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Average Marketing Coordinator Salary in Albania for 2026

A marketing coordinator in Albania earns about 652,200 ALL a year. That's 43% below the national average of 1,154,300 ALL.

Pay ranges widely from country to country and from role to role. The lowest reported salaries in Albania sit around 301,800 ALL a year, while the very top stretches to 1,038,700 ALL. Everything on this page is in Albanian lek (ALL, symbol L), which lets you compare numbers like-for-like without worrying about exchange rates.

The numbers here are pulled together from official government wage data, large independent salary surveys, and aggregated worker-reported pay. Most reported salaries include the benefits that are common in Albania, such as housing or transport allowances, which is worth keeping in mind if you're comparing against a country where those are usually paid on top.


How much does a marketing coordinator make in Albania?

Average salary
652,200 ALL
54,350 ALL per month
Lowest reported
301,800 ALL
25,150 ALL per month
Highest reported
1,038,700 ALL
86,558 ALL per month

A typical marketing coordinator working in Albania brings home around 54,350 ALL a month before tax. Entry-level pay starts near 301,800 ALL, and the top of the ladder reaches roughly 1,038,700 ALL for the most experienced and specialised people in the role.

The wide gap between low end and top end reflects how much pay can vary inside the same job title. A junior marketing coordinator working at a small local employer earns very different money from a senior at a multinational. Skills, employer, city and years in the seat all push the number around.


How marketing coordinator pay ranges in Albania

A good way to think about salary in Albania is to look at the distribution rather than the headline average. Half of all marketing coordinators in Albania earn less than 705,500 ALL a year, and the other half earn more. That middle number is the median, and it is usually more useful than the average for answering "is my pay normal here".

Looking at the quartiles fills in the picture. A quarter of earners take home less than 453,200 ALL (the 25th percentile), and a quarter clear 939,600 ALL (the 75th percentile). The middle 50% of marketing coordinators sit somewhere inside that band, which is where the typical reader of this page probably lives.

The very lowest reported salaries sit around 301,800 ALL. The highest stretch to 1,038,700 ALL, though only a small fraction of earners ever reach that level. If you are deciding whether your own offer or current pay is reasonable, work out which of those four bands you would fall into and use that as your reference point.

301,800
Low
705,500
Median
1,038,700
High
453,200
25th
939,600
75th
The middle 50% sit between the 25th and 75th percentile Tails are the lowest and highest reported All figures in ALL

Marketing coordinator pay by experience in Albania

Years of experience is the single biggest lever on pay for a marketing coordinator in Albania, ahead of education and almost any other single factor. The longer you have been in the role, the more your employer can trust you to handle complexity, mentor others and act independently, all of which command higher pay. The chart below shows how the typical marketing coordinator salary changes as you move through the career ladder.

  • 0-2 Years
    340,400 ALL
  • 2-5 Years
    +34% from previous
    455,400 ALL
  • 5-10 Years
    +47% from previous
    671,000 ALL
  • 10-15 Years
    +22% from previous
    818,100 ALL
  • 15-20 Years
    +10% from previous
    895,900 ALL
  • 20+ Years
    +8% from previous
    966,100 ALL

The single largest jump on the ladder is from 2 - 5 Years to 5 - 10 Years, where pay rises by about 47%. That is the point at which a marketing coordinator typically goes from "competent in the role" to "the person other people in the team learn from", and the market pays well for that step.


Marketing coordinator pay by education in Albania

Education sits alongside experience as one of the biggest factors driving marketing coordinator pay in Albania. Higher qualifications consistently pull higher salaries, but the size of the gap tends to be smallest at junior levels and widens as people move up. Two people in the same role with the same years of experience but different degrees can end up earning very different money once they reach mid-career.

Below is the average marketing coordinator salary in Albania broken down by the highest level of education a worker has completed.

  • High School
    389,200 ALL
  • Certificate or Diploma
    +56% from previous
    608,500 ALL
  • Bachelor's Degree
    +68% from previous
    1,023,000 ALL

Marketing coordinator gender pay gap in Albania

The gender pay gap is a stubborn feature of almost every labour market, and Albania is no exception. Male marketing coordinators in Albania earn an average of 683,800 ALL a year, while female marketing coordinators earn around 619,000 ALL. That works out to a 10% gap in favour of men, even when comparing people doing the same work.

A pay gap of this size has a real long-term cost. Over a typical thirty-year career it can add up to several years of pay, and it compounds through pensions, retirement contributions and bonus-linked stock. Some of the gap is explained by women being more likely to work part-time, take career breaks, or be steered toward lower-paying specialisations. Some of it is straightforward unequal pay for the same job, which is harder to defend.

Marketing Coordinator gender pay gap

9%

Men earn this much more than women on average in Albania.

Men 683,800 ALL
Women 619,000 ALL

Pay raises for a marketing coordinator in Albania

Most countries hand out at least some kind of pay raise every year, typically when an employee's contract is reviewed or as a cost-of-living adjustment to keep wages roughly in step with inflation. The rhythm and size of those raises varies hugely between industries.

A typical worker doing this role in Albania sees a raise of about 7% every 28 months, which works out to roughly 3% on an annual basis. That figure is the typical underlying rate; in years where inflation runs high you can usually expect a bit more, and in flat-economy years a bit less.

Across all jobs in Albania, the national average raise is around 4% every 29 months.

By industry

Industries with the highest pay raises in Albania:

  • Banking
  • Energy
  • Information Technology
  • Healthcare
  • Travel
  • Construction
  • Education

By experience level

Experienced workers tend to see larger raises. Retaining a senior is cheaper than replacing them, so employers fight harder for them.

  • Junior Level
    3% - 5%
  • Mid-Career
  • Senior Level
  • Top Management

Marketing coordinator bonus rates in Albania

Bonuses are the other half of total compensation, and they vary a lot between jobs and industries. Some roles are paid almost entirely in base salary; others lean heavily on bonus structures tied to revenue, project completion or company performance. Whether a job pays a bonus, how big it is, and how often it lands all factor into whether the headline salary is actually a good offer.

40%

40% of marketing coordinators in Albania reported a bonus of some kind in the past twelve months. That makes a marketing coordinator a low-bonus role overall, which is useful context when you're weighing up a job offer where the base is below market.

Among those who did receive a bonus, the size of the payment varied substantially. Reported bonuses ranged from 2% to 7% of base salary. The remaining 60% of marketing coordinators reported no bonus at all over the same period.

Which careers pay bonuses in Albania

Revenue-facing roles tend to pay the biggest bonuses. Operational and support roles tend toward smaller, more predictable ones.

  • Finance
  • Architecture
  • Sales
  • Business Development
  • Marketing / Advertising
  • Information Technology
  • Healthcare
  • Insurance
  • Customer Service
  • Human Resources
  • Construction
  • Transport
  • Hospitality

Marketing coordinator: public vs private sector pay

Public-sector pay in Albania is about 14% more than private-sector pay for similar work. The private sector typically offers stronger upside and bigger bonuses; the public sector typically offers better benefits and stability.

Public vs private pay gap

12%

Public-sector workers earn this much more than private-sector workers in Albania on average.

Public sector 1,249,900 ALL
Private sector 1,097,500 ALL

Marketing coordinator salary by city in Albania

Marketing coordinator pay is not even across Albania. The chart below shows the highest-paying cities in the dataset, followed by the full location table.

  • Tirana
  • Vlore
  • Elbasan
  • Durres
  • Korca
  • Fier
  • Shkodra
  • Berat
  • Sarande
  • Gjirokaster
LocationTypeAverageMedianRange
TiranaCity778,500 ALL745,000 ALL406,300-1,191,100 ALL
VloreCity756,700 ALL727,100 ALL394,300-1,161,000 ALL
ElbasanCity737,000 ALL709,600 ALL382,600-1,130,800 ALL
DurresCity718,000 ALL772,900 ALL330,700-1,138,500 ALL
KorcaCity699,700 ALL672,600 ALL365,400-1,067,500 ALL
FierCity688,900 ALL702,800 ALL339,100-1,075,700 ALL
ShkodraCity683,400 ALL735,200 ALL315,700-1,085,600 ALL
BeratCity659,400 ALL672,600 ALL322,600-1,025,100 ALL
SarandeCity637,500 ALL646,600 ALL311,700-991,000 ALL
GjirokasterCity626,800 ALL677,100 ALL286,400-995,200 ALL
LezheCity623,700 ALL638,700 ALL307,400-974,600 ALL


Marketing Coordinator in Albania: FAQs

  • How much does a marketing coordinator make per month in Albania?

    A marketing coordinator in Albania earns about 54,350 ALL a month before tax, based on an annual average of 652,200 ALL.

  • What's the salary range for a marketing coordinator in Albania?

    Entry-level marketing coordinators in Albania start near 301,800 ALL. Top-end pay reaches around 1,038,700 ALL. The middle 50% of earners sit between 453,200 and 939,600 ALL.

  • Is the median marketing coordinator salary in Albania higher or lower than the average?

    The median is 705,500 ALL, higher than the average of 652,200 ALL. Half of marketing coordinators in Albania earn below the median, half earn above it.

  • What's the gender pay gap for marketing coordinators in Albania?

    Men working as a marketing coordinator in Albania earn around 10% more than women on average (683,800 vs 619,000 ALL a year).

  • Do marketing coordinators in Albania get bonuses?

    About 40% of marketing coordinators in Albania reported a bonus in the past 12 months. Reported bonuses ranged from 2% to 7% of base salary.

  • Do marketing coordinators earn more in the public or private sector in Albania?

    In Albania, the public sector pays a marketing coordinator about 14% more on average. Public-sector pay tends to be steadier; private-sector pay tends to offer bigger upside.

  • How often do marketing coordinators in Albania get a pay raise?

    A marketing coordinator in Albania sees a raise of around 7% every 28 months, equivalent to roughly 3% a year.