Average Marketing Director Salary in Turkmenistan for 2024

In this article, we will look at the average Marketing Director salary for 2024 in Turkmenistan and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Turkmenistan manat. To keep things simple, we are using the TMT currency code instead of the currency symbol m.

How Much Does a Marketing Director Make in Turkmenistan?

A Marketing Director working in Turkmenistan will typically earn around 115,740 TMT per year, and this can range from the lowest average salary of about 55,820 TMT to the highest average salary of 183,600 TMT.

Average Annual Salary
115,740 TMT
Average Monthly Salary
9,645 TMT

Lowest Annual Salary
55,820 TMT
Lowest Monthly Salary
4,651 TMT

Highest Annual Salary
183,600 TMT
Highest Monthly Salary
15,300 TMT

These are average salaries for a Marketing Director in Turkmenistan and include benefits such as housing and transport. It's also possible for a Marketing Director to earn more or less than the average salaries shown above.

Marketing Director salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Marketing Director Salaries in Turkmenistan

So we've looked at the average salaries a Marketing Director will earn in Turkmenistan. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Marketing Director can earn between 55,820 TMT and 183,600 TMT on average in Turkmenistan. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Marketing Director in Turkmenistan is 119,020 TMT. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 119,020 TMT, and 50% of the population earn more than 119,020 TMT.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Marketing Director salary in Turkmenistan, 25% of the population are earning less than 78,400 TMT while 75% of the population earn more than 78,400 TMT.

75% of the population earn less than 152,300 TMT, and 25% of the population earn more than 152,300 TMT.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Marketing Director Salary by Experience Level in Turkmenistan

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average marketing director salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Marketing Director in Turkmenistan that has less than two years of experience can expect to earn somewhere in the region of 66,180 TMT.
  • 2 - 5 Years Experience. With two to five years of experience the average Marketing Director salary would increase to 86,420 TMT.
  • 5 - 10 Years Experience. From five to ten years of experience as a Marketing Director, the average salary would be 119,700 TMT.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 150,000 TMT.
  • 15 - 20 Years Experience. A Marketing Director with 15 to 20 years of experience can earn an average of 159,400 TMT.
  • 20+ Years Experience. For a Marketing Director with more than 20 years, the expected average salary increases to 172,200 TMT.

Average Salary by Experience Chart

0-2 Years
66,180 TMT
2-5 Years +29%
86,420 TMT
5-10 Years +38%
119,700 TMT
10-15 Years +24%
150,000 TMT
15-20 Years +7%
159,400 TMT
20+ Years +7%
172,200 TMT

Marketing Director Salary by Education Level in Turkmenistan

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Marketing Director in Turkmenistan based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • Certificate or Diploma. A Marketing Director in Turkmenistan with a certificate or diploma education can earn an average salary of 86,420 TMT.

  • Bachelor's Degree. A Marketing Director in Turkmenistan with a bachelor's degree education can earn an average salary of 115,600 TMT.

  • Master's Degree. A Marketing Director in Turkmenistan with a master's degree education can earn an average salary of 180,300 TMT.

Average Salary by Education Chart

Certificate or Diploma
86,420 TMT
Bachelor's Degree +34%
115,600 TMT
Master's Degree +53%
180,300 TMT

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Turkmenistan is around 26,100 to 78,400 TMT and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Marketing Director Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Turkmenistan, a male marketing director will earn an average of 119,700 TMT, while a female marketing director will earn around 112,420 TMT.

This means that a male marketing director earns approximately 6% more than a female marketing director for performing the same job.

Average Salary by Gender Chart in Turkmenistan

Male
119,700 TMT
Female -6%
112,420 TMT

Marketing Director Average Pay Raise in Turkmenistan

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Marketing Director in Turkmenistan is around 10% every 29 months.

The national average pay raise across all professions and industries in Turkmenistan is around 5% every 28 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 10 ÷ 29 ) × 12  = 4%

What this means is that a Marketing Director in Turkmenistan can expect to receive an average pay raise of around 4% every 12 months.

Annual Pay Raise by Industry in Turkmenistan for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Turkmenistan.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
6%
Energy
3%
Information Technology
9%
Healthcare
6%
Travel
3%
Construction
9%
Education
6%

Marketing Director Bonus and Incentive Rates in Turkmenistan

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Marketing Director is a moderate bonus based job, with 65% of employees reporting at least one bonus in the last 12 months.

35% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 5% to 9%.

Received Bonus
65%
No Bonus
35%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Turkmenistan earn approximately 16% more than private sector employees in the same role.

Public Sector
66,480 TMT
Private Sector -16%
57,320 TMT

Salaries for Jobs Similar to a Marketing Director

In the table below, we have salary information for jobs that are similar to a Marketing Director in Turkmenistan.

Job Title Category Salary
Account Handler Marketing 56,100 TMT
Affiliate Manager Marketing 66,140 TMT
Analytics Specialist Marketing 51,080 TMT
Assistant Brand Manager Marketing 68,320 TMT
Assistant Product Manager Marketing 79,000 TMT
Associate Marketing Manager Marketing 85,020 TMT
Associate Product Manager Marketing 86,760 TMT
Brand Ambassador Marketing 97,060 TMT
Brand Director Marketing 116,380 TMT
Brand Executive Marketing 105,620 TMT
Brand Manager Marketing 108,300 TMT
Business Analytics Specialist Marketing 53,120 TMT
Business Channel Manager Marketing 70,840 TMT
Business Intelligence Team Leader Marketing 74,380 TMT
Campaign Specialist Marketing 65,940 TMT
Chief Marketing Officer Marketing 119,700 TMT
Chief Product Officer Marketing 97,880 TMT
Communications Officer Marketing 35,340 TMT
Content Manager Marketing 59,240 TMT
Content Marketing Strategist Marketing 67,300 TMT
Copy Editer Marketing 42,040 TMT
Copy Writer Marketing 44,800 TMT
Creative Marketing Lead Marketing 70,940 TMT
Creative Writer Marketing 43,520 TMT
Digital Marketer Marketing 66,480 TMT
Digital Marketing Manager Marketing 84,040 TMT
Digital Marketing Strategist Marketing 83,420 TMT
Digital Media Specialist Marketing 78,160 TMT
Director of Marketing Marketing 118,520 TMT
Director of Research Marketing 88,240 TMT
eMarketing Manager Marketing 88,020 TMT
Event Marketing Marketing 87,880 TMT
Head of Executive Search Marketing 96,520 TMT
Key Affiliate Manager Marketing 83,420 TMT
Localization Manager Marketing 75,980 TMT
Market Development Executive Marketing 94,400 TMT
Market Development Manager Marketing 96,160 TMT
Market Research Analyst Marketing 70,880 TMT
Market Research Manager Marketing 79,000 TMT
Market Segmentation Director Marketing 91,320 TMT
Marketing Account Supervisor Marketing 66,580 TMT
Marketing Administrator Marketing 55,940 TMT
Marketing Advisor Marketing 67,900 TMT
Marketing Analyst Marketing 66,840 TMT
Marketing and Communications Officer Marketing 41,900 TMT
Marketing and Sales Head Marketing 117,860 TMT
Marketing Assistant Marketing 40,140 TMT
Marketing Associate Marketing 35,260 TMT
Marketing Communications Manager Marketing 72,380 TMT
Marketing Consultant Marketing 87,000 TMT
Marketing Coordinator Marketing 38,060 TMT
Marketing Distribution Executive Marketing 89,460 TMT
Marketing Executive Marketing 87,060 TMT
Marketing Manager Marketing 109,520 TMT
Marketing Officer Marketing 39,960 TMT
Marketing Segment Manager Marketing 85,940 TMT
Marketing Specialist Marketing 53,160 TMT
Marketing Supervisor Marketing 69,240 TMT
Marketing Vice President Marketing 88,580 TMT
Marketing Writer Marketing 43,360 TMT
Online Marketing Analyst Marketing 62,420 TMT
Online Marketing Manager Marketing 78,620 TMT
Optimization Manager Marketing 69,240 TMT
Outbound Sales Marketing 52,180 TMT
Outreach Coordinator Marketing 50,580 TMT
Outreach Specialist Marketing 65,760 TMT
Product Development Marketing 79,000 TMT
Product Manager Marketing 93,220 TMT
Product Marketing Engineer Marketing 46,880 TMT
Product Marketing Executive Marketing 86,460 TMT
Product Marketing Manager Marketing 88,580 TMT
Product Researcher Marketing 44,540 TMT
Product Strategist Marketing 68,400 TMT
Product Strategy Researcher Marketing 68,060 TMT
Product Training Specialist Marketing 57,080 TMT
Project Manager Marketing 71,020 TMT
Publications Coordinator Marketing 39,960 TMT
Research Executive Marketing 77,860 TMT
Sales and Marketing Assistant Marketing 36,800 TMT
Sales and Marketing Coordinator Marketing 38,340 TMT
Sales and Marketing Director Marketing 112,560 TMT
Sales Director Marketing 103,260 TMT
Sales Management Support Marketing 37,880 TMT
Sales Manager Marketing 114,940 TMT
Search Marketing Strategist Marketing 91,660 TMT
Social Media Administrator Marketing 61,400 TMT
Social Media Specialist Marketing 61,680 TMT
Spaceman Analyst Marketing 36,940 TMT
Sponsorship Consultant Marketing 57,320 TMT
Team Leader Marketing 66,680 TMT
Telemarketer Marketing 34,160 TMT
Trade Marketing Executive Marketing 82,720 TMT
Trade Marketing Manager Marketing 87,760 TMT
Trade Marketing Professional Marketing 71,020 TMT
Trade Marketing Specialist Marketing 49,820 TMT
Web Analytics Manager Marketing 70,880 TMT
Web Content Manager Marketing 72,700 TMT

Salary Comparison by City

If you want to compare salaries with different cities in Turkmenistan, you can use the links below to explore the data for each specific city we have researched.

City Average Salary
Asgabat 130,400 TMT

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