Average Vice President Sales Salary in Kenya for 2024

In this article, we will look at the average Vice President Sales salary for 2024 in Kenya and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Kenyan shilling. To keep things simple, we are using the KES currency code instead of the currency symbol Sh.

How Much Does a Vice President Sales Make in Kenya?

A Vice President Sales working in Kenya will typically earn around 2,976,900 KES per year, and this can range from the lowest average salary of about 1,450,700 KES to the highest average salary of 4,633,100 KES.

Average Annual Salary
2,976,900 KES
Average Monthly Salary
248,075 KES

Lowest Annual Salary
1,450,700 KES
Lowest Monthly Salary
120,891 KES

Highest Annual Salary
4,633,100 KES
Highest Monthly Salary
386,091 KES

These are average salaries for a Vice President Sales in Kenya and include benefits such as housing and transport. It's also possible for a Vice President Sales to earn more or less than the average salaries shown above.

Vice President Sales salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Vice President Sales Salaries in Kenya

So we've looked at the average salaries a Vice President Sales will earn in Kenya. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Vice President Sales can earn between 1,450,700 KES and 4,633,100 KES on average in Kenya. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Vice President Sales in Kenya is 3,035,200 KES. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 3,035,200 KES, and 50% of the population earn more than 3,035,200 KES.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Vice President Sales salary in Kenya, 25% of the population are earning less than 2,015,600 KES while 75% of the population earn more than 2,015,600 KES.

75% of the population earn less than 3,912,600 KES, and 25% of the population earn more than 3,912,600 KES.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Vice President Sales Salary by Experience Level in Kenya

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average vice president sales salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Vice President Sales in Kenya that has less than two years of experience can expect to earn somewhere in the region of 1,728,900 KES.
  • 2 - 5 Years Experience. With two to five years of experience the average Vice President Sales salary would increase to 2,221,600 KES.
  • 5 - 10 Years Experience. From five to ten years of experience as a Vice President Sales, the average salary would be 3,061,300 KES.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 3,792,300 KES.
  • 15 - 20 Years Experience. A Vice President Sales with 15 to 20 years of experience can earn an average of 4,067,600 KES.
  • 20+ Years Experience. For a Vice President Sales with more than 20 years, the expected average salary increases to 4,332,900 KES.

Average Salary by Experience Chart

0-2 Years
1,728,900 KES
2-5 Years +29%
2,221,600 KES
5-10 Years +38%
3,061,300 KES
10-15 Years +24%
3,792,300 KES
15-20 Years +7%
4,067,600 KES
20+ Years +7%
4,332,900 KES

Vice President Sales Salary by Education Level in Kenya

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Vice President Sales in Kenya based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Vice President Sales in Kenya with a high school education can earn an average salary of 2,161,200 KES.

  • Certificate or Diploma. A Vice President Sales in Kenya with a certificate or diploma education can earn an average salary of 2,471,700 KES.

  • Bachelor's Degree. A Vice President Sales in Kenya with a bachelor's degree education can earn an average salary of 3,335,900 KES.

  • Master's Degree. A Vice President Sales in Kenya with a master's degree education can earn an average salary of 4,187,600 KES.

Average Salary by Education Chart

High School
2,161,200 KES
Certificate or Diploma +15%
2,471,700 KES
Bachelor's Degree +35%
3,335,900 KES
Master's Degree +26%
4,187,600 KES

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Kenya is around 734,000 to 2,200,000 KES and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Vice President Sales Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Kenya, a male vice president sales will earn an average of 3,085,500 KES, while a female vice president sales will earn around 2,807,200 KES.

This means that a male vice president sales earns approximately 10% more than a female vice president sales for performing the same job.

Average Salary by Gender Chart in Kenya

Male
3,085,500 KES
Female -10%
2,807,200 KES

Vice President Sales Average Pay Raise in Kenya

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Vice President Sales in Kenya is around 8% every 30 months.

The national average pay raise across all professions and industries in Kenya is around 4% every 29 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 8 ÷ 30 ) × 12  = 3%

What this means is that a Vice President Sales in Kenya can expect to receive an average pay raise of around 3% every 12 months.

Annual Pay Raise by Industry in Kenya for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Kenya.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
3%
Energy
6%
Information Technology
9%
Healthcare
3%
Travel
6%
Construction
9%
Education
3%

Vice President Sales Bonus and Incentive Rates in Kenya

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Vice President Sales is a moderate bonus based job, with 65% of employees reporting at least one bonus in the last 12 months.

35% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.

Received Bonus
65%
No Bonus
35%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Kenya earn approximately 14% more than private sector employees in the same role.

Public Sector
1,908,800 KES
Private Sector -14%
1,678,300 KES

Salaries for Jobs Similar to a Vice President Sales

In the table below, we have salary information for jobs that are similar to a Vice President Sales in Kenya.

Job Title Category Salary
Account Manager Sales Retail and Wholesale 1,980,600 KES
Account Officer Sales Retail and Wholesale 1,113,700 KES
Area Manager Sales Retail and Wholesale 2,184,900 KES
Area Sales Director Sales Retail and Wholesale 3,781,400 KES
Area Sales Manager Sales Retail and Wholesale 3,035,200 KES
Assisstant Store Supervisor Sales Retail and Wholesale 1,235,600 KES
Assistant Department Manager Sales Retail and Wholesale 1,405,700 KES
Assistant Retail Store Manager Sales Retail and Wholesale 1,645,600 KES
Branch Manager Sales Retail and Wholesale 2,266,400 KES
Branch Supervisor Sales Retail and Wholesale 1,777,700 KES
Cashier Sales Retail and Wholesale 689,900 KES
Cashier Manager Sales Retail and Wholesale 1,476,700 KES
Commercial Sales Manager Sales Retail and Wholesale 2,782,600 KES
Corporate Sales Manager Sales Retail and Wholesale 2,711,900 KES
Depot Manager Sales Retail and Wholesale 1,990,300 KES
Depot Supervisor Sales Retail and Wholesale 1,846,200 KES
Deputy Sales Manager Sales Retail and Wholesale 2,146,100 KES
Director of Sales Sales Retail and Wholesale 3,385,800 KES
Distribution Director Sales Retail and Wholesale 2,508,300 KES
District Leader Sales Retail and Wholesale 1,788,300 KES
District Manager Sales Retail and Wholesale 2,352,500 KES
District Sales Manager Sales Retail and Wholesale 2,197,700 KES
External Sales Account Manager Sales Retail and Wholesale 2,003,200 KES
Field Sales Representative Sales Retail and Wholesale 1,391,600 KES
Furniture Sales Associate Sales Retail and Wholesale 974,600 KES
Global Wholesale Manager Sales Retail and Wholesale 4,129,300 KES
Head Cashier Sales Retail and Wholesale 1,369,700 KES
Head of Direct Sales Sales Retail and Wholesale 2,782,600 KES
Head of Retail Sales Retail and Wholesale 2,557,100 KES
Head Teller Sales Retail and Wholesale 1,380,400 KES
Inside Sales Sales Retail and Wholesale 1,147,600 KES
Inside Sales Account Manager Sales Retail and Wholesale 1,741,800 KES
Inside Sales Engineer Sales Retail and Wholesale 1,357,900 KES
Inside Sales Executive Sales Retail and Wholesale 2,026,800 KES
Inside Sales Representative Sales Retail and Wholesale 1,224,800 KES
Internal Sales Manager Sales Retail and Wholesale 2,086,500 KES
Inventory Manager Sales Retail and Wholesale 1,967,000 KES
Key Account Manager Sales Retail and Wholesale 2,136,200 KES
Medical Device Sales Sales Retail and Wholesale 1,655,500 KES
Medical Device Sales Representative Sales Retail and Wholesale 1,678,300 KES
Merchandiser Sales Retail and Wholesale 1,333,900 KES
National Account Manager Sales Retail and Wholesale 2,831,100 KES
National Customer Solution Specialist Sales Retail and Wholesale 2,362,300 KES
National Sales Manager Sales Retail and Wholesale 3,912,600 KES
Outside Sales Representative Sales Retail and Wholesale 1,500,800 KES
Parts Salesperson Sales Retail and Wholesale 1,192,400 KES
Project Development Manager Sales Retail and Wholesale 2,352,500 KES
Project Manager Sales Retail and Wholesale 2,290,300 KES
Project Sales Executive Sales Retail and Wholesale 2,374,400 KES
Purchasing and Sales Executive Sales Retail and Wholesale 3,432,600 KES
Quotation Engineer Sales Retail and Wholesale 1,116,700 KES
Regional Sales Director Sales Retail and Wholesale 3,685,200 KES
Regional Sales Manager Sales Retail and Wholesale 3,696,900 KES
Relationship Manager Sales Retail and Wholesale 2,617,900 KES
Retail Merchandiser Sales Retail and Wholesale 922,300 KES
Retail Operations Manager Sales Retail and Wholesale 2,136,200 KES
Retail Sales Associate Sales Retail and Wholesale 1,583,700 KES
Retail Sales Representative Sales Retail and Wholesale 1,283,600 KES
Retail Salesperson Sales Retail and Wholesale 1,130,800 KES
Retail Store Manager Sales Retail and Wholesale 2,339,200 KES
Retail Store Sales Person Sales Retail and Wholesale 1,224,800 KES
Revenue Manager Sales Retail and Wholesale 2,086,500 KES
Sales Account Manager Sales Retail and Wholesale 2,471,700 KES
Sales Admin Executive Sales Retail and Wholesale 2,941,000 KES
Sales Administration Manager Sales Retail and Wholesale 2,782,600 KES
Sales Analyst Sales Retail and Wholesale 2,207,600 KES
Sales Assistant Sales Retail and Wholesale 908,200 KES
Sales Associate Sales Retail and Wholesale 1,122,300 KES
Sales Consultant Sales Retail and Wholesale 1,606,100 KES
Sales Coordinator Sales Retail and Wholesale 1,235,600 KES
Sales Development Representative Sales Retail and Wholesale 1,476,700 KES
Sales Director Sales Retail and Wholesale 3,622,400 KES
Sales Engineer Sales Retail and Wholesale 1,369,700 KES
Sales Executive Sales Retail and Wholesale 2,314,800 KES
Sales Manager Sales Retail and Wholesale 3,023,200 KES
Sales Officer Sales Retail and Wholesale 1,212,800 KES
Sales Planner Sales Retail and Wholesale 1,882,700 KES
Sales Planning Analyst Sales Retail and Wholesale 1,990,300 KES
Sales Representative Sales Retail and Wholesale 1,154,300 KES
Sales Service Associate Sales Retail and Wholesale 1,125,500 KES
Sales Specialist Sales Retail and Wholesale 1,846,200 KES
Sales Supervisor Sales Retail and Wholesale 1,921,500 KES
Sales Support Sales Retail and Wholesale 868,400 KES
Sales Support Manager Sales Retail and Wholesale 2,015,600 KES
Sales Team Leader Sales Retail and Wholesale 1,825,000 KES
Sales Trainer Sales Retail and Wholesale 2,052,200 KES
Securities Sales Agent Sales Retail and Wholesale 2,065,400 KES
Shipper / Receiver Sales Retail and Wholesale 929,700 KES
Shop Manager Sales Retail and Wholesale 2,052,200 KES
Store Development Administrator Sales Retail and Wholesale 1,405,700 KES
Store Manager Sales Retail and Wholesale 2,207,600 KES
Territory Sales Manager Sales Retail and Wholesale 3,108,200 KES
Territory Sales Representative Sales Retail and Wholesale 1,765,300 KES
Trade Marketing Officer Sales Retail and Wholesale 1,967,000 KES
Treasury Officer Sales Retail and Wholesale 1,846,200 KES
Visual Merchandiser Sales Retail and Wholesale 1,025,100 KES

Salary Comparison by City

If you want to compare salaries with different cities in Kenya, you can use the links below to explore the data for each specific city we have researched.

City Average Salary
Kisumu 2,629,100 KES
Mombasa 2,976,900 KES
Nairobi 3,144,700 KES

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