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Average Media Relation Executive Salary in Bulgaria for 2026

A media relation executive in Bulgaria earns about 67,020 BGN a year. That's 73% above the national average of 38,700 BGN.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Bulgaria sit around 30,220 BGN a year, while the very top stretches to 107,680 BGN. Everything on this page is in Bulgarian lev (BGN, symbol лв), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Bulgaria, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a media relation executive make in Bulgaria?

Average salary
67,020 BGN
5,585 BGN per month
Lowest reported
30,220 BGN
2,518 BGN per month
Highest reported
107,680 BGN
8,973 BGN per month

A typical media relation executive working in Bulgaria brings home around 5,585 BGN a month before tax. Entry-level pay starts near 30,220 BGN, and the top of the ladder reaches roughly 107,680 BGN for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior media relation executive working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How media relation executive pay ranges in Bulgaria

A good way to think about salary in Bulgaria is to look at the distribution rather than the headline average. Half of all media relation executives in Bulgaria earn less than 70,600 BGN a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 45,000 BGN (the 25th percentile), and a quarter clear 97,640 BGN (the 75th percentile). The middle 50% of media relation executives sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 30,220 BGN. The highest stretch to 107,680 BGN, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

30,220
Low
70,600
Median
107,680
High
45,000
25th
97,640
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in BGN

Media relation executive pay by experience in Bulgaria

Years of experience is the single biggest lever on pay for a media relation executive in Bulgaria, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical media relation executive salary changes as you move through the career ladder.

  • 0-2 Years
    35,300 BGN
  • 2-5 Years
    +35% from previous
    47,760 BGN
  • 5-10 Years
    +40% from previous
    66,960 BGN
  • 10-15 Years
    +27% from previous
    85,080 BGN
  • 15-20 Years
    +8% from previous
    92,240 BGN
  • 20+ Years
    +6% from previous
    97,880 BGN

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 40%. That is the point at which a media relation executive typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Media relation executive pay by education in Bulgaria

Education sits alongside experience as one of the biggest factors driving media relation executive pay in Bulgaria. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average media relation executive salary in Bulgaria broken down by the highest level of education a worker has completed.

  • High School
    43,220 BGN
  • Certificate or Diploma
    +18% from previous
    51,080 BGN
  • Bachelor's Degree
    +41% from previous
    72,260 BGN
  • Master's Degree
    +34% from previous
    96,720 BGN

Media relation executive gender pay gap in Bulgaria

The gender pay gap is a stubborn feature of almost every labour market, and Bulgaria is no exception. Male media relation executives in Bulgaria earn an average of 69,780 BGN a year, while female media relation executives earn around 64,560 BGN. That works out to a 8% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Media Relation Executive gender pay gap

7%

Men earn this much more than women on average in Bulgaria.

Men 69,780 BGN
Women 64,560 BGN

Pay raises for a media relation executive in Bulgaria

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Bulgaria sees a raise of about 12% every 21 months, which works out to roughly 7% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Bulgaria, the national average raise is around 7% every 20 months.

By industry

Industries with the highest pay raises in Bulgaria:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Media relation executive bonus rates in Bulgaria

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

83%

83% of media relation executives in Bulgaria reported a bonus of some kind in the past twelve months. That makes a media relation executive a high-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 5% to 9% of base salary. The remaining 17% of media relation executives reported no bonus at all over the same period.

Which careers pay bonuses in Bulgaria

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Media relation executive: public vs private sector pay

Public-sector pay in Bulgaria is about 2% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

2%

Public-sector workers earn this much more than private-sector workers in Bulgaria on average.

Public sector 40,040 BGN
Private sector 39,160 BGN

Media relation executive salary by city in Bulgaria

Media relation executive pay is not even across Bulgaria. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Sofia
  • Varna
  • Plovdiv
  • Burgas
  • Rousse
  • Stara Zagora
LocationTypeAverageMedianRange
SofiaCity70,880 BGN68,400 BGN37,740-108,340 BGN
VarnaCity68,060 BGN66,180 BGN31,520-101,960 BGN
PlovdivCity67,320 BGN72,740 BGN32,200-109,520 BGN
BurgasCity64,300 BGN60,880 BGN31,520-98,440 BGN
RousseCity61,780 BGN67,900 BGN27,480-97,300 BGN
Stara ZagoraCity57,820 BGN60,020 BGN27,560-93,280 BGN


Media Relation Executive in Bulgaria: FAQs

  • How much does a media relation executive make per month in Bulgaria?

    A media relation executive in Bulgaria earns about 5,585 BGN a month before tax, based on an annual average of 67,020 BGN.

  • What's the salary range for a media relation executive in Bulgaria?

    Entry-level media relation executives in Bulgaria start near 30,220 BGN. Top-end pay reaches around 107,680 BGN. The middle 50% of earners sit between 45,000 and 97,640 BGN.

  • Is the median media relation executive salary in Bulgaria higher or lower than the average?

    The median is 70,600 BGN, higher than the average of 67,020 BGN. Half of media relation executives in Bulgaria earn below the median, half earn above it.

  • What's the gender pay gap for media relation executives in Bulgaria?

    Men working as a media relation executive in Bulgaria earn around 8% more than women on average (69,780 vs 64,560 BGN a year).

  • Do media relation executives in Bulgaria get bonuses?

    About 83% of media relation executives in Bulgaria reported a bonus in the past 12 months. Reported bonuses ranged from 5% to 9% of base salary.

  • Do media relation executives earn more in the public or private sector in Bulgaria?

    In Bulgaria, the public sector pays a media relation executive about 2% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do media relation executives in Bulgaria get a pay raise?

    A media relation executive in Bulgaria sees a raise of around 12% every 21 months, equivalent to roughly 7% a year.