Average Marketing and Communications Officer Salary in Barbados for 2024

In this article, we will look at the average Marketing and Communications Officer salary for 2024 in Barbados and how that compares to other countries and professions. We'll also look at interesting salary data points like median salary, 25th and 75th percentile salaries, salary amounts based on experience, bonus ranges and more!

The data in this article has been compiled using official government salary data, salary surveys, and other sources such as job postings which contain salary information.

All salary information is in the local currency, which is the Barbadian dollar. To keep things simple, we are using the BBD currency code instead of the currency symbol $.

How Much Does a Marketing and Communications Officer Make in Barbados?

A Marketing and Communications Officer working in Barbados will typically earn around 23,700 BBD per year, and this can range from the lowest average salary of about 13,060 BBD to the highest average salary of 40,240 BBD.

Average Annual Salary
23,700 BBD
Average Monthly Salary
1,975 BBD

Lowest Annual Salary
13,060 BBD
Lowest Monthly Salary
1,088 BBD

Highest Annual Salary
40,240 BBD
Highest Monthly Salary
3,353 BBD

These are average salaries for a Marketing and Communications Officer in Barbados and include benefits such as housing and transport. It's also possible for a Marketing and Communications Officer to earn more or less than the average salaries shown above.

Marketing and Communications Officer salaries will vary a lot based on your experience, location, skills, and gender. Keep reading below to research more data on each of these areas.

Distribution of Marketing and Communications Officer Salaries in Barbados

So we've looked at the average salaries a Marketing and Communications Officer will earn in Barbados. The next interesting data point is the distribution of salaries.

Salary ranges

We already know that a Marketing and Communications Officer can earn between 13,060 BBD and 40,240 BBD on average in Barbados. This is known as the range in statistics.

The difference between the maximum and minimum values is a good indicator of variability in salaries, and can be used by employers to figure out how much they can expect to pay, and for employees to know how much they can earn.

Median salary

The median salary for a Marketing and Communications Officer in Barbados is 27,380 BBD. This is the middle value in the distribution of salaries.

What this means is that approximately 50% of the population earn less than 27,380 BBD, and 50% of the population earn more than 27,380 BBD.

If you are earning more than the median salary, that's a good indicator that you are being paid well.

If you're not earning more than the median salary, your objective should be to increase your earnings to be at least as high as the median salary (which you can do by asking for a pay rise, looking for a better paying job, etc).

Percentiles

Percentiles are similar to the median salary, but instead of looking at the middle value, they look at the values in the top and bottom half of the distribution.

For the average Marketing and Communications Officer salary in Barbados, 25% of the population are earning less than 17,560 BBD while 75% of the population earn more than 17,560 BBD.

75% of the population earn less than 31,520 BBD, and 25% of the population earn more than 31,520 BBD.

Like the median salary, the 25th and 75th percentile salaries can be used to determine which quartile you fall into so that you know whether you are being paid well enough compared to others in your profession and location.

The difference between a median and an average salary

The median and average salary are both indicators you can use to see if you are being paid fairly based on the overall population.

  • If your salary is higher than the average and the median salary, you are earning well compared to others.
  • If your salary is lower than the average and the median salary, it could indicate you are not being paid well enough.
  • If you are somewhere in between then it's tricky to determine if you are being paid well enough and you might need to research more closely.

Marketing and Communications Officer Salary by Experience Level in Barbados

The most important factor in determining your salary after the specific profession is the number of years experience you have. It stands to reason that more years of experience will result in a higher wage.

We have researched the average marketing and communications officer salary based on years of experience to give you an idea of how the average changes once you've worked for a certain amount of time.

  • 0 - 2 Years Experience. A Marketing and Communications Officer in Barbados that has less than two years of experience can expect to earn somewhere in the region of 14,840 BBD.
  • 2 - 5 Years Experience. With two to five years of experience the average Marketing and Communications Officer salary would increase to 17,740 BBD.
  • 5 - 10 Years Experience. From five to ten years of experience as a Marketing and Communications Officer, the average salary would be 24,720 BBD.
  • 10 - 15 Years Experience. Once you have more than ten years of experience the average salary reaches around 32,960 BBD.
  • 15 - 20 Years Experience. A Marketing and Communications Officer with 15 to 20 years of experience can earn an average of 35,340 BBD.
  • 20+ Years Experience. For a Marketing and Communications Officer with more than 20 years, the expected average salary increases to 36,020 BBD.

Average Salary by Experience Chart

0-2 Years
14,840 BBD
2-5 Years +29%
17,740 BBD
5-10 Years +38%
24,720 BBD
10-15 Years +24%
32,960 BBD
15-20 Years +7%
35,340 BBD
20+ Years +7%
36,020 BBD

Marketing and Communications Officer Salary by Education Level in Barbados

As well as experience in a job, your education plays a big role in how much you can earn. A lot of higher paying positions require a high level of education, but how much can a degree increase your salary?

In our research we have compared the salaries of employees in the same job and career level with different levels of education to see how much more you can earn at each education level.

The salary you can earn based on your education is very specific to both your location and the career path you choose.

In our research, we looked at the average salary for a Marketing and Communications Officer in Barbados based on the education level of the employees in order to find out whether a better education level would increase your salary.

  • High School. A Marketing and Communications Officer in Barbados with a high school education can earn an average salary of 19,640 BBD.

  • Certificate or Diploma. A Marketing and Communications Officer in Barbados with a certificate or diploma education can earn an average salary of 21,400 BBD.

  • Bachelor's Degree. A Marketing and Communications Officer in Barbados with a bachelor's degree education can earn an average salary of 26,400 BBD.

  • Master's Degree. A Marketing and Communications Officer in Barbados with a master's degree education can earn an average salary of 34,120 BBD.

Average Salary by Education Chart

High School
19,640 BBD
Certificate or Diploma +15%
21,400 BBD
Bachelor's Degree +35%
26,400 BBD
Master's Degree +26%
34,120 BBD

How Much is a Master's Degree or MBA Program?

The approximate cost of a master's degree or post-graduate program like an MBA in Barbados is around 16,300 to 48,800 BBD and takes two years to complete.

As you can see above, there are financial benefits from reaching master's degree level, but don't expect to see much of a salary increase until you have completed the degree.

It's common for people to pursue an MBA or other post-graduate program in order to switch to a a job that pays more. On average, you can expect to earn around 10% more when switching to a new company.

Whether you decide to pursue a master's degree depends on many factors. If you are able to afford it, the numbers suggest that the return on investment is worth it and you could recover the costs in a few years from the salary increase you would receive.

Marketing and Communications Officer Salary Compared by Gender

In the modern age, we know that there should never be a pay gap between men and women. Unfortunately, in many professions, there is still a significant difference between the salaries earned by men when compared to the salary of women in the same job.

In Barbados, a male marketing and communications officer will earn an average of 27,040 BBD, while a female marketing and communications officer will earn around 23,480 BBD.

This means that a male marketing and communications officer earns approximately 15% more than a female marketing and communications officer for performing the same job.

Average Salary by Gender Chart in Barbados

Male
27,040 BBD
Female -15%
23,480 BBD

Marketing and Communications Officer Average Pay Raise in Barbados

In many countries, an annual pay raise is often given to employees to reward their service with a salary increase.

From our research, we can see that the average pay raise for a Marketing and Communications Officer in Barbados is around 7% every 28 months.

The national average pay raise across all professions and industries in Barbados is around 4% every 29 months.

In this case, we can see that the number of months between the average pay raise is higher than the typical 12 months.

To make the data more meaningful, we can calculate what the approximate annual pay raise would be using a simple formula:

Annual Increase = ( Increase Rate ÷ Months ) × 12

So for this example, it would be:

Annual Increase = ( 7 ÷ 28 ) × 12  = 3%

What this means is that a Marketing and Communications Officer in Barbados can expect to receive an average pay raise of around 3% every 12 months.

Annual Pay Raise by Industry in Barbados for 2024

In the chart below, you can see the average annual pay raise percentages for each of the major industries in Barbados.

You will see that companies in bigger and more lucrative industries tend to have the higher annual pay raises.

Banking
1%
Energy
2%
Information Technology
3%
Healthcare
4%
Travel
5%
Construction
6%
Education
7%

Marketing and Communications Officer Bonus and Incentive Rates in Barbados

Another part of your overall compensation in a job is how much bonus you receive. Some job roles will be more likely to pay a bonus than others and also more likely to have higher bonus rates.

Generally speaking, jobs that are more involved with direct revenue generation will receive higher bonuses based on the performance towards revenue goals.

A Marketing and Communications Officer is a low bonus based job, with 37% of employees reporting at least one bonus in the last 12 months.

63% reported that they had not received any bonuses in the previous 12 months.

For the employees that did receive a bonus in the previous 12 months, the reported bonuses ranged from 3% to 6%.

Received Bonus
37%
No Bonus
63%

What are the Types of Bonus?

There are a number of difference types of bonus you can receive in a job. Including:

  • Individual performance bonus - This is a bonus that is awarded to an individual employee for general performance in the job. It's the most common type of bonus.
  • Company performance bonus - This is a bonus that is awarded to a company employees to share profit with the staff.
  • Goal based bonus - This is a bonus that is awarded to an individual employee (or a team) for achieving specific goals, objectives, or milestones.
  • Holiday bonus - This type of bonus is usually paid around the holidays, often the end of the year, and is a token of appreciation for the hard work throughout the year.

Government vs Private Sector Salaries

Another commonly asked question is whether you get paid a higher salary working in the public (government) sector or the private sector.

Public sector employees in Barbados earn approximately 8% more than private sector employees in the same role.

Public Sector
38,780 BBD
Private Sector -8%
36,020 BBD

Salaries for Jobs Similar to a Marketing and Communications Officer

In the table below, we have salary information for jobs that are similar to a Marketing and Communications Officer in Barbados.

Job Title Category Salary
Account Handler Marketing 33,960 BBD
Affiliate Manager Marketing 45,200 BBD
Analytics Specialist Marketing 29,640 BBD
Assistant Brand Manager Marketing 45,000 BBD
Assistant Product Manager Marketing 50,580 BBD
Associate Marketing Manager Marketing 48,300 BBD
Associate Product Manager Marketing 48,760 BBD
Brand Ambassador Marketing 57,440 BBD
Brand Director Marketing 73,980 BBD
Brand Executive Marketing 66,680 BBD
Brand Manager Marketing 64,640 BBD
Business Analytics Specialist Marketing 31,080 BBD
Business Channel Manager Marketing 46,720 BBD
Business Intelligence Team Leader Marketing 45,000 BBD
Campaign Specialist Marketing 42,320 BBD
Chief Marketing Officer Marketing 70,700 BBD
Chief Product Officer Marketing 66,580 BBD
Communications Officer Marketing 22,540 BBD
Content Manager Marketing 37,620 BBD
Content Marketing Strategist Marketing 41,560 BBD
Copy Editer Marketing 28,820 BBD
Copy Writer Marketing 27,620 BBD
Creative Marketing Lead Marketing 46,720 BBD
Creative Writer Marketing 24,200 BBD
Digital Marketer Marketing 39,080 BBD
Digital Marketing Manager Marketing 56,060 BBD
Digital Marketing Strategist Marketing 55,220 BBD
Digital Media Specialist Marketing 47,120 BBD
Director of Marketing Marketing 71,020 BBD
Director of Research Marketing 52,540 BBD
eMarketing Manager Marketing 54,560 BBD
Event Marketing Marketing 54,500 BBD
Head of Executive Search Marketing 63,040 BBD
Key Affiliate Manager Marketing 50,180 BBD
Localization Manager Marketing 49,700 BBD
Market Development Executive Marketing 58,000 BBD
Market Development Manager Marketing 55,940 BBD
Market Research Analyst Marketing 45,620 BBD
Market Research Manager Marketing 49,020 BBD
Market Segmentation Director Marketing 54,180 BBD
Marketing Account Supervisor Marketing 42,040 BBD
Marketing Administrator Marketing 35,560 BBD
Marketing Advisor Marketing 45,060 BBD
Marketing Analyst Marketing 41,820 BBD
Marketing and Sales Head Marketing 74,620 BBD
Marketing Assistant Marketing 23,260 BBD
Marketing Associate Marketing 22,420 BBD
Marketing Communications Manager Marketing 44,780 BBD
Marketing Consultant Marketing 52,180 BBD
Marketing Coordinator Marketing 23,660 BBD
Marketing Director Marketing 74,380 BBD
Marketing Distribution Executive Marketing 56,880 BBD
Marketing Executive Marketing 53,160 BBD
Marketing Manager Marketing 68,400 BBD
Marketing Officer Marketing 24,280 BBD
Marketing Segment Manager Marketing 52,540 BBD
Marketing Specialist Marketing 35,560 BBD
Marketing Supervisor Marketing 41,480 BBD
Marketing Vice President Marketing 60,400 BBD
Marketing Writer Marketing 25,440 BBD
Online Marketing Analyst Marketing 40,560 BBD
Online Marketing Manager Marketing 48,300 BBD
Optimization Manager Marketing 46,980 BBD
Outbound Sales Marketing 31,400 BBD
Outreach Coordinator Marketing 28,680 BBD
Outreach Specialist Marketing 37,880 BBD
Product Development Marketing 48,300 BBD
Product Manager Marketing 59,480 BBD
Product Marketing Engineer Marketing 30,700 BBD
Product Marketing Executive Marketing 50,540 BBD
Product Marketing Manager Marketing 55,940 BBD
Product Researcher Marketing 30,700 BBD
Product Strategist Marketing 42,320 BBD
Product Strategy Researcher Marketing 38,340 BBD
Product Training Specialist Marketing 34,960 BBD
Project Manager Marketing 42,460 BBD
Publications Coordinator Marketing 24,200 BBD
Research Executive Marketing 51,340 BBD
Sales and Marketing Assistant Marketing 23,520 BBD
Sales and Marketing Coordinator Marketing 23,500 BBD
Sales and Marketing Director Marketing 74,620 BBD
Sales Director Marketing 69,240 BBD
Sales Management Support Marketing 23,260 BBD
Sales Manager Marketing 69,180 BBD
Search Marketing Strategist Marketing 58,280 BBD
Social Media Administrator Marketing 39,560 BBD
Social Media Specialist Marketing 37,800 BBD
Spaceman Analyst Marketing 22,540 BBD
Sponsorship Consultant Marketing 38,140 BBD
Team Leader Marketing 43,480 BBD
Telemarketer Marketing 19,060 BBD
Trade Marketing Executive Marketing 54,280 BBD
Trade Marketing Manager Marketing 51,900 BBD
Trade Marketing Professional Marketing 42,040 BBD
Trade Marketing Specialist Marketing 31,540 BBD
Web Analytics Manager Marketing 43,760 BBD
Web Content Manager Marketing 45,620 BBD

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