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Average Media Sales Manager Salary in Mexico for 2026

A media sales manager in Mexico earns about 681,500 MXN a year. That's 71% above the national average of 398,300 MXN.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Mexico sit around 367,200 MXN a year, while the very top stretches to 1,030,200 MXN. Everything on this page is in Mexican peso (MXN, symbol $), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Mexico, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a media sales manager make in Mexico?

Average salary
681,500 MXN
56,791 MXN per month
Lowest reported
367,200 MXN
30,600 MXN per month
Highest reported
1,030,200 MXN
85,850 MXN per month

A typical media sales manager working in Mexico brings home around 56,791 MXN a month before tax. Entry-level pay starts near 367,200 MXN, and the top of the ladder reaches roughly 1,030,200 MXN for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior media sales manager working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How media sales manager pay ranges in Mexico

A good way to think about salary in Mexico is to look at the distribution rather than the headline average. Half of all media sales managers in Mexico earn less than 628,000 MXN a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 448,500 MXN (the 25th percentile), and a quarter clear 761,400 MXN (the 75th percentile). The middle 50% of media sales managers sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 367,200 MXN. The highest stretch to 1,030,200 MXN, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

367,200
Low
628,000
Median
1,030,200
High
448,500
25th
761,400
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in MXN

Media sales manager pay by experience in Mexico

Years of experience is the single biggest lever on pay for a media sales manager in Mexico, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical media sales manager salary changes as you move through the career ladder.

  • 0-2 Years
    428,400 MXN
  • 2-5 Years
    +26% from previous
    538,600 MXN
  • 5-10 Years
    +32% from previous
    712,100 MXN
  • 10-15 Years
    +18% from previous
    839,500 MXN
  • 15-20 Years
    +10% from previous
    927,000 MXN
  • 20+ Years
    +6% from previous
    986,700 MXN

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 32%. That is the point at which a media sales manager typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Media sales manager pay by education in Mexico

Education sits alongside experience as one of the biggest factors driving media sales manager pay in Mexico. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average media sales manager salary in Mexico broken down by the highest level of education a worker has completed.

  • High School
    522,700 MXN
  • Certificate or Diploma
    +13% from previous
    588,500 MXN
  • Bachelor's Degree
    +31% from previous
    772,700 MXN
  • Master's Degree
    +24% from previous
    957,800 MXN

Media sales manager gender pay gap in Mexico

The gender pay gap is a stubborn feature of almost every labour market, and Mexico is no exception. Male media sales managers in Mexico earn an average of 650,700 MXN a year, while female media sales managers earn around 705,500 MXN. That works out to a 8% gap in favour of women, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Media Sales Manager gender pay gap

8%

Men earn this much less than women on average in Mexico.

Women 705,500 MXN
Men 650,700 MXN

Pay raises for a media sales manager in Mexico

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Mexico sees a raise of about 13% every 19 months, which works out to roughly 8% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Mexico, the national average raise is around 8% every 18 months.

By industry

Industries with the highest pay raises in Mexico:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
    2%
  • Construction
  • Education
    1%

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Media sales manager bonus rates in Mexico

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

77%

77% of media sales managers in Mexico reported a bonus of some kind in the past twelve months. That makes a media sales manager a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 6% to 7% of base salary. The remaining 23% of media sales managers reported no bonus at all over the same period.

Which careers pay bonuses in Mexico

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Media sales manager: public vs private sector pay

Public-sector pay in Mexico is about 8% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

8%

Public-sector workers earn this much more than private-sector workers in Mexico on average.

Public sector 415,900 MXN
Private sector 384,200 MXN

Media sales manager salary by city in Mexico

Media sales manager pay is not even across Mexico. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Mexico City
  • Puebla
  • Monterrey
  • Zapopan
  • Ecatepec de Morelos
  • Leon
  • Tijuana
  • Culiacan
  • Naucalpan
  • Aguascalientes
LocationTypeAverageMedianRange
Mexico CityCity962,900 MXN887,100 MXN518,900-1,450,700 MXN
PueblaCity957,800 MXN938,100 MXN487,600-1,476,700 MXN
MonterreyCity943,800 MXN978,900 MXN453,200-1,476,700 MXN
ZapopanCity942,700 MXN866,900 MXN510,000-1,428,800 MXN
Ecatepec de MorelosCity932,800 MXN987,200 MXN436,200-1,476,700 MXN
LeonCity918,600 MXN918,600 MXN459,300-1,428,800 MXN
TijuanaCity918,500 MXN862,400 MXN487,600-1,391,600 MXN
CuliacanCity903,500 MXN847,000 MXN478,000-1,369,700 MXN
NaucalpanCity899,200 MXN953,200 MXN420,800-1,417,600 MXN
AguascalientesCity895,900 MXN895,900 MXN447,300-1,380,400 MXN
GuadalajaraCity893,500 MXN915,100 MXN436,200-1,391,600 MXN
SaltilloCity885,000 MXN939,600 MXN419,400-1,405,700 MXN
ChihuahuaCity877,300 MXN895,900 MXN431,100-1,369,700 MXN
NezahualcoyotlCity874,900 MXN840,100 MXN454,900-1,345,400 MXN
GuadalupeCity870,700 MXN816,900 MXN462,300-1,320,500 MXN
San Luis PotosiCity851,200 MXN919,700 MXN390,000-1,357,900 MXN
MexicaliCity849,200 MXN816,000 MXN442,300-1,296,900 MXN
ReynosaCity846,500 MXN899,100 MXN398,300-1,333,900 MXN
TlaquepaqueCity846,500 MXN846,500 MXN420,800-1,306,100 MXN
AcapulcoCity844,600 MXN862,100 MXN413,900-1,320,500 MXN
CancunCity840,800 MXN807,900 MXN437,300-1,283,600 MXN
DurangoCity840,100 MXN840,100 MXN421,400-1,306,100 MXN
MeridaCity832,300 MXN816,000 MXN424,900-1,283,600 MXN
QueretaroCity830,500 MXN899,100 MXN384,200-1,320,500 MXN
HermosilloCity829,000 MXN762,400 MXN448,500-1,249,900 MXN
Ciudad ApodacaCity825,900 MXN877,300 MXN389,200-1,306,100 MXN
San Nicolas de los GarzaCity816,900 MXN768,900 MXN431,300-1,249,900 MXN
Tuxtla GutierrezCity814,100 MXN828,400 MXN398,300-1,273,300 MXN
Tlalnepantla de BazCity808,000 MXN840,800 MXN386,400-1,273,300 MXN
Ciudad Lopez MateosCity807,900 MXN869,400 MXN369,300-1,283,600 MXN
ChimalhuacanCity803,400 MXN741,500 MXN433,400-1,212,800 MXN
MazatlanCity800,500 MXN751,100 MXN424,300-1,212,800 MXN
TorreonCity795,700 MXN829,000 MXN384,200-1,249,900 MXN
MoreliaCity794,900 MXN780,700 MXN404,600-1,224,800 MXN
General EscobedoCity792,900 MXN745,000 MXN420,100-1,212,800 MXN
VillahermosaCity790,600 MXN790,600 MXN394,500-1,224,800 MXN
XalapaCity788,000 MXN802,400 MXN384,500-1,224,800 MXN
VeracruzCity785,400 MXN754,900 MXN409,000-1,198,300 MXN
CelayaCity785,400 MXN832,000 MXN369,900-1,235,600 MXN
Cuautitlan IzcalliCity778,900 MXN762,400 MXN396,300-1,198,200 MXN
Nuevo LaredoCity774,200 MXN836,800 MXN354,000-1,224,800 MXN
TolucaCity774,200 MXN802,400 MXN369,300-1,212,800 MXN
MatamorosCity767,400 MXN706,200 MXN413,900-1,157,300 MXN
Ciudad VictoriaCity767,000 MXN767,000 MXN384,200-1,185,300 MXN
EnsenadaCity758,700 MXN803,400 MXN357,300-1,198,300 MXN
IrapuatoCity754,900 MXN783,800 MXN361,500-1,184,700 MXN
TonalaCity752,600 MXN737,000 MXN382,600-1,161,000 MXN
CuernavacaCity752,600 MXN722,100 MXN390,000-1,152,700 MXN
Villa Nicolas RomeroCity751,700 MXN707,700 MXN398,300-1,142,900 MXN
Ciudad ObregonCity747,400 MXN719,100 MXN389,200-1,145,100 MXN
IxtapalucaCity746,600 MXN808,000 MXN345,100-1,187,900 MXN
Los MochisCity745,000 MXN790,600 MXN352,000-1,181,200 MXN
TampicoCity739,500 MXN754,900 MXN361,500-1,153,300 MXN
XicoCity735,500 MXN675,200 MXN396,300-1,109,200 MXN
TepicCity727,100 MXN714,300 MXN371,100-1,122,900 MXN
Ciudad Santa CatarinaCity725,700 MXN743,100 MXN357,300-1,134,100 MXN
TehuacanCity724,300 MXN724,300 MXN361,500-1,122,900 MXN
Gomez PalacioCity721,600 MXN778,900 MXN332,500-1,147,500 MXN
CoacalcoCity709,600 MXN737,000 MXN340,400-1,112,300 MXN
MonclovaCity704,300 MXN660,500 MXN372,600-1,067,500 MXN
Soledad de Graciano SanchezCity702,800 MXN713,900 MXN345,100-1,094,000 MXN
CoatzacoalcosCity695,200 MXN667,400 MXN362,200-1,062,500 MXN
Los Reyes la PazCity692,500 MXN637,500 MXN372,600-1,043,700 MXN
UruapanCity692,500 MXN719,100 MXN330,900-1,085,600 MXN
Puerto VallartaCity691,200 MXN731,700 MXN325,800-1,089,400 MXN
AcunaCity687,100 MXN701,400 MXN335,800-1,070,600 MXN
ChilpancingoCity684,900 MXN643,400 MXN361,500-1,037,600 MXN
OaxacaCity683,400 MXN670,600 MXN349,300-1,051,400 MXN
PachucaCity683,400 MXN628,000 MXN367,200-1,032,400 MXN
TapachulaCity681,500 MXN681,500 MXN340,400-1,058,800 MXN
MetepecCity675,200 MXN728,500 MXN312,400-1,074,200 MXN
BuenavistaCity675,100 MXN727,100 MXN308,300-1,069,800 MXN
Ojo de AguaCity675,100 MXN701,400 MXN325,800-1,058,300 MXN
San Cristobal de las CasasCity672,600 MXN629,800 MXN354,000-1,021,800 MXN
La PazCity667,400 MXN615,000 MXN361,600-1,004,500 MXN
NogalesCity665,300 MXN641,900 MXN345,700-1,021,800 MXN
CampecheCity664,500 MXN650,700 MXN340,400-1,023,000 MXN
Ciudad del CarmenCity663,200 MXN663,200 MXN330,900-1,025,100 MXN
San Pablo de las SalinasCity656,800 MXN627,900 MXN340,400-1,003,800 MXN
Poza RicaCity648,200 MXN659,200 MXN315,900-1,009,600 MXN
ChetumalCity643,400 MXN643,400 MXN319,600-993,600 MXN
ChalcoCity633,300 MXN648,200 MXN312,400-990,700 MXN
Cholula de RivadabiaCity633,100 MXN658,300 MXN301,600-991,000 MXN
CuautlaCity632,400 MXN672,600 MXN299,500-1,000,700 MXN
ChicoloapanCity619,000 MXN605,700 MXN313,700-953,200 MXN
Piedras NegrasCity615,000 MXN663,200 MXN283,400-975,700 MXN
JiutepecCity615,000 MXN562,600 MXN330,900-925,900 MXN
Zamora de HidalgoCity615,000 MXN650,800 MXN286,400-970,200 MXN
Playa del CarmenCity612,500 MXN588,500 MXN318,800-934,900 MXN
San Luis Rio ColoradoCity606,400 MXN633,100 MXN292,000-954,900 MXN
ManzanilloCity606,400 MXN642,800 MXN283,700-960,900 MXN
SalamancaCity606,400 MXN596,100 MXN308,300-934,900 MXN
Ciudad JuarezCity605,700 MXN652,200 MXN277,400-962,300 MXN
DeliciasCity598,600 MXN562,600 MXN318,800-915,100 MXN
CordobaCity598,600 MXN574,200 MXN311,700-919,700 MXN
ZacatecasCity597,800 MXN563,000 MXN315,900-908,200 MXN
Boca del RioCity588,500 MXN538,600 MXN315,900-885,000 MXN
Ciudad VallesCity587,800 MXN562,600 MXN307,400-899,200 MXN
OrizabaCity583,000 MXN583,000 MXN294,700-906,500 MXN
ColimaCity580,600 MXN568,500 MXN296,000-893,500 MXN
San Juan del RioCity575,100 MXN596,800 MXN275,800-903,500 MXN
IgualaCity573,500 MXN585,900 MXN281,500-893,500 MXN
Hidalgo del ParralCity572,200 MXN572,200 MXN283,700-887,100 MXN
San Pedro Garza GarciaCity563,300 MXN612,500 MXN261,300-899,200 MXN
NavojoaCity553,800 MXN596,800 MXN254,700-878,900 MXN
FresnilloCity553,400 MXN510,300 MXN301,800-839,500 MXN
MinatitlanCity539,700 MXN529,600 MXN275,800-832,300 MXN
GuaymasCity539,700 MXN562,600 MXN261,300-849,200 MXN


Media Sales Manager in Mexico: FAQs

  • How much does a media sales manager make per month in Mexico?

    A media sales manager in Mexico earns about 56,791 MXN a month before tax, based on an annual average of 681,500 MXN.

  • What's the salary range for a media sales manager in Mexico?

    Entry-level media sales managers in Mexico start near 367,200 MXN. Top-end pay reaches around 1,030,200 MXN. The middle 50% of earners sit between 448,500 and 761,400 MXN.

  • Is the median media sales manager salary in Mexico higher or lower than the average?

    The median is 628,000 MXN, lower than the average of 681,500 MXN. Half of media sales managers in Mexico earn below the median, half earn above it.

  • What's the gender pay gap for media sales managers in Mexico?

    Men working as a media sales manager in Mexico earn around 8% less than women on average (650,700 vs 705,500 MXN a year).

  • Do media sales managers in Mexico get bonuses?

    About 77% of media sales managers in Mexico reported a bonus in the past 12 months. Reported bonuses ranged from 6% to 7% of base salary.

  • Do media sales managers earn more in the public or private sector in Mexico?

    In Mexico, the public sector pays a media sales manager about 8% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do media sales managers in Mexico get a pay raise?

    A media sales manager in Mexico sees a raise of around 13% every 19 months, equivalent to roughly 8% a year.