planner Advertising / Graphic Design / Events 15,760 OMR
Multimedia Artist Advertising / Graphic Design / Events 12,620 OMR
Multimedia Specialist Advertising / Graphic Design / Events 13,060 OMR
Photographer Advertising / Graphic Design / Events 10,080 OMR
PPC Campaign Manager Advertising / Graphic Design / Events 21,020 OMR
Print Production Manager Advertising / Graphic Design / Events 22,340 OMR
Product and Brand Manager Advertising / Graphic Design / Events 31,980 OMR
Sales Promotion Manager Advertising / Graphic Design / Events 32,960 OMR
Search Engine Optimization Specialist (SEO) Advertising / Graphic Design / Events 14,840 OMR
Sketch Artist Advertising / Graphic Design / Events 14,840 OMR
Social Media Executive Advertising / Graphic Design / Events 27,300 OMR
Social Media Manager Advertising / Graphic Design / Events 25,940 OMR
Social Media Marketing Manager Advertising / Graphic Design / Events 25,160 OMR
Social Media Strategist Advertising / Graphic Design / Events 25,160 OMR
Special Events Supervisor Advertising / Graphic Design / Events 21,100 OMR
Technical Typist Advertising / Graphic Design / Events 10,380 OMR
User Experience UX Designer Advertising / Graphic Design / Events 14,660 OMR
UX Designer Advertising / Graphic Design / Events 11,040 OMR

Salary Comparison by City

If you want to compare salaries with different cities in Oman, you can use the links below to explore the data for each specific city we have researched.

City Average Salary
Muscat 23,260 OMR
Salalah 21,980 OMR

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