Skip to content
worldsalaries .com

Average Media Relations Manager Salary in Spain for 2026

A media relations manager in Spain earns about 55,940 EUR a year. That's 77% above the national average of 31,520 EUR.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Spain sit around 28,660 EUR a year, while the very top stretches to 83,060 EUR. Everything on this page is in Euro (EUR, symbol €), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Spain, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a media relations manager make in Spain?

Average salary
55,940 EUR
4,661 EUR per month
Lowest reported
28,660 EUR
2,388 EUR per month
Highest reported
83,060 EUR
6,921 EUR per month

A typical media relations manager working in Spain brings home around 4,661 EUR a month before tax. Entry-level pay starts near 28,660 EUR, and the top of the ladder reaches roughly 83,060 EUR for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior media relations manager working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around. For a cross-country comparison, see the media relations manager salary in Belgium or Netherlands, both of which pay in the same currency.


How media relations manager pay ranges in Spain

A good way to think about salary in Spain is to look at the distribution rather than the headline average. Half of all media relations managers in Spain earn less than 54,460 EUR a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 36,020 EUR (the 25th percentile), and a quarter clear 66,180 EUR (the 75th percentile). The middle 50% of media relations managers sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 28,660 EUR. The highest stretch to 83,060 EUR, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

28,660
Low
54,460
Median
83,060
High
36,020
25th
66,180
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in EUR

Media relations manager pay by experience in Spain

Years of experience is the single biggest lever on pay for a media relations manager in Spain, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical media relations manager salary changes as you move through the career ladder.

  • 0-2 Years
    32,620 EUR
  • 2-5 Years
    +30% from previous
    42,320 EUR
  • 5-10 Years
    +33% from previous
    56,460 EUR
  • 10-15 Years
    +23% from previous
    69,580 EUR
  • 15-20 Years
    +8% from previous
    75,260 EUR
  • 20+ Years
    +6% from previous
    80,060 EUR

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 33%. That is the point at which a media relations manager typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Media relations manager pay by education in Spain

Education sits alongside experience as one of the biggest factors driving media relations manager pay in Spain. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average media relations manager salary in Spain broken down by the highest level of education a worker has completed.

  • High School
    39,160 EUR
  • Certificate or Diploma
    +14% from previous
    44,800 EUR
  • Bachelor's Degree
    +34% from previous
    60,020 EUR
  • Master's Degree
    +29% from previous
    77,340 EUR

Media relations manager gender pay gap in Spain

The gender pay gap is a stubborn feature of almost every labour market, and Spain is no exception. Male media relations managers in Spain earn an average of 55,580 EUR a year, while female media relations managers earn around 51,900 EUR. That works out to a 7% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Media Relations Manager gender pay gap

7%

Men earn this much more than women on average in Spain.

Men 55,580 EUR
Women 51,900 EUR

Pay raises for a media relations manager in Spain

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Spain sees a raise of about 13% every 18 months, which works out to roughly 9% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Spain, the national average raise is around 8% every 17 months.

By industry

Industries with the highest pay raises in Spain:

  • Banking
  • Energy
    1%
  • Information Technology
  • Healthcare
    2%
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Media relations manager bonus rates in Spain

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

81%

81% of media relations managers in Spain reported a bonus of some kind in the past twelve months. That makes a media relations manager a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 6% to 8% of base salary. The remaining 19% of media relations managers reported no bonus at all over the same period.

Which careers pay bonuses in Spain

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Media relations manager: public vs private sector pay

Public-sector pay in Spain is about 6% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

6%

Public-sector workers earn this much more than private-sector workers in Spain on average.

Public sector 34,240 EUR
Private sector 32,200 EUR

Media relations manager salary by city in Spain

Media relations manager pay is not even across Spain. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Sevilla
  • Barcelona
  • Madrid
  • Valencia
  • Zaragoza
  • Murcia
  • Las Palmas
  • Malaga
  • Palma de Mallorca
  • Bilbao
LocationTypeAverageMedianRange
SevillaCity59,480 EUR59,660 EUR29,540-91,580 EUR
BarcelonaCity57,820 EUR66,000 EUR26,660-95,860 EUR
MadridCity56,640 EUR52,380 EUR31,940-87,000 EUR
ValenciaCity55,320 EUR58,280 EUR26,080-89,120 EUR
ZaragozaCity54,700 EUR54,280 EUR25,660-84,800 EUR
MurciaCity53,660 EUR50,180 EUR28,820-80,540 EUR
Las PalmasCity53,120 EUR49,700 EUR26,660-77,100 EUR
MalagaCity52,540 EUR52,540 EUR24,860-80,920 EUR
Palma de MallorcaCity50,020 EUR47,580 EUR24,720-77,620 EUR
BilbaoCity46,880 EUR44,540 EUR25,160-71,400 EUR


Media Relations Manager in Spain: FAQs

  • How much does a media relations manager make per month in Spain?

    A media relations manager in Spain earns about 4,661 EUR a month before tax, based on an annual average of 55,940 EUR.

  • What's the salary range for a media relations manager in Spain?

    Entry-level media relations managers in Spain start near 28,660 EUR. Top-end pay reaches around 83,060 EUR. The middle 50% of earners sit between 36,020 and 66,180 EUR.

  • Is the median media relations manager salary in Spain higher or lower than the average?

    The median is 54,460 EUR, lower than the average of 55,940 EUR. Half of media relations managers in Spain earn below the median, half earn above it.

  • What's the gender pay gap for media relations managers in Spain?

    Men working as a media relations manager in Spain earn around 7% more than women on average (55,580 vs 51,900 EUR a year).

  • Do media relations managers in Spain get bonuses?

    About 81% of media relations managers in Spain reported a bonus in the past 12 months. Reported bonuses ranged from 6% to 8% of base salary.

  • Do media relations managers earn more in the public or private sector in Spain?

    In Spain, the public sector pays a media relations manager about 6% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do media relations managers in Spain get a pay raise?

    A media relations manager in Spain sees a raise of around 13% every 18 months, equivalent to roughly 9% a year.