Average Promotion Coordinator Salary in Thailand for 2024

In this article, we will look at the average Promotion Coordinator salary for 2024 in Thailand and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Thai baht. To keep things simple, we are using the THB currency code instead of the currency symbol ฿.

How Much Does a Promotion Coordinator Make in Thailand?

A Promotion Coordinator working in Thailand will typically earn around 908,200 THB per year, and this can range from the lowest average salary of about 466,300 THB to the highest average salary of 1,405,700 THB.

Average Annual Salary
908,200 THB
Average Monthly Salary
75,683 THB

Lowest Annual Salary
466,300 THB
Lowest Monthly Salary
38,858 THB

Highest Annual Salary
1,405,700 THB
Highest Monthly Salary
117,141 THB

These are average salaries for a Promotion Coordinator in Thailand and include benefits such as housing and transport. It's also possible for a Promotion Coordinator to earn more or less than the average salaries shown above.

Promotion Coordinator salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Promotion Coordinator Salaries in Thailand

So we've looked at the average salaries a Promotion Coordinator will earn in Thailand. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Promotion Coordinator can earn between 466,300 THB and 1,405,700 THB on average in Thailand. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Promotion Coordinator in Thailand is 890,100 THB. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 890,100 THB, and 50% of the population earn more than 890,100 THB.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Promotion Coordinator salary in Thailand, 25% of the population are earning less than 608,500 THB while 75% of the population earn more than 608,500 THB.

75% of the population earn less than 1,124,200 THB, and 25% of the population earn more than 1,124,200 THB.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Promotion Coordinator Salary by Experience Level in Thailand

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average promotion coordinator salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Promotion Coordinator in Thailand that has less than two years of experience can expect to earn somewhere in the region of 522,700 THB.
  • 2 - 5 Years Experience. With two to five years of experience the average Promotion Coordinator salary would increase to 680,100 THB.
  • 5 - 10 Years Experience. From five to ten years of experience as a Promotion Coordinator, the average salary would be 953,300 THB.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 1,142,900 THB.
  • 15 - 20 Years Experience. A Promotion Coordinator with 15 to 20 years of experience can earn an average of 1,235,600 THB.
  • 20+ Years Experience. For a Promotion Coordinator with more than 20 years, the expected average salary increases to 1,345,400 THB.

Average Salary by Experience Chart

0-2 Years
522,700 THB
2-5 Years +31%
680,100 THB
5-10 Years +40%
953,300 THB
10-15 Years +20%
1,142,900 THB
15-20 Years +9%
1,235,600 THB
20+ Years +8%
1,345,400 THB

Promotion Coordinator Salary by Education Level in Thailand

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Promotion Coordinator in Thailand based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Promotion Coordinator in Thailand with a high school education can earn an average salary of 623,200 THB.

  • Certificate or Diploma. A Promotion Coordinator in Thailand with a certificate or diploma education can earn an average salary of 717,900 THB.

  • Bachelor's Degree. A Promotion Coordinator in Thailand with a bachelor's degree education can earn an average salary of 1,006,300 THB.

  • Master's Degree. A Promotion Coordinator in Thailand with a master's degree education can earn an average salary of 1,296,900 THB.

Average Salary by Education Chart

High School
623,200 THB
Certificate or Diploma +15%
717,900 THB
Bachelor's Degree +41%
1,006,300 THB
Master's Degree +29%
1,296,900 THB

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Thailand is around 485,000 to 1,450,000 THB and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Promotion Coordinator Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Thailand, a male promotion coordinator will earn an average of 970,200 THB, while a female promotion coordinator will earn around 858,100 THB.

This means that a male promotion coordinator earns approximately 13% more than a female promotion coordinator for performing the same job.

Average Salary by Gender Chart in Thailand

Male
970,200 THB
Female -13%
858,100 THB

Promotion Coordinator Average Pay Raise in Thailand

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Promotion Coordinator in Thailand is around 11% every 17 months.

The national average pay raise across all professions and industries in Thailand is around 8% every 17 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 11 ÷ 17 ) × 12  = 8%

What this means is that a Promotion Coordinator in Thailand can expect to receive an average pay raise of around 8% every 12 months.

Annual Pay Raise by Industry in Thailand for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Thailand.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
8%
Energy
7%
Information Technology
6%
Healthcare
5%
Travel
4%
Construction
3%
Education
2%

Promotion Coordinator Bonus and Incentive Rates in Thailand

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Promotion Coordinator is a moderate bonus based job, with 54% of employees reporting at least one bonus in the last 12 months.

46% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 3% to 6%.

Received Bonus
54%
No Bonus
46%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Thailand earn approximately 6% more than private sector employees in the same role.

Public Sector
1,198,300 THB
Private Sector -6%
1,129,700 THB

Salaries for Jobs Similar to a Promotion Coordinator

In the table below, we have salary information for jobs that are similar to a Promotion Coordinator in Thailand.

Job Title Category Salary
3D Artist Media / Broadcasting / Arts / Entertainment 1,087,500 THB
3D Designer Media / Broadcasting / Arts / Entertainment 1,045,100 THB
3D Generalist Media / Broadcasting / Arts / Entertainment 913,400 THB
3D Visualization Specialist Media / Broadcasting / Arts / Entertainment 1,023,000 THB
Acrobatic Rigger Media / Broadcasting / Arts / Entertainment 681,500 THB
Actor Media / Broadcasting / Arts / Entertainment 1,428,800 THB
Art Administrator Media / Broadcasting / Arts / Entertainment 1,113,700 THB
Art Director Media / Broadcasting / Arts / Entertainment 1,428,800 THB
Art Lead Media / Broadcasting / Arts / Entertainment 1,357,900 THB
Associate Media Director Media / Broadcasting / Arts / Entertainment 1,181,200 THB
Associate Producer Media / Broadcasting / Arts / Entertainment 1,560,800 THB
Broadcast and Sound Engineer Media / Broadcasting / Arts / Entertainment 934,900 THB
Broadcast Associate Media / Broadcasting / Arts / Entertainment 786,600 THB
Broadcast News Analyst Media / Broadcasting / Arts / Entertainment 1,129,700 THB
Broadcast Technician Media / Broadcasting / Arts / Entertainment 681,900 THB
Broadcasting Journalist Media / Broadcasting / Arts / Entertainment 1,273,300 THB
Broadcasting Presenter Media / Broadcasting / Arts / Entertainment 1,380,400 THB
Camera Equipment Repairer Media / Broadcasting / Arts / Entertainment 721,600 THB
Camera Operator Media / Broadcasting / Arts / Entertainment 665,300 THB
Cartoonist / Animator Media / Broadcasting / Arts / Entertainment 1,074,600 THB
CAS Engineer Media / Broadcasting / Arts / Entertainment 1,147,600 THB
Censorship Executive Media / Broadcasting / Arts / Entertainment 1,249,900 THB
Choreographer Media / Broadcasting / Arts / Entertainment 949,600 THB
Colorist Media / Broadcasting / Arts / Entertainment 562,200 THB
Communications Manager Media / Broadcasting / Arts / Entertainment 1,606,100 THB
Correspondent Media / Broadcasting / Arts / Entertainment 1,235,600 THB
Dance Director Media / Broadcasting / Arts / Entertainment 1,077,700 THB
Dancer Media / Broadcasting / Arts / Entertainment 972,200 THB
Director of Photography Media / Broadcasting / Arts / Entertainment 1,182,400 THB
Disc Jockey Media / Broadcasting / Arts / Entertainment 683,800 THB
Editorial Assistant Media / Broadcasting / Arts / Entertainment 605,700 THB
Events Manager Media / Broadcasting / Arts / Entertainment 1,074,600 THB
Graphic Designer Media / Broadcasting / Arts / Entertainment 780,700 THB
Illustrator Media / Broadcasting / Arts / Entertainment 824,800 THB
Industrial Designer Media / Broadcasting / Arts / Entertainment 724,300 THB
Instructional Designer Media / Broadcasting / Arts / Entertainment 718,000 THB
Journalist Media / Broadcasting / Arts / Entertainment 1,391,600 THB
Makeup Artist Media / Broadcasting / Arts / Entertainment 714,600 THB
Media Design Manager Media / Broadcasting / Arts / Entertainment 1,882,700 THB
Media Equipment Operator Media / Broadcasting / Arts / Entertainment 628,000 THB
Media Operations Manager Media / Broadcasting / Arts / Entertainment 1,510,400 THB
Media Planner Media / Broadcasting / Arts / Entertainment 1,051,400 THB
Media Producer Media / Broadcasting / Arts / Entertainment 1,450,700 THB
Media Product Development Manager Media / Broadcasting / Arts / Entertainment 1,811,000 THB
Media Production Manager Media / Broadcasting / Arts / Entertainment 1,788,300 THB
Media Program Director Media / Broadcasting / Arts / Entertainment 2,038,500 THB
Media Relation Executive Media / Broadcasting / Arts / Entertainment 2,065,400 THB
Media Relations Manager Media / Broadcasting / Arts / Entertainment 1,955,300 THB
Media Sales Manager Media / Broadcasting / Arts / Entertainment 2,015,600 THB
Movement and Dance Coordinator Media / Broadcasting / Arts / Entertainment 1,165,300 THB
Multimedia Coordinator Media / Broadcasting / Arts / Entertainment 767,500 THB
Multimedia Designer Media / Broadcasting / Arts / Entertainment 780,700 THB
Music Consultant Media / Broadcasting / Arts / Entertainment 957,800 THB
Musician Media / Broadcasting / Arts / Entertainment 814,100 THB
News Associate Media / Broadcasting / Arts / Entertainment 985,700 THB
News Reporter Media / Broadcasting / Arts / Entertainment 1,320,500 THB
Post Production Assistant Media / Broadcasting / Arts / Entertainment 687,100 THB
Producer Media / Broadcasting / Arts / Entertainment 1,788,300 THB
Product Designer Media / Broadcasting / Arts / Entertainment 757,600 THB
Product Planner Media / Broadcasting / Arts / Entertainment 1,011,500 THB
Production Artist Media / Broadcasting / Arts / Entertainment 1,032,400 THB
Production Assistant Media / Broadcasting / Arts / Entertainment 648,200 THB
Production Director Media / Broadcasting / Arts / Entertainment 1,510,400 THB
Production Technician Media / Broadcasting / Arts / Entertainment 631,200 THB
Program Researcher Media / Broadcasting / Arts / Entertainment 1,147,500 THB
Sound Engineer Media / Broadcasting / Arts / Entertainment 939,600 THB
Sound Engineering Technician Media / Broadcasting / Arts / Entertainment 543,200 THB
Stage Technician Media / Broadcasting / Arts / Entertainment 595,300 THB
Sub Editor Media / Broadcasting / Arts / Entertainment 649,700 THB
Television Executive Producer Media / Broadcasting / Arts / Entertainment 2,052,200 THB
Transmission Engineer Media / Broadcasting / Arts / Entertainment 1,043,600 THB
Video Editor Media / Broadcasting / Arts / Entertainment 860,300 THB
Video Producer Media / Broadcasting / Arts / Entertainment 1,095,900 THB
Videographer Media / Broadcasting / Arts / Entertainment 995,200 THB
Visual Designer Media / Broadcasting / Arts / Entertainment 1,050,100 THB

Salary Comparison by City

If you want to compare salaries with different cities in Thailand, you can use the links below to explore the data for each specific city we have researched.

City Average Salary
Bangkok (Krung Thep) 962,300 THB
Chiang Mai 955,800 THB

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